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Business modeI design refers to the activity of designing a company's business model.

t is part of
the business development and business strategy process and involves design methods.
Business model design includes the modeling and description of a company's:
value propositions
target customer segments
distribution channels
customer relationships
value configurations
core capabilities
partner network
cost structure
revenue model
Business model design is distinct from business modeling. The former refers to defining the business
logic of a company at the strategic level, whereas the latter refers to business process design at the
operational level.
A business model design template can facilitate the process of designing and describing a company's
business model.
An ,7.ite.tu7,I p,tte7n in software is a standard design in the field of software architecture. The
concept of a software architectural pattern has a broader scope than the concept of a software design
pattern. Software architectural patterns address various issues in software engineering, such as computer
hardware performance limitations, high availability and minimization of business risk. Some architectural
patterns have been implemented within software frameworks.
A business pI,n is a formal statement of a set of business goals, the reasons why they are believed
attainable, and the plan for reaching those goals. t may also contain background information about the
organization or team attempting to reach those goals.
Business plans may also target changes in perception and branding by the customer, client, tax-payer, or
larger community. When the existing business is to assume a major change or when planning a new
venture - a 3 to 5 year business plan is required since investors will look for their annual return in the 3 to
5 year time.
[1]

n general usage, a fin,n.i,I pI,n is a series of steps which are carried out, or goals that are
accomplished, which relate to an individual's or a business's financial affairs. This often includes
a budget which organizes an individual's finances and sometimes includes a series of steps or specific
goals for spending and s,;ing future income. This plan allocates future income to various types
of expenses, such as rent or utilities, and also reserves some income for short-term and long-term
savings. A financial plan sometimes refers to an investment plan, which allocates savings to
various assets or projects expected to produce future income, such as a new business or product
line, shares in an existing business, or real estate.
n business, a financial plan can refer to the three primary financial statements (balance sheet,income
statement, and cash flow statement) created within a business plan. Fin,n.i,I fo7e.,stor financial plan
can also refer to an annual projection of income and expenses for a company, division or department.
[1]
A
financial plan can also be an estimation of cash needs and a decision on how to raise the cash, such as
through borrowing or issuing additional shares in a company.
[2]

While the common usage of the term "financial plan" often refers to a formal and defined series of steps
or goals, there is some technical confusion about what the term "financial plan" actually means in the
industry. For example, one of the industry's leading professional organizations, the Certified Financial
Planner Board of Standards, lacks any definition for the term "financial plan" in its Standards of
Professional Conduct publication. This publication outlines the professional financial planner's job, and
explains the process of financial planning, but the term "financial plan" never appears in the publication's
text.
[3]

Textbooks used in colleges offering financial planning-related courses also generally do not define the
term 'financial plan'. For example, Sid Mittra, Anandi P. Sahu, and Robert A Crane, authors of Practicing
Financial Planning for Professionals
[4]
do not define what a financial plan is, but merely defer to the
Certified Financial Planner Board of Standards' definition of 'financial planning'.
Because of the lack of a formal definition in industry literature, and in major textbooks on the subject, it
should be noted that the term 'financial plan' is merely inferred from the defined process of 'financial
planning'.
A m,7eting pI,n may be part of an overall business plan.
Solid marketing strategy is the foundation of a well-written marketing plan. While a marketing plan
contains a list of actions, a marketing plan without a sound strategic foundation is of little use.

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