UTILIZATION OF INFORMATION TECHNOLOGY IN MARKETING OF

VEGETABLES BY FARMERS IN SELECTED MUNICIPALITIES

OF COTABATO

ANGEL J. PADUA

BACHELOR OF SCIENCE IN AGRIBUSINESS

MAY 2024
UTILIZATION OF INFORMATION TECHNOLOGY IN MARKETING OF
VEGETABLES BY FARMERS IN SELECTED MUNICIPALITIES
OF COTABATO

ANGEL J. PADUA

Thesis Outline Submitted to the Department of Agribusiness College of

Business, Development, Economics and Management, University of
Southern Mindanao, Kabacan, Cotabato in Partial Fulfilment
of the Requirements for the Degree of

BACHELOR OF SCIENCE IN AGRIBUSINESS

MAY 2024
 UNIVERSITY OF SOUTHERN MINDANAO
Kabacan, Cotabato
Philippines
APPROVAL OF THESIS OUTLINE

Name ANGEL J. PADUA

Major N/A
Degree Sought BACHELOR OF SCIENCE IN AGRIBUSINESS
Specialization N/A
Thesis Title UTILIZATION OF INFORMATION TECHNOLOGY IN MARKETING O
OF VEGETABLES FARMERS IN SELECTED MUNICIPALITIES OF
COTABATO

APPROVED BY THE GUIDANCE COMMITTEE

_JEAN___________________________
______________________________
Adviser Co-Adviser
(Optional)

______________ _____________
Date Date

____________________________
______________________________
Statistician Department Research
Coordinator (Optional)

______________ _____________
Date Date
____________________________
Department Chairperson

______________
Date

_________________________ ______________________
College Research Coordinator Dean

______________________
______________________
Date Date

2
 3

Study No: _Dept (DMO-2022-001)

Index No: ________________
Recorded by: _____________
RECORDED:

_________________________________
Director for Research and Development Office

_________________
Date
Recorded by: _________

USM-EDR-F04-Rev.4.2020.11.16
 TABLE OF CONTENTS

Page
PRELIMINARIES
Title Page……………………………………………………………………….…i

Approval of thesis Outline………………………………………………...……ii

Table of Contents………………………………………………………………. iii

List of Dummy Tables……………………………………………………...…. iv

List of Appendices …………………………………………………………..... v

INTRODUCTION 1

Significance of the Study 1

Objectives of the Study 3

Expected Outputs of the Study 4

Scope and Limitation of the Study 4

Place and Time of the Study 5

Operational Definition of Terms 6

REVIEW OF RELATED LITERATURE 7

METHODOLOGY 19

Research Design 19

Respondents of the Study 19

Sampling procedure 20

Research instrument 20

Data Gathering Procedure 21

Statistical analysis 21

4
LITERATURE CITED 22

APPENDICES 27

DUMMY TABLE 18

CURRICULUM VITAE 19

5
 LIST OF DUMMY TABLES

Table Title Page

1 Socio-demographic profile of respondents

2 Farm profile of respondents

3 Different digital types of platforms used by respondents

4 Knowledge levels on the use of information technology

5 Sales volume and selling price of farmers who are user

information technology and conventional non-information
technology user

6 Problem and challenges encountered by vegetables farmers

in the use of information technology

v
 LIST OF APPENDECIES

Appendix Title Page

A Application of Research Adviser

B Application for Research Title

C Budgetary Requirements for Research

D Application for Thesis Outline

E Survey Questionnaire

F dummy Tables

vi
 LIST OF APPENDICES

Appendix Title Page

In

A Application for Research Adviser

B Application for Research Title

C Estimated Budget of the Research

D Application for Thesis Outline Defense

vii
 1

INTRODUCTION

Significance of the Study

The role of technology in e-commerce fulfilment goes beyond

automating tasks; it has transformed the way businesses operate and interact

with customers. Information technology helps vegetable farmers to promote

and sell their products through applying e-commerce to increase their sales.

Technology influences the economic level of a country. The growth of

information technology contributes a significant role in the marketing sector for

agricultural products, given that agricultural commodities that are perishable

life and easily damaged needs special marketing methods and strategies to

consumers. Other countries, like China placed a high priority on agricultural

development and raising farm productivity, and so, China became the world's

largest producer of vegetables, accounting for almost half of worldwide

production (FAO 2023).

