GrowiT Pitch

A Soil to Harvest Agritech Company
How to Turn the Non – Profitable farming into Profitable Farming

GROWiT MISSION
“Empowering the Farmers for Food Security

towards a Sustainable Future”
GROWIT INDIA PVT. LTD. CONFIDENTIAL AND PROPRIETARY. COPYRIGHT© BY GROWIT INDIA PVT. LTD. ALL RIGHTS RESERVED. 2
Problem Statement
Low Yield Per Acre
Lack of knowledge about soil composition
results in a mismatch between crops
produced & soil type.
Inefficient use of Pesticides and

Fertilizers
There is wastage of chemicals when they are
sprayed in open field.
Flooding the Crops / Over Watering

Flood Irrigation being the most common
method of irrigation, leads to over watering,
reducing the soil overall nutritional value.
Top Products
Mulch Film Fibre Stick & Crop Cover Agri Wire
Crop Support Net Plant Cover Bunch Cover
Sustainable Practices
Prevents soil Reduces pesticide Reduces water Reduces

erosion usage by 50-60% usage by 60-70% Soil salinity
Yield increase of Reduces weed Buy back Growth of white

40% to 100% growth Option Roots on surface
Revenue to Cost Analysis with Growit Equipment
Practices GrowiT Protective Farming General Protective Farming Without Protective Farming
Land Preparation 5500 5500 6500
Protective farming product cost 19000 11000 0
Labor cost for Mulch Laying 2400 2400 0
Labor cost for Hole Punching 600 600 0
Seeding/Seed cost 12000 12000 14000
Sowing/Transplanting 1200 1200 1000
Harvesting/picking cost 6000 6000 6000
Fertilizer cost 5000 7000 12000
Weeding cost 1500 2500 6000
Insecticide cost 2000 3000 6000
Fungicide cost 1500 2500 3000
Herbicide Cost 1500 2000 3000
Labour Cost for Spraying 5500 7500 10000
Total Cost 63,700 63,200 67,500
Yield (Tones/Acre) 18 Ton 16 Ton 12 Ton
Price/Kg 17 15 14
Total Income 3,06,000 2,40,000 1,68,000
Net Income 2,42,300 1,76,800 1,00,500
Company Snapshot
Inception /
June 2020/ Surat, Gujarat, India
Headquarters Market Presence
GrowiT is one of the leading Agritech Company
About the
providing solutions from Soil to Harvest with Primary
Company
focus on the Protect Farming Products & Services. 12+ 1.50L+
525+
• Agritech model with Inhouse R&D and Product
Development
Total Franchise States Presence Farmers Engaged
• Own manufacturing facility spread across
Moat
40,000 sq ft in Daman
• Buy-back model; SDG compliant
Social Media Presence
• Grow Demo Farms in every District 25 K+ Subscribers

Nature of
Series A Fundraising of INR 25 Crores
Transaction
300K+ Followers
Revenue: INR 27 Crores (FY22-23)
Traction
INR 20 Crores (FY21-22)
APP 65K+ Downloads
Business Model • B2B & B2B2C
GrowiT Collaborations
Consistent Brand Building
Canopy Activities
Farmer Meet
KVK Baramati Franchise Meet
KVK Baramati Franchise Meet Video :

https://youtu.be/lWrBebWqKTM?si=9Dktn4aEI5tLll6a
Growit Go To Market Strategy
To build 1 Company owned store per district to serve following purposes

• Act as a CNF Centre
• Experience stores for farmers for Protective Farming Products
• Retail Counter for GrowiT for that region.
Technology Innovation to be commercialized in
2024
Current Situation Prevailing Solution – GrowiT Device
• 99% Farmers unaware about soil Immense Farmer awareness through

composition GrowiT device approved by ICAR
• Use of wrong Fertilizers
• Wrong Crop Production
Unaffordable for farmers, Costing GrowiT device costing Rs 10k-15k

around Rs 50k-5 Lakh.
No frequent soil testing; Usage of Wet 8 Parameters by GrowiT Device

