Professional Documents
Culture Documents
Ayos Na Ung Tables Neto
Ayos Na Ung Tables Neto
Presented to
By
Nohay, Louise Audrey J.
April 2024
TABLE OF CONTENTS
CHAPTER I
CHAPTER II
CHAPTER III
3.3.1. 33
Sun Study ..................................................................................................... 33
3.3.2. Wind Study ................................................................................................... 34
3.3.3. Climate Study ................................................................................................35 35
3.3.3.1. Regional Climate...................................................................... 35 35
3.3.3.2. Philippine Climate Map Based on Rainfall Distribution ......... 36 36
3.3.3.3. Climate History ....................................................................... 37 37
3.3.4. Air Quality .................................................................................................... 38
3.3.5. Site History.................................................................................................... 39
3.3.6. Physiography .................................................................................................40 40
3.3.6.1. Slope and Elevation .................................................................. 40
3.3.7. Surficial and Bedrock Geological Mapping ..................................................41 41
3.3.8. Man-Made Hazards ...................................................................................... 41 41
3.3.8.1. Typical Environmental Hazards ...............................................41 41
3.3.8.2. Existing Building Structures ................................................... 41 41
3.3.8.3. Surface Water ...........................................................................42 42
3.3.9. Natural Hazards ............................................................................................. 42 42
3.3.9.1. Fault lines, Earthquakes, and Landslides ................................ 43 43
3.3.9.2. Flooding .................................................................................. 44 44
3.3.9.3. Forest Fire History .................................................................. 45 45
3.3.10. Access and Road Networks ........................................................................... 45 45
3.3.10.1. Tourism Corridors .................................................................... 45
3.3.10.2. Major and Minor Roads .......................................................... 46 46
3.3.10.3. Transit Routes ......................................................................... 47 47
3.3.11. Land-Use Mapping ........................................................................................ 48
3.3.11.1. Commercial/Retail ................................................................... 48 48
3.3.11.2. Mixed Use ............................................................................... 49 49
3.3.11.3. Residential ................................................................................49 49
3.3.11.4. Parks and Open Spaces ........................................................... 50 50
3.3.11.5. Civic and Institutional Spaces ................................................. 50 50
3.3.11.6. Industrial................................................................................... 50
3.3.11.7. Agricultural ............................................................................. 51 51
3.3.11.8. Protected Area ......................................................................... 51 51
CHAPTER IV
CHAPTER V
CHAPTER VII
CHAPTER VIII
iii
LIST OF TABLES
Table 1. User Analysis .................................................................................................. 18
Table 2. Space Tabulations ........................................................................................... 25 25
Table 3. Climate History of Malolos as of March, 2000................................................37 37
Table 4. Climate History of Malolos as of March, 2010................................................37 37
Table 5. Climate History of Malolos as of March, 2020................................................38 38
LIST OF FIGURES
Figure 1. Sun study for the proposed site in Malolos, Bulacan ......................................... 33
Figure 2. Wind Rose diagram of Malolos, Bulacan ...........................................................34
Figure 3. Monthly Temperature Graph of Bulacan, Philippines ...................................... 35
Figure 4. PH Climate Map ...............................................................................................36
Figure 5. Site history in Malolos Bulacan as of 2002 .......................................................39 39
Figure 6. Site history in Malolos Bulacan as of 2010 .......................................................39 39
Figure 7. Site history in Malolos Bulacan as of 2015 .......................................................40 40
Figure 8. Site Elevation Graph of the proposed site in Malolos, Bulacan.........................40
Figure 9. Nearest Active Fault Trace from Malolos, Bulacan .........................................43 43
Figure 10. Detailed Hazard Map of the City of Malolos, Bulacan, Philippines ................44
Figure 11. Land Use mapping of Malolos, Bulacan, Philippines ..................................... 48
Figure 12. Masterplan Bubble Space Diagram ..................................................................59
Figure 13. Staff Office Building Bubble Space Diagram ..................................................60
Figure 14. Walk-Up Apartelle Bubble Space Diagram .................................................... 61
Figure 15. Central Hub Form Concept ............................................................................. 62
Figure 16. Park Gateway Form Concept .......................................................................... 63
Figure 17. Park Gateway Form Inspiration ...................................................................... 63
Figure 18. Planning Concept Inspiration .......................................................................... 65
Figure 19. Planning Concept Based on Sub-themes..........................................................66 66
Figure 20. Planning Concept Based on Zoning ................................................................ 67
Figure 21. Proposed Theme Park Logo ............................................................................ 69
REFERENCES ...................................................................................................................... 73
iv
CHAPTER I
Page 1 of 76
Britain's national tourism administration has proposed the ideal of the theme
park location must meet four conditions which was that in 2-hour driving range there
is a population of 12 million or less than 1h from big tourist resorts, it must be near
two commercial concentration areas, it compared with other theme parks adjacent at
best and it is within 15 minutes according to the main road traffic.
