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SPORTS IN SOCIETY
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SPORTS IN SOCIETY
Issues and Controversies
ELEVENTH EDITION
Published by McGraw-Hill Education, 2 Penn Plaza, New York, NY 10121. Copyright © 2015 by
McGraw-Hill Education. All rights reserved. Printed in the United States of America. Previous editions
© 2009, 2007, and 2004. No part of this publication may be reproduced or distributed in any form or by
any means, or stored in a database or retrieval system, without the prior written consent of McGraw-Hill
Education, including, but not limited to, in any network or other electronic storage or transmission, or
broadcast for distance learning.
Some ancillaries, including electronic and print components, may not be available to customers outside
the United States.
1 2 3 4 5 6 7 8 9 0 DOC/DOC 1 0 9 8 7 6 5 4
ISBN 978-0-07-802252-4
MHID 0-07-802252-5
All credits appearing on page or at the end of the book are considered to be an extension of the copyright page.
Coakley, Jay J.
Sports in society: issues and controversies / Jay Coakley, Ph.D., University of Colorado, Colorado
Springs.—Eleventh edition.
pages cm
ISBN 978-0-07-802252-4 (alk. paper)
1. Sports—Social aspects. 2. Sports—Psychological aspects. I. Title.
GV706.5.C63 2015
306.4’83—dc23
2013046643
The Internet addresses listed in the text were accurate at the time of publication. The inclusion of a
website does not indicate an endorsement by the authors or McGraw-Hill Education, and McGraw-Hill
Education does not guarantee the accuracy of the information presented at these sites.
www.mhhe.com
To the memory of Ernie Barnes—a
uniquely perceptive artist whose drawings
and paintings capture the movement and
spirit of athletic bodies in ways that inspire
people worldwide.
ABOUT THE AUTHOR
vi
ABOUT THE COVER ARTIST
The cover image, His Effort, is a painting by the late Ernie Barnes (1938–2009),
an internationally known artist, a former professional football player, and an
unforgettable friend.
Barnes is best known for his unique figurative style of painting, and he
is widely recognized as the foremost African American artist of his genera-
tion. His paintings first became known to millions of people when used as
the cover theme for the hit television show Good Times and as the cover art
on such popular albums as Marvin Gaye’s I Want You, Donald Byrd’s Donald
Byrd and 125th Street, NYC, and B. B. King’s Making Love Is Good for You.
Barnes’s ability to capture the powerful energy and movement of sports
earned him recognition as “America’s Best Painter of Sports” by the American Sports Museum. In 1984
he was appointed official artist for the Summer Olympic Games in Los Angeles. His sports commis-
sions include paintings for the Los Angeles Lakers, Carolina Panthers, New Orleans Saints, Oakland
Raiders, and New England Patriots, as well as a painting displayed at the Naismith Memorial Basketball
Hall of Fame to commemorate the fiftieth anniversary of the National Basketball Association.
One of the remarkable features of Barnes’s work is his use of elongation and distortion to represent
energy, power, grace, intensity, and fluidity in his art. His sports background provided a distinct vantage
point for observing bodies in movement, and he used his unique understanding of the human anatomy
to portray not only athletes but everyday mannerisms in delayed motion. As a result, his images com-
municate an intimate sense of human physicality.
For many people, Ernie Barnes captures the spirit and determination of athletes as they express
themselves through movement. His images present to us the kinesthetic soul of sports.
This is the sixth consecutive cover of Sports in Society that presents the art of Ernie Barnes. When
Ernie spoke to students in Los Angeles, he usually brought copies of the book with him to show that
art, sport, and academic learning could come together in their lives. This particular cover image was
chosen to represent Barnes’s legacy based on his effort to represent the wonder and endurance of the
human spirit.
Much of Barnes’s work can be viewed at ErnieBarnes.com. My thanks go to Ernie’s longtime friend
and assistant, Luz Rodrigues, and his family for sharing His Effort for this edition of Sports in Society.
vii
CONTENTS
Preface xi
How Do Sports Affect Our Lives? 68
Summary: Who Plays and What Happens? 77
3
Summary: Is Deviance in Sports Out of Control? 142
Sports and Socialization: Who Plays
and What Happens to Them? 50
What Is Socialization? 52
Becoming and Staying Involved in Sports
Changing or Ending Sport Participation
54
58
6 Violence in Sports: Does It Affect
Our Lives? 146
What Is Violence? 148
Being Involved in Sports: What Happens? 62 Violence in Sports Throughout History 149
viii
Contents ix
Creating Race and Racial Ideologies 227 The Organization of Professional Sports in North
Sport Participation Among Ethnic Minorities in the America 367
United States 240 The Organization of Amateur Sports in North
Race, Ethnicity, and Sport in a Global Perspective 254 America 375
The Dynamics of Racial and Ethnic Relations in Legal Status and Incomes of Athletes in Commercial
Sports 257 Sports 377
Summary: Are Race and Ethnicity Important in Summary: What Are the Characteristics of
Sports? 261 Commercial Sports? 385
Images and Narratives in Media Sports 410 High School and College Sports Face
Experiences and Consequences of Consuming Media Uncertainty 488
Sports 419 Summary: Do Competitive Sports Contribute to
Sport Journalism 423 Education? 503
Summary: Could Sports and the Media Survive
Without Each Other? 425
xi
xii SPORTS IN SOCIETY: Issues and Controversies www.mhhe.com/coakley11e
always hoping to have ten to twenty new ones for that are featured in the Online Learning Center
each new edition. I regularly ask friends to take (OLC), along with selected sport management
photos if they are in unique sport settings. In the discussion issues related to the chapter content.
