CARIBBEAN SECONDARY EXAMINATIONS

COUNCIL
AGRICULTURAL SCIENCE
SCHOOL BASED ASSESSMENT

NAME OF CANDIDATES: ONEISHA TROTMAN , KAIDEN HENDERSON,

GILON SEMPLE, RUTH GULIVER,
CANDIDATE NUMBERS:
SCHOOL NUMBER:0900700
TERRITORY: GUYANA
TEACHER: MISS SHAYLA SMARTT TAPPIN

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 Table of Content
Content Page
Description of the Business ……………………………………………… 3

Justification for the Business …………………………………………….. 4

Products and Services …………………………………………………… 6

Marketing Plan ……………………………………………………………. 7

Operational Plan…………………………………………………………… 8

Management Structure …………………………………………….. …… 8

Selection of appropriate labor ……………………………………………. 10

Use of technology to enhance efficiency of the business ………………… 12

Financial Plan ……………………………………………………………… 13

Abbreviations and Acronyms ……………………………………………. 16

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 The Business Plan

Description of the Business

Name of the Business: Chucks and Cluckles

Mission Statement: Our Company’s mission is to provide affordable and high quality meat and
eggs to the local communities
Objectives:
 To plan for the long-term sustainability of the farm by considering succession planning,
land use, and generational continuity.
 To maintain high food safety standards and consistently deliver safe and quality poultry
products to consumers, complying with all relevant regulations.
 To run a profitable and economically sustainable chicken farm by managing costs,
optimizing production, and maximizing revenue.
 To identify and explore opportunities for expanding the market reach of poultry products
by targeting new customers or expanding distribution channels
Proposed Location: : Nottinghamshire (Mines)

Form of Business: Sole Proprietorship

Advantages:

1. Steady Income: Chicken farming can provide a steady source of income through
the sale of eggs, meat, and other poultry products.
2. Nutrient-Rich Products: You can enjoy a regular supply of fresh eggs and meat,
which are excellent sources of high-quality protein.
3. Low Start-Up Costs: Compared to some other types of farming, starting a chicken
farm can be relatively affordable, particularly if you start on a small scale.
4. Short Turnaround Time: Chickens grow and mature quickly, so you can have a
turnover of products in a relatively short time, allowing for frequent income.
5. Reliable Demand: There is a consistent demand for chicken products, making it a
dependable business in terms of market stability.
6. Eco-Friendly Waste Management: Chicken manure can be used as a valuable
fertilizer for crops or other agricultural ventures.

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Disadvantages

1. High Competition: The poultry industry can be competitive, with many farms
vying for market share.
2. Weather-Dependent: Outdoor chicken farming can be influenced by weather
conditions, which may affect chicken health and production.
3. Labor-Intensive: Chicken farming requires regular and sometimes labor-
intensive tasks, such as feeding, cleaning, and health monitoring.
4. Regulations and Compliance: Compliance with local, state, and federal
regulations, particularly concerning animal welfare and food safety, can be
demanding.
5. Initial Investment: While the start-up costs are relatively low compared to
some other types of farming, there are still significant initial investments in
housing, equipment, and facilities.

Justification of the business

Justification of Location:

After many weeks of research and deliberation, our business had decided to use the village of
plaisance for our place of operation. There are two reasons for this choice, the first being that
there is only one other chicken business that is operating in that area. The second reason for this
choice is that there is a supplier of chicken feed and supplies in that same area making travel
costs much less expensive in the long run.

Size of Market: In the village of plaisance there isn't much of a market for chicken products.
Most residents of the village get their meat and eggs from outside sources. With the one other
business in the area for our business there won't be much competition on the market.

Target Population: The target population for this venture is mainly local businesses and
residents. With the decent amount of food related businesses in the area and the need for chicken
products among the residents we expect to reach our target population.

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Main Competitors: As stated earlier there is only one other competitor in the village. The
competition is a business by the name of Shivi's Agro-processing. This business main product is
whole chicken and other various seasonal products like wine and jam.they operate at a scale
close to what we envision our business to be like.

