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3 Step Product Research Checklist Framework 2

Product Viability Checklist - not all products are suitable for DS 2


5 Factors of a Winning Product 2
Product Validation Technique 2

Trainings to Watch 2

Places to Get Product Ideas 3


Marketplaces 3
Spy Tools 3
Social Media 3
Cool websites 3
Shopping Malls 3

Keyword Search 4

Case Study #1 - Let’s Reverse Engineer This Winning Product 5


Instagram Ad 5
Search For Product On Aliexpress 6
Scroll Down to Bottom Of Product Listing To See Related Products 6
Compile Video Footage & High Quality Images: 6
Find Other Similar Designs To Sell 6

Case Study #2 7

Appendix A - List of Adjectives 8

Appendix B for Facebook or Spy Tools 8

Appendix C - list of cool websites 13


3 Step Product Research Checklist Framework
Product Viability Checklist - not all products are suitable for DS
● Medium to big market demand
● Hot selling - proven demand
● Multiple variants - diff colours & designs
● Lots of related products - easy to cross sell & upsell
● Unique
● High perceived value
● Lightweight
*Don’t have to fulfil all these factors, the more the better.

5 Factors of a Winning Product


● Wow factor
● Innovative & creative
● Solves a big problem
● Necessity
● Virality
*Don’t have to fulfil all these factors, the more the better.

Product Validation Technique


● Google Trends - check the broader trend (trend above 50)
● Ubersuggest - keywords search volume (more than 10k searches in US)
● At least 3 Aliexpress suppliers with > 100 sales
*Don’t have to fulfil all these factors, the more the better.

Trainings to Watch
Live Training 1 – Product Research & Sourcing Mastery
Places to Get Product Ideas
Marketplaces
Taobao.com
1688.com
Aliexpress
Alibaba
Tmall
Amazon
● https://www.amazon.com/Best-Sellers/zgbs

Look for the section that says: trending, hot selling, best selling, best deals etc.

Spy Tools
Saves time but expensive
https://ecomhunt.com/
https://adspy.com/

Social Media
Facebook - refer to Appendix B for list of keywords
Instagram
Tik Tok / Dou Yin
YouTube

Cool websites
See what problems people have and find the solution on Aliexpress
https://www.kickstarter.com
https://www.indiegogo.com
https://www.trendhunter.com
http://www.shutupandtakemymoney.com

E.g Super Fancy Pepper Grinder

https://www.indiegogo.com/projects/pepper-cannon-the-pepper-mill-for-pepper-lovers#/

https://m.tb.cn/h.4KtQt5M?sm=4d83fb

Shopping Malls
See what products are placed right in front
Keyword Search
Using adjectives and niche / product

Example:
Interesting + Niche (e.g interesting baby)
Creative + Product (e.g creative slippers)

Refer to Appendix A below for more adjectives

Use thesaurus.com to find variations of keywords


E.g dog, puppy, canine
Case Study #1 - Let’s Reverse Engineer This
Winning Product
Instagram Ad
Search For Product On Aliexpress

1) Start with the obvious keywords “Comfortable slippers”, “Thick Slippers”


2) Use Keywords In the title to search for more related products

Indoor comfortable soft slippers Men women Non-slip bathroom home shoes Flat EVA Thick
sole Slides Women's sandals
● Search in Aliexpress, Taobao, 1688, Amazon etc.
● Use google translate

Scroll Down to Bottom Of Product Listing To See Related


Products

Compile Video Footage & High Quality Images:


https://www.aliexpress.com/item/1005001747711692.html
https://detail.tmall.com/item.htm?
spm=a230r.1.14.92.6a4c61dcvwfOrw&id=616348114977&ns=1&abbucket=14
https://www.aliexpress.com/item/1005001780778399.html
https://www.aliexpress.com/item/1005001315788214.html
https://detail.tmall.com/item.htm?
spm=a230r.1.14.219.6a4c61dcvwfOrw&id=634680988275&ns=1&abbucket=14
https://www.aliexpress.com/item/1005001432211220.html

Put a list of potential products into a spreadsheet:


https://docs.google.com/spreadsheets/d/13xADj7XiCm_war-
GLy__d9BHE2eW7wjkPSSXMth4ZTk/edit?usp=sharing

Find Other Similar Designs To Sell


Sell during winter?
https://www.aliexpress.com/item/1005001875605587.html?
Case Study #2

https://ogfashionshop.shop/products/foodchopper
● Very high quality images & infographics
● Attractive bundling offer
https://www.aliexpress.com/item/1005001432483866.html

1PCS Garlic Grater Electric Food Garlic Vegetable Chopper Grinder Crusher Press For Nut
Meat Fruit Onion Multi-function Process
Appendix A - List of Adjectives
Creative
Innovative
Ingenious
Inventive
Original
Clever
Cool
Hip
Cutting Edge
Trending
Popular
2021
2022
Hot
Modern
New
Smart
Sophisticated
Trendy
Latest
Style
Hottest
Current
Fashionable
Swanky
Vogue
Famous
Leading