At the same time the institute points out five important factors to consider of
the theme park land location which are that it is located beside the main trunk or
nearby, the line of sight is open, there is plenty of water, electricity, sewage treatment
facilities, the residents nearby don't mind and there are plenty of lands. (Hu, 2013)
Yabing Li (2007) put forward the theme park spatial economic structure is
mainly composed of theme tourism clusters around space structure and the structure
of land use spatial structure and layout of the formats.
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is influenced by specific site features, just as other design elements.
This strategy aids in optimizing both crowd flow and total holding capacity.
For convenience, the main stores are typically located close to the exit.
To guarantee easy travel throughout the theme park, a visitor circulation plan
can also be created based on regular guest behavior and pedestrian planning
guidelines. This reduces congestion and improves visitor comfort.
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2010). The adherence to these standards is voluntary, unless the adoption of these
standard has occurred at the state level or an organization has self-imposed these
standards. (Avery and Dickson, n.d.)
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1.8. Environmental Sustainability
McClung [9] pointed that the one of the most important factors influencing
park attendance is climate. In the theme park, many thrill rides are in outdoor areas.
The weather and climate are the key issues. To make the park safe and enjoyable to
visit all year round, the designing and planning about the logistic and construction
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of the theme park are crucial. Given the tropical climate of the Philippines, it is
recommended to design the park with ample shading, cooling stations, and indoor
attractions to provide relief from the heat and occasional rain showers. Incorporate
lush landscaping with native plants that thrive in the local climate.
1.12. Accessibility
Design the park with consideration for capacity management to avoid overcrowding
during peak seasons. It is effective to incorporate features such as wide walkways,
multiple entry points, and queue management systems to ensure a smooth flow of
visitors.
More important aspects of amusement and theme parks are their rich
entertainment resources which have great potential for family recreation and youth
development. A theme park in particular, with an array of well-designed programs
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and fun-driving attractions, could be a wonderful site for parents to allow their young
kids to grow in many areas. (Lee, Bob and Jin, Lei, 2021) "Family Recreation and
Theme Parks," Visions in Leisure and Business: Vol. 23: No. 1, Article 5.
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CHAPTER II
Theme parks have steadily developed from the early 1900s to rank among the most
popular categories of tourist attractions. Theme parks have become lucrative
destinations for some places. It offered vital reasons to visit and somewhat made up
for the lack of attractions in many places. Theme parks are becoming popular
vacation destinations and global entertainment trends, as highlighted by Liu [8] and
Milman [11].
2.1. Governing Park Development Design Guidelines of “Public Parks and Open
Spaces”:
Minimum standards for the creation, promotion, operation, and use of healthy
public open spaces:
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finding to connect to public transport stations. Running routes, bicycle
lanes, and active transport parking facilities shall also be incorporated
into the design and development of public open spaces, as applicable.
These shall be in accordance with the National Building Code of the
Philippines, DPWH Department Order No. 263 s. 2022, and other
related laws and issuances.
c) All public open spaces shall ensure safe routes going to and from its
premises by mandating strict vehicle speed limits in roads connected to
or surrounding the public open space, and maintaining park visibility
during daylight hours and proper lighting at night; provided, that such
lighting do not compromise the diurnal cycle of plants and animals
present in the public open space.
a) All public open spaces shall be sensitive and responsive to the needs of
all its users, especially the children, elderly, and persons with limited
physical mobility or other disabilities, in accordance with Batas
Pambansa 81g. 344 Implementing Rules and Regulations, other related
laws and issuances.
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d) Public open spaces shall, as applicable, provide appropriate, sanitary,
and properly maintained breastfeeding and changing stations for
mothers with infants or children.
b) All identified public open spaces shall be suitable for use in accordance
with the results of the LOU Climate and Disaster Risk Assessment
(CDRA).
c)
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2.2. Governing Laws for Development Design Guidelines of “PD 1096
(NATIONAL BUILDING CODE OF THE PHILIPPINES)”:
One (1) car slot and one (1) jeepney/shuttle slot for every 50.00 sq.
meters of spectator area; and one (1) bus parking slot for every two (2)
hundred (200) spectators.
Recycled water from Sewage Treatment Plants (STP) shall be reused for
non-potable purposes.
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Requirements:
MRF shall be provided for the collection and segregation of solid waste
Materials. The requirements shall be:
● MRF shall be fully enclosed and easily accessible from within the
building and from the outside for easy collection of waste.
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2.4. Governing Park Development Design Guidelines of Menifee, California:
Park design and site planning shall include analysis and integration of
onsite and off-site features such as bicycle and pedestrian trails, open
space areas, topography, views, existing vegetation and joint–use needs
of adjacent schools. Community Plans, Master Plans, Specific Plans,
Planned Communities and other City planning documents shall be
referenced when analyzing and evaluating the project during site
planning.