final photo selection I usually review 250 photos The most significant change in this edition is
for every one I choose to include in the book. a new chapter on age and ability. Research and
In all, this amounts to thousands of hours of knowledge about variations in sport participa-
research, writing, and discussing issues with peo- tion patterns by age and abilities have increased
ple from many walks of life in the United States dramatically over the past decade. This serves
and other parts of the world I’ve had opportu- as a foundation for discussions of how and why
nities to visit. participation declines after early adolescence and
is consistently low among people with specific
physical or intellectual impairments. There are
CHANGES TO THIS ELEVENTH EDITION detailed discussions of age- and ability-segregated
events, such as Masters competitions for older
This edition is new in many respects, and most people and the Paralympics and Special Olympics
sections of the book, including tables and fig- for people with impairments currently defined as
ures, have been updated. However, as new mate- performance-limiting in sports. The chapter con-
rial was added, other material had to be deleted cludes with a discussion of the use of movement
or put in the Online Learning Center. New enabling technologies in sports.
chapter-opening quotes, photos, and examples Another major change is that the chapter
maintain the timeliness of content. This edition on gender is rewritten so the coverage of ideo-
also is more carefully and clearly linked with logical issues and structural inequities (for girls
the corresponding website (www.mhhe.com/ and women) matches the sequence used in the
coakley11e), and the Online Learning Center chapters on race and ethnicity, social class, and
contains additional substantive materials related age and ability. This continuity enables readers
to each chapter topic. to see similarities in the dynamics of exclusion
New research and theoretical developments and inclusion across these socially significant
are integrated into each chapter. There are about attributes.
1400 new references included in this edition— Chapter 1 now introduces “the great sport
nearly 2200 references in all—to assist those myth”—the widespread belief that all sports are
writing papers and doing research. Most new essentially pure and good, and that their purity
references identify materials published since the and goodness are transferred to those who par-
manuscript for the previous edition left my hands. ticipate in or watch sports. This concept helps
The sociology of sport has expanded so much readers understand how and why sports are per-
in recent years that Sports in Society is now an ceived in such positive terms worldwide and why
introduction to the field more than a compre- it is difficult to promote critical thinking about
hensive overview. sports in society. References to the great sport
myth appear in most of the chapters. Chapter 1
also has a new explanation of ideology to give
Revision Themes and New Materials
readers a clearer idea of how sports are cultural
This edition presents reorganized chapter open- practices linked with our everyday lives and
ers consisting of a photo, provocative quotes other spheres of society.
from popular sources, a brief Chapter Outline, Chapter 2 contains new figures on the
and Learning Objectives. At the end of each knowledge production process and the primary
chapter are new lists of Supplemental Readings data collection methods in sociology of sport
Preface xiii
research. There is a new explanation of gender use punitive social control methods that focus
as meaning, performance, and organization in on individuals rather than the systemic prob-
social worlds, and new discussions of the dif- lems that exist in various forms of sport. This
ferences between quantitative and qualitative is followed by a discussion of new surveillance
research and the use of the telephone for con- technologies being used to police and control
ducting interviews. There is a new section, “The athletes, especially in connection with the use of
Impact of Sociology of Sport Knowledge,” that performance-enhancing substances.
explains why we do research and produce knowl- Chapter 6, on violence in sports, contains
edge about sports in society. A new Reflect on new discussions of the NFL’s investigation of
Sports box focuses on “Critical Feminist Theory players’ and coaches’ alleged use of bounties as
Today: From the Margins to Mainstream.” incentives to injure opponents and why violent
The history chapter from the tenth edition is sports have become commercially successful in
now accessible through the OLC, and the chap- certain cultures. The issue of concussions and
ter on socialization is now Chapter 3, following head trauma is also discussed in connection with
the knowledge production chapter. It contains a the culture of violence that is widely accepted
new section on “Family Culture and the Sport in heavy-contact sports. The highly publicized
Participation of Children,” which examines fam- violent sexual assault involving members of the
ilies as the immediate contexts in which socializa- high school football team in Steubenville, Ohio,
tion into sports is initiated and nurtured. There is also discussed relative to issues of gender and
also are new discussions of the transition out of violence. Finally, there is an expanded discussion
competitive sports careers, of recent research on of how the threat of terrorism is perceived and
the sport experiences of gay and lesbian athletes, how it influences the dynamics of social control
and current approaches to sports and socializa- at sport events.
