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Credit Secerets
Credit Secerets
ANNOUNCER: Credit cards, plastic money, have become both a necessity and a ticket to a better life.
[television commercial]
BEN STEIN, Actor/Author: A credit card is an extraordinary, unbelievably great convenience for the
consumer.
ANNOUNCER: But the credit card industry plays by its own rules.
Prof. ELIZABETH WARREN, Harvard Law School: I don't know any merchant in America who can
change the price after you've bought the item, except a credit card company.
LOWELL BERGMAN, FRONTLINE Correspondent: MBNA's profits last year— one-and-a-half times
that of McDonald's.
EDWARD YINGLING, American Bankers Association: Well, McDonald's didn't do too well last year.
ANDREW GUILE, Consumer: Now they've raised my rate to 19.98, and I have not been late ever.
PAT WALLACE, Bay Area Better Business Bureau: There are irritated, unhappy, dissatisfied customers
Prof. ELIZABETH WARREN: They are the new loan sharks in America.
DUNCAN MacDONALD, Fmr. Citibank General Counsel: I certainly didn't imagine that someday we
ANNOUNCER: Tonight, FRONTLINE correspondent Lowell Bergman and The New York Times
NARRATOR: This may seem an unlikely place to begin a modern history of the credit card, more than
1,000 miles from Wall Street and the paneled halls of the Federal Reserve in Washington, but this is
where the credit card business first began to really take off.
This is Sioux Falls, South Dakota, a modest town of 140,000 known for its cattle auctions and
meat-packing industry. It's a town which boasts a huge post office, big enough to service a city several
times its size. Every day, millions of pieces of mail pass through here, and from here millions of credit
card solicitations and bills are sent to mailboxes across America and billions of dollars in credit card
payments come in from around the world. Today, Sioux Falls is one of the major credit card processing
It all happened in Sioux Falls because a quarter of a century ago, times were hard in South Dakota.
There was a nationwide recession with double-digit inflation. Money was very tight. South Dakota
BILL JANKLOW, Fmr. Governor, South Dakota: Interest rates were going into orbit. They were climbing
what you could charge to borrow. In other words, there was one interest rate by law that they could
charge for new cars, another one for used cars. It was highly regulated, what interest rates people
could pay. And what I'm trying to say is, we may have a law that said you could charge 9 percent, but
NARRATOR: To get the banks to issue loans, South Dakota decided to eliminate its historic cap on
BILL JANKLOW: We had actually changed some of our laws in '79, and we had previously introduced
legislation and passed legislation, or were passing legislation, to lift the ceilings on usury so we could
NARRATOR: At the same time, across the country in New York City, a legendary banker had his own
problems.
WALTER WRISTON, Fmr. CEO, Citibank/Citicorp: Oh, it was very simple. We were going broke.
NARRATOR: Walter Wriston, then chairman of Citibank, had a credit card division that was
hemorrhaging money. New York's usury laws prohibited banks from charging more than 12 percent on
WALTER WRISTON: Interest rates went up to 20 percent. And if you are lending money at 12 percent
and paying 20 percent, you don't have to be Einstein to realize you're out of business.
LOWELL BERGMAN: It was costing Citibank 20 percent for money, and you were only getting 12
percent back?
NARRATOR: So Wriston and Citibank began looking for a new place to do business.
WALTER WRISTON: So we made a study of the five states that had either no usury law or very high
amounts. One of them was South Dakota. So we said, "Look, we'll bring a couple of thousand jobs out
here."
NARRATOR: In 1981, Citibank moved its credit card operation from New York to South Dakota.
BILL JANKLOW: From the time I met them until we passed our legislation, it was just several weeks. I
mean, we really moved. That was a good deal for us. It was a hell of a deal for them.
BILL JANKLOW: What Citibank got out of it? They got to stay alive.
NARRATOR: But what really attracted Citibank to South Dakota was an obscure Supreme Court
decision that said a bank could now export its interest rate to other states. It was called the Marquette
decision.
BILL JANKLOW: The Marquette Bank decision was a U.S. Supreme Court decision that said, forget
where the bank is chartered. Wherever the credit decision is made, in whatever state, that's the place
where you can apply interest, wherever you make the loan. In other words, if South Dakota had a 25
percent ceiling, then you could charge 25 percent, even to a loan in Florida.
NARRATOR: Janklow realized that the Marquette decision meant that South Dakota could become the
chairman of the board of Bank of America, with First Chicago of Illinois, Chase Manhattan Bank,
Manufacturers Hanover Bank, Chemical Bank, Bank of New York, all the big banks in America,
because only South Dakota, at that point in time, appeared to be willing to move forward to invite
NARRATOR: But soon, another state got into the act. Delaware copied South Dakota's legislation, and
Wilmington soon became the credit card center of the East, luring other New York banks and giving rise
to new companies like MBNA. For the first time in American history, there were no legal restrictions on
DUNCAN MacDONALD, Fmr. Citibank General Counsel: You could look at the Marquette decision and
say, all right, maybe it took the lid off, but what it did was, it had a very egalitarian effect.