All park projects shall have positive drainage and provide the necessary
components for drainage. Drainage is to be directed away from buildings,
playgrounds, backstops, electrical enclosures, and irrigation controllers.
The following gradients shall be used in preparing grading and drainage
plans.
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turf areas from shrub and groundcover areas to reduce edging costs.
d) Walkway Widths
2.4.5. Planting
Planting Design: Shall be appropriate for the site and climate conditions
and shall enhance the park site and the park user’s experience.
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All parking areas shall provide a minimum of five percent of the parking
area as landscaping. Within the parking area, one 24–inch box tree shall
be provided within 30 feet of each parking space.
a.) Building Design: The building design and materials shall harmonize
with the design of the park’s theme or natural character.
2.4.7. Surveillance
These measures deal with the location and use of physical features,
electrical and mechanical devices, activities, and people to maximize
visibility in the environment.
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to see where they are going and identify others along their route.
b) Illuminate areas around buildings where persons might hide.
c) Avoid lighting isolated areas that people should not use at night.
d) Make sure that trees, or other landscape improvements, do not block
light.
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b) Layout and Equipment
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CHAPTER III
This will examine and comprehend the requirements, inclinations, and actions of
the individuals using the space. To ensure that the finished constructed
environment is both visually beautiful and sensitive to the requirements and
desires of the people who will use it, this part will assist the designer in making
design decisions.
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OPERATIONS STAFF / EMPLOYEES
Theme Park They may assist in the maintenance, repair, and
Assisting inspection of rides, attractions, and other
Engineers infrastructure throughout the park. Their duties
may also involve troubleshooting technical
issues, conducting safety checks, and ensuring
that all equipment meets regulatory standards.
Ride Operators Their duties typically include greeting guests,
enforcing safety regulations, and operating ride
controls to start, stop, and monitor ride
movements.
Technicians Technicians in a theme park context are skilled
workers responsible for maintaining, repairing,
and troubleshooting various technical systems
and equipment within the park.
FOOD AND BEVERAGE EMPLOYEES
Chefs are responsible for overseeing the culinary
operations within various food outlets
throughout the park.
Cooks work under the supervision of chefs to prepare
and cook food items according to established
recipes and standards. In a theme park setting,
cooks may be assigned to specific stations or
areas within food outlets.
Servers They greet customers, take orders, and deliver
food and beverages promptly and accurately.
Cashiers handle transactions and process payments for
food, beverages, merchandise, and other goods
sold within the theme park.
CUSTODIAL EMPLOYEES
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Grounds management of the theme park's outdoor
Maintenance spaces, including gardening, landscaping, and
route upkeep.
Janitorial and Staff responsible for maintaining cleanliness
Cleaning throughout the park, including janitors,
cleaners, and waste management personnel.
PROMOTIONS STAFF
Promotions Event is responsible for planning, organizing, and
Coordinator executing promotional events within the theme
park.
Promotion The Promotions Assistant works under the
Assistant supervision of the Promotions Event
Coordinator to support promotional campaigns
and activities within the theme park.
IT Associates responsible for leveraging digital platforms and
technologies to promote the theme park online.
SAFETY AND MEDICAL STAFF
Safety responsible for overseeing safety protocols and
Officer/Coordinator procedures within the theme park to ensure the
well-being of guests and employees.
First Aid Attendant trained medical personnel stationed throughout
the theme park to provide immediate medical
assistance to guests and employees in case of
illness or injury.
Paramedic They provide advanced medical care, assess
and treat injuries and illnesses, and coordinate
with local emergency services
SECURITY STAFF
Security Guards Responsible for ensuring the safety and security
of guests and staff, patrolling the park, and
responding to incidents or emergencies.
Bag Checkers Staff stationed at park entrances to inspect bags
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and belongings for prohibited items.
Surveillance Monitoring CCTV cameras and observing
Personnel crowds for any signs of suspicious activity.
ADMINISTRATION
Theme Park is the highest-ranking executive responsible for
Director the strategic direction and overall management of
the theme park.
Head of oversees all engineering activities within the
Engineering theme park. This includes the design,
construction, maintenance, and repair of rides,
attractions, and infrastructure.
Head of is responsible for overseeing the day-to-day
Operations operations of the theme park. They develop and
implement strategies to improve efficiency,
enhance guest satisfaction, and maximize revenue
generation.
Food and in charge of all culinary and dining operations
Beverage within the theme park.
Director
Retail Director manages all retail operations within the theme
park, including gift shops, merchandise stores,
and souvenir kiosks. They develop
merchandising strategies, select product
offerings, and oversee inventory management and
sales promotions.
Head of Human oversees all aspects of human resource
Resources management within the theme park. This includes
recruitment, training, performance management,
employee relations, and compliance with labor
laws and regulations.
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Landscape is responsible for the design, maintenance, and
Manager enhancement of the theme park's outdoor spaces.
