GROUP ASSIGMENT

PUBLIC RELATION AND PROTOCOL

CODE :PAT 06106
QUESTION ONE
Give five differences between:
A. Marketing and advertising
B. Public Relation and advertising
QUESTION TWO

“Public Relations is guided by principles’ Discuss

‘Public relation principles should be used by the organization when dealing with the public at large’.

Based on this statement describe any five (5) public relation principles in an organization.

QUESTION THREE

With vivid examples, give thorough description on five (5) importance of diplomatic protocol and etiquette in
an organization.

QUESTION FOUR
‘Public relation officers perform various roles by virtue of their positions in their organizations’.
Use any five (5) points to justify this statement

QUESTION FIVE

Existence of Public relations in an organization is objective. Use five (5) points to support the statement.

QUESTION SiX
You are a diplomat representing Tanzania at a high-level international conference. Explain five elements
that you expect to be put into consideration by the host country and other delegates throughout the
conference.
QUESTION SEVEN
Discuss seven objectives of Protocol in an Organization.
QUESTION EIGHT
A fellow collegue is having troubles in understanding principles of protocol. Explain to him seven principles
of protocol
QUESTION NINE
Explain duties of a Protocol officer in any organization of your choice
QUESTION TEN
James is a public Relations Officer working for a health company. The company recently launched a new
product that promises to cure a certain disease, but the product is not yet approved by the Tanzania
Bureau of Standards (TBS) , James boss asked him to launch a media campaign that will create hype and
generate sales for the new product. According to the Public Relations Code of Ethics, is it ethical for James
to follow her boss' instructions and launch a media campaign for a product that is not yet approved by the
TBS? .Relate the question above with five points based on Public relations Code of ethics.