EMPHATY MAP

TASK INFLUENCES
Google form survey on needing of a Proximity to Campus proximity of
rental houses among student the rental house to their campus or
university. Students often prefer
housing that is close to their classes
and campus facilities, as it can save
time and transportation costs. They
hope the form will present options
that are conveniently located.

FEELINGS
Excitement because looking for a
new place to rent, eager to find out
more details about available houses
and potentially secure a new place
to live.

OVERALL
GOAL
PAIN POINTS
Affordability Students want to find
rental housing that is affordable
Limited Budget students have a
within their limited budgets. They
limited budget for housing, and
hope the form will present options
finding affordable rental options can
that are within their financial
be challenging. They might hope
means.
that the form will lead them to
houses that fit within their financial
constraints.
 EMPHATY MAP

TASK
Google form survey on needing of a
rental houses among student
INFLUENCES
Safety and Security Safety is a critical
influence for students, especially if
they are moving to a new area. They
want to live in a neighborhood that is
safe and secure. They hope the form
will provide information about the
safety measures in place for each
rental property.

FEELINGS
Anxiety Sometimes, the process of
finding a new place to live can be
stressful because because worried
about the competition for the
houses, meeting the landlord's
requirements, or making sure you
find a place that meets your needs. OVERALL
GOAL
PAIN POINTS
Securing Suitable Housing The
primary goal for students is to
Roommate Matching If the rental
secure a place to live that fits within
involves sharing with roommates,
their budget, is located conveniently
finding compatible roommates can
close to campus, and meets their
be a significant problem. Students
preferences for amenities and
might hope that the form will help
facilities.
match them with potential
roommates who share similar
lifestyles and habits.
 EMPHATY MAP

TASK INFLUENCES
Google form survey on needing of a Amenities and Facilities Students
rental houses among student also consider the amenities and
facilities available in the rental house
and the surrounding area. This
includes features like laundry
facilities, parking, public
transportation access, and nearby
shops or restaurants. They hope the
form will outline these amenities for

FEELINGS each housing option.

Curiosity not actively looking to

move, but curious about what's
available in the rental market. In this
case, filling out the form might be
more of an exploration than a
necessity.
OVERALL
GOAL
PAIN POINTS
Understanding Lease Terms
Students want clarity on lease terms
Quality of Housing Some students
and conditions, including rental
have had negative experiences with
prices, lease duration, deposit
poorly maintained rental properties.
requirements, utility responsibilities,
They might hope that the form will
and any other important details.
help them find housing with good
They hope the form will provide this
maintenance and living conditions.
information upfront.
 EMPHATY MAP

TASK
Google form survey on needing of a
rental houses among student
They hope the form will provide some
INFLUENCES
Recommendations and Review
Student renters are often influenced
by recommendations and reviews
from previous tenants. They may
seek feedback on social media
platforms, student forums, or from
friends who have lived in the area.
indication of the reputation of each

FEELINGS rental property.

Indifference feel neutral about the

process. It's just another task to
complete, and you're neither excited
nor upset about

OVERALL
GOAL
PAIN POINTS
Timeliness Students often need to
secure housing before the start of
Competitive Market In areas with a
the semester or academic year. They
high demand for student housing,
hope the form will present available
competition can be fierce. Students
options promptly, allowing them to
might hope that the form will give
make timely decisions.
them an advantage in securing a
desirable rental property by
providing early access or insider
information.