Electrical The Electrical Engineering Manager oversees all
Engineering electrical systems and infrastructure within the
Manager theme park.
Promotions is responsible for planning and executing
Manager marketing campaigns and promotional events to
drive attendance and revenue for the theme park.
Front of House oversees guest services and hospitality operations
Manager within the theme park.
Recruitment responsible for attracting, selecting, and
Manager onboarding qualified candidates to fill positions
within the theme park.
Guest Manager is dedicated to ensuring that guests have
Experience memorable and enjoyable experiences
Manager throughout their visit to the theme park. They
oversee customer service initiatives.
Maintenance responsible for overseeing the maintenance and
Manager repair of all facilities, equipment, and attractions
within the theme park.
Health and is responsible for implementing and enforcing
Safety Manager health and safety policies and procedures within
the theme park.
HR Personnel Handling employee recruitment, training,
scheduling, and payroll.
Finance and Managing the park's finances, including
Accounting budgeting, payroll, and accounts
payable/receivable.
Marketing and Developing promotional campaigns, advertising
PR the park, and managing public relations.
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GUESTS
TICKET HOLDER CLASSIFICATION
REGULAR DAY guests who purchase standard admission tickets
PASS to the theme park for a single day. These tickets
HOLDERS typically grant access to all available rides,
attractions, and entertainment within the park for
the duration of one day.
SENIOR Tickets are discounted admission tickets
CITIZEN | PWD available to qualifying individuals who are senior
TICKETS citizens or have disabilities. These tickets often
provide reduced rates compared to regular day
pass prices
JUNIOR DAY are typically children under a certain age limit,
PASS often ranging from 2 to 11 years old, depending
HOLDERS on the park's policies. Additionally, there may be
a height limit imposed for Junior Day Pass
admission.
JUNIOR | PWD Tickets are discounted admission tickets
TICKETS available to qualifying individuals who are
children that have disabilities. These tickets
usually offer reduced rates specifically for
children below a certain age (e.g., 12 years old
and below)
STUDENT Student Pass Holders are guests who hold
PASS admission tickets specifically designated for
HOLDERS students. These tickets may offer discounted rates
for students who present valid student
identification cards
BIRTHDAY Birthday Promo Ticket Holders are guests who
PROMO qualify for special promotions or discounts
offered by the theme park in celebration of their
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TICKET birthdays.
HOLDERS
AGE CLASSIFICATION
BABIES Babies are typically infants or toddlers who are offer
too young to actively participate in most theme amenities
park attractions. such as
nursing rooms
and diaper-
changing
stations to
accommodate
families with
babies.
CHILDREN Children in a theme park context generally refer
to individuals ranging from toddlers to pre-teens,
typically between the ages of 2 and 12 years old.
YOUNG Young adults visiting a theme park are typically
ADULTS individuals in their late teens to early twenties,
generally ranging from 13 to 30 years old.
MIDDLE AGED Middle-aged adults visiting a theme park are
ADULTS typically individuals in their thirties to fifties,
generally ranging from 30 to 60 years old. They
may visit the park with family, friends, or as part
of a multigenerational trip.
SENIOR / PWD While they may prefer gentler attractions and Provide
shorter wait times, many seniors still enjoy seating and
participating in park activities, such as shows, senior-
tours, and leisurely walks through themed areas. friendly
walkways
Table 1. User Analysis
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3.2. Space Analysis
In order to inform design, planning, and policy decisions, this chapter will cover
the analysis and assessment of physical locations. Urban planning and policy
creation are often the subject of space analysis conducted at the national level. In
both local and national spatial studies, architects, urban planners, and legislators
work together to influence the built environment. These evaluations are necessary
to create built environments that are functional, visually pleasing, and meet
community and public demands.
SPACE TABULATION
UTILITY ZONE
SPACE DESCRIPTION REMARK/S
Page 25 of 76
features, and other park operations.
Sanitary Tanks are made to manage and hold wastewater
produced by a variety of park sources,
including as bathrooms, food service areas,
and other facilities.
Chiller room The park's HVAC system, which consists of
the chillers—which are crucial parts of the
system—has a facility specifically designed to
house and run them.
MRF (Materials is a specialized facility used for the processing,
Recovery Facility) sorting, and recycling of waste products
produced in the park.
Generator are critical components of the park's
infrastructure, providing backup power in the
event of electrical grid failures or outages.
Equipment Storage designated spaces where various types of
equipment, tools, and materials are organized,
stored, and maintained when not in use.
Staff restrooms provide essential facilities for park employees
Mechanical rooms specific areas that house the many mechanical
systems and tools required to run the park.
Sorting and receiving is a special area where inbound shipments are
area for deliveries unloaded, examined, sorted, and ready to be
distributed to different parts of the park.
Staff locker Give workers the necessary storage space so
they may safely keep their personal things,
uniforms, and work-related materials while
working shifts.