Soil Testing Methods once in 3 Years • Soil Moisture
by Farmers • Soil Ph
• Nitrogen, Phosphorous &
Potassium
• Humidity &Temperature
• Moisture
Patented Technology Soil Testing Ecosystem
Equipment inserted in
Soil
Fully
integrated Data Collation in 2
Growit App Minutes
Integrated with GrowiT

App
Results Delivered
Tech enabled
Soil Testing
Device*
Get suggested Crops as
per your Soil composition
and their prices
GROWiT Soil Testing Device Testing Report
Crop Suggestions as per Soil Showing Nutrition of Soil Required N,P,K of Selected Crop
GROWIT INDIA PRIVATE
GROWIT TECHNOLOGY PVT LTD
LIMITED
TAM 25 Crore (Farmers) 64,000 Crore
10% 10%
SAM 2.50 Crore (Farmers) 6,400 Crore
Target – 75,000 Devices
SOM Target - 150 Crore
= 100 Crore
Total Targeted Revenue for FY 24-25 : 250 Crores
GROWIT INDIA PVT. LTD. CONFIDENTIAL AND PROPRIETARY. COPYRIGHT© BY GROWIT INDIA PVT. LTD. ALL RIGHTS RESERVED.
Large Addressable Market Size
Spices Potential Saving in Agriculture
Plantation
3%
Crops Application Water Saving (%) Water use efficiency Fertilizer use
6% (%) efficiency (%)
Mulching 40-60 15-20 20-25
Fruits
31% Greenhouse 60-85 20-25 30-35
Rs 64,000 Shade Nets 30-40 30-50 NA
Cr*
Tunnel 40-50 20-30 NA
Vegetables
60%
68,000 150,000
6,000
(Rs Crores)
In India 27.74 Million Hectares of land is 76,000
under Horticulture, Greater Utilization of Mulching
It costs around Rs 30,000 per hectare to use can drive-
• Food Processing Industry
Protective Farming products.
• Improve agricultural
Productivity
Source: Indian Agrochemicals Industry Report By FICCI, 2013; • Reduce post harvest losses Regular Agri Post Harvest Protective Total
Horticulture department of India
Practices Management Farming
Current Traction
State Wise Distribution (FY23) Revenue Projections (Rs. Crores)
Presence in 12 states and 500+ Talukas; Maharashtra, Gujarat,
Madhya Pradesh, Karnataka, Chhattisgarh, Rajasthan, Andhra 500
Pradesh and among others accounting for 1,50,000+ Farmers
250
50
20 30
8
FY 21 FY 22 FY 23 FY 24 FY 25 FY 26
500+ 100+
Franchises Demo
Farms
GrowiT Impact
Total land covered under Growit’s Farming Products & Practices - 20,000 Acres
 Growit Farmers’ Total spend: 30 Cr

 Total cost Growit Farmers saved: 95 Cr
Approx.
 Additional Income Growit Farmers
earned from Yield Increase: 98 Cr
Total Growit Farmers’ benefit: 193 Cr
India’s First Direct to Farmer (D2F)
Climate Smart / Resilient Agriculture
Company
Investment
Opportunity
in Series A:
INR 25 Crore
21
Fund Requirement and Roadmap
Raising INR 25 Crore to accelerate growth Total Franchises Growth (Nos.)
5000
Infrastructure 2500
10% Team
20% 550
FY 23-24 FY 24-25 FY 25-26
Expansion Total Demo plots (Nos.)