tion as a community process. Chapter 7, on gender and sports, introduces
Chapter 4, on youth sports, presents a new the concept of orthodox gender ideology to help
discussion of how the culture of childhood play readers understand the cultural origins of gen-
has nearly disappeared in most segments of der inequality and why sports are one of the
post-industrial society. There’s also an expanded last spheres of social life in which the two-sex
discussion of the possibility that in the United approach is accepted in a way that normalizes
States some upper-middle-class parents use gender segregation. The term orthodox is used
youth sports as a way to create mobility opportu- to show that this view of gender represents a
nities and reproduce privilege for their children. way of thinking that many people have inter-
Finally, there is a discussion of how and why nalized as unchanging “truth” and often link to
youth sports in the United States are program- their religious beliefs or an overall sense of right
matically fragmented and exist independently and wrong. This chapter also contains a new
of any theory-based approach to teaching age- section on “Progress Toward Gender Equity,”
appropriate physical skills and promoting life- which identifies girls’ and women’s increased
long involvement in sports and physical activities. participation as the single most dramatic change
Chapter 5, on deviance, contains a new dis- in sports over the past two generations. There
cussion of the relationship between deviant is an updated Reflect on Sports box that examines
overconformity and injuries, concussions, and Title IX compliance and “what counts as equity
repetitive head trauma in sports. There’s also in sports.” A new Reflect on Sports box deals
an explanation of how widespread acceptance with how football impacts policies and prog-
of the great sports myth leads people to deny or ress toward gender equity. A new table pres-
ignore certain forms of deviance in sports and ents data on female and male athletes at recent
xiv SPORTS IN SOCIETY: Issues and Controversies www.mhhe.com/coakley11e
Paralympic Games, and a new section, “The opportunities and the decisions made by people
Global Women’s Rights Movement,” discusses to become involved and stay involved in sports.
the belief that girls and women are enhanced as The sections on masters events, the Paralympics,
human beings when they develop their intel- the Special Olympics, and related forms of sport
lectual and physical abilities. New discussions provision illustrate the complexity of sports
of the media coverage of women in sports and when they are viewed in a general social and cul-
the impact of budget cuts and the privatization tural context in which age and ability influence
of sports are presented to show that programs how people are perceived and they include phys-
for women and girls remain vulnerable to cuts ical activities in their lives.
because they lack a strong market presence and Chapter 11 deals with the commercialization
have not been profit producing. of sports. It contains a new section on how the
Chapter 8, on race and ethnicity, presents a NFL and other major sport organizations have
revised discussion of how racial ideology influ- used their nonprofit status to avoid paying taxes
ences sports participation. There is a new Reflect while they generate billions of dollars in income
on Sports box dealing with “Vénus Noire: A legacy and pay executives up to $30 million per year.
of Racism After 200 years,” and a new discussion There also is a discussion of how the great sport
of the isolation often experienced by women of myth is used to appropriate public money to
color participating in or coaching college sports. build sport venues and subsidize sport teams.
New research is presented to show the ways that Labor relations in sports are discussed in more
some Japanese parents use youth sports leagues depth, with explanations of collective bargaining
to establish relationships with other Japanese agreements, lockouts, and the role of players’
families and connect their children with Asian associations.
American peers. Finally, there is a new section Chapter 12, on sports and the media, contains
on race, ethnicity, and sports in a global perspec- much new material on the changing media land-
tive in which efforts to control the expression of scape and how it is related to sports. There is a
racism at sport events is discussed. new discussion of fantasy sports as an arena in
Chapter 9, on social class, has expanded dis- which participation is influenced by gender and
cussions of whether building a new stadium trig- the quest to sustain white male privilege. There’s
gers new jobs for the surrounding community also new material on how social media are used
and how the economic downturn has impacted by established sport organizations and by ath-
sports participation in the United States. There letes practicing parkour and other emerging
is a new discussion of research on whether local sport activities around the world. A new section
boxing gyms help participants bond with one focuses on the rapid escalation of media rights
another and acquire forms of social capital that fees and how they are driving up the costs for
alter their structural position in society, as well cable and satellite TV providers and consumers.
as a new discussion of data on the impact of Changes in media coverage are discussed, with
wealth, as opposed to income, on sport partici- attention given to how masculinity and sexuality
pation patterns. are presented in sports media. Finally, there is a
Chapter 10, written with Elizabeth Pike, my new discussion of how entertainment journalism
colleague from the University of Chichester in has replaced investigative journalism in sports
England, is new and focuses on issues and con- media.