Staff lounge as a designated area where workers may
unwind and rest in between shifts.
Control areas for ride are designated places where ride operators
operators supervise the functioning of attractions,
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guaranteeing the safety of visitors and a
seamless ride experience.
Guard and staff act as housing for security guards and other
quarters critical employees who might have to live on
the premises.
Sewage Treatment specialized facility that cleans park-generated
Plant wastewater before releasing it into the
surrounding environment.
Storage Room vital areas for the well-organized storage of
different materials, equipment, and supplies
required for park operations.
FOOD SERVICE
Food court is a major dining area where park guests can Add
choose from a wide selection of food and drink provision for
options. separate
Public
Restroom
Convenience Store is a retail establishment that caters to park
visitors' needs by providing a large selection of
goods and services.
Restaurants are dining establishments that offer a variety
of food and beverage options to park visitors.
Cafe provide park visitors with a laid-back
ambiance as well as a selection of light meals,
snacks, and beverages.
COMMERCIAL SPACE
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ATM Machines and provide guests with convenient access to cash
currency exchange and currency exchange options during their
visit.
OPEN SPACE
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venue where guests can enjoy a variety of
arcade games, virtual reality experiences, and
interactive attractions.
Indoor Mini Theater: is a specialized venue designed to offer guests
1. Projector a unique and immersive cinematic experience.
Room
2. Electrical
Room
3. Backstage
4. Restroom
5. Janitor’s
Closet
OFFICE ZONE
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3. Marketing and
PR
4. Front of House
5. Head of
Engineering
Records Storeroom serves as a secure storage facility for
maintaining and preserving various types of
records, documents, and archives.
ATTRACTIONS
Flat rides are the main draw for visitors, offering a
Gravity rides diverse array of rides, shows, exhibits, and
Booths
Play Zone
Indoor rides
Indoor immersive
attraction
INFORMATION
Information kiosk where guests can seek assistance, obtain
information, and ask questions about park
amenities, attractions, and services.
Ticketing Center where guests can purchase admission tickets,
passes, or wristbands to enter the park and
access its attractions.
Lost and found serves as a dedicated resource for guests to
report and retrieve lost items during their visit.
MEDICAL
Emergency Facility facility for providing medical assistance, first
Clinic aid treatment, and emergency care to guests
First Aid station and employees who experience injuries,
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illnesses, or medical emergencies while
visiting the park.
SECURITY
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WALK-UP TOURIST APARTELLE SPACES
Main Lobby
Reception Area
Front Desk
Public Washroom
Accommodation rooms:
1. Single room
2. Double room
3. Triple room
4. Deluxe room
Specialty restaurant
Staff Locker
Staff Lounge
Laundry area
Linen room
Electrical room
Pump room
Security room
Table 2. Space Tabulations
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3.3. Environmental Analysis
The length of the day in Bulacan varies over the course of the year. In
2024, the shortest day is December 21, with 11 hours, 15 minutes of
daylight; the longest day is June 21, with 13 hours, 0 minutes of
daylight.
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3.3.2. Wind Study
This section discusses the wide-area hourly average wind vector (speed
and direction) at 10 meters above the ground. The wind experienced at
any given location is highly dependent on local topography and other
factors, and instantaneous wind speed and direction vary more widely
than hourly averages.
The windier part of the year lasts for 5.0 months, from October
31 to March 31, with average wind speeds of more than 7.9 miles per
hour. The windiest month of the year in Bulacan is December, with an
average hourly wind speed of 9.8 miles per hour.
The calmer time of year lasts for 7.0 months, from March 31 to October
31. The calmest month of the year in Bulacan is May, with an average
hourly wind speed of 6.2 miles per hour.
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The predominant average hourly wind direction in Bulacan varies
throughout the year. The wind is most often from the west for 4.1
months, from May 24 to September 27, with a peak percentage
of 62% on August 18. The wind is most often from the east for 7.9
months, from September 27 to May 24, with a peak percentage
of 90% on January 1.
Day: the average daily temperature during the day is between 28°C
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and 33°C
Night: the average nighttime temperature is between 23°C and 26°C
Rain: it rains 173 days and there is a total of approximately 659 mm
rainfall.
1. the wet season, which runs from June to the first part of October;
2. the dry season, which lasts from the end of October to May. The
mild dry season, which runs from late October to February, and
the hot dry season, which runs from March to May, are two other
divisions of the dry season. April
and May are the hot and dry
months.
The map shows that the site is located in a Type 1 rainfall distribution
using the Updated Modified Corona’s Classification. These cover
the areas along the western portion of the country.
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3.3.3.3. Climate History
The table shows the climate summary of Malolos, Bulacan in the year
2000. The average temperature at Fahrenheit was 83.09° (28.38°C), while
the minimum and maximum temperatures are at 80°F (26.67°C) and
88°F (31.00°C) respectively.
