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Internet Banking of SBI
Internet Banking of SBI
ON
Internet banking (or E-banking) means any user with a personal computer and a browser can
get connected to his banks website to perform any of the virtual banking functions. In internet
banking system the bank has a centralized database that is web-enabled. All the services that
the bank has permitted on the internet are displayed in menu. Any service can be selected and
further interaction is dictated by the nature of service. Once the branch offices of bank are
interconnected through terrestrial or satellite links, there would be no physical identity for
any branch. It would a borderless entity permitting anytime, anywhere and anyhow banking.
The delivery channels include direct dialup connections, private networks, public networks,
etc. with the popularity of computers, easy access to Internet and World Wide Web (WWW),
Internet is increasingly used by banks as a channel for receiving instructions and delivering
their products and services to their customers. This form of banking is generally referred to as
Internet Banking.
OBJECTIVE OF THE STUDY
Primary Objective:
Secondary Objectives:
⮚ To study the history and growth of the Indian online banking system.
With the modernization and globalization the bank has adopted all the changes and now all
the banks have started adopting the technologies in banking. So, it becomes necessary to
study the nature, growth and extend of E-banking services provided by SBI. The present
study is a modest attempt to know about customers awareness regarding E-banking services
provided by SBI. So the findings will help to know the effective awareness towards the
E-banking services.
In India, there is less number of studies being conducted to identify how effectively the
online channels are used by banking industry to increase customer satisfaction. Hence, this
study throws light on the e-banking services provided by the banks in the study area and this
research study makes an attempt to analyze how banks are attracting the various customers
and how the customers are satisfied with the e-banking services provided by the banks. This
study will be helpful to draw up further policy for improving customer satisfaction with e-
banking practices and act as a secondary data for further research.
RESEARCH METHODOLOGI
The empirical analysis is the result of a survey that was sent randomly to 25
SBI customers of Noida branch.