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Initiating Market Research

Lesson 1.5: The Services, Roles and Qualities of a Market Researcher

Slide 1: The Services, Roles and Qualities of a Market Researcher

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Initiating Market Research

Slide 2: Learning Objectives

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Initiating Market Research

Slide 3: The Market Research Professional

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Initiating Market Research

Slide 4: Service Market Researchers Should Deliver

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Initiating Market Research

Slide 5: Service Market Researchers Should Deliver

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Initiating Market Research

Slide 6: Roles a Market Researchers Plays

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Initiating Market Research

Slide 7: Roles a Market Researchers Plays

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Initiating Market Research

Slide 8: Essential Qualities of a Market Researcher

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Initiating Market Research

Slide 9: Essential Qualities of a Market Researcher

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Initiating Market Research

Slide 10: The Whole Package

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Initiating Market Research

Slide 11: Summary

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