The table shows the climate summary of Malolos, Bulacan in the year
2010. The average temperature at Fahrenheit was 84.87° (29.37°C),
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while the minimum and maximum temperatures are at 76.87°F
(24.93°C) and 89.76°F (32.09°C) respectively.
The table shows the climate summary of Malolos, Bulacan in the year
2020. The average temperature at Fahrenheit was 84.35° (29.08°C), while
the minimum and maximum temperatures are at 73.48°F (23.04°C) and
92.16°F (33.42°C) respectively.
Page 38 of 76
3.3.5. Site History
According to the image taken from Google Earth in 2002, the site is an
undeveloped land with two adjacent self-supporting communications
tower and a nearby pond. There are still no developments around it.
According to the image taken from Google Earth in 2010, the central
portion of the site was made into a pond or reservoir. The two adjacent
self-supporting communications towers are still present.
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Figure 7. (Site history in Malolos Bulacan as of 2015)
3.3.6. Physiography
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3.3.7. Surficial and Bedrock Geological Mapping
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planning of the Proposed Theme Park. Present around the site is
a Restaurant on the east, and a retail store building on the west.
Both structures integrated the use of fire wall. The structural
integrity of both buildings is evident in its robust framework and
well-maintained components.
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3.3.9.1. Fault lines, Earthquakes, and Landslides
Page 43 of 76
3.3.9.2. Flooding
Page 44 of 76
3.3.9.3. Forest Fire History
Page 45 of 76
historical reenactments, fostering a sense of pride and
community among its residents.
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3.3.10.3. Transit Routes
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3.3.11. Land-Use Mapping
LOCATION
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c) One of Malolos' main thoroughfares, MacArthur Highway is
dotted with shops, restaurants, convenience stores, retail stores,
and gas stations. Due to the high volume of foot and vehicle traffic
in this neighborhood.
d) Walter Mart Malolos, situated in the center of Malolos provides
locals and tourists with places to eat, shop, and provide leisure
activities. It is a well-liked location for shopping and recreational
pursuits and is situated alongside MacArthur Highway.
e) SM City Malolos (Future Development) is scheduled to open in
the near future and is anticipated to improve the city's business
environment.
3.3.11.3. Residential
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3.3.11.4. Parks and Open Spaces
3.3.11.6. Industrial
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3.3.11.7. Agricultural
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CHAPTER IV
Case Studies
From the Case Study of Competitive strategies in the US theme park industry: A
Popular Media Perspective
Theme parks, like any durable goods industry, must obtain an increasing
share of business from repeat customers (Braun and Milman 1994).. To attract
them, parks must continually enhance experiences to outshine past visits,
necessitating investments in new rides and attractions. This competitive strategy
incurs substantial upfront costs as parks strive to offer cutting-edge designs.
In the late 80s, central Florida's theme park industry was led by Walt Disney
World (WDW) with competing parks. The market structure and nonprice behavior
limited price competition. Research backed a dominant-firm model with followers
for pricing at WDW and its main competitors. To attract this business successfully,
convincing potential guests that new parks offer superior vacation experiences
compared to previous visits necessitates designing and constructing exciting new
rides, attractions, and parks. However, this nonprice competition involves high
sunk costs, with parks striving to introduce cutting-edge designs. Yet, the stakes
are heightened by investing in these new features without a guaranteed market
demand.
The parks and resorts division is one of the Walt Disney Company's four
main divisions, together with the following other business segments: studio
entertainment, consumer products and media networks. In all these cases, the aim
of the company is to produce entertainment experiences based on quality creative
content and exceptional storytelling. The company's strategy concerning parks is
characterized by three principles: increased frequentation, increased length of stay
by visitors to parks and increased visitor expenditure. To achieve this, in addition
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to increasing the existing parks' capacity to attract and creating new operative
systems such as 'fast passes' to avoid queue-associated problems and improve
customer satisfaction
Other theme parks also include SeaWorld Research and Rescue Foundation
as an independent, non-profit-making organization supported by SeaWorld and
Movie World Park, which consists of a number of movie-themed attractions on a
surface area of 100 ha, both parks are most lucrative.
The theme is how to attain such accomplishment (Wong and Cheung, 1999).
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For this reason, some writers decide to characterize parks according to a set of
attributes. In general, all of the characteristics are required to distinguish a theme
park from other attractions; none of them alone is sufficient. The following
characterization, which is based on a number of factors, enables one to positively
identify theme parks as ludic locations dedicated to play, imagination, knowledge,
and escape. The following traits are present in theme parks:
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4.2. Adaptability of Innovations to Philippine Setting
Past research has shown that simulated environments are more immersive
due to evoking subjective and psychological responses similar to real
environments (Wedel et al., 2020). Since the main goal of theater is to engage as
many audiences' senses as possible (Lakka, Malamos, Pavlakis, & Ware, 2019),
AR provides the advantage of connecting and enhancing the senses, potentially
providing deeper connectivity with emotions.
