Shangri La Sponsorship

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SPONSORSHIP BENEFITS
We provide unique sponsorship opportunities for the Morogoro Marathon. Become a
sponsor and enjoy benefits including logo branding, product placement, event
participation, prizes, giveaways, signage, hospitality support and more. Get your brand
and product impressions within this highly sought after market. Use this event as a
platform to build brand recognition in Tanzania

Our program offers a value proposition beyond traditional marketing, as a sponsor your
brand and products will have exposure to:
• Rapidly growing Tanzania running market.
• Athletes and runners from around the world.
Tanzania a local, regional and national television, online, and
press media.

• International running press including but not limited to Runners World
(International), Trail Run Mag, Ultra Running World, RUN Singapore and more.
• Event press coverage and promotions through third party press and direct social
media channels including Facebook, Twitter, Instagram, and more.
• Event endorsement and support by China Government.
• Local Shangri-‐La residents and athletes through local event promotions.

Sponsorship of this international event provides a select group of companies direct
exposure to a desirable demographic of international, active, educated people with
disposable income. At the same time exposing a China audience to your brand and
products.

Multiple sponsorship level package options are available to bet fit your level of
contribution. Sponsorship packages can be customized to meet your marketing
objectives and budget. Additionally contributions can be made in monetary and/or
products that will be used at the event.

By sponsoring this event you are contributing to create a world-‐class annual event that
is organized by passionate people who put the experience runners have first. Second is
providing athletes and runners a challenging mountain event to compete in a magical
and inspirational location.

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Race weekend is April 24 to 26, with the race day on the 25th. Featuring 100k and 50k
Ultramarathon distances and 42k Full and 21k Half Marathon distances for runners to
race. The location is absolutely incredible with breathtaking sights to experience. The
course features diverse range of terrain and climate with some good elevation gains,
ranging from a combined 1,775m (5,823ft) for 21k Half Marathon runners to 5,288m
(17,350ft)
for 100k Ultramarathon runners, the first 5k is the most challenging with a
1,000 meter climb.
Because of the remote location the race entry includes transportation from the town of
Shangri-‐La to the race location (approx. 6-‐hours away), plus 2-‐nights camping with
amenities and team chef to cater to runners. Making the runner experience as easy and
seamless as possible. Be sure to check the race schedule for full details.

Come discover and run The Lost Horizon!

SPONSORSHIP OBJECTIVE

The mission of MORO marathon cannot be realized without the support
and
partnership of both local and international business community. Monetary donations as
well as in-‐kind product or service donations serve as the backbone this event. Many
opportunities at various levels are available for your company to support the Shangri-‐La
Marathon & Ultra, allowing you to maximize your return on investment, exposing your
business, brand, and/or products to a global international audience while shining as a
positive community role model.

SPONSORSHIP OPTIONS
BENEFITS QUICK GLANCE

PRESENTING GOLD SILVER BRONZE
SPONSOR BENEFITS TRADE
$20K $10K $5K $2K
Introduction as the presenting
X
sponsor through press release
Product or service exclusivity X
Logo placement on race entry
X
forms/promotional postcards
Logo on finish line ribbon X
Logo on BIB X
Photo opportunities with winners
X
at finish line
Company officials to hold the finish
line tape first race winners of each X
distance
Complementary hotel rooms for 3-‐
nights stay at the race X
headquarters hotel in Qiubei
Logo on medal ribbon X
Logo on timing chip X
Logo on course mile markers and
X X
signs
Logo on participant shirts X X
Logo on volunteer shirts X X
Space for booth at race check-‐
X X
in/expo
Logo on all print advertising X X
Logo and promotions in social
X X X
media channels
Cross-‐promotions, sweepstakes,
X X X
etc. using event name and logo
Logo on email newsletters X X X
Banner placement at start/finish
X X X X
line area
Banner placement at race check-‐
X X X X
in/expo
Products offered as prize and/or
X X X X X
raffle drawing
Products offered to event
X X X X X
participants and volunteer staff
Logo on website X X X X X
Logo in race handbook X X X X X
Runner goodie bag promotional
X X X X X
material and product placement
Recognition by announcers
X X X X X
throughout the event
Complementary event entries 10 6 4 2 1

PRESENTING Tsh.7,000,000

As presenting sponsor you will receive category exclusivity as
well as prominent recognition and extensive benefits through
this sponsorship position. Your name will be linked with the
event and you will have far-‐reaching exposure.