Vegetable output in the Philippines totals 5.58 metric tons (MT), with an

average yield of 8.26 t/ha and a total plant area of over 675,726 hectares (ha)

throughout its three main islands (Philippine Statistics Authority, 2019).

Additionally, it provides food and a means of subsistence for Filipino

households and farmers (Department of Agriculture, 2022). Therefore,

utilization of information technology, particularly in improving the performance

 2

on how efficient the digital marketing strategies, serves as the foundation for

solving the problem of agricultural product marketing issues. Digital marketing

provides an effective means to introduce, promote, and sell agricultural

products online. And also, has a vital role to improve the sustainability of

agricultural businesses at the local level and opens up opportunities for access

to broader markets, providing a chance for local agricultural products to

compete globally. Advance technology help vegetable farmers improve

agricultural products and better living and improve of a nation’s economy,

farmers can market their products directly to consumers without involving

many negotiators, thereby shortening the distribution chain and increasing

profits for farmers (Prayoga, 2018). A part from that, digital technology also

helps reduce farmers’ dependence on mediator (Arvianti et al., 2022). In

addition, the effective use of information technology and their benefits for

using the different digital platforms to sell their vegetables to increase Income,

revenue and minimize cost or expense.

The study aims to identify the level of farmers knowledge and skills by

using information technology, as well as the impact of its utilization on the

marketing of vegetables, and the level of farm income compared to farmers

who use e – commerce and those who used conventional strategy.

Hence, this study is importance to farmer’s knowledge about

information technology and they can benefit in terms on how they promote

their vegetables products. The government can also benefit with this by
 3

conducting a seminar and workshop focused on digital marketing in agriculture

that can provide valuable insights particularly to those who are not using digital

marketing. Moreover, consumers will benefit with this study through the

information of the technology with the different types of digital market its

convenient to them to access and to transact and buy their vegetables

product. Lastly, researchers can also use this as their related literature.

Objectives of the Study

This study, as general aims to determine the utilization of information

technology in marketing of vegetable farmers in selected municipalities of

Cotabato.

Specifically, the study aims to:

1. Describe the socio-demographic profile of the respondents

2. Describe the farm profile of the respondents

3. Determine the different digital types of platforms used by respondents

4. Identify the knowledge levels on the use of information technology

5. Compare sales volume and selling price of farmers who are user

information technology and conventional non-information technology user

6. Identify the problems and challenges encountered by vegetables farmers in

the use of information technology

 4

Expected Outputs of the Study

The utilization of information technology in marketing of vegetable by farmers

in selected municipalities of Cotabato.

1.The socio-demographic profile of respondents

2. The farm profile of the respondents

3.The different types of platforms used by respondents

4. The knowledge level on the use of information technology

5. Compare sales volume and selling price of farmers user of information

technology and conventional non-technology user

6. The problems and challenges encountered by vegetables farmers in the use

of information technology

Scope and Limitation of the Study

The study will focus the utilization of information technology in

marketing of selected vegetable by farmers in selected municipalities of

Cotabato. This study will be limited only to vegetables farmers in Kabacan ,

Matalam ,and Mlang in Cotabato.

vii
 5

Place and Time of the Study

The study of utilization of information technology in marketing of

vegetables farmers in selected municipalities of Cotabato will be conducted

from July to August 2024.

 6

Operational Definition of Terms

Digital types – a different digital types of platforms used of the respondents in

marketing their agricultural products.

Farmers – refers to the respondents who plant vegetables as their source of

income and food.

Information technology – resources used of respondents to communicate

and to sell the agricultural products of the consumers.

Marketing – strategies of the respondents in promoting their agricultural

products.

Utilization – effective use of information technology of the respondents.