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Technological advancements have a significant impact on the tourist sector,
giving visitors a more engaging experience and raising their level of satisfaction
overall (Guttentag, 2010). Virtual reality (VR) is one new field of technological
innovation that is being used more and more in a variety of contexts, such as
marketing, education, and entertainment (Guttentag, 2010). Thanks to virtual
reality (VR), travelers can now have a more engaging and varied experience when
visiting a place or attraction (Han, tom Dieck, & Jung, 2018). Virtual reality (VR)
technology is being used by an increasing number of theme parks worldwide as an
inventive means of revitalizing its original characteristics in order to draw in more
guests. These parks are major tourist attractions (Jung et al., 2018).
The UNCTAD also considered several factors before publishing the list,
particularly looking at the receptiveness of the local population to frontier
technologies. Frontier technology includes blockchain technology, the Internet of
Things (IoT), 3D printing, nanotechnology, and artificial intelligence (AI), among
others. Compared to other Southeast Asian nations, the Philippines performed
significantly better than the rest of the pack, only falling behind the trio of
Singapore (3rd), Thailand (49th), and Malaysia (32nd). Indonesia, Cambodia, and
Myanmar ranked 85th, 112th, and 133rd places, respectively. Although
developing countries are the least prepared to use frontier technologies, several
economies in Asia have made important policy changes that have enabled them to
perform better than expected according to their gross domestic product (GDP) per
capita. (UNCTAD, 2023)
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The last ten years have demonstrated how profoundly innovations—
particularly those related to technology—have changed the way we do things.
Innovation has always been linked to increased competitiveness and productivity.
As a result, governments understand that innovation plays a critical role in
sustaining economic growth and development and in identifying long-term
solutions to socioeconomic and environmental problems like boosting energy
efficiency and producing new jobs for a population that is still expanding.
The Philippines is placed 74th out of 128 economies in the 2016 Global
Innovation Index (GII) Report 2, which measures the overall innovation climate.
The nation is ranked fifth out of seven members of the Association of Southeast
Asian Nations (ASEAN), ahead of Indonesia (88th) and Cambodia (95th), but
behind Singapore (6th), Malaysia (35th), Thailand (52nd), and Vietnam (59th).
Innovation policies should move away from a linear innovation model and
toward a model of the entire innovation ecosystem, with interventions carefully
considered in consultation with all stakeholders. This is because there are many
systems and measures in place to encourage the generation of new ideas, such as
tax incentives, IPR protection, and competitive S&T research. To facilitate
interactions between the various players involved in the innovation ecosystems—
universities, research laboratories, banks (for venture capital), and government
agencies overseeing various sectors, like the Department of Agriculture, the
Department of Health, the Department of DOST, and the Department of
Technology—a national innovation framework and action plan are necessary. This
innovation plan ought to take into account the needs of businesses as well as
industry-specific traits.
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It will undoubtedly take more financial resources to promote innovation, but
it will be crucial to scrutinize where these funds are allocated. Additionally, to
guarantee that innovation becomes mainstreamed, policymakers will need to find
a champion for innovation. It is important to take into account how stringent laws
may affect the uptake of new technologies and, consequently, innovation. As a
result, existing laws and regulations can impede innovation and creativity and even
unintentionally strengthen monopolistic positions in a market. These laws and
regulations do not always appropriately apply to new and developing technology.
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CHAPTER V
Bubble Space Diagram
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Figure 13. Staff Office Building Bubble Space Diagram
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Figure 14. Walk-Up Apartelle Bubble Space Diagram
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CHAPTER VI
Form Concept
I. Central Hub
The LED display's spherical design makes it possible to view it from 360
degrees, providing an immersive visual experience from any aspect. Game trailers,
character animations, and live gaming footage are just a few examples of the dynamic
graphics that could be displayed on the sphere LED display in relation to popular video
games. Throughout the park, the sphere-shaped LED display may act as the center of
attention for presentations and themed events. For instance, the display might show live
feeds of gaming competitions, developer interviews, or unique content pertaining to
impending game releases during special gaming events or product debuts.
A programmable lighting effect and theme could be shown on the backlit keys,
giving the focal hub attraction more visual appeal. To create a dynamic and immersive
ambiance that captivates guests, park owners could coordinate the lighting with the
park's overall theme or with activities.
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The enormous massing in a form of a game controller is an effective attraction
to visitors as its void serves as an entry with adjacent LED TV display that will exhibit
shows, game previews, or game characters in 3d-effect action.
To set the atmosphere from the time guests arrive, the park gateway
offers futuristic architectural components and eye-catching neon-resembling lighting with
considerations to the PWD. The park gateway will appear to be a portal to the Video Game
realm which is analogous to character selection in a game. Neon signs, LED strips, and
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holographic projections might be used to embellish the entrance to create an aesthetically
spectacular and immersive space reminiscent of the visuals found in video games.
