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Introduction
Introduction
The purpose of this business plan is the purchase and sale of construction material in the
District of Moamba. For this purpose, the present business plan will help a lot in the district
of Moamba, it will avoid moving to other districts in search of construction material,
however, it will not employ unemployed young people.
Vision : to be a reference company in the sale of construction material for the excellence of
the services provided, in the next two or three years it intends to expand its business
throughout the province of Maputo
. Values : respect and consideration for the customer, Corporate and ethical-professional
efficiency and effectiveness and social responsibility.
concrete mixers,
Trowel,
shovels,
stirrups,
Cement,
paints,
sinks,
tiles,
hand affection,
Porcelain tile. Between others.
Geographic location
Marketing strategy
The company will adopt advertising as a means of sales strategies, producing flyers to offer
to the public and residents, creating a page on Facebook, Instagram to publish the company's
products and allows online sales, business cards, posters, personalized service using
passwords in cases of floods, efficiency in service, empathy, patience, and understanding of
customer complaints and suggestions.
Conclusion
The main objective in the development of this work is the elaboration of a business plan. This
idea arose from the need to demonstrate and relate entrepreneurship and the best management
strategies, to obtain a positive result in the elaboration of a business plan.
Middle Institute of Business Administration and Management-IMAGEM Maxixe Delegation
Business plan
Teacher:Hélder Mazive
Maxixe 22/2023