NARRATOR: Duncan MacDonald is the former general counsel of Citibank's credit card division. He
says the Marquette decision allowed bankers to charge higher interest rates to riskier customers.
DUNCAN MACDONALD: The minute Marquette came along, you could jack the price up a little bit
more to cover those people. And as a result, tens of millions of people, who were paying 30 and 35
percent interest rates to small loan companies, all of a sudden got the product at 19 percent interest
rate and an annual fee of $20. So in that sense, it was very egalitarian and very good.
NARRATOR: And very good for banking. As the deregulation of interest rates enabled more people to
get credit cards, the industry began to expand and became the most profitable sector of banking, with
LOWELL BERGMAN: We've asked for interviews with all the major credit card companies. They won't
EDWARD YINGLING, American Bankers Association: That's our job. They pay us dues to handle these
NARRATOR: Ed Yingling is the incoming president of the American Bankers Association and the
EDWARD YINGLING: The credit card business is profitable. You would expect the credit card business
to be somewhat more profitable than the rest of the industry, or parts of the industry, because it's riskier.
It is an unsecured loan, and so you would expect the returns to be a little higher.
LOWELL BERGMAN: Wasn't last year record profits for this industry, and they're expected again this
year?
EDWARD YINGLING: Yeah, but compared to what? It's not an unusually profitable business, compared
LOWELL BERGMAN: MBNA'S profits last year— one-and-a-half times that of McDonald's.
EDWARD YINGLING: Well, McDonald's didn't do too well last year, and MBNA is a big company.
LOWELL BERGMAN: Citibank more profitable than Microsoft, Wal-mart. And the executives are highly
paid.
EDWARD YINGLING: Right. Right. These are— these are really big businesses, and they do make
money.
NARRATOR: Today, nearly 144 million Americans have credit cards, and they are using their cards like
never before, charging $1.5 trillion last year alone. Credit cards have become an essential part of the
American economy.
LISA: I really can't say that I love my credit card, but I would hate to live without it.
DESIREE: I use it a lot for work. It's easy— it's easy access. I can take clients out for dinner.
LOWELL BERGMAN: Can you imagine living without a credit card in this society?
NARRATOR: We sat down with a group of credit card customers to talk about how they use their cards.
DESIREE: It is like an addiction. I mean, "I have this new credit card in my pocket, and look at that
great dress. I can do it. Oh, I really shouldn't do it, I'll just pay it off later." And you do it.
ELLIOT: If I don't have that IPod, I'm not cool. So I can charge it and pay it off.
LISA: And Christmas is just around the corner. There's always something.
BEN STEIN, Actor/Author: They're just a gift. And for the traveler, which I am — a very, very, very
NARRATOR: Actor and author Ben Stein loves the convenience of using his credit cards.
BEN STEIN: Credit cards are an incredible deal for me. I mean, I have lots and lots of different cards. I
mean, my wallet is just stuffed with cards. It's just insane. It's just ridiculous. I look like I've got a third
breast from my carrying around my wallet with so many credit cards in it.
NARRATOR: Stein says he charges thousands of dollars a month in business expenses on his credit
cards.
BEN STEIN: I use all their good services, and they don't make any money from me. I mean, none to
speak of.
NARRATOR: The credit card companies do make a percentage on each transaction, but Stein is not
their ideal customer because, like 55 million Americans, he pays his bills off every month and doesn't
BEN STEIN: The credit card companies hate people like me, who pay off our bills every month. And I
know that because I ran into a fellow I went to high school with on the street, and he told me he worked
for a credit card company. And I told him about how much I use credit cards and how I pay them off
every month, and he said, "Oh, we hate you. We hate you guys. We call you deadbeats."
NARRATOR: "Deadbeats," in the upside-down world of the credit card business, are the people like
Ben Stein, who pay off their bills on time. The industry's best customers are the 90 million Americans
who don't pay off their credit card debt. They're called the "revolvers."
LOWELL BERGMAN: People in the industry tell us that revolvers, people who borrow money, basically,
EDWARD YINGLING: I don't think that's where all the profits are. I think it is generally understood that
those that use the revolving part of the credit card are kind of the sweet spot.
NARRATOR: Today, the sweet spot, as Mr. Yingling calls it, continues to grow. And the top interest
rates charged are higher than ever before, according to Robert McKinley, who founded Cardweb, a
ROBERT B. McKINLEY, CEO, Cardweb: The top 10 issuers in the country are charging interest rates of
25 to 30 percent to some of their customers. And this is in a market where interest rates are at a
40-year low. We have consumers paying interest rates that would be considered loan sharks in my day.
NARRATOR: At the same time, Americans with credit card balances are carrying a record amount of
debt.
LOWELL BERGMAN: How much credit card debt is the average American family carrying?