Sales Forecast: At the end of the year the sale forecast is $11,025,000

Products and services

Four (4) main features of the products and services being offered at our business are:

Products are:

 Quality Meat
 Quality Egg

Services are:

 Packaging
 Delivery

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 Marketing Plan
Branding Logo:

Catchy Jingle: “Chicken out where chicken quality is eggstraordinary”

Justification of the pricing strategy:

For the pricing strategy setting prices was based on competitor pricing helps maintain
competitiveness within the market. If similar chicken products are priced higher, customers
might opt for cheaper alternatives. Helps prevent loss of market share and allows for
flexibility to adjust prices according to market dynamics.

Advantages of the Location:

1. Low competition
2. Ease of access to supplies
3. Availability of land
4. Close proximity to customers

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Operational Plan

Reasons for doing everything ourselves:

Starting a business on your own has lots of good things about it. It's easier to start
up because there's less paperwork and rules compared to other ways of doing it.
You get to make all the decisions yourself without needing to check with anyone
else, which helps you react quickly to what's happening in the market. Any money
you make is all yours, so you don't have to share it with anyone else. Doing taxes
is simpler too because you do it along with your personal taxes. You can connect
more directly with your customers, which makes them like your business more. It's
usually cheaper to run because there are fewer costs for things like paperwork or
dealing with lots of people. And, if you like keeping things private, being a solo
business owner means you don't have to tell others all the details about how your
business runs.

Management Structure

OWNER

MANAGER/
(OWNER)

Farm Manager Sale Manager

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(OWNER)
 Sale Persons
Cleaner Labors

Drivers

Selection of Appropriate Labor

Owner- 1person

Creating a company mission statement that guides the company’s vision and values

Hiring, training, scheduling, supervising, and evaluating employees

Ensuring that all federal, state, and local laws are followed in all business activities

Analyzing financial statements and trends to manage cash flow and make business decisions

Determining pricing for products or services based on costs and competition

Sales Manager- 1 persons

 Leading and supervising sales teams

 Developing the company’s sales strategy
 Setting sales goals and quotas
 Tracking sales performance analytics

Salesperson- 3 persons

 Identifies potential buyers, negotiates sales, and maintains relationships with clients.

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  Markets farm produce, showcasing quality and unique selling points to attract
customers.
 Processes orders, manages inventory, and ensures timely delivery or pickup of
products.
 Addresses customer queries, handles complaints, and provides after-sales support.
 Conducts market analysis to understand trends, demands, and pricing strategies.

Farm Manager-

 Manages day-to-day activities, including crop or livestock management, ensuring

smooth operations.
 Coordinates resources like labor, equipment, and finances for optimal farm
productivity.
 Makes strategic decisions regarding planting schedules, crop selection, animal
husbandry, and investments.
 Handles budgeting, expense tracking, and financial planning for the farm.
 Ensures adherence to regulations regarding farming practices, environmental
standards, and safety protocols.

Laborers-2 persons

 Operating and maintaining farm machinery and equipment

 Applying fertilizer or pesticide solutions to control insects, fungi, and weeds
 Feeding, watering, and caring for livestock
 Inspecting farms, equipment, and animals to detect disease and health problems

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Drivers – 1 person

 Delivering a wide variety of items to customers on time and in good condition

 Loading, unloading, preparing, inspecting and operating the delivery vehicle
 Following delivery driving routes and time schedules
 Communicating with customers and dispatchers

Cleaners- 1 person

 Cleaning, stocking and supplying designated facility areas (dusting, sweeping,

vacuuming, mopping, cleaning ceiling vents, restroom cleaning etc)
 Performing and documenting routine inspection and maintenance activities
 Carrying out heavy cleaning tasks and special projects
 Maintaining a high level of precaution while cleaning costly articles

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 Use of technology

Incubator: This is an instrument used in hatching eggs. Egg hatchery with an incubator can be
described as a means of hatching of eggs in an unnatural way. These means can be employed
when there are many eggs to be hatched.