 7

REVIEW OF RELATED LITERATURE

Information technology

A wide range of technologies, including the internet, wireless networks,

smartphones, computers, software, middleware, video conferencing, social

networks, and other media applications and services, are collectively referred

to as information and communication technologies. These technologies enable

users to access, retrieve, store, transmit, and manipulate data on a digital

platform (Tata & McNamara, 2016). According to Liu Chunying (2013),

expressed the belief that building an information service platform for the

production and sale of agricultural products may facilitate the integration of

agricultural information resources and encourage the trade of agricultural

products. The primary development trend in agricultural product production

and marketing information services going forward will be intelligent marketing

of agricultural products based on big data analysis. Big data analysis from a

supply chain perspective, which views the production and marketing of

agricultural products as an entire industrial chain, will on the one hand, aid in

the monitoring and regulation of the main agricultural production and

operation, the division of the management of the agricultural product market,

and the realization of the docking of small farmers and large markets; on the

other hand, the application of big data technology in agricultural intelligent

 8

marketing can enhance the quality of modern agricultural production. The

marketing information service mode's dynamic response to the need for timely

adjustments to the agricultural products' intelligent marketing strategy in the

big data era is crucial for the growth of agriculture. It can significantly increase

farmer income and the sales of distinctive agricultural goods in economically

disadvantaged areas, which is crucial for advancing the social and economic

advancement of rural communities in these places.

Digital types of platform

Thanks to their expansive collection and use of digital data, platform

based companies such as Google, Microsoft, Facebook, and Apple have

acquired unique authority to watch, predict, and change organizational,

societal, economic, political, and personal activities (Yeung, 2018).

Transaction platforms such as mobile and web applications are the

most often utilized platforms in developing countries where digital platforms

are adopted, while innovation platforms which serve as a basis for further

innovation among innovators with low resources are becoming more and more

popular (Koskinen et al., 2018).

According to Techopedia (2020), a group of technologies that serve as

a basis for the advancement of additional applications, procedures, or

technology. These platforms should ideally enable researchers from both

 9

public and private sectors to store, clean, distribute, and analyze many kinds

of functionally interoperable data, from socioeconomics and management to

genetics and the environment. All structural scales from experimental plots to

farmers' fields or entire farming operations to landscapes and beyond have

management elements because such data are frequently clearly spatial and

temporal, they can be challenging for scientists and other stakeholders to

handle. For this reason, digital platforms aim to make data administration

easier and more effective across the whole data use and re-use life cycle.

Nonetheless, big data, drones, image recognition, sensors, robotics, artificial

intelligence, and robotic economy are platforms and intelligent tools (Zysman

et al., 2018). Furthermore, it is important to recognize the strategic importance

of digital marketing resources and skills, which are defined as the use of digital

technology to achieve marketing goals (Chaffey & Smith, 2017). According to

other writers like Kenney and Zysman (2015), are causing a significant

restructuring of the economy, particularly in the area of value creation. In

evaluating the impact of the various digital platforms on the different economic

sectors, the same authors gave instances of digital platforms including

Google, Facebook, Amazon Web Services, and Uber.

 10

Knowledge levels on the use of information technology

Farmers' usage of smartphones and other devices for internet

Mobile phones were found to be the most popular and conveniently available

ICT device for over 90% of the farmers (Rebekka & Saravanan,2015). The

lives of rural communities have been considerably enhanced by cellphones

and other technologies, particularly in the area of market-focused agriculture.

Moreover, Aldosari et al. (2017) reported that consumers view the use of

mobile devices as highly valued and effective, and that the currency of mobile

accessibility has grown recently. Farmers can obtain information from a

different source, including mobile phones, TVs and radios, video displays,

websites and online portals, farm call centers, email, offline multimedia CDs,

open distance learning centers, and contact databases. This information was

found by Okeke et al., (2015).

Ownership of Social Media Accounts

Farmers now have the chance to improve their communities' social

networks and even expand their communities' reach thanks to a new platform

for social media extension programming that come out quickly with mobile

applications. A diversity connection between stakeholders along the

 11

agriculture value chain is made possible by the use of social media platforms

like Facebook, Twitter, Instagram, and Pinterest (Garcia et al., 2018).

Market can be expanded using information technology.