Prof. ELIZABETH WARREN, Harvard Law School: Oh, about $8,000, for those who are carrying some
debt.
NARRATOR: Elizabeth Warren is a Harvard law professor. She has researched the growing credit card
debt held by middle class families and how it can lead to big trouble.
Prof. ELIZABETH WARREN: And what families are discovering, even with Mom and Dad in the
workplace, is they often can't make it to the end of the month, and so they often use credit cards to
bridge the gap. They borrow to make ends meet. And then what happens is something goes wrong.
Somebody loses a job, somebody gets sick, family breaks apart through death or divorce.
NARRATOR: Like most Americans, Jim and Juanita Mueller managed to pay their credit card bills each
JUANITA MUELLER: We didn't have any emergency funds set aside, so they kind of became our
emergency fund, to fund our life while we were waiting for the employment to come along. And so you
borrow from the credit card and pay that month, and then the job doesn't happen, so now you got to
borrow more. And we just kept digging deeper and deeper. We started robbing Peter to pay Paul, as
the expression goes, you know, take money from a credit card to pay other credit cards. And that just
NARRATOR: As the Muellers fell behind, their credit card companies began to apply penalty interest
LOWELL BERGMAN: Do you remember when the interest rates started to rise?
JUANITA MUELLER: Some of them, one late payment and forget your old interest deal that you had,
so—
JIM MUELLER: And forget the fact that you had the credit card for a number of years and were paying
on it regularly, were never late. And as soon as you make you miss one payment, it's like all deals are
off. Everything goes up. I mean, some of the credit cards we had were 9 percent or less. All of a
sudden, they're 24, 25 percent because, "Oh, well, you're late. You've been late several months, and
now we're going to raise your interest rate, and we're charging you the late fee." And now because the
interest rate and the late fees have accumulated, now you're over your limits, so there's an
over-the-limit fee.
NARRATOR: The Muellers' credit card debt eventually grew to nearly $80,000 on 10 cards. They found
that they could no longer keep up with their payments and had to file for bankruptcy. They were one of
JIM MUELLER: It wasn't that we didn't want to pay off our credit cards, it's we got to the point where it
was impossible. It was just— I mean, short of a rich relative, which neither one of us have, dying and
leaving us $100,000, nothing was going to happen because the credit card companies weren't— they
weren't willing to work with us unless they got all their money as fast as possible.
Prof. ELIZABETH WARREN: The main things that triggers a bankruptcy filing are job loss, a medical
problem or a family break-up. Without these things, most American families can deal with their credit
card debt. But high credit card debt puts them at much great risk, so that if they stumble, if they get hit
by one of the other blows, they get their feet tangled up in those high interest rates, and they just get
sunk.
JIM MUELLER: "Zero percent for life on transfer balances, and 3— up to 3 percent cash back bonus."
NARRATOR: Ironically, the Muellers are still getting offers for more credit cards.
JIM MUELLER: We got one yesterday from a credit card company that told me I'd never have credit
with them again. One of the last times I talked with them, told them what our situation was, they said,
"Well, we're canceling your card. And you are, in essence, blackballed with us for life. You'll never have
a credit card from us ever again." Yesterday, received a solicitation from them, zero percent for life, with
TELEVISION COMMERCIAL: Diapers, milk and laundry detergent, $25. Spend more time with your
family, priceless.
NARRATOR: Encouraging Americans to take on credit card debt is critical to the profitability of the
industry.
[television commercial]
ANNOUNCER: Call now to request the CitiAdvantage World Mastercard, and you can earn free award
NARRATOR: Making it easier and more attractive to spend has been the job of Madison Avenue
marketers.
TELEVISION COMMERCIAL: New tool belt and chrome tool set, $126. Getting some use out of it,
priceless. There are some things money can't buy. For Father's Day, there's Mastercard.
NARRATOR: But the success of the industry has also relied on financial innovators like this man,
Andrew Kahr, whose peculiar genius, industry insiders say, has helped shape the way the credit card
business works. Kahr, a consultant who rarely consents to interviews, only agreed to talk with us if we
LOWELL BERGMAN: Give me an idea of, from the time you got involved, the late '70s, with credit
ANDREW KAHR, Credit Card Industry Consultant: Well, I convinced the client that instead of having 5
percent of the balance as a minimum payment, we should reduce that to 2 percent. It's a very dramatic
NARRATOR: Before Andrew Kahr got involved in the industry, most bankers required that customers
pay 5 percent of their credit card balance every month. Kahr realized that if customers were able to pay
most profitable.
ANDREW KAHR: Having a lower minimum payment allows you to offer higher credit lines, which, first
of all, makes your card product more attractive because people judge, even if they don't intend to use
the whole line, they would rather have a higher line. The high-balance accounts will be much more
NARRATOR: Today Kahr's 2 percent minimum is a common feature on millions of credit card bills, and
every month, some 35 million Americans pay only the minimum payment.
LOWELL BERGMAN: By the way, while you're running up balances on your credit cards, or currently
have balances on your credit cards, do you have cash in the bank?
