1.

Ola promotes its value proposition through a combination of competitive

pricing, convenience, safety measures, a variety of vehicle choices, well-
maintained cars, driver training, promotions, and an environmentally conscious
approach. By highlighting these factors, Ola aims to differentiate itself in the
market and provide a compelling reason for customers to choose their services over
other transportation options.

2... Rapido promotes its value proposition by focusing on quick and affordable
rides, reducing traffic congestion, offering convenience through its app, ensuring
experienced captains and safety measures, highlighting environmental benefits, and
catering to last-mile connectivity needs. These factors collectively position
Rapido as a practical and appealing option for urban transportation, particularly
in congested cities.

3..Uber promotes its value proposition through a combination of convenience,

reliability, safety measures, diverse ride options, cashless transactions, real-
time tracking, driver quality, transparent pricing, and environmental
considerations. These factors collectively contribute to a seamless and enjoyable
user experience, making Uber a popular choice for urban transportation.