Presentation 1

OYO and Marriott are two major players in the hospitality industry, but they operate in
vastly different ways and cater to different segments of the market. OYO, founded in
2013 in India, is known for its budget-friendly accommodations and rapid expansion
through a franchise model. Marriott, on the other hand, is a global hospitality giant with
a long history, offering a wide range of brands across different price points, from luxury
to budget.

One of the key differences between OYO and Marriott is their business models. OYO
operates on a franchise model, partnering with property owners to rebrand and
standardize their accommodations under the OYO name. This allows OYO to quickly
expand its presence in new markets without owning or directly managing properties.
Marriott, on the other hand, operates a more traditional hotel management model,
owning and operating many of its properties directly while also franchising others.

Another key difference is their target market. OYO primarily targets budget-conscious
travelers, offering affordable accommodations with standardized amenities and services.
In contrast, Marriott caters to a more diverse range of travelers, with brands like JW
Marriott and Ritz-Carlton offering luxury experiences, and brands like Courtyard by
Marriott catering to more budget-conscious travelers.

In terms of scale, Marriott is a much larger company, with thousands of properties

across the globe. OYO, while rapidly expanding, is still smaller in comparison,
particularly outside of its home market in India. However, OYO's aggressive expansion
strategy has allowed it to quickly establish a presence in several key markets, including
Southeast Asia, Europe, and the United States.

In terms of technology and innovation, OYO has been a pioneer in leveraging

technology to streamline its operations and improve the guest experience. The company
has developed a range of tech-enabled solutions, including a mobile app for booking
and managing reservations, as well as tools for property owners to manage their listings
and operations more efficiently. Marriott has also invested in technology, but its
approach has been more incremental, focusing on enhancing the guest experience
rather than radically transforming its business model.

In conclusion, OYO and Marriott are two giants in the hospitality industry, but they
operate in very different ways and cater to different segments of the market. OYO is
known for its budget-friendly accommodations and rapid expansion through a franchise
model, while Marriott offers a wide range of brands catering to different price points
and target markets. Both companies have their strengths and weaknesses, but their
competition highlights the diverse needs and preferences of today's travelers