LISA: I feel it's a nest egg. You never know what's going to happen tomorrow. You might need that
LOWELL BERGMAN: So even though you're paying double-digit interest and you could get rid of the
LISA: Right.
LOWELL BERGMAN: —you're going to still make those payments and keep the cash in your bank
account.
LISA: Right
NARRATOR: Andrew Kahr's research showed that making the minimum payment eased consumers'
anxiety about carrying large amounts of credit card debt. They believed they were being financially
prudent.
DESIREE: If you lose your job or you— you know, something bad happens, you have to have money,
and you don't want to live off of a credit card. So you need to have that money, you know, saved
NARRATOR: In fact, the industry was reaping huge profits from Andrew Kahr's intuition about people's
behavior. But then, in the late '90s, Kahr says he had a new insight. Customers were being flooded with
ANDREW KAHR: People were offering 12.9 percent interest for the first six months, 10.9 percent on
balance transfers, and I convinced the client to go straight to zero percent as an introductory rate. It
gave them competitive advantage. It led to, of course, the others also going to zero percent.
NARRATOR: Kahr knew that even though the zero percent offer could easily change, people would still
ANDREW KAHR: When you're getting something in the mail several times a week that offers you zero
percent for six months— they look at the headlines of the solicitation in the mail, they spend 30
seconds on it, and, "OK, I'm going to be better off at the beginning. They're going to give me something.
They're going to give me a zero percent rate." People believe what they want to believe
LOWELL BERGMAN: "Zero percent APR"— what does this mean? I mean, you're saying that's
meaningless.
ROBERT B. McKINLEY, CEO, Cardweb: Most cases, if you were to sign up for this card, the bank will
honor that rate through that period of time. But there's a lot of fine print that goes with what could
happen. For example, if you were to miss one payment, this rate will go away immediately.
NARRATOR: According to McKinley, the key to understanding how credit cards are marketed lies in the
ROBERT B. McKINLEY: Well, there's a gold mine of information residing out there in these databases
by the consumer reporting agencies, the credit bureaus. They're collecting information about what kind
of accounts you have open, the balances, whether or not you make those payments on time. And that's
a huge reservoir of information there that they can tap into and be able to get a sense as to whether or
not a consumer is a revolver, someone who doesn't pay the balance off in full each month. So they can
kind of sift those out, and today, it's really become almost surgical.
NARRATOR: The ability to surgically target consumers and track their financial behavior has become a
booming business dominated by three credit reporting agencies which gather information. All that data
is then crunched by a little known company called Fair Isaac, which calculates a number called a FICO
TOM QUINN, Fair Isaac Corp.: We're not a credit-reporting agency like an Equifax, Trans-Union or
Experian, that's gathering information daily on consumers and building up consumer records.
NARRATOR: The median FICO score is 720 out of a possible 850. The riskiest customers have scores
below 600. The score is an indication of how likely you are to pay your bills.
TOM QUINN: Lenders use that score almost like a thermometer to determine if they're going to grant
credit or not. So the algorithm is an indication of that consumer's future risk, in terms of credit behavior.
TOM QUINN: We estimate that approximately 75 percent of the U.S. population that is eligible for
credit, i.e., those who are 18 years or older, have a FICO score at any given time.
LOWELL BERGMAN: You're not aware that you have a credit score?
MATTHEW: I'm aware that I have one, I don't know what it is.
LISA: Right.
LOWELL BERGMAN: So if I said to you the words, "FICO score," do you know what a FICO score is?
ELLIOT: I know the terms. I'm not clear on what they are. I've never gotten my credit score.
[www.pbs.org: What determines your FICO score?]
NARRATOR: An individual's FICO score often determines how much interest he will pay on a credit
card. The terms and conditions of the card are laid out in the fine print of this contract.
LOWELL BERGMAN: When I get a credit card, there's a contract that goes along with it. What kind of
contract is this? Because I never read it. Have you ever read it, when it came to you?
ROBERT B. McKINLEY: I'd have to admit, in most cases, I may have just glanced at it. You know, it's
filled with so many legal terms and so many pages and such small print that it can be intimidating, I
think.
LOWELL BERGMAN: It says that I'm guaranteed the terms of a loan for as long as I have the card.
ROBERT B. McKINLEY: Yeah, well— yeah, things that— the one unique thing about the credit card
business is that the issuer can change the terms and conditions at will.
ROBERT B. McKINLEY: Absolutely. They can change it all. It only takes 15 days' notice to make those
changes. I mean, you could be offered a 5 or 6 percent interest rate today and perhaps get it. Two
months later, that could be 30 percent. There's nothing to prevent the issuer from changing those
conditions.