If farmers who have not yet embraced this method of agriculture are

encouraged to adopt a commercial mindset, there is sufficient opportunity to

increase the number of vegetables produced in Indonesia (Mariyono, 2017). It

is crucial that Indonesia implement intensive farming techniques in order to

commercialize agriculture. With the help of mobile phone technologies,

farmers and buyers may communicate directly and without interruption, and

they can directly negotiate excellent prices with brokers and clients. Another

benefit of mobile phones for farmers is that they may ask for the price of their

production without having to go to the market. They save money, time, and

energy in this situation ( Lee et al., 2013).

According to Nikola et al. (2019) the use of digital transformations is

influenced by reading comprehension, digital skills, and the accessibility of

competence. Almost half of all people on the planet today have access to the

internet; this is disproportionately true in industrialized countries like Nigeria

and other African countries. Social media and communication are the main

uses of mobile phone technology in rural areas, where rates of literacy and

education are typically very low. This presents a significant challenge for the
 12

adoption of digital agriculture applications and calls for the development of

more innovative digital capabilities. In addition to the high cost of internet

access and inadequate system coverage, low global smartphone ownership in

rural communities poses challenges for the use of mobile agricultural

applications and reduces the likelihood of exploiting social networks such as

Facebook to facilitate the exchange of information and support among

farmers. With more information available, farmers may be able to improve

yields, reduce their impact on the environment, and improve their standard of

living.

Knowledge about social media as a feature for business

Nguyen et al. (2015) highlighted that social media gives people a

platform to share experiences, acquire information, and support organizational

learning. Additionally, social media facilitates internal staff social networking,

which improves information exchange within firms. Furthermore, social media

is a highly helpful tool in marketing because it reduces the time and expense

of getting agricultural information, as noted by Balkrishna &Deshmukh (2017).

Younger farmers have a stronger belief in the marketing of agriculture through

social media. On these platforms, farmers can interact with different industry

stakeholders to solve challenges related to disease control, input access, pest

control, and other agricultural issues. Additionally, Kuria ( 2014) notes that
 13

social media platforms help in the buying and selling of agricultural products in

addition to educating and informing farmers on agricultural issues. Social

media is becoming more significant for entrepreneurship and its underutilized

knowledge and potential (Henninger et al., 2017),

Additionally, Roukh et al. (2020) said that smart agriculture might

improve the quantity, quality, sustainability, and cost-effectiveness of farming

operations by exploiting cutting-edge technology like big data and the Internet

of things (IoT). The focus of this work has been on the ways that social media

might support and enhance more conventional methods of disseminating

information in agricultural marketing, education, and extension initiatives

(Kaushik et al., 2018).

The popularity of social media as a tool for small businesses in general

has led to the promotion of social media for agricultural businesses.

Additionally, social media is a useful tool for small businesses to build and

preserve social capital in their local communities, which has been linked to

small business performance (Phua et al., 2017). In recent times, social media

applications have transcended personal usage and are now increasingly

embraced by organizations for sharing knowledge and facilitating

communication through various channels (Kane et al., 2014; Lam et al., 2016).
 14

Sales volume and selling price of farmers user information technology

and conventional (non-information technology user)

By using of Information communication technology, farmers are more

likely to choose sales through cooperatives and negotiators and are less likely

to sell to themselves. According to China Sheng et al. (2020) actively seeking

out information has a favorable effect on the cooperative channel selection

and a negative effect on self-sales. Information technology empowered

farmers by giving them access to contemporary technologies, weather

forecasts, and market prices, which reduced the power of negotiators in the

supply chain. Farmers' income and productivity have increased as a result of

their mobile phone use (Baumuller, 2017) states that in the upcoming years, it

is expected that the wideness and capability of agricultural mobile services

would be expanded due to the rapid improvements in mobile technology.

Furthermore, Sheng (2020), having access to real-time data helps

traders with knowledge gaps and market inefficiencies. Consequently, farmers

have the opportunity to improve their standard of living and financial security,

which in turn gives them the capacity to overcome obstacles that could

otherwise result in the claim of excessive profits. It suggests that the

agricultural cooperative should receive more funding than customers or no

funding at all for both centralized and decentralized decision-making. The

agricultural products E-commerce supply chain has significant higher sales

volume, preservation level, sales efforts, and overall profit. It implies that the
 15

government ought to enhance the growth of agricultural products online sales

(Zhong,2021).