30%
Marketing 500
20%
250
100
Soil Testing Device

20% FY 23-24 FY 24-25 FY 25-26
Highly Experienced Leadership Team
Saurabh Akshay Ritesh Rohit

Agarwal Agarwal Tulsyan Tulsyan
Founder & CEO Director (Technical) Chief Financial Chief Operating
Officer Officer
Cardiff University, UK Plastic Engineer from Chartered Accountant Ms. in Finance &
MBA from SP Jain University of 15+ Years Experience Marketing
College Massachusetts 15+ Years
15+ Years Experience 10+ Years of Experience
Experience
Highly Experienced Leadership Team
Chandrakant Sudeep Singh Mukesh

Zinzala
Chief Technology Officer Chief Sales Officer Agronomy Manager
BCA PGP Agribusiness M.sc in Horticulture

12+ Years Experience Management 8+ Years Experience
Books Written : 3 + Books
15+ Years
& Publish 100 + Articles on
Experience Protective Farming
Transformation Initiatives at GROWiT
Teamwork Team Alignment
Our Advisory Team
Peyush Bansal (Investor) Namita Thapar (Investor)
• CEO & Founder of Lenskart • Executive Director of Emcure Pharma.
• Angel Investor in 43+ Startups • Angel Investor in 25+ Startups
We Founder Circle Rahul Narvekar (Strategy Advisor)

• India’s 2nd Largest Angel Network • Founder of India Network
• 2000 Founders and Strategic investors • Serial Entrepreneur & Angel Investor
from 16 Countries • Founder of Multiple Startups
Raj Kumar Agarwal (Agri Advisor) Dr. Sanket J. More (Agri Advisor)
• Business Management from XLRI • Ph.D. in Horticulture
• Over 30+ years of experience in • 7+ Years of R&D in Vegetable Crops
agriculture industry in India & overseas
Quadruple the Income of 5 Million Farmers
G R O W I T I N D I A P V T. LT D .
2025 250 CRORE

(1 Million Farmers)
500 CRORE
(2.5 Million Farmers)
(5 Million FARMERS)
2030
Confidential and Proprietary. Copyright © by Growit India Pvt. Ltd. All Rights Reserved.
Will You Be A Part Of It ?
Case Studies
Increase in White Roots
Zero White Roots in Traditional Farming

Exponential White Root Growth
Coloured Mulch Film
Impact:
 Improves the Texture of the Crop, keeps away pests, reduces pesticide usage
 Improves the Photochromatic Activity of the Plant resulting in higher yield and better-quality Fruit / Vegetable
Spot the Difference!
Without Crop Cover With Crop Cover

Crop Cover Impact:
 Our Crop covers enables farmers to produce Export Quality Fruit and reduces use of pesticides by
at least 70% and fetch higher sales price by 30 to 40%
Various Crops with Crop Cover
Crop Cover on Chilli Plants Crop Cover on Bitter Gourd Plants

GrowiT Pitch

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GrowiT Pitch

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A Soil to Harvest Agritech Company

How to Turn the Non – Profitable farming into Profitable Farming

“Empowering the Farmers for Food Security

Inefficient use of Pesticides and

Flooding the Crops / Over Watering

Mulch Film Fibre Stick & Crop Cover Agri Wire

Crop Support Net Plant Cover Bunch Cover

Prevents soil Reduces pesticide Reduces water Reduces

Yield increase of Reduces weed Buy back Growth of white

• Grow Demo Farms in every District 25 K+ Subscribers

KVK Baramati Franchise Meet Video :

To build 1 Company owned store per district to serve following purposes

• 99% Farmers unaware about soil Immense Farmer awareness through

Unaffordable for farmers, Costing GrowiT device costing Rs 10k-15k

No frequent soil testing; Usage of Wet 8 Parameters by GrowiT Device

Integrated with GrowiT

Total Targeted Revenue for FY 24-25 : 250 Crores

 Growit Farmers’ Total spend: 30 Cr

Total Growit Farmers’ benefit: 193 Cr

FY 23-24 FY 24-25 FY 25-26

Expansion Total Demo plots (Nos.)

Soil Testing Device

Saurabh Akshay Ritesh Rohit

Chandrakant Sudeep Singh Mukesh

BCA PGP Agribusiness M.sc in Horticulture

Teamwork Team Alignment

We Founder Circle Rahul Narvekar (Strategy Advisor)

2025 250 CRORE

Zero White Roots in Traditional Farming

Without Crop Cover With Crop Cover

Crop Cover on Chilli Plants Crop Cover on Bitter Gourd Plants

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