NARRATOR: Even Professor Elizabeth Warren, an expert on contract law, says she has a hard time
Prof. ELIZABETH WARREN: I've read my credit card agreement, and I can't figure out the terms. I
teach contract law, and the underlying premise of contract law is that the two parties to the contract
EDWARD YINGLING: I do understand it. I think it'd be very hard for a lot of people to understand. And I
think it's a constant battle to try to figure out how you make disclosures and those types of things in
NARRATOR: Ed Yingling says the fact that the contracts are difficult to understand is not the industry's
fault.
EDWARD YINGLING: Our disclosures are very explicitly set forth in law and in regulation, much
LOWELL BERGMAN: They say the contract contains information, even the typeface, that's mandated
by law—
Prof. ELIZABETH WARREN: But the laws— that's the point now, the laws are inadequate. There's not
enough there. These guys have figured out the best way to compete is to put a smiley face in your
commercials, a low introductory rate, and hire a team of MBAs to lay traps in the fine print.
NARRATOR: One of those traps, according to Warren and other critics, is something called universal
default.
ROBERT B. McKINLEY: If you do miss a mortgage payment, you do miss a car payment, any other— it
can trigger what is called a universal default. They actually have the right to change it if you miss a
payment with another creditor, or in some cases, even if there's a change in your credit worthiness. In
fact, you don't have to miss a payment. You don't have to go over your credit limit to be in default. You
LOWELL BERGMAN: You've seen one of these, right, before? I want to read you something from a
contract. "Your APRs also may vary if you are in default under this agreement or any other agreement
that you have with us or any other related companies for any of the following reasons: You fail to make
a payment to another creditor when due." Do you understand what this means?
LOWELL BERGMAN: You do? Do you know that it means that if you fail to make a payment and are
late on anything else that you're paying on — your house, your car, anything else — they will find out
and they can change your interest rate? Did you know that?
LISA: I had no idea. This is the first I've ever heard that.
ELLIOT: It doesn't seem fair. You've done no harm to the company themselves. You're late with
someone else. You haven't affected your standing with that company. No, it doesn't seem fair that they
NARRATOR: That's what Andrew Guile of Wilmington, Delaware, says happened to him.
ANDREW GUILE: Yes, I had gotten a letter from MBNA several months ago that my rate was going to
be increased..
NARRATOR: MBNA raised his 8.9 percent interest rate to 19.9 percent, and his minimum monthly
ANDREW GUILE: They told me the first time that my rate had been raised because they found an
occasion back in 1998 when I had gone 60 days past due on a competitor's credit card. And I asked
them, "What in the world does that have to do with MBNA, especially being six years ago?" I said, "That
has nothing to do with my account here." I mean, that absolutely took my breath away.
NARRATOR: When Guile protested, he says he was given another reason for the change. He had
become riskier he was told, because his account balances with other creditors were too high.
ANDREW GUILE: I was a great customer at MBNA, always paid my balances on time, paid more than
the minimum balance— you know, many times paying it down completely. But I was never late, and I
NARRATOR: FRONTLINE wanted to ask MBNA about Guile's problem, but we were told they never
comment on an individual's account. But just two months after our interview, Guile says he got a call
from the office of the president of MBNA saying they would move his interest rate back to 8.9 percent.
Prof. ELIZABETH WARREN: The real question here is whether or not you can change the price, not for
new items you buy after your credit score has changed, but for old credit that you've already taken out.
My mortgage company agreed to an interest rate, and if I lost my job, my mortgage company does not
get to double my mortgage. Credit card companies can say, "Remember how you bought the
big-screen TV at 9.8 percent interest? We've decided we want 29.9 percent interest." And there's not a
EDWARD YINGLING: Some do, yeah. It depends on the contract, but a lot of them do.
LOWELL BERGMAN: If they find out through this information system that you've been late on your
payment for your automobile, they can notify you that they're going to change the interest rate on the
EDWARD YINGLING: I think there's a misunderstanding about what the credit card agreement is. My
agreement with you is, you come to me, you have a certain credit score, and based on that credit
score, I'm going to charge you 12 percent. If in the future, it turns out that your credit score has
deteriorated and you now are more risky to me, I'm going to charge you the interest rate I would charge
LOWELL BERGMAN: Is it fair to change the price of the deal after the fact?
EDWARD YINGLING: The product is not a promise to somebody that we will lend you that amount of
money forever at that interest rate. It is a very short-term revolving line of credit.
ANDREW GUILE: It's dishonest. Plain and simple. It's dishonest. They may say it's good business for
their financial bottom line, but it is a very poor way to treat a customer.
NARRATOR: In 1996, another important Supreme Court decision opened the door to bigger profits for
the credit card industry and a raft of new complaints from their customers. That decision, Smiley vs.
Citibank, much like the Marquette decision before it, lifted state restrictions, this time on the fees that
NARRATOR: Duncan MacDonald was one of the lawyers who worked on the Smiley case.
