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The Purpose of
the Business School
Alternative Views
and Implications
for the Future
Edward W. Miles
The Purpose of the Business School
Edward W. Miles
© The Editor(s) (if applicable) and The Author(s), under exclusive licence to Springer
Nature Switzerland AG 2019
This work is subject to copyright. All rights are solely and exclusively licensed by the
Publisher, whether the whole or part of the material is concerned, specifically the rights
of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction
on microfilms or in any other physical way, and transmission or information storage and
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now known or hereafter developed.
The use of general descriptive names, registered names, trademarks, service marks, etc. in this
publication does not imply, even in the absence of a specific statement, that such names are
exempt from the relevant protective laws and regulations and therefore free for general use.
The publisher, the authors and the editors are safe to assume that the advice and
information in this book are believed to be true and accurate at the date of publication.
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This Palgrave Pivot imprint is published by the registered company Springer Nature
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The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland
In memory of my parents,
Oscar and Gladys Miles
(even though Mom really didn’t like her first name)
Preface
vii
viii Preface
References
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North American business schools after the Second World War. Stanford: Stanford
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Behrman, J. N., & Levin, R. I. (1984, January–February). Are business schools
doing their job? Harvard Business Review, 62, 140–147.
Bennis, W. G., & O’Toole, J. (2005, May). How business schools lost their way.
Harvard Business Review, 83, 96–104.
Kuhn, T. S. (2012 [1962]). The structure of scientific revolutions (4th ed.).
Chicago: University of Chicago Press.
Leavitt, H. J. (1989). Educating our MBAs: On teaching what we have not
taught. California Management Review, 31(3), 38–50.
Lewens, T. (2016). The meaning of science: An introduction to the philosophy of
science. New York: Basic Books.
Livingston, J. S. (1971, January–February). Myth of the well-educated manager.
Harvard Business Review, 49, 79–89.
Mintzberg, H. (2004). Managers not MBAs: A hard look at the soft practice of
managing and management development. San Francisco: Berrett-Koehler.
Oviatt, B. M., & Miller, W. D. (1989). Irrelevance, intransigence, and business
professors. Academy of Management Executive, 3(4), 304–332.
Pfeffer, J., & Fong, C. T. (2002). The end of business schools? Less success
than meets the eye. Academy of Management Learning and Education, 1(1),
78–95.
Podolny, J. M. (2009, June). The buck stops (and starts) at business school.
Harvard Business Review, 87, 62–67.
Acknowledgements
xi
Contents
Part I Introduction
3 Wissenschaft 23
6 Part II Epilogue 67
xiii
xiv Contents
Part IV Conclusion
Index 145
List of Tables
xv
PART I
Introduction
CHAPTER 1
References
Abbott, A. (1988). The system of professions: An essay on the division of expert
labor. Chicago: The University of Chicago Press.
Aristotle. (1885). Politics (B. Jowett, Trans.). Oxford: Clarendon Press.
Augier, M., & March, J. G. (2011). The roots, rituals, and rhetorics of change:
North American business schools after the Second World War. Stanford: Stanford
Business Books.
Barker, R. (2010, July–August). No, management is not a profession. Harvard
Business Review, 88, 52–60.
Bennis, W. G., & O’Toole, J. (2005, May). How business schools lost their way.
Harvard Business Review, 83, 96–104.
Collini, S. (2012). What are universities for? London: Penguin Books.
Dameron, S., & Durand, T. (2011). Introduction: The story in short. In
S. Dameron & T. Durand (Eds.), Redesigning management education
and research: Challenging proposals from European scholars (pp. ix–xviii).
Cheltenham, UK: Edward Elgar.
Datar, S. M., Garvin, D. A., & Cullen, P. G. (2010). Rethinking the MBA:
Business education at a crossroads. Boston: Harvard Business Press.
Flexner, A. (1967 [1930]). Universities: American, English, German. New York:
Teachers College Press, Columbia University.
Grey, C. (2004). Reinventing business schools: The contribution of critical man-
agement education. Academy of Management Learning and Education, 3(2),
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1 LET’S DON’T START HERE 9
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relevance debate in management research. Academy of Management Journal,
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Kerr, C. (2001 [1963]). The uses of the university. Cambridge, MA: Harvard
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American business schools and the unfulfilled promise of management as a profes-
sion. Princeton: Princeton University Press.