troversies related to age and ability in sports. The Chapter 13, on politics, government, and
framework of this chapter is built on research global processes, is updated in its coverage of
showing how social definitions of age and abil- sport and national identity in global relations,
ity impact the provision of sport participation and how the Olympics and men’s World Cup
Preface xv
have become tools for generating profits for the Chapter 16 has been shortened and now
International Olympic Committee and FIFA focuses primarily on the process of making
at the same time that the countries hosting change in sports rather than describing what the
these games incur increasing debt for debat- future of sports might be. This is because there
able returns. Research on recent sport mega- is a need for us to acknowledge the power of
events is used to discuss the challenges and the corporations in shaping sports to fit their inter-
pros and cons of hosting such events. There ests and to develop strategies for creating sport
is an expanded discussion of the new political forms that directly serve the needs of individuals
realities of sports—where team ownership and and communities.
event sponsorship have become global in scope,
where athletes seek opportunities worldwide,
where global media make it easy to follow the Supplemental Readings and New Website
sporting events of teams from all over the world, Resources
and where fans’ loyalties are no longer limited Each chapter is followed by a list of Supplemen-
to teams from their own regions or countries. tal Readings that provide useful information
Research is presented to show that these realities about topics in the chapters. The Supplemental
are linked with corporate expansion, the global Readings have been expanded for each chapter
flow of capital, the business strategy of global and can be found in the Online Learning Center
media companies, and processes of glocalization (OLC).
through which global sports are integrated into
people’s everyday lives on a local level.
Chapter 14, on high school and college New Visual Materials
sports, includes new research findings related There are 120 photos, 20 figures, and 31 car-
to issues such as the rising costs of sport pro- toons in this edition; 61 of the photos are new.
grams, who benefits from the revenues gener- These images are combined with new diagrams,
ated by certain sports, the dramatic increase of figures, and tables to illustrate important sub-
inequality between programs at both the high stantive points, visually enhance the text, and
school and college levels, and young people’s make reading more interesting.
perceptions of athletic and academic achieve-
ment in schools with high-profile sport pro-
grams. There also are new sections on budget Online Learning Center
issues and the uncertainty that faces school
The website www.mhhe.com/coakley11e is an
sports today, and the issues currently faced by
important feature associated with the eleventh
the NCAA as it tries to control a college sport
edition of Sports in Society. The site contains gen-
system that is increasingly unmanageable and
eral information about this edition, along with
inconsistent with the goals of higher education.
links to supplemental materials associated with
Chapter 15, on religion and sports, presents
each chapter. Those materials include
new information on world religions and how
they influence conceptions of the body, evalu- • Supplemental Readings that add depth and
ations of physical movement, and sport partici- background to current chapter topics
pation. There also is updated information about • Group projects
the ways in which individuals and organizations • Previous chapters on coaches, competition,
combine sport with religious beliefs, and how history (from the 10th edition), and social
this has spread beyond the United States in theories (from the 9th edition)
recent years. • True/false self-tests for each chapter
xvi SPORTS IN SOCIETY: Issues and Controversies www.mhhe.com/coakley11e
My appreciation also goes to the following Marc Postiglione, Union County College
reviewers, whose suggestions were crucial in Gary Sailes, Indiana University
planning and writing this edition:
Finally, thanks to the many students and col-
Maureen Smith, California State University– leagues who have e-mailed comments about
Sacramento State previous editions and ideas for future editions.
Brooke Estabrook–Fishinghawk, Texas Tech I take them seriously and appreciate their
University thoughtfulness—keep the responses coming.
Mark Vermillion, Wichita State University
Thomas Rotolo, Washington State University Jay Coakley
Andrew Meyer, Baylor University Fort Collins, CO
This page intentionally left blank
SPORTS IN SOCIETY
chapter
1
(Source: Jay Coakley)
Our sports belong to us. They came up from Competitive cheer may, some time in the future,
the people. They were invented for reasons qualify as a sport under Title IX. Today, however,
having nothing to do with money or ego. Our the activity is still too underdeveloped and
sports weren’t created by wealthy sports and disorganized to be treated as offering genuine
entertainment barons like the ones running varsity athletic participation opportunities for
sports today. students.
—Ken Reed, Sport Policy Director, —U.S. District Judge Stefan R. Underhill
League of Fans (2011). (in Moltz, 2010)
HOW DO YOU distinguish sports from Sports is real. . . . Sports is Oprah for guys. . . .
entertainment, fakery from reality, when the two Sports is woven deeper into American life than
are so inseparable? you know. You may change religion or politics, but
—Selena Roberts , sports journalist, not sport teams.
The New York Times (2007)
—Rick Reilly (2009)
Chapter Outline
Learning Objectives
• Explain what sociologists study about • Explain what it means to say that sports are
sports and why sociology of sport social constructions and contested activities.
knowledge is different from information in • Explain why sociology of sport knowledge
sports media and everyday conversations. may be controversial among people
• Understand issues related to defining associated with sports.
sports and why a sociological definition • Understand the meaning of “ideology” and
differs from official definitions used by high how ideologies related to gender, race, social
schools and universities. class, and disability are connected with sports.