Appendix B for Facebook or Spy Tools


"Act Now"
"Act quickly"
"Add to your"
"Announcing"
"Apply today"
"As Seen On TV"
"Be sure to"
"Best value"
"Book now"
"Buy Now"
"Buy and Save"
"CHECK OUT OUR NEW"
"Call today"
"Cancel Anytime"
"Check our"
"Check out"
"Check this out"
"Choose your"
"Class Full"
"Click button"
"Click for more"
"Click here "
"Come see our prices"
"Coming soon"
"Compare prices"
"Contact us"
"Contact us today"
"Contest"
"Coupon"
"Coupon code"
"Discover"
"Do not buy unless"
"Don’t forget to"
"Don’t miss"
"Don’t wait"
"Download now"
"Download now "
"Earn cash back"
"Expires at midnight tonight "
"FREE SHIPPING"
"Find Items"
"Find out more"
"Find out now"
"Find savings"
"Find yours"
"Follow this"
"For a short time only "
"For more details call"
"Free Consultation"
"Free Shipping "
"Get Free"
"Get It Now!"
"Get More Info Here"
"Get a Free"
"Get a quote"
"Get it here"
"Get it now! "
"Get the Best"
"Get your"
"Give a gift"
"Hot Special"
"How to"
"I invite you to"
"Immediate download"
"Investigate"
"Join now"
"Join today"
"Join us"
"Learn more"
"Learn more about us at"
"Learn to"
"Limited availability"
"Limited offer"
"Limited edition"
"Look at"
"Money Back Guarantee"
"NOW ONLY"
"Need more"
"No Questions Asked"
"Now you can"
"Offer Ending Soon"
"Offer expires"
"On stock"
"Only 10 available"
"Only 3 left"
"Only available here"
"Order Now"
"Order Your"
"Order Yours Today"
"Order here"
"Pay Less"
"Place your order now"
"Please see"
"Please view our"
"Preorder yours"
"Purchase"
"Read reviews"
"Register"
"Request your FREE quote today"
"Request yours today"
"Research"
"Reserve your spot now"
"Respond by"
"Sale ends soon"
"Satisfaction Guaranteed"
"Save Big"
"Save Money"
"Save Today"
"Save on"
"Save up to"
"Save with"
"Search Now"
"Search for"
"Search our"
"See deals"
"See it in action"
"See more"
"See our coupon"
"See our products"
"See pricing"
"Send for"
"Shop at"
"Shop low prices"
"Shop now"
"Shop online"
"Shop today"
"Show price"
"Sign me up now"
"Sign up"
"Sign up for your free trial"
"Sign up online at"
"Special Offer"
"Start Your Trial"
"Start now"
"Start now"
"Start today"
"Start your free trial now"
"Stock up"
"Submit"
"Supplies running out"
"Sweepstakes"
"Take a closer look"
"Take a look at"
"Take a tour"
"Take the test"
"To place your order"
"Today only"
"Tour our"
"Try Our Free"
"Try before You Buy"
"Try it free "
"Try it today"
"View all Products"
"View features"
"Visit our"
"Visit us at"
"Watch for"
"all purchases"
"before its too late"
"earn cash"
"free gift"
"free sample"
"is giving away"
"new product"
"on Sale right now"
"on sale"
"on sale today"
"receive a free gif"
"save now"
"special discount"
"special edition"
"win a one year"
"win prizes"
"your chance to WIN"
"free quote"

Get It now
Get it here
Get Yours Here
Get Yours Now
Get Yours
Grab Yours Now
Shop Here
Click Here
Bring it home
Order here
Today's Deal
BUY IT HERE
BUY NOW
Order Link

Free Shipping
CLICK ON THIS LINK TO BUY NOW
60% Off
50% OFF
Appendix C - list of cool websites
http://shutupandtakemymoney.com/
https://thieve.co/
https://canopy.co/
https://www.amazon.com/stream/hotpicks/ref=as_li_ss_tl?
asFilter=HP&asCursor=WyIxLjYiLCJ0czEiLCIxNDkxMDE2NTYwMDAwIiwiIiwiUzAwMTY6M
DpudWxsIiwiUzAwMTY6MjoxIiwiUzAwMTY6MDotMSIsInMiLCIiLCIwIiwic3ViMSIsIjE0OTEw
MjYyMTA2MzAiLCJoZjEtc2F2ZXMiLCIxNDkxMDE5MjAwMDAwIiwidjEiLCIxNDkxMDI2NTk0
OTE3Il0%3D&asCacheIndex=0&asYOffset=-17&linkCode=sl2&tag=product-hunt-
20&linkId=7d8bd64c8338c04135051c9d0327bb13
https://www.producthunt.com/
https://www.amazon.com/Best-Sellers/zgbs
buzzsumo
myip.ms
trends.google.com
trendhunter.com
coolhunting.com
https://www.kickstarter.com/discover/
https://trendwatching.com/method/
http://repinned.net/

PRODUCT REVIEW SITES

1.uncrate.com
2.outblush.com
3.http://www.blessthisstuff.com/
4.https://gearpatrol.com/
6.http://coolmaterial.com/
7.http://www.werd.com/
8.http://hiconsumption.com/
9.https://www.firebox.com/

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