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matters: The uselessness of useful research and the usefulness of useless
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tional studies. Journal of Management Inquiry, 18(4), 265–272.
Parker, M. (2018). Shut down the business school: What’s wrong with management
education. London: Pluto Press.
Pfeffer, J., & Fong, C. T. (2002). The end of business schools? Less success
than meets the eye. Academy of Management Learning and Education, 1(1),
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archives/2016/2/features/how-management-education-past-shapes-present.
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again. Academy of Management Review, 31(4), 830–832.
10 E. W. MILES
von Humboldt, W. (c. 1809). über die innere und äußere Organisation der
höheren wissenschaftlichen Anstalten zu Berlin (On the spirit of and the
organizational framework of intellectual institutions in Berlin). Minerva, 8(1),
242–250 (Translated by E. Shils [1970]).
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CHAPTER 2
drew upon the prestige of science, the professions, and the university itself
in arguing that management could be conceived as a science and trans-
formed into a profession on the model of the “high” professions of med-
icine, law, and divinity, which had all been part of the Western university
from its medieval origins. (Khurana & Penrice, 2011, pp. 31–32)
not materialized. Khurana (p. 364) attributes this failure to the business
school’s acceptance of principal-agent theory as the primary interpreta-
tion of the manager’s role.
Such a view of the role of business schools leads Parker (2018, p. ix) to
conclude that the business school promotes the mindset “that the pur-
pose of learning about taxation laws [for example] is to evade taxation.”
Because of the principal-agent view, Starkey and Tempest (2005, p. 65)
assert that “The business school is charged with teaching in a moral and
cultural vacuum.”
Part of the challenge in desiring that business schools impart what
Aristotle characterized as “virtue” is that the greater university accepts no
common definition of virtue. In Newman’s (1996 [1859]) time, the uni-
versity was closely linked to the church and therefore shared the church’s
common vision of virtue. Therefore, it was possible for universities to be
the repository of society’s culture because there was a set of common
beliefs regarding that culture. As the university jettisoned its linkages to
the church, no common definition of virtue or society’s culture has been
possible (Lucas, 1996; Readings, 1996). Therefore, universities—and
university-based business schools—being able to inculcate the mindset of
acting in the interest of the greater society is a shaky proposition. Bok
(2015, p. 286) questions whether any professional school can accomplish
this task:
It is less certain whether law professors will discover how to help their stu-
dents acquire greater ethical judgment and a firmer commitment to fur-
thering the ideals of their profession and the interests of society. On this
score, they face the same challenge as professors of medicine and busi-
ness….Teaching ethics to students is one thing; giving them the ideals and
strengthening their character are much more difficult. Whether any profes-
sional school can accomplish such feats remains an open question.
14 E. W. MILES
In drawing from the medical school context, Bosk (1979, p. 60) quotes
one clinical professor of surgery as declaring, “Look, I could teach a
gorilla to operate in six months, but I can’t teach honesty and respon-
sibility. It’s the people who have these qualities who make outstanding
surgeons.”
Krooss and Drucker (1969, p. 22) suggest that one appropriate
role for the business school is to be a critic of business—the arbiter of
Aristotle’s principle of virtue as it relates to the practice of business. This
line of thinking would suggest that, if business is not acting responsi-
bly in the interest of the greater society, business school voices should be
leading the charge in making this case to the greater population. With
their tremendous critical mass of intellectual ability, analytical skills, and
insight, business schools should have predicted the banking meltdown
of 2009 as a “house of cards” that was not sustainable and should have
sounded the alarm before that “house” collapsed (cf. Elliott, 2017).
Regrettably, the current orientation of the twenty-first-century universi-
ty-based business school (Khurana, 2007) has made performing the role
of critic unlikely.
Some critics of business schools (not to be confused with critics of
business) would say that not sounding the alarm before 2009 is more
evidence that university-based business schools are “fiddling while Rome
burns” (e.g., Tourish, 2017). Of course, such an interpretation implies
that Aristotle’s principle of promoting the virtuous practice of business is
indeed a strongly accepted purpose of the business school, which is cer-
tainly in doubt (Khurana, 2007; Podolny, 2009).