DUNCAN MacDONALD: The late fees that were common across the industry, up until Smiley, were in
the $5 and the $10 range. And the economic thinking was that there had to be flexibility to allow up to
$15. But Smiley came along and took the lid off it, it went from $5 to $10 to $15 to $29, and recently, it's
gone up to $39. I would guess that it's probably going to go up to $50 a year-and-a-half from now. I
DUNCAN MacDONALD: I look at that and I say to myself, "Is $50 a fair fee," plus a 25 percent interest
rate and all these other fees that are thrown on, for folks who are probably not that risky? Is that fair?
And I look at it and I say to myself, "There's the Frankenstein." We've created something that has to be
dealt with.
NARRATOR: Since Smiley, credit card companies have doubled the amount of revenue they generate
from fees: late fees, over-the-limit fees, returned check fees and the like.
ROBERT B. McKINLEY: Fee income has gone up much, much faster than interest income in the
business.
LOWELL BERGMAN: So the fees are meant as a penalty to make sure that you pay on time, or are
ROBERT B. McKINLEY: Well, they really have become a profit stream. It's not just the fees that they
charge, even though they're three and four times higher than they were less than 10 years ago. That's
the tip of the iceberg, when it comes to the penalty that's inflicted on consumers with these situations
where they make a late payment. It's the penalty interest rate that really does the damage. Your interest
LOWELL BERGMAN: Just so I understand, the interest rates are not regulated. They can change the
interest rate relationship that you have with them with 15 days notice. So that's a major source of profit
ROBERT B. McKINLEY: That's exactly right. It's wide-open. We're beginning to see banks do all this
tweaking, where they're changing the interest rates and raising fees, adding new fees, all kinds of— the
way they calculate interest, setting the due dates on a Sunday, on a holiday, on the hopes that maybe
you'll trip up and get a payment in late. It's become a very anti-consumer marketplace.
EDWARD YINGLING: I think it would be short-sighted for a credit card company to have fees that, that
would make somebody angry because they're likely to lose that customer. And I think it's going to cost
them more to replace that customer than they're likely to get out of the fee.
DUNCAN MacDONALD: You have bankers who have skyrocketed rates from 14 percent to 25 percent
and $40 late fees and bad-check fees, and so on, that fall on the shoulders of the less well-off. Yes,
DUNCAN MacDONALD: We have regulation. We have regulation already. The Comptroller of the
Currency regulates all the national banks, and they have very vast powers.
NARRATOR: The Office of the Comptroller of the Currency — the OCC — is an obscure Washington
agency, part of the Treasury Department, and it regulates the national banks, banks like Chase,
Citibank and MBNA that issue most of the credit cards in this country. Julie Williams is the acting
JULIE WILLIAMS, Acting Comptroller, OCC: We have three goals, to make sure that the banks don't
fail, to ensure the integrity of how the banks operate, their corporate governance, and to make sure that
they deal fairly and honestly with their customers. At the extreme, we have the ability to take
enforcement action, and we have done that. We have taken enforcement action.
LOWELL BERGMAN: Can you give us an example of how you have brought a large institution to task?
JULIE WILLIAMS: Well, I think the— probably the most conspicuous example of that would be the
NARRATOR: That's not the story they tell in San Francisco, where in the late 1990s, the credit card
company Providian Financial was experiencing double-digit growth. Providian specialized in the riskiest
PAT WALLACE, Bay Area Better Business Bureau: They were targeting people with questionable
credit, or marginal credit, people that couldn't get bank cards elsewhere.
NARRATOR: Pat Wallace is the head of the Better Business Bureau in the San Francisco area.
PAT WALLACE: The first thing that got our attention, of course, were the numbers, the numbers of
complaints. Providian was involved in all kinds of questionable offers and policies and procedures and
operations.
NARRATOR: Complaints about Providian from around the country came here to Wallace's office.
PAT WALLACE: Providian, for example, was accepting payments from consumers on their accounts,
depositing the checks but not crediting the account for sometimes up to several weeks. What was the
LOWELL BERGMAN: They were holding payments so that they could charge late fees and they could
PAT WALLACE: And over-limit fees. Fifty percent of their income were fees, not interest on the money
loaned. They were pushing the envelope. And they got by with it for a period of time, and they made a
lot of money.
LOWELL BERGMAN: The office of the Comptroller of the Currency is the main federal agency that
PAT WALLACE: No. They just simply weren't interested. You know, the response was, "Well, you know,
we'll take it from here. We'll watch from here." You know, "It's not a problem at this time for us."
NARRATOR: Complaints about Providian were also coming to June Cravett at the San Francisco
district attorney's consumer protection unit, and she began to investigate, eventually drawing local
LOWELL BERGMAN: Had you ever heard of the Office of the Comptroller of the Currency?
JUNE CRAVETT, Asst. DA, San Francisco: The answer from my perspective is no. Didn't really know
much about it. Didn't know exactly what they did and exactly who they regulated. We never heard of
them being very active in the area of consumer litigation or consumer enforcement actions against the
banks.
NARRATOR: And when the OCC contacted June Cravett, she says instead of cooperation, they issued
a challenge.
