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E1 World Championship

Water pollution is now The world needs to bring about Our mission is to
posing the greatest threat to bigger, bolder, accelerated deliver entertainment
our planet and the lives of change with purpose →
future generations
A new global

12 25
1 Female and 1
sport Male Pilot per
team
UIM E1 World Championship is a
sport for purpose, designed to High-profile celebrity
electrify change in marine
economies through: Teams Year UIM license to team owners and
Maximum race, per team global brands

90
• Decarbonisation



Technical Innovation
Sustainability
Regeneration
35 kWh
Top Speeds
km/h

1
Battery
creating meaningful impact,
engaging and entertaining new
fans around the world.

150 kW 7.5 m
Power Long
Identical RaceBird per team

Race Format

R1 R2 R3 R4
Globally broadcast Qualifying Quarter Finals Semi Finals Finals
Prize Money with augmented Head-to-head time trial Top two progress Four finalists
Last team eliminated
pool reality graphics to final
Teams Celebrity-backed teams compete to become Champions of the Water, driving gender
equality and raising awareness of challenges to our marine ecosystems. Four more celebrity
teams to be announced before our first race in February 2024.
Celebrity Impact
E1’s global superstar team owners will augment and
expand the reach of E1’s social channels for the
benefit of engagement with our Partner’s content.

519
Million
E1 Team
Owners Reach
Race calendar
In Season 1, the UIM E1 World Championship will compete in
iconic cities around the world.

2-3 Feb 2024 Jeddah, SAUDI ARABIA 🇸🇦

18-19 May 2024 Venice, ITALY 🇮🇹

1-2 June 2024 Puerto Banús, SPAIN 🇪🇸

22-23 June 2024 Geneva, SWITZERLAND🇨🇭

6-7 Jul 2024 Monte Carlo, MONACO 🇲🇨

6-8 Sept 2024 Rotterdam, NETHERLANDS 🇳🇱

9-10 Nov 2024 TBC, CHINA🇨🇳

The UIM E1 World Championship calendar will expand its global


footprint into North America and Asia through Season 2 & 3.
E1 Broadcast Platform
Global Global News Outlets

180m+ Digital
Cumulative TV
(only) Audience

Including key target


regions:
Global
MENA
North America
LATAM
India
UK
Italy
Spain LATAM
Netherlands
Indian Subcontinent
Portugal
Scandinavia
Mexico
China*
APAC*

LATAM

LATAM (excl Brazil)


* Impending discussions
How does E1 affect
change?
Awareness
The unique design of our race boats means we
race in city waters.

Those water-front cities are at the forefront of


marine-related global climate change.
Our Blue Impact Programme will bring together
local authorities and thought leaders to shine a
light on resilience, adaptability and biodiversity.

Legacy
Meaningful projects which reach beyond
preservation to target enhancement of the marine
environment.

Technology
Engaging audiences with a brand-new sport built
on a technology revolution.

Pioneering e-mobility and clean power on the


water.
Become a
Partner
Why partner with the E1 World Championship?

Purpose-driven sport Sustainability & Global media and Assets for elevated Commercial output
innovation platform content creation engagement
We're a purpose-driven sport,
partnering with like-minded Our bespoke, multifaceted
We’re a lightning rod for We position our partners at the Accessing E1 pilots, exclusive on-water
businesses who share our values. approach to partnerships ensures
technological, societal and centre of our unique celebrity experiences and leveraging our
commercial return on investment.
ecological innovation that delivers ecosystem through our digital-first entertaining global content builds
tangible results. approach and global broadcast elevated engagement.
proposition
Beyond
the race
The Acceleration Festival
More than a race, its entertainment

At each race event, E1 will host its very own Acceleration


Festival, a space showcasing the latest clean marine technologies
and innovative sustainability solutions. It will also be an area for
families to immerse themselves in fun-filled activities and engage
with E1 interactively.

The Acceleration Festival is an opportunity to engage


stakeholders through moments that connect deeply with people -
where they don't just watch, but they actively participate in the
festival. Initiatives to include:

1. Fan zone (including VR gaming booths, autograph sessions,


F&B stands & live events).

2. Sustainable technology incubator programme backed by


E1.
3. Local start-ups & Universities focusing on marine
engineering & sustainability projects.

4. Thought leadership panels and events featuring world


leading scientists & mobility experts.

5. Scientific research talks focused on water conservation


programmes in the host city (led by speakers such as E1’s
Chief Scientist Carlos Duarte).

6. Girls in STEM workshops to inspire future generations.


Our Blue Impact
Programme
The Blue Impact Programme is led by Carlos
Duarte, E1’s Chief Scientist and one of the world’s
top marine biologists, BIP drives a positive ROI
for the local community through:

1 2 3
Educational initiatives
Research-gathering and Special projects that aimed at teaching
data analysis on the protect and restore children the importance
health of our waters and coastal ecosystems. of water ecosystems.
seabeds.
Sustainability at our core
Applying best practice, our business and our events
are focused on reducing impact on our oceans and on
the planet

→ E1 is committed to delivering sustainable events.


Every E1 event will be focused on promoting
sustainability, and E1 will be implementing strong and No permanent Electric Power Hydrogen No canned drinks or
effective event sustainability management. infrastructure generation charging snacks

→ For our partners, E1 offers a credible platform


through which to amplify their own sustainability
initiatives, both locally and globally.

→ E1 will help our partners promote their sustainability


and electrification agendas through the power of a
global sporting Championship series, broadcast to
millions.
Food Biodegradable Plastic-free water Recycled
waste Policy Food packaging bottles trophies

Eco Sustainable logistics Blue Impact


merchandise (no air freight) Programme ISO20121 standards
CHAMPIONS
OF THE
WATER
Thank you

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