Mid-Twentieth-Century Shift
A common attitude in the early twentieth century (e.g., Flexner, 1967
[1930]; Veblen, 1918) was that the business school was an illegitimate
interloper in the university. By that point in time, the Humboldtian
view (Humboldt, c. 1809) was common: The purpose of the univer-
sity was the unbiased pursuit of knowledge. Flexner was quite adamant
that business had no identifiable base of knowledge and was not even a
profession. By contrast, medical schools were welcome in the university
because they were based on identifiable academic disciplines such as anat-
omy, physiology, pharmacology, and organic chemistry. As part of their
curriculum, medical students were taught these underlying disciplines. A
common belief of the time—often quite accurate—was that, having no
2 SHIFTING EMPHASES AMONG ARISTOTLE’S CRITERIA … 15
But what are these fundamentals? What qualifications make for compe-
tence in the careers for which we train? Frankly, I do not know, and can
think of no one who does. But it is high time we found out.
As phrased by Gordon and Howell (p. 6), “What passes as the going
standard of acceptability among business schools is embarrassingly low,
and many schools of business do not meet even these low standards.”
Additionally, because the time was 1959, Pierson was quite concerned
that, with the imminent university entry of the larger “baby boom”
generation, enrollment increases would occur, and the situation would
worsen if no corrective action were taken.
Again, the 1959 foundation reports did not occur in isolation (Daniel,
1998; Hugstad, 1983; Khurana, 2007). They were part of a discussion
that had been occurring for over 15 years. However, they were a cata-
lyst in bringing about changes that still influence business schools today.
Additionally, the Ford Foundation provided financial support to facilitate
implementation of changes that it advocated. Khurana (2007, p. 238)
estimates that amount at over $35 million (over $200 million in 2019
dollars).
The response of business schools was multifaceted, but one key ele-
ment was to move toward a full-time faculty of Ph.D.-qualified scholars
who did embrace the value of research and were able to conduct rig-
orous research. As admonished by Gordon and Howell (1959, p. 377),
“if the business school belongs in the university, then research belongs
in the business school.” Business schools that wanted to make this shift
in faculty had a fortuitous windfall opportunity caused partially by the
influx of the baby boom generation into the university student ranks.
Between 1959 and 1979, the USA saw an unprecedented threefold
growth in university enrollments—from 3.6 million in 1959 to 11.6
million in 1979 (National Center for Educational Statistics, 2012). This
threefold increase occurred in the UK during that same time window
as well (Bolton, 2012). Because growth in student body necessitates
growth in faculty, many universities used this growth as an opportunity
to recruit a different profile of business school faculty that embraced the
values of a research culture more than the previous generation. Within a
“faculty generation,” many business schools achieved faculties that were
serious and enthusiastic about conducting research and had the train-
ing to do so in a manner the university generally viewed as sufficiently
rigorous.
Of course, we get plenty of business school criticisms in the
twenty-first century (e.g., Bennis & O’Toole, 2005; Parker, 2018;
Pfeffer & Fong, 2002; Podolny, 2009). However, one difference
today—compared to 1959—is that many of the criticisms seem to be
2 SHIFTING EMPHASES AMONG ARISTOTLE’S CRITERIA … 17
The primary damning factor of these 1959 reports—and the reason they
were not ignored in the same way Pfeffer and Fong’s concerns have fre-
quently been ignored—was that they were written by academics who
questioned the legitimacy of the business school within the university.
Accusing the business school of not accepting the research values of
the university was accusing it of being an illegitimate interloper in the
university.
A key (though certainly not singular) outcome of the mid-century
soul-searching by business schools was that they moved to a closer align-
ment with the values and preferences of the university. This movement
was accompanied with a movement away from being attentive to the
values and preferences of business. In terms of the criteria we drew ear-
lier from Aristotle, the business school of the mid-century and prior was
focused primarily on addressing topics that had utility for the practice of
business. After changes that resulted from having their legitimacy within
the university questioned, business schools shifted toward a stronger
focus on the criterion of seeking higher learning. Any university-based
professional school is pulled between the preferences of the profession
and the preferences of the university (Augier & March, 2011; Bok,
2015; Burrage, 2006); since the mid-twentieth century, the universi-
ty-based business school has moved closer to the preferences of the uni-
versity and further away from the preferences of business.
