Professional Documents
Culture Documents
Business Plan - Group 4
Business Plan - Group 4
01
THE
OUR VALUES
The Angstrom focuses on digital finance, developing an online platforms
that help our Customers enhance value of assets and have wonderful
experience without any effort constrains
CONTINUOUS
CUSTOMER-ORENTED
IMPROVEMENT
CORPORATE
COLLABORATION
RESPONSIBILITY
02
THE
OUR VISION
Targets to 2025
03
THE
SWOT ANALYSIS
1. Advanced tech: AI-powered algorithms giving a competitive edge with
S
personalized investment recommendations and real-time data analysis.
2. User-friendly platform: The intuitive and easy-to-use app interface
makes it accessible to users with little investment experience.
3. Customer centric: Personalized recommendations and responsive
support.
4. Innovative approach: Disrupt traditional financial services by leveraging
STRENGTHS cutting-edge technology to offer a more accessible and personalized
investment experience.
W
1. Limited brand awareness: Struggle to build brand recognition and attract
users due to limited awareness in the financial industry.
2. Dependence on technology: The app's effectiveness is heavily reliant on
the quality and accuracy of its AI algorithms, which may be subject to
errors or glitches.
3. Regulatory challenges: Faces regulatory challenges in complying with
WEAKNESSES
various legal and financial regulations (time-consuming and expensive).
O
1. Favorable market conditions due to growing demand for digital financial
services, driven by the trend towards digitalization.
2. Expand to new market: The market is demanding and potential to tap in,
(younger investors or high-net-worth individuals)
3. Strategic partnerships with other fintech companies, banks, or investment
firms can help the start-up expand its customer base and enhance its
OPPORTUNITIES
offerings.
T
1. Competitive arena: Competition from established players in the financial
industry and other fintech companies that offer similar investment
services.
2. Economic instability: Its downturns or market volatility can lead to
decreased investor confidence, which may reduce demand for the services.
3. Data privacy concerns: The use of AI algorithms and data analytics raises
THREATS data privacy and security concerns that may affect customer trust and
adoption of the app.
04
THE