- The client is launching a brend new energy drink for athletic teenagers and young adults age 16 to 25 years.

- The product ingridients contains nutritional benefits of eggs and milk with higher vitamins and healthier than
popular energy drinks.

- Create a branding image and associated graphic designs that would appeal to target market.
- The brending should have vibrant colours and the name should standout in order for audience to see.

Step 2

28th FEB,
Step 1 on Wednesday, Discuss the
design also create a Step 3
26th FEB, questionnaire, discuss the logo of
on Monday, the brand and use fonts that can 29th FEB,
Start the project by be seen, also design a bottle on Thursday, ideation will
brainstorming will take that can be re-used for takle at leat 2 days to finish the we
a full day to collect information recycle. aim to make very unique products
- research on what are the to others after this planning
advantages and disadvantages we would have a clear
of the energy drinks? Find out direction of the design.
what attracts athletes to enegry drinks?

Step 4

04th April,
on Monday we create a rough
draft and typography of the
Step 5 product and show my team
what the clients experts from us.
05 April Then we would have a clear look
on Tuesday, its the day of the presentation of on the energy drink
the information ideas and early vision to the client.
During this phase a client can provide comments
about the research icluding what they believe
works well and what does not.
-When purchasing a sports drink what kind of physical packages is your favourite? (plastic, can, glass. etc)

-when recieving the package do you want simple packaging designs or more creative and playful?

-Is it important for a product to be visually beautiful or just have a practical packaging when picking
sport drink?

-what visual elements would a product have or package need to have to attract you instead of thr existing
one you buying?

Age : 20
-Gender : Male
-Profession : Student
-Coming from a family of 5, one brother,
one sisters and mom and dad.
-Part time job as a bar tender

Goals :
Values :
-Reach 90kg by the end of the
-Enjoys spending time with family and
year
friends
-Make a SA U20 rugby side
-Likes music
-Get good grades with an
-Dog lover
average of 80%

Interests :
-Filming
-Photographer
-Running
-Rugby
-Gym
Lorem ipsum
 - Most sports active people are looking for healthier drinks in our days especially runners, Gym members and yoga memmbers

- Notify the users when new recipes are added that are similar to their queries.

- Notify the users that there are recommended recipes.

EMPATHIZE DEFINE
- Learn about the Audience - Combine all my reasearch and
- Observe and interview observe where your clients problem exits
- Ask questions and listern

IDEATE
- Create a menu
- Brainstorm on possible drinks
- Organise recipes
- Gather indridients

PROTOTYPE
-Build real, representaions
for range of ideas

TEST
-Organise testiing session with clients
- Tanke note of areas of improvement
- Make changes to the drinks based on recomendations
 5. Ideation C: Using another ideation technique

EMPATHIZE
-In order for us to accomplish this plan we need to
going around schools, collages, university, Gyms,
and playgrounds for interviews asking related question
to the Healthy drink

IDEATE

COMBINE RESEARCH - Creating a menu will help us understand

what do people like the most and what i
- Combining Research will help us ngredients to use for our healthy drinks to
figure out where to get our clients sold

TEST
PROTOTYPE -Having a testing session
with clients will boost your
-Sketching and diagrams products because clients
- Video prototypes will spread the word your products
Ability and flexibility are the most crucial qualities. Ensure that the clients fully understand the benefits of your design, as this
will reduce the need for adjustments down the road, resulting in fewer conflicts and a shared understanding.

I used to be quite stubborn about my views and would always attempt to outshine others, but since graphic design is another
form of communication, being adjustable is an important skill for graphic designers. Respecting the opinions of diverse individu-
als is also important.

I'm always able to come up with something fresh based on the deadline, but I also have an urge to get carried away with creat-
ing the ideal design and end up creating multiple versions to give myself more choices. It can take some time, but it's worth it
having a second perspective on what the public finds appealing when choosing a design.

Time management is probably one of my main issues. Not only does design take time, but editing design also takes time. Make
sure to manage your time properly because you can be working on many things at once.
Creating a beautiful design requires a great deal of patience.