Visitors may come across interactive character selection kiosks at the park entrance,
where they can select their avatars or identities for the park experience. The entrance to the
park may have special areas for selfies and photos, allowing guests to take priceless pictures
with their favorite characters and post them on social media. By adding photo challenges,
digital photo booths, or themed hashtags to improve the park's online visibility and
community involvement, park managers can promote user-generated conte
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CHAPTER VII
Planning Concept
Featuring the map-based layout like the lanes and jungle areas in Mobile
Legends, the theme park could be designed with different zones representing distinct regions
of the battlefield. Visitors would navigate through these zones, each offering its own
attractions and experiences. In replication of the Mobile Legends battle field layout where
there is a middle ground for the two opposing themes, there could be a central hub area
where visitors begin their journey and return for breaks or to regroup. This hub could feature
amenities such as dining options and rest areas.
The layout of the theme park could also include designated lanes and paths that
guide visitors through the different zones. These paths could be wide enough to
accommodate foot traffic comfortably and could be themed to resemble the pathways found
in the game.
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uses elements of storytelling to guide visitors through the park and immerse them in the
narrative of the different sub-themes found in the theme park.
The 5 sub-themes present in the proposed theme park are MOBA (Multiplayer
Online Battle Arena), FPS (First-Person-Shooter Games), Sandbox Games, Retro Games,
and the Overall collective gaming theme. These themes are based on their popularity in the
Philippines, with MOBA and FPSs with the most significance to Filipino Players. In
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consideration with young visitors and the incorporation of the theme park to be ‘family-
friendly,’ the Theme Park has included the Sandbox Games and Retro Games which are
designated to be adjacent with each other based on the zoning of the sub-themes. The
collective theme which encompasses all gaming themes are centralized on the theme park
in order to serve as a refresher and a retreat from all the other themes present in the park.
The theme serves as a commendation to the E-sports or the competitive video gaming
culture that has been growing in the Philippines. Gaming is now more than simply a pastime.
It is becoming a respectable professional path for companies as well as players. Players now
have the chance to compete professionally with the help of organizations and sponsors. The
option to select such a theme would be a definite advantage to the developers and the E-
sports community.
After the thematic zones are established, the individual parts are placed inside
each area. To draw visitors from across the park, the biggest rides and entertainment are
located at the edges of the lot. The attractions are also scattered within the lot with
different themes to create a sense of adrenaline and engagement especially to the young
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visitors and would also serve provisions for interactive obstacles.
The Utility zones are wisely placed excluded from the site of the façade in
order to maintain divisions between staff and customer flow. This strategy aids in
optimizing both crowd flow and total holding capacity. For convenience, the main stores
are typically located close to the exit. The open space of the Main Boulevard paves way
to the Central hub that stands as a central icon and attraction to the visitors, similarly to
Disneyland. The Theme Park also uses a ‘loop’ park layout that encourages visitors to
keep walking and avoid getting lost.
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CHAPTER VIII
Branding Concept
8.1. Logo
The X and Triangle buttons are replicated from the PS4 controller
buttons, which signifies the actual concept of the Theme Park. The gray chip
behind the logo represents a Central Processing Unit chip board which represents
the over all control to make a video game work. Any computing device,
including gaming PCs and consoles, is powered by a CPU. The performance of
a game, including aspects like frame rate, resolution, and graphical fidelity, is
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contingent upon the processing capability of a CPU.
Pixel Realm creates a captivating blend of the digital and real worlds,
providing guests with an immersive experience that immerses them in a lively
environment where video games come to life.
8.3. Colors
Red
Red stimulates players and signals danger. Although making a mistake while
performing a task does not necessarily carry any danger, the color red still tells
players “Something is wrong, look out”. Conversely, red is frequently associated
with health depletion, damage, or injury within video games.
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Green
Green, on the other hand, is associated with nature and safety and, as a 2004
study showed, evokes positive emotions. In gaming, green is commonly used to
represent health, vitality, and healing. Health bars, hearts, or other indicators
often change color to green to signify a player character's well-being or recovery.
Gray
Black
Immersive Storytelling
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captivating stories, and interactive features.
Adventure
Presenting the theme park as a hub for epic expeditions and exhilarating
experiences, giving visitors the ability to take on risky tasks, overcome obstacles,
and delve into enormous virtual environments teeming with adventure, wonder,
and discovery.
Adaptability
Expansion
In order to improve the guest experience and go above and beyond what visitors
expect, the theme park emphasizes investments in new technology, new themes,
infrastructure, and attractions. This shows a dedication to continuous
development and improvement.
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YIb&sig=mQwFPO1zZ-
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M_THE_TOURISTS'_PERSPECTIVES_A_CASE_STUDY_OF_A_THEME_PARK_I
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