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Women
Returnee
Programme
Hire women professionals
on a career-break who are ready
to rejoin the workforce

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 About HerKey

> India’s largest career

engagement platform for women

> 4 Million+ Women > 15,000+ Companies

> 45M Monthly SM Reach > 800+ Learning Partners

> 8+ Years

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 Why should you hire woman returnees?

Experienced
Mid-senior level professionals - they can
hit the ground running

Recharged
Raring to return to work after a break

No Notice Period
Can join immediately

Career Prime
Took a break at the prime of their careers -
highly motivated to prove themselves

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 Our Returnee Talent Pool
Let HerKey (formerly JobsForHer) help your organisation tap into a diverse and
talented group of professionals with a structured women returnee program

Targeted Recruiting &

YEARS OF YEARS OF
AGE Communications
EXPERIENCE GAP

27% 26 - 30 27% 2-4 Reach the Largest

33% <1 pool of high-calibre
38% 31 - 35 38% 5-8 45% 3-4 professionals ready
19% 36 - 40 19% 9 -12 12% 5-6 to re-enter the
workforce
Advertise your jobs &
showcase your
women-friendly policies
to a targeted group of
experienced
professionals

Settled Experienced Recharged No Notice Period

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 Some Of Our Clients
15,000+ companies in diverse industries for different
functions from across India

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 What do they need?

Brand Engage Recruit

Brand your company Engage and A unique opportunity of
as a women-friendly communicate meeting/hiring
organisation with experienced ready-to-join experienced
women returnees female talent, one-on-one
and improving your
diversity ratio

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 Women Returnee Program in a Box

Step1: Preparing for the program

The returnee • identification of skills
• Structuring the program
program curated • Ideation and execution of launched campaign

with ethos of the

company in mind Step2: Promotion of the program
• Featured employer profile
will connect with • Logo on homepage
• Hot jobs
women • Social Media Accelerator
• Launch event
returnees/alumni
and enable them to
Step3: Reskilling partnership
return and reshape • Sensitisation webinar for recruiters/hiring managers
Interview training webinar
their careers
•
• Reskilling program
• Kick-off workshop for returnees
• Mentor/Buddy training webinar

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 HerKey’s Primary Channels

Website Social Media Custom Hiring Flagship

& Networking Events Events

8+ Lakhs
Monthly Visitors

2M+ 45 Million+
Monthly Reach
Monthly Page views

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 Assets Description

Step 1: Preparing for the program

DELIVERABLES
HerKey to share the best practices reports for Returnee
Sharing Best Practices for Returnee Program and Identifying what skill sets & job roles work best
Program & Yes to leverage the Returnee women talent along with the
Identification of skills feasibility report

Branding Returnee Program Includes Returnee Program unique name recommendation

Step 2: Promotion & Sustenance of the program

3 Months Plan 6 Months Plan

Company Page which includes information about the

company, it's culture, woman-friendly policies & diversity
Featured employer profile on the initiatives along with blogs & video links. Access to followers
HerKey Website 3 Months 6 Months will be available on the employer dashboard.

Clicking on the Homepage logo will lead the candidate to

Logo on HerKey homepage 1 month 2 months your Featured Employer Profile

Multiply your reach via HerKey’s Social Media channels

Social Media Promotions 3 posts 6 posts (Facebook, LinkedIn, Instagram, Whatsapp)

DELIVERABLES Emailers
FB or Linkedin Live for Returnee
Program launch- Including leaders
from Company
Hot jobs
Hiring/Networking Drive
Total Cost (in Rs Lakhs)*
* All Prices are exclusive of taxes
* Payment Terms: In Advance
Reach a targeted set of candidates via emailers to the
3 Emailers 6 Emailers HerKey database
Use a high engagement FB or Linkedin Live Video to cover
the Launch of the Returnee Program
This will include :
- Moderated by HerKey
- Questions and flow for the live shared by HerKey
1 unit 1 unit - Before and after promotion of the live
Step 3: Recruitment Support
Priority Job Listing on the HerKey Website with dedicated
employer dashboard access. Each Hot Job has a validity of 1
25 Hot Jobs 50 Hot Jobs month as a priority listing
Custom hiring or networking events to engage with and
1 Drive 2 Drives interview shortlisted candidates
500,000 850,000
 Empirical Data
250-300* 80-100*
Followers per Applications per
month hot job

40-50k** Upto 200*

Recommended
Social media reach
candidates per hot job
monthly

100-150** 40-80**
Attendees at online Shortlisted candidates
networking events at online hiring events

**Numbers may vary depending on industry and company size.

*Numbers may vary depending on job parameters

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 Thank You
Priyanka
Sr.Key Accounts Executive

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