JUNE CRAVETT: There were a couple of meetings where the subject of preemption was raised.
JUNE CRAVETT: Yeah. That's where they say, "Because we're the federal regulator," that they have
exclusive authority over the national banks, and therefore, we don't have jurisdiction.
LOWELL BERGMAN: The San Francisco district attorney says to us that they were told, "You don't
have real jurisdiction, we have real jurisdiction," and indicated to them that they might want to get out of
the case.
JULIE WILLIAMS, Acting Comptroller, OCC: The way that that worked out was we worked together with
LOWELL BERGMAN: But they say once you got involved, it was very fruitful.
LOWELL BERGMAN: What they're telling us is that the OCC only got involved once this whole situation
became public, that prior to the news publicity that they were responsible for, they had no contact with
the OCC.
JULIE WILLIAMS: We worked cooperatively with them when we got information about what was going
on.
NARRATOR: The joint investigation eventually culminated in a $300 million settlement. Providian
declined to be interviewed and issued a statement saying, "Rather than revisit the past, the company is
In Washington, the OCC has been increasingly asserting its authority and attempting to curb consumer
enforcement actions by local prosecutors. This has sparked a nationwide battle, led by the attorneys
ELLIOT SPITZER, NY State Atty. General: The OCC is now trying to squeeze out the state presence,
to prevent us from protecting consumers, which I think is ultimately very injurious to consumers.
ELLIOT SPITZER: We get thousands of complaints every year about credit card issues relating to the
major banks, the major card issuers. And so we get these complaints, and we try to deal with the credit
card companies. But increasingly, over the past number of years, what we have heard back from the
major banks, in a variety of contexts, is that, "We don't need to deal with you because the OCC has told
us — indeed, has directed us — not to deal with state enforcement entities."
LOWELL BERGMAN: Isn't this just a turf battle between the states and a federal agency?
ELLIOT SPITZER: It's a one-way turf battle. And by that, what I mean is we are more than happy to
acknowledge that the OCC has jurisdiction across the financial system, when it comes to certain
issues. What the OCC is trying to do is squeeze the states out in the one area where we have been
know who we are, we have a consumer complaint office. And our beef is, is that you guys, the OCC,"
JULIE WILLIAMS: We don't want to push them out of the business. We are both there protecting
consumers. What we have been striving to do is to individually, and in developing arrangements with
the states, work out the best way to work cooperatively with them.
NARRATOR: In January of 2004, the OCC declared itself the exclusive regulator of all the national
banks, effectively immunizing the big credit card issuers from most state consumer protection laws. The
JUNE CRAVETT: I was dismayed that they used Providian as the prime example of their ability and
LOWELL BERGMAN: To you, they weren't the white knight who came into San Francisco and saved
NARRATOR: Since the Providian case, the OCC says it has been more aggressive, recently issuing an
advisory admonishing the banks for misleading the public about practices like zero percent introductory
Prof. ELIZABETH WARREN, Harvard Law School: The OCC itself has acknowledged that these
practices are, as they describe it, very troubling. But notice what they didn't do. They didn't say, "And
we're going to prohibit them. Stop them. Those are unfair practices. They are unsafe and unsound, and
don't do them." Instead they said, "It's a problem"? Look, if they think it's a problem, then tell the credit
LOWELL BERGMAN: Why don't you simply stop them? Why don't you ban these practices?
JULIE WILLIAMS: When we see practices that are potentially problematic, we take a variety of actions.
LOWELL BERGMAN: So you could tell them to stop, and they would have to do it.
JULIE WILLIAMS: If we had a basis for a concluding that a bank was involved in a practice that was
unfair or deceptive, if it violated any of the other many consumer protection standards that applied to
NARRATOR: Whatever the OCC is doing, Pat Wallace says it hasn't stopped the Better Business
PAT WALLACE, Bay Area Better Business Bureau: It's not an accident that the banking/credit card
business, generates more complaints, nationally, across the country, than any other industry. Now, what
does that say to you? Out of 1,000 industries that we track, they're number one. I'd say there's a
problem here. These things aren't an anomaly. All these complaints have some basis in fact. There are
LOWELL BERGMAN: The Better Business Bureau tells us credit cards and banking and credit cards
JULIE WILLIAMS: I would have thought it was, like, cable, and satellite installation or—
JULIE WILLIAMS: That's— I would not have thought that— that that was the case.
NARRATOR: Critics like Elizabeth Warren believe that there would be fewer complaints if the credit
card industry clearly disclosed how its business works, particularly when it comes to the minimum
monthly payment.
Prof. ELIZABETH WARREN: If people knew that the cost of minimum monthly payments was that they
would still be paying for yesterday's trip to the shopping mall for the next 35 years, some people might
decide to pay a lot more than the minimum. And the industry knows that. That's why they don't want to
tell.
LOWELL BERGMAN: You advertise in your bills what the minimum monthly payment is, but you don't
tell people how much that might cost you if you stuck to that minimum payment. Why not?