Summary
The vision of Joseph Wharton was to value all three of the emphases
identified by Aristotle. Although Wharton envisioned business school
graduates who would promote the virtuous practice of business taking
the greater social context in consideration, Khurana (2007) concludes
that such is a “failed” and “abandoned” initiative. Early business
schools placed significant emphasis on addressing topics that had utility
to the practice of business. However, since the mid-twentieth century,
18 E. W. MILES
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Emir Ikenukhen, 244, 504, 505
Fabu, 67
Fafa, 194, 197, 250, 379
Faguibine, Lake, 33
Faidherbe, General, 17, 24, 352, 500
Fandu, 314, 316
Fanta, 380
Farca, 268, 270, 272, 273
Farimake, 372
Fatimata Azzer’a, 237
Faure, Felix, President, 176
Festing, Major, 474-477, 481, 482, 487, 490
Fily or Fili Kanté, 97, 304, 333, 337, 340, 469, 480
Fituka, 316
Flatters, 114, 145, 244, 391
Flint, Mr., 490
Fogne, 443
Fonssagrives, 458, 474
Footah, 66, 280, 352
Forcades, The, 495
Forcados, 492, 495
Forgo, 164
Fort Archinard, 39, 298, 302, 306, 317, 320-325, 332-337, 339, 344, 348, 356,
360, 371, 387, 392, 398-400, 403, 508
Fort Arenberg or Taubman-Goldie, 470, 471, 473
Fort Goree, 21
Froger, Naval-Ensign, 7
Fulahs or Peuls, the, 3, 65, 75, 78, 129, 166, 181, 194, 202, 251, 271, 280,
309, 312, 314, 316, 325, 351, 352, 359, 362, 363, 368, 379, 386, 394, 396,
408, 422, 436, 454
Futanis, the, 406, 408, 411, 426
Futankés, the, 282, 290, 385, 406
Ha, 163
Habés, the, 367
Habibulaye, 78, 80, 81
Hacquart, Father, 83, 87, 94, 97, 103, 107, 118, 136, 145, 156-158, 172-174,
258, 272, 278, 279, 283, 290, 303, 324, 338, 340, 341, 351, 398, 427, 430,
432, 510
Hadji Hamet, 427, 428, 430, 432, 435
Hamadi, 80, 87, 89
Hamda-Allahi, 76, 78, 314, 365
Hameit, a sheriff, 104, 135, 140
Hamma Tansa, 392
Hanotaux, Commandant, 228
Haussa, 222, 325, 381, 395, 411, 429, 430, 439, 482
Hoggars, the, 81, 114, 136, 144-146, 231, 244-246
Hombori, 367, 373
Hugo, 282-284, 393
M’Pal, 23
Ma, 55, 56
Mabrok, 90
Madani, 292
Madecali, 420, 423-426, 434
Mademba Seye, 66-69, 71, 73
Madidu, Chief of the Awellimiden, 104-107, 136, 154, 155, 164-168, 170-180,
183, 192, 194-196, 217, 219, 240, 247, 265, 266, 271, 277, 286, 312, 368,
372, 382, 387, 426
Madunia, 102, 112
Mage, The, 9, 10, 74
Malet, Sir Edward, 10, 413
Malinke, the, 54
Malo, 277
Mamadu, 97
Mamé, 96, 97, 109, 259, 260, 263, 434
Manambugu, 8, 9, 52
Mandao, Osmane, 17, 26
Marchand, 36, 38
Marka, 274
Massala, 56
Massenya, 1
Massina, 8, 280, 312, 314, 316, 353, 367, 371, 372, 386, 394, 405
Matam, 30
Matar Samba, 87, 95
Mattei, Commandant, 483, 484, 488