3
4 SPORTS IN SOCIETY: Issues and Controversies www.mhhe.com/coakley11e
ABOUT THIS BOOK and societies in which sports exist; (2) the social
worlds created around sports, and (3) the experi-
If you’re reading this book, you have an inter- ences of individuals and groups associated with
est in sports or know people who play or watch sports.
them. Unlike most books about sports, this one
is written to take you beyond scores, statistics,
and sports personalities. The goal is to focus on ABOUT THIS CHAPTER
the “deeper game” associated with sports, the
game through which sports become part of the This chapter is organized to answer four questions:
social and cultural worlds in which we live. 1. What is sociology, and how is it used to
Fortunately, we can draw on our emotions study sports in society?
and experiences as we consider this deeper 2. What are sports, and how can we identify
game. Take high school sports in the United them in ways that increase our understand-
States as an example. When students play on a ing of their place and value in society?
high school basketball team, we know that it can 3. What is the sociology of sport?
affect their status in the school and the treat- 4. Who studies sports in society, and for what
ment they receive from both teachers and peers. purposes?
We know it has implications for their prestige
in the community, self-images and self-esteem, The answers to these questions will be our
future relationships, opportunities in education guides for understanding the material in the rest
and the job market, and their overall enjoyment of the book.
of life.
Building on this knowledge enables us to
move further into the deeper game associated
USING SOCIOLOGY TO STUDY SPORTS
with high school sports. For example, why do so
Sociology provides useful tools for investigat-
many Americans place such importance on sports
ing sports as social phenomena. This is because
and accord such high status to elite athletes? Are
sociology is the study of the social worlds that people
there connections between high school sports
create, maintain, and change through their relation-
and widespread beliefs about masculinity and
ships with each other.1 The concept of social world
femininity, achievement and competition, plea-
refers to an identifiable sphere of everyday actions
sure and pain, winning and fair play, and other
and relationships (Unruh, 1980). Social worlds are
important aspects of U.S. culture?
created by people, but they involve much more
Underlying these questions is the assump-
than individuals doing their own things for their
tion that sports are more than games, meets, and
own reasons. Our actions, relationships, and col-
matches. They’re important aspects of social life
lective activities form patterns that could not be
that have meanings going far beyond scores and
predicted only with information about each of us
performance statistics. Sports are integral parts
as individuals. These patterns constitute identi-
of the social and cultural contexts in which we
fiable ways of life and social arrangements that
live, and they provide stories and images that
many of us use to evaluate our experiences and
1
the world around us. Important concepts used in each chapter are identified in
Those of us who study sports in society are boldface. Unless they are accompanied by a footnote that
contains a definition, the definition will be given in the text
concerned with these deeper meanings and sto- itself. This puts the definition in context rather than sepa-
ries associated with sports. We do research to rating it in a glossary. Definitions are also provided in the
increase our understanding of (1) the cultures Subject Glindex.
CHAPTER 1: The Sociology of Sport 5
are maintained or changed over time as people Culture consists of the shared ways of life and
interact with one other. shared understandings that people develop as they live
Social worlds can be as large and impersonal together. Once a culture exists, it influences rela-
as an entire nation, such as the United States or tionships and social interaction.
Brazil, or as personal and intimate as your own Social interaction consists of people taking
family. But regardless of size, they encompass each other into account and, in the process, influ-
all aspects of social life: (a) the values and beliefs encing each other’s feelings, thoughts, and actions.
that we use to make sense of our lives; (b) our Through interaction we learn to anticipate the
everyday actions and relationships; and (c) the thoughts and actions of others and predict how
groups, organizations, communities, and soci- others may respond to what we think and do.
eties that we form as we make choices, develop Social structure consists of the established pat-
relationships, and participate in social life. terns of relationships and social arrangements that
Sociologists often refer to society, which is a take shape as people live, work, and play with each
relatively self-sufficient collection of people who main- other. This is the basis for order and organization
tain a way of life in a particular territory. In most in all social worlds.
cases, a society and a nation are one and the These three concepts—culture, social inter-
same, such as Brazil and Brazilian society. But action, and social structure—represent the cen-
there are cases where a society is not a nation, tral interconnected aspects of all social worlds.
such as Amish Mennonite society as it exists For example, a high school soccer team is a
in Ohio, Pennsylvania, and other parts of the social world formed by players, coaches, team
United States. parents, and regular supporters. Over time every
The goal of sociology is to describe and explain team creates and maintains a particular culture or
social worlds, including societies—how they a way of life consisting of values, beliefs, norms,
are created, re-created, and changed; how they and everyday social routines. Everyone involved
are organized; and how they influence our lives with the team engages in social interaction as they
and our relationships with each other. In the take each other into account during their every-
process of doing sociology we learn to see our day activities on and off the playing field. Addi-
lives and the lives of others “in context”—that tionally, the recurring actions, relationships, and
is, in the social worlds in which we live. This social arrangements that emerge as these people
enables us to identify the social conditions that interact with each other make up the social struc-
set limits or create possibilities in people’s lives. ture of the team. This combination of culture,
On a personal level, knowing about these influ- social interaction, and social structure comprises
ential conditions also helps us anticipate and the team as a social world, and it is connected
sometimes work around the constraints we face with the larger social world in which it exists.