According (Jorgenson et.al ,2016) As a result, the advancement and

implementation of information technology result to higher marginal productivity

for capital goods integrated through information technology, consequently

increase overall productivity even beyond the information technology sector.

Problem and challenges encountered by vegetables farmer in the use of

information technology.

The agricultural extension system in Pakistan is beset with numerous

issues. The agricultural extension system faces several major challenges,

including low ICT adoption, funding scarcity, inadequate transportation

infrastructure, inadequate training, and poor communication between various

agricultural departments. These issues hinder the communication of

agricultural knowledge (Yaseen et al., 2015). The main obstacles to face while

having face-to-face interactions between farmers and extension field workers

(EFS) are geographical distance and logistical issues. In this situation,

enhancing extension services through efficient use of digital media appears to

be essential. In times of emergency or urgency, electronic communication

(radio, TV) can be extremely helpful in promptly providing farmers with crucial

information. Information regarding illnesses, pest control, flooding, and

 16

weather changes can reach farmers quickly. This is an interest phenomenon

because farmers who are less educated and have less access to alternative

information sources are typically the ones who are most impacted by this issue

(Ullah et al., 2020).

In fact, the majority of farmers in developing nations share many of

these traits. Because of this, the current study seeks to define the challenges

associated with the lack of market knowledge, as well as their effects and

solutions. Chief of the National Economic Development Authority (NEDA),

Arsenio Balisacan, stated that inadequate infrastructure in rural areas

continues to be a barrier to farmers' access to markets (Cayabyab, 2013).

Another finding is that middlemen are becoming wealthier because they may

purchase farm produce at a deep discount and resell it to customers for a

premium.

Farmers are allowing to intermediaries’ frauds and poor decision-

making because they rely on indirect knowledge for information about the

weather, markets, plant and disease detection, and business management.

Technology may be able to help with a lot of these problems (Ajani E et al.,

2014). One of the finest strategies for changing behavior is online social

marketing (OSM) via WhatsApp, since it allows farmers to share their

experiences and feelings during a crisis and provide a suitable answer. One of

OSM's most significant characteristics is that it keeps third parties out of many
 17

situations, such as purchasing, selling, or finding and exchanging information.

Pradip, D. & Das, P.(2021).

More assistance is needed for farmers to learn about internet sales and

marketing, including determining which web technologies are best for their

industry and how to use them. Technical assistance could assist farmers in

utilizing internet technology to increase sales, as proposed by Thilmany et

al.,(2021). Poor access to agricultural and market information continues to

significantly restrict market participation, despite its importance, in many

developing countries (Barret & Carter, 2013). Digital technologies boost

knowledge through innovative methods of extension service provision, solve

information challenges that prevent many small-scale farmers from accessing

markets, and offer creative solutions for enhancing agricultural supply chain

management. Even while there are numerous encouraging instances of

"digital dividends" that improve rural livelihoods, they have frequently not

expanded to the anticipated degree. The primary reason is that the challenges

faced by farmers in developing nations can never be fully addressed by

technology; only a portion of them can. It is anticipated that as ICT adoption

picks up speed, so too will the dissemination of market information. Before

these developments and growth, farmers frequently had no idea how much

products cost and could only rely on information from traders to decide

whether, when, where, and to what extent to sell their crops (Deichmann et al.,

2016). Web-based apps and the Internet are widely utilized for sharing and
 18

marketing products and services, as well as the sharing of agricultural

expertise. ICT is a useful tool for solving issues that hinder the growth of the

agriculture sector, such as inadequate marketing connections, lack of variety,

poor income, low productivity, and information management (Ramli et al.,

2015).
 19

METHODOLOGY

Research design

It will utilize the descriptive research of the study as a design of the

study. The research will describe the socio – demographic profile of the

respondent’s farm profile, the farm profile of the respondents, the knowledge

levels on the use of information technology, compare their sales volume and

selling price of farmer user (information technology) and conventional (non-

Information technology user), and the problem and challenge encountered by

vegetables farmers in the use of information technology.

Respondents of the study

The respondents of the study will be the vegetables farmers of egg

plant, string beans, and squash in selected municipalities of Cotabato.