Benefits/Brand Awareness
• Your logo will be included prominently on the following:
o All race entry forms/promotional postcards
o All participant shirts
o All volunteer shirts
o Finish line ribbon
o Race handbook
o BIB numbers
o Timing Chip
o Course mile markers and signs
o Medal Ribbons
o All print advertising for the event
o Website with link to your website
o All email newsletters
o Social media channels
• Product offered as prize or raffle drawing
• Products offered to event participants and volunteer staff

Public Relations
• Introduction as the presenting sponsor through press release to local, regional,
and international online and offline publications.
• Guest speaker at race review meetings.
• Photo opportunities with the winners of the races at the finish line.
• Opportunity for company officials to hold the finish line tape for race winners of
each distance (i.e., first overall male or female).

Sales/Promotions
• Space at the Shangri-‐La Marathon check-‐in and expo where product or service
can be displayed demonstrated and/or sold.
• Opportunity to be included in the runner goodie bag including but not limited to
company information, offers, promotions, and products.
• Opportunity to create cross-‐promotions, sweepstakes, etc. using the Shangri-‐La
Marathon name and/or logo.
• Post race bonfire ceremony.
• Product/service exclusivity.

Onsite Exposure
• Banner placement at race check-‐in and expo.
• Banner placement in start/finish line area.
• Recognition by announcers throughout the event.

Hospitality
• Ten (10) complimentary individual entries for the event.

GOLD Tsh.5,000,000

As a gold sponsor, you will receive extensive benefits and will
be recognized as an official product or service of the Shangri-‐La
Marathon & Ultra.

• Your logo will be included prominently on the
following:
o All participant shirts
o All volunteer shirts
o Race handbook
o Course mile markers and signs
o All print advertising for the event

Sales/Promotions

Onsite Exposure

Hospitality
• Six (6) complimentary individual entries for the event.

SILVER Tsh.3,000,000

As a silver sponsor you will receive the following:

o Race handbook

Sales/Promotions

Onsite Exposure

Hospitality
• Four (4) complimentary individual entries for the event.

BRONZE Tsh.2000,000

As a bronze sponsor you will receive the following:

o Race handbook

Sales/Promotions

Onsite Exposure

Hospitality
• Two (2) complimentary individual entries for the event.

TRADE Tsh.1M

As a trade sponsor you will receive the following in exchange
for trade of services or product:

• Your logo will be included prominently on the
following:
o Race handbook
• Product offered to event participants and staff

Sales/Promotions

Hospitality
• One (1) complimentary individual entry for the event.

SPONSORSHIP APPLICATION
Thank you for reviewing the sponsorship program. We are seeking sponsorship partners
to build a long-‐term relationship with the Shangri-‐La Marathon and our other race
events. Partners that can help contribute to making this event a great experience for
everyone.

By joining the Sponsorship Program you will provide branding and products exposure to
a rapidly growing China running market. Branding and/or products used by race
participants and volunteers. Additional exposure opportunities through advertisements,
being a guest speaker, even participate or volunteer at the Shangri-‐La Marathon, be a
partner with us! E ngage your brand with marketing that makes sense to reach a global a

udience. Only
through the support of sponsor partners can we continue to host Morogoro Marathon a
nd grow this world-‐class event for runners around the world and our country.

For more information or for questions please contact us through uosaMarathon @g

mail.com or +255716743793 whatsapp( +97470625154)

Thank You! Your support is sincerely appreciated.

Happy
Running!

Shangri-‐La
Marathon

Shangri La Sponsorship

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As a bronze sponsor you will receive the following:

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