at the same time that we look for and take advan- Peer groups, cliques, and athletic teams are
tage of the possibilities. Ideally, it helps us gain social worlds in which participants are known
more control over our lives as well as an under- to one another. Communities, societies, concert
standing of other people and the conditions that crowds, and online chat rooms are social worlds
influence their lives. in which participants are generally unknown to
each other. This means that the boundaries of
social worlds may be clear, fuzzy, or overlap-
Key Sociology Concepts
ping, but we generally know when we enter or
Sociologists use the concepts of culture, social leave a social world because each has identify-
interaction, and social structure to help them ing features related to culture, social interaction,
understand sports as social activities. and social structure.
6 SPORTS IN SOCIETY: Issues and Controversies www.mhhe.com/coakley11e
We move back and forth between famil- 1700 sources are cited as references for the
iar social worlds without thinking. We make information and analysis in this book.
nearly automatic shifts in how we talk and act Of course, I want to hold your attention
as we accommodate changing cultural, inter- as you read, but I don’t exaggerate, purposely
actional, and structural features in each social withhold, or present information out of con-
world. However, when we enter or participate text to impress you and boost my “ratings.” In
in a new or unfamiliar social world, we usually the process, I hope you will extend your critical
pay special attention to what is happening. We thinking abilities so you can assess what people
watch what people are doing, how they inter- believe and say about sports in society. This will
act with each other, and we develop a sense of enable you to make informed decisions about
the recurring patterns that exist in their actions sports in your life and the social worlds in which
and relationships. If you’ve done this, then you live.
you’re ready to use sociology to study sports
in society.
DEFINING SPORTS
Sociological Knowledge Is Based
Most of us know enough about the meaning of
on Research and Theory
sports to talk about them with others. How-
My goal in writing this book is to accurately ever, when we study sports, it helps to precisely
represent research in the sociology of sport and define our topic. For example, is it a sport when
discuss issues of interest to students. At a time young people choose teams and play a base-
when online searches provide us with infinite ball game in the street or when thirty people of
facts, figures, and opinions about sports, I am various ages spend an afternoon learning and
primarily interested in the knowledge produced performing tricks at a skateboard park? These
through systematic research. I use newspaper activities are sociologically different from what
articles and other media as sources for examples, occurs at major league baseball games and X
but I depend on research results when making Games skateboard competitions. These dif-
substantive points and drawing conclusions. ferences become significant when parents ask
This means that my statements about sports if playing sports builds the character of their
and sport experiences are based, as much as children, when community leaders ask if they
possible, on studies that use surveys, question- should use tax money to fund sports, and when
naires, interviews, observations, content analy- school principals ask if sports are valid educa-
ses, and other accepted methods of research in tional activities.
sociology. When I say that I study sports, people ask if
The material in this book is different than that includes jogging, double-dutch, weight lift-
material in blogs, talk radio, television news ing, hunting, scuba diving, darts, auto racing,
shows, game and event commentaries, and most chess, poker, ultimate fighting, paintball, piano
of our everyday conversations about sports. It is competitions, ballroom dancing, skateboarding,
organized to help you critically examine sports Quidditch, and so on. To respond is not easy,
as they exist in people’s lives. I use research find- because there is no single definition that pre-
ings to describe and explain as accurately as pos- cisely identifies sports in all cultures at all times.
sible the important connections between sports, According to definitions used widely in
society, and culture. I try to be fair when using North America and much of Europe, sports are
research to make sense of the social aspects of physical activities that involve challenges or competi-
sports and sport experiences. This is why over tive contests. They are usually organized so that
CHAPTER 1: The Sociology of Sport 7
general visibility. For example, in Switzerland not want to play in the local league sponsored
and the Scandinavian countries, walking, bicy- by the park and recreation department because
cling, and certain forms of general exercise are she sees it as “recreational activity” rather than
considered to be “sports.” Therefore, those who a real sport. This can create a situation in which
participate regularly in these activities often see most people are physically inactive at the same
themselves as “sportspersons” and are treated time that a small number of people perform
that way by their peers. Additionally, public at relatively high levels for large numbers of
policies are likely to provide common spaces for spectators—a situation that negatively impacts
these activities and financial support for events health and increases health-care costs in a society
that include them. or community. When sport is defined to include
The official definitions of sport used by orga- a wide range of physical activities that are played
nizations and officials in the United States are for pleasure and integrated into local expressions
more exclusive in that they give priority to for- of social life, physical activity rates will be high
mally organized, competitive activities. There- and overall health benefits are likely.
fore, even though walking is encouraged for
general health purposes, most people in the U.S.