 20

Sampling Procedure

In selecting respondents, convenience and quota sampling will be use

in the study.One hundred (100) vegetables farmers with at least .25

(2,500sqm) vegetable farmers will be considered in the study.

Research Instrument

The researcher will -use researcher modified questionnaire in getting

the response of the respondents. the first part includes the profile of the

respondents, second farm profile of the respondents, third different digital

types of platforms using of respondents, fourth knowledge levels on the use of

information technology, fifth compare their sales volume and selling price of

farmer user (Information technology) and conventional (non-information

technology user), and last the problem and challenge encountered by

vegetable farmer in the use of information technology. Questions in survey

questionnaire will be adapted in the study of Yuantari M. G. C., A. Kurniadi,

and Ngatindriatun. 2016. Utilization information technology for improve

marketing results agriculture in Curut Village, District Penawangan, Grobogan

Regency, Java Middle. Techno. COM 15: 43-47.

https://doi.org/10.33633/tc.v15i1.1080
 21

Data Gathering Procedure

The study will adhere to the ethical consideration for research

established by the University of Southern Mindanao (USM). The procedures

will be carried out in a way that everyone who will be taking part in this study is

safe and protected in their rights. The researcher will maintain impartiality,

objectivity and all applicable norms of behavior when interacting with the

respondents. This will all entail gaining the respondents agreement and

ensuring that they are aware of the study’s aim and the reason why they are

necessary, especially during the data collecting. Prior to conducting the study,

the researcher will seek a clearance form from the ethics committee through

the College Research Coordinator (CRC) office. Afterwards the issuance of

the Exempt for Review Certificate by the CRC, the researcher will start

collecting data needed for the study. The researcher will gather both primary

and secondary data. Primary and secondary data will both be gathered by the

researcher. The primary source of quantitative data for the study will be

through a survey questionnaire. Information includes the socio-demographic

profile of the respondents, farm profile of the respondents ,different types of

platforms used by respondents, knowledge level on the use of information

technology ,compare sales volume and selling price of farmers user of

information technology and conventional non-technology user ,and problems

and challenges encountered by vegetables farmers in the use of information

 22

technology .The secondary data includes information from the books ,journals

and the internet .The researcher must first submit a letter to the adviser for

review and approval ,Then researcher will send a letter to the municipality

mayor of Kabacan,Matalam,and Mlang. Moreover, the list of vegetables in

selected municipality will be requested from the municipal agriculture office of

selected municipality. The researcher will personally introduce herself and

explain the purpose of this study. Next, the researcher will explain to the

respondents how to answer the survey questionnaire. Lastly , the researcher

will then compile the data and tabulate the results .

Statistical Analysis

The collected information will be compiled and tailed .Descriptive

statistic such as frequency ,percentage and mean will be used in the study .
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APPENDICES
 14

Appendix A. Application for Research Adviser

Application for Research Adviser

UNIVERSITY OF SOUTHERN MINDANAO College
Kabacan, Cotabato Seal

Philippines
APPLICATION FOR RESEARCH ADVISER

Date: ______________________

JEANNIE U. DUKA
Department of Agribusiness
College of
USM, Kabacan, Cotabato

Madam:

I would like to request that you will be my Research adviser effective 2 nd

semester,
SY . I intend to work on “UTILIZATION OF INFORATION TECHNOLOGY IN
MARKETING OF VEGETABLES FARMERS IN SELECTED MUNICIPALITIES OF
COTABATO”

I am hoping for your most favorable approval on this request. Thank you very
much.

Very truly yours,

ANGEL J. PADUA
Printed Name and Signature of Student

APPROVED

JEANNIE U. DUKA
Adviser
____________________
Date

USM-EDR-F01-Rev.4.2022.10.18
 15

Appendix B. Application for Research Title

UNIVERSITY OF SOUTHERN MINDANAO College

Kabacan, Cotabato Seal

Philippines
APPLICATION FOR RESEARCH TITLE
Date: ______________
ESMAIRA G. GUNSAYAN
Chairperson, Department of Agribusiness

Madam:

I would like to request your office to allow me to research on the study

entitled “UTILIZATION OF INFORATION TECHNOLOGY IN MARKETING OF
VEGETABLES FARMERS IN SELECTED MUNICIPALITIES OF COTABATO.”

