Broad 105 Final Exam Set 4

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Broad 105 Final Exam

Direction: Identify what is being asked on the following items. Write only the answers on your paper
(1 pt each)

1. _______________ is the advertising industry body in-charge of screening and regulating content
of advertising materials across all medium.

2. Material for television, which, in the judgment of the BOARD, may contain some adult material
that may be permissible for children to watch but only under the guidance and supervision of a
parent or adult, is rated _____ by the MTRCB.

3. A ______ classification advises parents or supervising adults that the film may contain any of the
following: themes, language, violence, nudity, sex, and horror, whose treatment is suitable for
children below thirteen (13) years of age.

4. True or False. Children who are victims of abuse or in conflict with the law shall be identified,
directly or indirectly.

5. __________ is a Philippine government agency that is part of the Office of the President of the
Philippines, responsible for regulating the production, use and distribution of recording media in the
Philippines.

6. The Advertising Standards Council (ASC) was established by national organizations that aims to
handle screening of all broadcast, out-of-home, print, digital and mobile advertising, and settlement
of disputes regarding advertising content. Give one of these organizations.

7. This is the national agency under the Office of the President of the Republic of the Philippines
responsible for film policies and programs to ensure the economic, cultural, and educational
development of the Philippine film industry.

8. True or False. Where appropriate to the program format, radio stations must play at most four
(4) Original Pilipino Music (OPM) per hour.

9. What is the minimum fine for hacking or crackling with refers to unauthorized access into or
interference in a computer system/server or information and communication system?

10. This law protects the interests of the consumer, promote his general welfare and to establish
standards of conduct for business and industry.

11. True or False. A publisher, radio broadcast, television licensee or medium for the dissemination
of advertising is not liable, under Chapter VI of RA 7394, by reason of dissemination by him of any
false advertisement unless he refuses, on the request of appropriate authorities, to furnish the
name and post office address of the manufacturer, packer, distributor seller or advertising agency.

12. The process of buying and selling goods (and services) electronically by consumers and from
company to company through computerized business transactions.

13. This is an act providing for the recognition and use of electronic commercial and non-
commercial transactions and documents.

14. True or False. Before airing information provided by a confidential source, an effort should first
be made to look for a source who can be identified or who can corroborate the information
provided by the confidential source.
15. This MTRCB classification for films advises viewers, parents, and supervising adults that the
film may contain any of the following: themes, language, violence, nudity, sex, horror, and drugs
that may not be suitable for children below eighteen (18) years of age.

16-20. ______________ is a law which addresses crimes committed against and through
computer systems enacted on 12 September 2012. It includes penal substantive rules, procedural
rules and also rules on international cooperation. Name four (4) crimes penalized under this law.

Part II. Essay


1. Discuss the code of ethics in broadcast in terms of the following: (5 pts each)
a. correcting mistakes
b. coverage involving children
c. gambling and betting
d. medical, legal and other professional advice

2. Discuss RA 9775 or Anti-child Pornography Act of 2009 (10 pts)

Part III. Case Digest (20 pts)

In an effort to attract additional subscribers, Bayantel, a telecommunications company, made a


significant blunder in 2006 by displaying a billboard featuring a partially unclothed woman wearing a
content expression, accompanied by the phrase "Satisfaction Guarantee."
Discuss the violations committed by Bayantel according to the Advertising Code of the Philippines
and cite legal basis.

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