Sports Are Social Constructions
would not consider walking a sport, nor would
they ever describe walkers as sportspersons. This Understanding the sociology of sport is eas-
is important because it also may mean that walk- ier if you learn to think of sports as social
ing trails and walking events will receive much constructions—that is, as parts of the social world
less financial and political support than stadiums that are created by people as they interact with one
and arenas in which elite and professional sports another under particular social, political, and eco-
are played and watched—because these are seen nomic conditions. This means that the kinds of
as the “real” or official sports. sports that exist and gain popularity in particular
According to most people in the United social worlds often tell us much about the val-
States, Canada, and a growing number of other ues and orientations of those who play, watch, or
societies, sports involve rules, competition, scor- sponsor them. They also tell us about who has
ing, winners and losers, schedules and seasons, power in a social world.
records, coaches, referees, and governing bodies Just as defining and identifying official sports
that set rules and sponsor championships. Addi- is part of a political process, with outcomes
tionally, organizations such as local park and that benefit some people more than others, so
recreation departments, state high school ath- is the process of creating and sustaining sports
letic federations, the National Collegiate Ath- in a social world. This becomes apparent when
letic Association (NCAA), and the United States we examine the struggles that often occur over
Olympic Committee use their own criteria for whose ideas will be used when making decisions
defining sport and selecting activities for official about the following sport-related issues:
recognition as sports for purposes of funding
1. What is the meaning and primary purpose
and support.
of sports, and how should sports be
Official definitions of sport have impor-
organized to fit that meaning and purpose?
tant implications. When a definition empha-
2. Who will play sports with whom, and under
sizes rules, competition, and high performance,
what conditions will they play?
many people will be excluded from participa-
3. What agencies or organizations will sponsor
tion, decide that they are not fit to play, or avoid
and control sports?
other physical activities that are defined as “sec-
ond class.” For example, when a 12-year-old is Heated debates occur when people dis-
cut from an exclusive club soccer team, she may agree on these issues. History shows that some
CHAPTER 1: The Sociology of Sport 9
of these debates have caused bitter feelings extended struggles are listed in the box, “Who
and led to lawsuits, government intervention, Plays and Who Doesn’t” (p. 10).
and the passage of laws. For example, people The third issue that makes sports contested
often disagree about the meaning, purpose, activities focuses on who should provide the
and organization of cheerleading in U.S. high resources needed to play them and who should
schools. Most school officials say that cheer- control them. When people see sports con-
leading is not a sport because its primary tributing to the common good, it is likely that
purpose is to support high school teams. But sport facilities and programs will be supported
others argue that the cheerleaders at many by government agencies and tax money. When
schools are now organized as teams, they train people see sports as primarily contributing to
like other athletes, and they compete in cham- to individual development, it is likely that sport
pionships and bring recognition and rewards to facilities and programs will be supported by indi-
their schools. This debate over the purpose of viduals, families, and private-corporate sponsors.
cheerleading will continue because the stakes However, in both cases there will be struggles
are high: being designated an official high over the extent to which sponsors control sports
school sport brings funding and other support and the extent to which sports are organized to
that affects the organization of cheerleading be consistent with community values.
and the meaning it has in schools, communi- Struggles over these three issues show that
ties, and American society. using a single definition of sports may lead us to
Disagreements and struggles over the pur- overlook important factors in a particular social
pose, meaning, and organization of sports occur world, such as who has power and resources and
most often when they involve the funding pri- how meanings are given to particular activities
orities of government agencies (Eichberg, 2008). at different times in a community or society.
For example, if the primary purpose of sport is Being aware of these factors enables us to put
to improve health and fitness for everyone, then sports into context and understand them in the
funding should go to sports that provide wide- terms used by those who create, play, and sup-
spread recreational participation resulting in port them. It also helps us see that the definition
net positive effects on physical well-being. But of sports in any particular context usually rep-
if people see sports as “wars without weapons” resents the ideas and interests of some people
with the purpose being to push the limits of more than others. In the sociology of sport, this
human ability, then funding should go to sports leads to questions and research on whose ideas
organized to produce high-performance ath- and interests count the most when it comes
letes who can achieve competitive victories. This to determining (1) the meaning, purpose, and
issue is regularly contested at the national and organization of sports; (2) who plays under what
local levels of government, in universities and conditions, and (3) how sports will be sponsored
public school districts, and even in families, as and controlled. Material in each of the follow-
parents decide how to use their resources to sup- ing chapters summarizes the findings of this
port their children’s physical activities. research.
These examples show that sports are con-
tested activities—that is, activities for which
there are no timeless and universal agreements WHAT IS THE SOCIOLOGY OF SPORT?
about what they mean, why they exist, or how
they should be organized. This is also illus- The sociology of sport is primarily a subdisci-
trated by historical disagreements over who is pline of sociology and physical education that studies
allowed to play sports and the conditions under sports as social phenomena. Most research and
which certain people can play. Cases involving writing in the field focuses on “organized,
10 SPORTS IN SOCIETY: Issues and Controversies www.mhhe.com/coakley11e
• Will females be allowed to play sports and, if they play alongside heterosexuals and, if they do, will
are, will they play the same sports at the same time they be treated fairly?
and on the same teams that males play, and will the • Will athletes control the conditions under which
rewards for achievement be the same for females they play sports and have the power to change
and males? those conditions to meet their needs and interests?