The study has the following objectives:

1. Describe the socio-demographic profile of the respondents
2. Describe the farm profile of the respondents
3. Determine the different digital types of platforms used by
respondents
4. Identify the knowledge levels on the use of information
technology
5. Compare the sales volume and selling price of farmers who are
user information technology and conventional non-information
technology user
6. Identify the problems encountered by vegetables farmers in the
use of information technology
Very truly yours,
ANGEL J. PADUA

Printed Name and Signature of

Student

NOTED

JEANNIE U. DUKA ________________

Adviser Date
 16

JULEE ANN G. ZAMORA ________________

Department Research Coordinator Date

JENNET R. MAG-ASO ________________

College Research Coordinator Date
APPROVED
 16
Appendix.ALPHABETIC C. Estimated Budget of the Research

UNIVERSITY OF SOUTHERN MINDANAO College

Kabacan, Cotabato Seal

Philippines
ESTIMATED BUDGET OF THE RESEARCH

Title of Study: UTILIZATION OF INFORATION TECHNOLOGY IN MARKETING

OF VEGETABLES FARMERS IN SELECTED MUNICIPALITIES OF COTABATO.

ITEMS/DESCRIPTION ESTIMATED COST

Grand Total

Prepared and submitted by:

_______________________________________
Printed Name and Signature of the Student

NOTED

_______________________________________ ___________________________
Adviser Date

_______________________________________ ___________________________
Department Research Coordinator Date

_______________________________________ ___________________________
Department Chairperson Date

USM-EDR-F06-Rev.3.2020.02.24
 17

Appendix ALPHABETIC D. Application for Thesis Outline

UNIVERSITY OF SOUTHERN MINDANAO
Kabacan, Cotabato College
Seal
Philippines

APPLICATION FOR THESIS OUTLINE DEFENSE

Name
Degree/Major
Thesis Title
Date of
Examination
Time
Place

MEMBERS OF THE EXAMINING COMMITTEE

Name Signature Date

_______________________________________ __________________
__________________
_______________________________________ __________________
__________________
_______________________________________ __________________
__________________

RECOMMENDING APPROVAL:

_______________________________
_______________________________
Adviser Co-Adviser
(Optional)
APPROVED:

_______________________________
_______________________________
College Statistician Department
Chairperson
(Optional)
_______________________________
 18

Department Research Coordinator

REPORT ON THE RESULT OF EXAMINATION

Name Signature
Remarks

______________________ _________________ __________________

__________________
______________________ _________________ __________________
__________________
______________________ _________________ __________________
__________________
______________________ _________________ __________________
__________________

APPROVED:

_______________________________
Department Research Coordinator

_____________________
Date
USM-EDR-F07-Rev.3.2020.02.24 DUMMY TABLE

Table 1. Socio-demographic profile of vegetables farmers.

FREQUENCY
VARIABLES PERCENTAGE
(n=100)

Table 2. Farm profile of vegetable farmers.

FREQUENCY
VARIABLES PERCENTAGE
(n=100)
 19

Table 3. Digital types of platforms used by respondents.

FREQUENCY
VARIABLES PERCENTAGE
(n=100)

Table 4. Knowledge level s on the use of information technology.

FREQUENCY
VARIABLES PERCENTAGE
(n=100)
 20

Table 5. Sales volume and selling price of farmers who are user information
technology and conventional non-information technology user.
FREQUENCY
VARIABLES PERCENTAGE
(n=100)

Table 6. Problem and challenges encountered by vegetables farmers in the

use of information technology.
FREQUENCY
VARIABLES PERCENTAGE
(n=100)
 21

UNIVERSITY OF SOUTHERN MINDANAO College

Kabacan, Cotabato Seal

Philippines
CURRICULUM VITAE

(You may add

some more
(NAME) appendices for
Address raw or processed
Contact # data, pictures
etc.. as Appendix
Email E, Appendix F
and so and the
PERSONAL INFORMATION
Last Name
First Name
Middle Name
Nickname
Age
Nationality
Religion
Civil Status
Father’s Name
Mother’s Name
Educational Background
Elementary
Junior High School
Senior High School
Tertiary
22