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INTRODUCTION TO COMMUNICATION

Rhodora G. Magan

Maria Cristina B. Nano

Charity T. Turano

BSCRIM 1-2, St. Therese-MTC Colleges

ENG2 PURPOSIVE COMMUNICATION

Miss Mary Fel T. Tacapan

March 13, 2024

Contents
DEFINITION OF COMMUNICATION

IMPORTANCE OF COMMUNICATION

FUNCTIONS OF COMMUNICATION

ELEMENTS OF COMMUNICATION
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 Communication is a human act of sending (verbal or nonverbal; online or offline) and

receiving of messages where interpretations are normally constructed in the process.
Communication is a natural activity of people. We are always engaged in almost all sorts
of communication. As Watzlawick (1976 in Oyyvind, et al., 2011), a communication
expert aptly wrote, “One cannot communicate”. Apparently, all human beings are wired
for communication activities in one’s lifetime.

Studying communication therefore enable us to have a good grasp of this unavoidable human
activity and hopefully makes us good and responsible participants. By being good participants
means that as senders and receivers of messages, a common understanding is achieved,
resulting in a successful communication.

 WHAT IS PURPOSIVE COMMUNICATION?

 Is an intentional communication, that happens within the bounds of specific contexts.
 Communication happens in specific context. It includes settings or environment (Family,
school, workplace, religious communities); social relations (friends, husband and wife,
parent and child, colleagues/boss-subordinate in the office); scenes which include place,
time and occasion (business meeting, job interview, social gathering – parties,
weddings, etc.); and culture (history, tradition, beliefs, norms and values).

Contexts are vital considerations in our communication acts since they affect the process of
sending and receiving of messages; semantics or meanings; choice of channels, words and
methods of delivery. Communication therefore must be suitable to the specific context hence
should be intentional or purposive.

It is therefore logical to explain purposive communication as a communication applied in a

specific setting, environment, scene, social relations and culture.

 COMMUNICATION
 Communication is transfer of information from one person to another, whether or not it
elicits confidence. But the information transferred must be understandable to the
receiver – G.G Brown.
 Communication is the intercourse by words, letters or messages – Fred G. Meyer
 Communication is giving and receiving or exchanging ideas, information, signals or
messages through appropriate media, enabling individuals to persuade, to seek
information or to express emotions.
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 IMPORTANCE OF COMMUNICATIONS

Communication plays a vital part in building up a strong relationship across the world
either in organizational structure or outside of it. It is an essential pillar for people in
sharing the ideas, delegating responsibility, management of a team, building up a
healthy relationship, etc. Effective communication is necessary for managers in the
organization for planning, organizing and leading and controlling. Managers of the
organization are dedicated enough in communicating throughout the day in various task
performances. They spent the whole time communicating face to face or over the phone
to their colleagues, subordinates and the client. Managers also use written
communication in the form of emails, memos, daily reports and so on. Effective
communication is a successful building block of the organizational structure.

 The Importance of communication can be briefed as follows;

 Good communication encourages motivational skills

 It is a mode of information in the decision-making process
 Communication emphasizes socializing within or outside the organizational structure.
 It helps on controlling the process employees have to follow the organizational rule,
code of conduct and other company policies.

 FUNCTIONS OF COMMUNICATION
Communications serves four major functions within a group organization. These are;
1. Control
2. Motivation
3. Emotional expression
4. Information

 CONTROL- Example: When employees communicate any job-related grievance to their

immediate boss, follow their job description, or comply with company policies
communication is performing a control function.
 MOTIVATION- Communication fosters motivation by clarifying to employees what they
must do, how well they can improve of performance is subpar. The formation of specific
goals, feedback on progress toward the goals, and reward for desired behavior all
stimulate motivation and require communication.
 EMOTIONAL EXPRESSION- Communication is a fundamental mechanism by which
members of group shows their satisfaction and frustrations. Communication therefore,
provides for the emotional expressions of feelings and fulfilment of social needs.
 INFORMATION- Communication provides the information individuals and groups need to
make decisions by transmitting the data needed to identify and evaluate choices. Thus
communication help to facilitate decision making.
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 ELEMENTS OF COMMUNICATIONS

1. SENDER/ENCODER- The Sender also known as the encoder decides on the

message to be sent, the best/most effective way that it can be sent. All of this
done bearing the receiver in mind. In a word, it his/her job to conceptualize.
The sender may want to ask him/herself questions like; What words will I use?
Do I need signs or pictures?
2. MEDIUM- The Medium is the immediate form in which a message takes. For
example, a message may be communicated in the form of a letter, in the form
of email or face to face in the form of speech.
3. CHANNEL- The Channel is that which is responsible for the delivery of the
chosen message form. For example, post office, internet, and radio.
4. RECEIVER- The Receiver or the decoder is responsible for extracting/decoding
meaning from the message. the Receiver is also responsible for providing
feedback to the sender. In a word, it is his/her job to INTERPRET.
5. FFEDBACK- This is important as it determines whether or not the decoder
grasped in the intended meaning and whether communication was successful.
6. CONTEXT- Communication does not take place in a vacuum. The Context of any
communication act is the environment surrounding it. This includes among the
things, place, time event, and attitudes of sender and receiver.
7. NOISE (Also called as interference)- This is any factor that inhibits the
conveyance of a message. This is anything, that gets in the way of the message
being accurately received, interpreted and responded to. Noise may be internal
or external, Example: A Student worrying about an incomplete assignment may
not be attentive in class (internal noise) or the sounds of heavy rain on a
galvanized roof may inhibit the reading of a storybook second graders (external
noise). The Communication process is dynamic, continuous, irreversible and
contextual. It is not possible to participate in any element of the process without
acknowledging the existence and functioning of the other elements.
8.

REFERRENCES:

https://www.communicationtheory.org/definitions-of-communication/

https://www.vedantu.com/commerce/communication

https://www.linkedin.com/pulse/importance-communication-sruthi-s
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https://papertyari.com/general-awareness/management/communication-functions-communication/

https://www.scribd.com/document/364935865/Elements-of-Communication