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Textbook Can Business Save The Earth Innovating Our Way To Sustainability Michael Lenox Ebook All Chapter PDF
Textbook Can Business Save The Earth Innovating Our Way To Sustainability Michael Lenox Ebook All Chapter PDF
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Innovating Our Way to Sustainability
Michael Lenox
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CAN BUSINESS SAVE THE EARTH?
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CAN BUSINESS
SAVE THE EARTH?
Innovating Our Way to Sustainability
1. Business as Savior 1
2. Innovator as Genius 30
3. Manager as Hero 61
4. Investor as Visionary 91
Notes 153
Index 175
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PREFACE AND ACKNOWLEDGMENTS
Michael Lenox
Charlottesville, VA
Aaron Chatterji
Durham, NC
CAN BUSINESS SAVE THE EARTH?
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Chapter 1
BUSINESS AS SAVIOR
Let’s stop and take a breath. The magic of markets and the
promise of innovation are offered up as solutions to every con-
temporary social issue, from education to health care to the
environment. Can it really be that simple? Can an unleashed
private sector solve a problem that has vexed policy makers
for years? Can the innovative spirit that underrides our most
dynamic markets drive innovation in sustainable technolo-
gies? Can business be the savior of our imperiled planet?
For many observers, the whole idea is preposterous. The
private sector, with its voracious appetite for resources and
development, is responsible for much of the predicament we
face, so this line of thinking goes. The problems facing the
natural environment stem directly from business interests
running roughshod over the public good. The Earth’s only
savior will be an emboldened public sector, which will protect
our planet from the negative effects of private-sector greed.
Who is right? Quite simply, neither. It is highly unlikely
that business can or will save the Earth on its own. But gov-
Business as Savior 3
Business as Savior?
Many environmentalists have traditionally viewed the busi-
ness community, particularly big business, as the primary
source of—not the solution to—the critical environmental
challenges that we face. There are some important facts on
their side. Industrial pollution persists in the face of pres-
sures on businesses to reduce costs and improve margins.
Electric utilities pump out millions of tons of carbon dioxide
each year, contributing to a rise in greenhouse gas concen-
trations in the atmosphere and increasing the potential for
global climate change. Toxins accumulate in our bodies from
chemicals embedded in the products we use. And our soci-
etal obsession with consumption is fueled by a half-trillion-
4 Chapter 1
FOOTNOTES:
[1] “An Apology for Graft,” by Lincoln Steffens, American
Magazine, vol. lxvi (1908), p. 120.
[2] The argument is at least as old as Plato. In the “Laws” it is
put as follows: “Acquisitions which come from sources which are
just and unjust indifferently are more than double those which
come from just sources only.” With the true Greek contempt for
business, however, the Philosopher finds it an easy matter to
dispose of this specious contention. Cf. the “Laws,” bk. v, p. 125,
tr. by B. Jowett, vol. v, 3d ed.
[3] “City Government in the United States,” ch. ix, p. 228.
[4] According to a newspaper report of October 16, 1909, the
statue was finally placed in its niche in the $13,000,000 Capitol at
Harrisburg.
[5] This argument is presented in a very striking way in Mr.
Hutchins Hapgood’s “The Spirit of Labour,” pp. 114, 260, 345,
369.
[6] Political Science Quarterly, vol. xix (1904), p. 678.
[7] “The History of Tammany Hall,” by Gustavus Myers, p. 323.
[8] On this point cf. Mary E. Richmond’s extremely thoughtful
and sympathetic study of “The Good Neighbour in the Modern
City.”
[9] Particularly chs. viii and ix.
[10] Ibid., p. 195.
[11] A discussion of these reforms in detail is given in ch. ix of
Professor Goodnow’s book.
[12] See his extremely able article entitled “Is Class Conflict in
America Growing and Is It Inevitable?” in the American Journal of
Sociology, vol. xiii (1908), p. 756.
[13] Political Science Quarterly, vol. xix (1904), p. 673.
[14] In his extremely interesting work on “The Anthracite Coal
Communities,” Mr. Peter Roberts takes a rather dark view of the
political morals of the coal counties of Pennsylvania (pp. 316-42,
355-58), but it is easy to recognise in his pages the emergence of
political independence and higher forms of corruption which
indicate better things for the future. “In the year 1897,” he writes,
“the courts of Lackawanna, Luzerne, and Schuylkill, drafted a new
set of rules to regulate the process of naturalising aliens, making
it more difficult and expensive.—[The cost alone was increased
from $2.00 to from $12.00 to $15.00, and applicants were
compelled to engage the services of an attorney.]—The Sclav in
this matter, as in all others which affect his material interests,
moves in a practical manner that commends his business tact
and condemns his political ethics. The applicants organise into
political clubs, and prepare themselves for the examination. When
they are ready they wait for the time of election until some
aspirant for political honours comes round. A bargain is then
made; if he secures them their naturalisation papers the club will
vote for him. In this way a large number are pushed through,
previous to the elections, at little expense to themselves.—The
first lesson taught these men in the exercise of the franchise is
that it is property having market value, which they sell to the
highest bidder.” (pp. 44-45.)
“There are many brilliant young men rising among them [the
Sclavs] who cherish political ambition, and they successfully lead
their fellow countrymen to acquire the rights of citizenship in order
to enhance their prospects and power in both municipal and
county politics. They are gradually appropriating more and more
of the spoils of office in municipalities and their power in county
elections is annually increasing.”
“These people have both physical and intellectual qualities
which will enrich the blood and brain of the nation, but the political
ethics in vogue in our state are far from possessing a character
likely to strengthen and elevate the moral nature of the Sclav. His
leaders teach him cunning and give him samples of fraud and
sharp practice which he is quick to copy. Venality is the common
sin of our electors and the Sclav has been corrupted in the very
inception of his political life in his adopted country.” (pp. 47-48.)
THE NATURE OF POLITICAL CORRUPTION