ED YINGLING, American Bankers Association: The disclosure would be wrong 99 percent of the time
because nobody — almost nobody — pays exactly the minimum, that minimum, every month for 20
years and never charges another thing. This is going to be a hyper-technical, expensive disclosure that
nobody would understand. So we are against disclosures that nobody would understand and that are
wrong. We are for disclosures that help people understand. It's that simple.
Prof. ELIZABETH WARREN: This is a nonsense argument! In the line directly under the line that says
"minimum monthly payment," there's a simple sentence that can be added. "If you make minimum
monthly payments, it will take you," how many years, 35 years, and how many months, "to pay off this
bill."
NARRATOR: The man who takes credit for inventing the 2 percent minimum payment thinks more
disclosure is useless.
ANDREW KAHR, Credit Card Industry Consultant: This is a fascination that every now and then,
someone with an axe to grind or someone who think he's going to help consumers has on his mind. But
if we had a tape and we ran a computer on transcripts of 10,000 customer service calls with questions,
OK, I don't think you'd ever hear that question. So I'm kind of baffled at the artificiality of it. I don't think
that's what consumers want to know because they don't expect to make minimum payments forever.
LOWELL BERGMAN: Do you know if you made the minimum payment, for instance, on your bill, how
1st CREDIT CARD USER: I'm not in a hurry to find out. I'm just going to pay it off.
2nd CREDIT CARD USER: It would inspire me to put down more. It would inspire me. And I think that's
probably why they don't put it down. It would inspire a lot more people to pay more than the minimum.
Sen. CHRISTOPHER DODD (D), Connecticut: Virtually everyone who holds a credit card, one way or
the other, under existing laws today and provisions, can be completely taken advantage of by the credit
card industry. So there is a deception going on to get you into the game. Once you're in and I've got you
in, then, then if you get out, I charge you. If you don't meet your obligations, I charge you. You move
answer here. And I don't know how far it'll go because I've tried this in the past. I'm not new to the
issue.
[on the Senate floor] A good deal of the blame for the crisis of credit card debt we're seeing in America
NARRATOR: In the summer of 2004, Sen. Dodd introduced a credit card reform bill that would, among
other things, require credit card companies to disclose how long it would take consumers to pay off their
balance. But he is not optimistic that the bill will pass. His many previous attempts to reform the credit
LOWELL BERGMAN: Why haven't you or other lawmakers been able to put some regulation into
Sen. CHRISTOPHER DODD: Sure. There's no question about it. I mean, every time we've tried to offer
legislation— this industry's become very, very powerful, and it's very successful in defeating every
legislative attempt that's been made over the last several years to inject some responsibility on the part
LOWELL BERGMAN: Your critics say that you block every attempt to pass industry reform or consumer
protection legislation. You've blocked minimum monthly payment legislation, interest cap rates, and a
EDWARD YINGLING: We've done our best to block bad bills. Those are bad bills. And we'll continue to
Sen. CHRISTOPHER DODD: I want to promise you something today. You know, keep on defeating me
and keep on defeating ideas like this, and you'll look back and wish we had passed this legislation
because, I'll tell you, Congress will come along, and they'll take steps far more egregious, in their view,
than anything I'm suggesting. I'm just suggesting disclosure, just let people know what the deal is.
Prof. ELIZABETH WARREN: I think there's a time when the American consumer is going to hit the
tipping point on this issue, and it's no longer going to be all right for credit card companies, once they're
in financial trouble, to change the interest rates, to load them on with fees and penalties, to just decide
that the terms of the contract they originally signed are no longer the terms of the contract. I think that
day is coming.
NARRATOR: Even an industry insider like Duncan MacDonald, who worked at Citibank for nearly 30
DUNCAN MacDONALD, Fmr. Citibank General Counsel: I know enough about the industry and the
lawyers in the industry and— there have to be people sitting there saying, "We've got to find a way to
deal with this." Have we reached that point? I don't know. But my guess is there's a debate going on.
And I hope there's a debate going on. What a tragedy it would be if there isn't.
DUNCAN MacDONALD: The status quo gets worse. The status quo is bad, and then it gets worse.
DUNCAN MacDONALD: So 25 percent bad rates become 30 percent bad rates, and late fees become
LOWELL BERGMAN: Do you ever reflect on the fact that this great success, which has been a great
benefit to your state, at the same time has helped create a way of borrowing money, spending money,
BILL JANKLOW, Fmr. Governor, South Dakota: I think the answer to that is yes. I mean, it's— we've
become a plastic society. We've become a plastic society. A lot of times, you want to give people cash,
LOWELL BERGMAN: You were instrumental in making this happen, in many ways.
BILL JANKLOW: I didn't think of any of this when it happened. And I'm still glad, what— I still like what
we did, and I still think it was a huge opportunity for my state. Now, if we're talking about the industry
and 18, 19, 20-plus percent interest, do I think that's a healthy thing for human beings? The answer is