• Will sports be open to people regardless of social • Will athletes be rewarded for playing, what
class and wealth? Will wealthy and poor people form will the rewards take, and how will they be
play and watch sports together or separately? determined?
• Will people from different racial and ethnic Federal and local laws may mandate particular
backgrounds play together or in segregated answers to these questions. However, traditions, local
settings? Will the meanings given to skin color customs, and personal beliefs often support various
or ethnicity influence participation patterns or forms of exclusion. The resulting struggles illustrate
opportunities to play sports? that sports can be hotly contested activities. What
• Will age influence eligibility to play sports, and forms of formal or informal exclusion remain in sports
should sports be age integrated or segregated? and are they justifiable?
competitive sports,” although people increas- 1. Why are some activities, and not others,
ingly study other forms of physical activities that selected and designated as sports in particu-
are health and fitness oriented and informally lar groups and societies?
organized. These include recreational, extreme, 2. Why are sports created and organized in dif-
adventure, and virtual sports as well as fitness ferent ways at different times and in different
and exercise activities (Atkinson, 2007, 2009; places?
Honea, 2007; Kusz, 2007; Leonard, 2009; 3. How do people include sports and sport par-
Mincyte, Casper, and Cole, 2009; Mansfield, ticipation in their lives, and does participa-
2009; Peterson, 2008; Rinehart, 2000; Rinehart tion affect individual development and social
and Syndor, 2003; Skille, 2010; Thorpe and relationships?
Wheaton, 2011a, 2011b, 2013; Vivoni, 2009; 4. How do sports and sport participation affect
Wheaton, 2013). our ideas about bodies, human movement
Research in the sociology of sport generally work, fun, social class, masculinity and
seeks to answer the following questions: femininity, race and ethnicity, ability and
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microscope. On blood serum and potato it forms a grayish white
layer.
Pathogenesis. The bacillus is inoculable on other pigeons and as
it usually appears in the young birds in the nest, still fed by the
parent bird, it is probable that no inflammation nor abrasion is
necessary to make it take. Pure cultures inoculated in the mouth gave
rise to the usual local type of the disease. When inoculated subcutem
it caused a local necrotic inflammation.
In mice subcutaneous injections proved fatal in five days with
general dissemination of the bacillus. There are congested and
hemorrhagic spots on the lungs, enlarged spleen, and the liver is
marbled by numerous necrotic white masses, in the centre of which
the capillaries are found to be blocked with the bacilli. This is so
pathognomonic that Löffler looks on the inoculation of mice as the
best means of diagnosis.
Inoculated rabbits showed inflammation in the seat of
inoculation and sometimes fibrinous peritonitis and enlarged spleen.
Inoculation on the cornea produced a false membrane.
In Guinea pigs induration and ulceration occurred in the seat of
inoculation but recovery followed in 14 days.
Sparrows inoculated in the pectoral muscles died in three days
with yellowish necrotic tissue highly charged with bacilli.
Inoculation of the chicken by Löffler and Megnin produced a
circumscribed redness which soon disappeared. On the other hand
Krajewski, Colin, Loir and Ducloux seem to have inoculated chickens
successfully, and Cadeac says that the cultures are infecting for
sparrows, pigeons, turkeys, chickens and ducks. It rests
uncertain therefore whether the pseudomembranous pharyngitis of
hens is a distinct disease as alleged by Löffler and Megnin or if the
chickens used by these observers were not already immune by reason
of a prior attack.
Löffler’s experiments showed that dogs and rats were immune.
Loir and Ducloux failed to infect cattle.
In infected dove-cots a comparative immunity is attained by the
older pigeons, which continue to harbor the germ, but do not suffer
materially from its presence. They however communicate it to the
susceptible young in the milky secretion produced in the crop and
with which they feed them, and these accordingly perish in large
numbers. Thus pigeons that are themselves in fine condition become
the propagators of the bacillus to the more impressible.
Sparrows and other small birds are also held to be common
propagators of the germ, and if they too can secure an individual
immunity and yet harbor the bacillus, their passage from yard to
yard may be attended with great danger. The grains soiled by their
bills and not swallowed are common media of transmission.
Loir and Ducloux found the affection transmissible between man
and pigeon. The identity of the bacillus with that of genuine
diphtheria in man appears to have been thoroughly disproved by the
observations of Roux and Yersin.
The following differential characters have been noted:
From nervous bulbar lesion, or toxic from the pathogenic bacteria. Transient or
permanent and fatal. Symptoms: dysphagia: liquids expelled by nose or enter
lungs. Inhalation pneumonia. Facial palsy. Roaring, laryngeal thrill. Atrophy.
Gangrene. Treatment: remove cause: combat bulbar hyperæmia and cephalic
congestion: cold: derivatives, electricity: blisters: antiseptics.