Mauri, 313, 377, 413
Maussinissa, 202
Milali, 107
Mizon, 451, 470, 482
Modibo Konna, 394, 396, 397
Mohamed Askia, 165
Mohamed ben Eddain, 208
Mohamed Uld Mbirikat, 118, 121-123, 127, 130, 134, 136, 140
Mohammed ben Abdallah, 88, 201
Mohammed Djebbo, 385
Monteil, Colonel, 6, 7, 11, 17, 285, 360, 412, 413, 421
Mopti, 34, 140, 386, 394, 405
Mores, 474
Morning Star, The, 472
Morocco, 144, 204, 208, 209, 216
Mosi, 216
Mossi, 39, 65, 66, 316, 325, 353, 354, 373, 375, 377-379
Mount Davoust, 440
Mount Delagarde, 440
Mount Kolikoro, 56, 57
Mount Tondibi, 163
Moyadikoira, 147
Mumi, 386, 387
Mungo Park, 5, 6, 9, 165, 439, 500
Mussa, 97, 337
Mycenæ, 118
Taburet, Dr., 38, 52, 58, 60, 87, 94, 97, 118, 123, 134, 135, 158, 277, 278, 281,
290, 303, 327, 328, 332, 333, 338, 348, 393, 416-419, 474, 476, 484, 486,
510
Tacubaos, the, 218
Taddemekka, 182, 207
Tademeket, the, 104, 131, 148, 152, 154-158, 160-162, 168, 170, 201, 241,
269
Tahar, 121, 140
Talibia, 296-298, 360, 379, 381, 387, 388
Ta-Masheg or Tamschek, 109, 173, 202, 220, 222, 226, 228, 229, 509
Tankisso, 404
Tarik, 203
Tarka, 203
Tarkai-Tamut, 203
Tayoro, 394-398
Tchad, Lake, 28, 165, 247, 352, 372, 507
Tchakatchi, 438-440, 499
Tedian Diarra, 358
Tenda, 414-416, 420-424, 430, 447
Tenger Eguedeche, the, 162-164, 168, 170
Tenguereguif, the, 173, 209, 218
Thies, 23
Tieba, 330, 331
Tillé, 389
Timbuktu, 7, 8, 32, 33, 41, 69, 73, 75, 78-84, 87-91, 98, 102, 103, 106, 114-
120, 122, 126, 129, 130, 134, 136, 138, 142, 148, 245, 273, 279, 288, 309,
331, 335, 344, 351, 352, 368, 369, 427, 473, 495, 498, 499, 507
Tinalschiden, 149
Tintellust, 207
Tioko, 372
Togoland, 428
Tolimandio, 52
Tombuttu, 423, 424
Torodi, 312, 313, 315, 382, 384
Toron, 54
Tosaye or Sala Koira, 88, 89, 104, 128, 131, 148-153, 158, 162, 201, 219
Toucouleurs, the, 3, 8, 41, 62, 63, 66, 67, 73, 75, 76, 79, 105, 129, 130, 140,
152, 209, 218, 271, 279-282, 284, 285, 287-290, 299, 304, 312-314, 360,
382, 384, 386-393, 397, 405, 411, 414, 417, 419, 423
Toutée, Captain, 266, 269, 272, 273, 278, 282, 286, 290, 447, 457, 470
Towdeyni, 83
Trentinian, Colonel de, 34, 38, 138
Tripoli, 216, 505
Tuaregs, the, 8, 18, 33, 37, 65, 75, 78-80, 84, 88, 89, 98, 100, 101, 104, 106,
108, 114, 119-134, 138, 142, 144, 149-178, 182, 189-194, 197, 199-249,
251, 256, 257, 266, 269, 270-273, 275, 283, 307, 312, 315, 351, 368, 372,
379, 383, 388, 394, 397, 434, 470, 505-506, 509
Tuat, 78, 79, 81, 88, 216, 310
Tumaré, 268
Ubangi, the, 11
Uro Galadio, 37
Vermesch, 285
Vinet-Laprade, 24
Yakare, 71
Yangbassu, 458
Yauri, 377, 439
Yemen, 78
Yoba, 368
Yola, 479, 482
Yuli, 382
Yunes, 104, 156, 219
Yusuf Osman, 281, 282
FOOTNOTES: