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DEOPROCE UV DEFENCE DAILY SUN CREAM: YOUR GO-TO

SUN CREAM FOR ALL-DAY SUN DEFENCE

A Video Commercial Presented to Miss Vinece Marie Lumapas


Colegio de San Antonio De Padua
Supervised by the Lasallian School Supervision Office
Guinsay, Danao City

In Partial Fulfillment of the Topic Marketing and Promoting under


the Subject Course English Enhancement 402

Members:

Dongallo, Maria May V.


Enriquez, Mariefe S.
Hermoso, Christian Clyde U.
Ipan, Trisha Kay B.
Lato, Jean Kimberly A.

Vinece Marie Lumapas, LPT


EE 402 Instructor
CONTENTS
DEOPROCE UV DEFENCE DAILY FACE AND BODY SUN CREAM Hyaluronic
Acid SPF30 PA++ SUN PROTECTION / MOISTURIZING

Product Content
Deoproce UV Defence Sun Cream provides high SPF50+PA+++ protection
against harmful UVA and UVB rays. Its non-sticky formula keeps skin hydrated for
extended periods. Infused with nourishing botanical oils, blueberry extract, and snail
mucus extract, it offers enhanced skin protection and hydration.

Ingredients
Water, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Propylene Glycol,
Titanium Dioxide, Mineral Oil, Cetearyl Alcohol, Polysorbate 60, Stearyl Alcohol, Bis-
Ethylhexyloxyphenol Methoxyphenyl Triazine, Magnesium Aluminium Silicate, Palmitic
Acid, Stearic Acid, Sorbitan Stearate, Glyceryl Stearate, Dimethicone, Fragrance,
Phenoxyethanol, Triethanolamine, Lithium Magnesium Sodium Silicate,
Ethylhexylglycerin, Xanthan Gum, Disodium EDTA, Hexyl Cinnamal, Limonene,
Linalool, Quartz, Cyclomethicone, Eugenol, Dipropylene Glycol

The Deoproce UV Defence Daily Face and Body Sun Cream contains:
- Hyaluronic Acid for moisturizing benefits
- SPF30 PA++ for sun protection

HISTORY
Embark on a journey through the history of sunscreen In ancient Egypt, people
used extracts from rice bran and jasmine to protect their skin from the scorching sun.
Fast forward to ancient Greece, where olive oil was a popular choice for shielding
against sunburn. The concept of sunscreen as we know it today began to take shape in
the early 20th century. In 1928, a chemist named Franz Greiter suffered from sunburn
while climbing mount Piz Buin in the Swiss Alps. This experience inspired him to
develop the first commercial sunscreen, known as Gletsher Crème, which later evolved
into the iconic brand Piz Buin.

In the 1930s, Australian chemist Milton Blake introduced the world’s first mass-
produced sunscreen, called Red Vet Pet. However, it wasn’t until the 1940s that the
modern era of sunscreen truly began with the development of the Sun Protection Factor
(SPF) system by Austrian Chemist Franz Greiter. Throughout the latter half of the 20th
century, sunscreen formulations continued to evolve, incorporating new ingredients and
technologies to improve efficacy and user experience. Today, sunscreen is an essential
part of skincare routines worldwide, offering protection against harmful UV rays and
helping to prevent skin cancer and premature aging. As we look back on the history of
sunscreen, we celebrate the progress made in sun protection and commit to continuing
the legacy of innovation and safety in skincare.

Deoproce, founded in 2005 by Mr. Kim Kyung Nam, has made significant strides
in the realm of Korean skincare. Though precise historical documentation may be
limited, the brand's journey is marked by a commitment to innovation and
excellence.Deoproce's dedication to harnessing the power of natural ingredients sets it
apart in the skincare landscape. Through meticulous research and development, the
brand has formulated a range of sunscreen products that not only provide effective
protection against harmful UV rays but also nourish and hydrate the skin. Over the
years, Deoproce has expanded its product line to cater to the diverse needs of
consumers. From lightweight creams to convenient sprays, each sunscreen formulation
is designed with the utmost care and attention to detail.As a result, Deoproce has
earned a reputation for reliability and efficacy in the skincare industry. Its continued
emphasis on skin health and quality has solidified its position as a trusted choice for
consumers seeking effective sun protection solutions.

PURPOSE
DEOPROCE
UV DEFENCE DAILY FACE AND BODY SUN CREAM
Hyaluronic Acid
SPF30 PA++
SUN PROTECTION / MOISTURIZING

Purpose of the Product


The DEOPROCE UV DEFENCE DAILY FACE AND BODY SUN CREAM is designed to
protect the skin from harmful ultraviolet (UV) radiation emitted by the sun. Its purpose is
to reduce the risk of sunburn, premature aging, and skin cancer by either absorbing,
reflecting, or scattering the sun's UV rays. Sunscreen typically contains active
ingredients like titanium dioxide, zinc oxide, or organic chemicals that provide this
protection. Sunscreens protect the skin. They play an important role in blocking
ultraviolet (UV) radiation from being absorbed by the skin. UV radiation damages the
skin and can lead to sunburns and skin cancer. No sunscreen blocks UV radiation
100%.

Benefits of Sunscreen:
Sunscreen is an essential component of any skincare routine, offering a range of
benefits that go beyond just preventing sunburn. Regular use of sunscreen helps
reduce the risk of developing skin cancer, including both melanoma and non-melanoma
types, by providing a barrier against harmful UV rays. Additionally, sunscreen aids in the
prevention of premature aging signs like wrinkles, fine lines, and age spots, all of which
can be attributed to sun damage. Its broad-spectrum protection makes sunscreen
suitable for all skin types and tones, ensuring that everyone can benefit from its
protective properties. By shielding the skin from UV radiation, sunscreen also helps
prevent long-term damage such as weakened skin barrier function and decreased
elasticity, ultimately contributing to overall skin health and appearance. Incorporating
sunscreen into your daily skincare regimen is a proactive step towards maintaining
healthy, youthful-looking skin for years to come.

SCRIPT
Product: DEOPROCE UV Defence Daily Face and Body Sun Cream
Shooting Location: Bantigue Beach, Luyang
Director: Mariefe Enriquez
Actors: Maria May Dongallo, Mariefe Enriquez, Christian Klayed Hermoso, Trisha Kay
Ipan, Jean Kimberly Lato
TIME VIDEO
00:00 The camera focuses on one eye with the word “DEOPROCE” flashing
on the screen with large letters, the eye standing as the letter “O”.

00:01 The camera moves to the product lying on the sand, and the wave hits
the product.

00:03 The camera tracks towards the product, and then a black screen
appears.

00:05 The product is shown standing on the shore with the words “Your
Defence” flashing on the screen in large letter then the camera zooms
towards the product.

00:06 A woman is shown applying the product on her cheeks as she’s walking
with the words “everyday for” flashing on the screen in large letters.

00:07 The product is shown floating in the water with the words “every ray”
flashing on screen in large letters.

00:09 The woman is shown again applying the product on her cheeks as she’s
walking but in reverse with the words “this summer” flashing on screen
in large letters.

00:10 The camera pans from the rocks towards the product with the words
“comes with SPF 30” flashing on the screen in large letters. The camera
zooms towards the product from another angle with the words “PA +++
certified” flashing on the screen in large letters.

00:12 The camera zooms toward the product standing on the sand and
transitions to another clip showing a man walking towards it, then
grabbing the product with the words “with hyaluronic acid” flashing on
the screen in large letters. The scene cuts to another clip where the
camera zooms out the product.
00:16 The camera tilts from the ground toward a woman grabbing the product
with the words “not just protect” flashing on the screen in large letters.
From another angle, the woman is shown squeezing the bottle.

00:20 A woman is shown rubbing the product on her hands with the words “but
also” flashing on the screen in large letters. The camera zooms closer to
the woman's arm as she's applying the product with the word
“moisturize” flashing on the screen in large letters.
00:24
A brief clip of the product standing on the shore is shown with the words
“and brightens” flashing on the screen in large letters. Then, a glimpse
of a woman spreading the product on her arm is shown, and then a
black screen appears.
00:27
A man holding the product against the sun is shown, and then the
camera zooms out and transitions to another clip showing the product
half-buried on the sand with the words “defend daily” flashing on the
screen in large letters.
00:30
A woman is shown applying the product on her face with her eyes
closed with the words “your face” flashing on the screen in large letters.
00:32
A brief clip of the product lying on a pile of dried leaves with falling
leaves is shown.
00:34
A woman is shown applying the product on her shoulder in a circular
motion with the words “and every inch of your body” flashing on the
screen in large letters. Then, the clip of the product with the leaves is
shown again in reverse.

00:39 A brief clip of the sky covered with tree branches is shown as the words
“from the sun” flash on the screen in large letters. Then, a short clip of a
woman holding the product is shown, then a zoomed-in clip of the
product.

00:42 A short clip of the camera panning the coconut trees with the words
"never be afraid to" flashing on the screen in large letters is shown.
Then, a clip of the product being taken from the water and applied on
the woman's leg is shown as the words “enjoy the heat this summer”
flash on the screen in large letters.

00:47 The product floats on the water over a black mesh cloth with the words
"with Deoproce" flashing on the screen in large letters. The product
being held in hand is displayed, and then a black screen appears.
00:50 The camera zooms toward the product, and then a woman holding the
bottle is shown.

00:52 The camera pans toward the product lying on the rocks, showing the
name of the product, and then zooms out with the word "your" flashing
on the screen in large letters.

01:00 A clip with a hand squeezing three drops of the product as the words
"go-to" flash on the screen in big letters is shown, and then the hand
swipes the product on the mirror with the words "sun scream" is shown.

01:03 A clip showing the product on top of a beach towel next to other objects
with the words "for all-day" flashing on the screen in large letters is
shown. Then, the product lying on the sand with the coconut tree leaves'
shadow is shown with the words "sun defence" is shown. A brief clip of
the product standing as water drips don on the bottle appears.

01:07 A woman is shown smiling, holding the product, and showing it to the
camera with the words "Deoproce" flashing on the screen in large,
curved letters.

01:08 Ending credits appears on the screen.

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