Feeders: Poultry feeders are used to provide food to the birds. They come in a variety of sizes
and styles, including trough feeders, tube feeders, and automatic feeders.

Waterers: Poultry waterers are used to provide clean water to the birds. They come in a variety
of sizes and styles, including gravity-fed waterers, nipple waterers, and automatic waterers.

Heaters: Heaters are used to keep the birds warm during cold weather. They can be powered by
electricity, propane, or natural gas

A chicken plucker.: A chicken plucker machine is an essential tool for poultry producers and
processors, making the task of plucking feathers from chickens quick and efficient. The machine
is designed to rapidly remove feathers from poultry quickly and with a minimum of mess.

Financial Plan

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Source of finance: Private Loan from a Friend (Ruth)

Justification of source of capital:

Flexibility and Informality: Obtaining a loan from a friend like Ruth provides a level of
flexibility that might not be available with traditional lenders. Terms of the loan, such as interest
rates, repayment schedules, and collateral, can be negotiated in a more informal manner,
potentially accommodating the borrower's needs.

Quick Access to Capital: Private loans between friends can often be arranged more quickly
compared to formal loans from financial institutions. This could be advantageous if there's an
urgent need for the capital.

Mutual Trust and Understanding: Friends generally have a higher level of trust and
understanding, which could lead to a more lenient or understanding approach towards late
payments or adjustments in the repayment plan, should the need arise.

Liabilities of Business:

 Labor-intensive operations require skilled workers. High turnover or finding reliable

labor can pose challenges.
 High initial investment for facilities, livestock, feed, and equipment. Fluctuating prices of
feed, unexpected veterinary costs, and market volatility can impact profitability.
 Adhering to health, safety, and environmental regulations involves ongoing costs and
potential penalties if not followed correctly.
 Dependency on suppliers for feed, medications, and equipment exposes the business to
supply chain disruptions and price fluctuations.

Projected Expenditure

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Projected Profit and Loss

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 Year 1 Year 2 Year 3

Sales $11,073,000 $12,513,000 $15,273,000

Direct Cost of Sales $4,240,000 $ 3,008,000 $5,496,000

Other Cost of Goods $0 $0 $0

Total Cost of Sales $6,833,000 $9,505,000 $9,777,000

Gross Margin $6,833,000 $9,505,000 $9,777,000

Gross Margin % 61.70% 75.96% 64.01%

Expenses $324000 $516,000 480,000

Payroll $4,942,200 $4,951,200 $4,969,200

Sales and Marketing $0 $0 $0

and Other Expenses

Depreciation $0 $0 $0

Rent $0 $0 $0

Utilities $27,000 $33,000 $40000

Insurance $9,000 $10,000 $10,500

Payroll Taxes 28% $ $

Total Operating $5,698,000 $5,497,200 $5,449,200

Expenses

Profit Before Interest $1,135,000 $4007800 $4,327,800

and Taxes

GRA

Interest Expense $0 $0 $0

Taxes Incurred $0 $0 $0

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Net Profit $1,135,000 $4007800 $4,327,800

Net Profit/Sales 10.25% 32.02% 44.26%

Projected Balance Sheet

Projected Balance Sheet

Year 1 Year 2 Year 3

Assets

Current Assets

Cash $150,000 $1,200,000 $1,134,000

Accounts Receivable $115,000 $232,800 $500,000

Inventory $101,000 $1,175,000 $354,800

Other Current Assets $104,000 $0 $0

TOTAL CURRENT ASSETS $470,000 $2607800 $1988800

Long-term Assets

Long-term Assets $4,900,000 $4,900,000 $4,410,000

Accumulated Depreciation $0 $(490,000) $441000

TOTAL LONG-TERM ASSETS $4,900,000 $4,410,000 $3,969,000

TOTAL ASSETS $5,370,000 $7,017,800 $5,957,800

Liabilities and Capital Year 1 Year 2 Year 3

Current Liabilities

Accounts Payable $100000 $0 $100,000

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Current Borrowing $500,000 $0

Other Current Liabilities $0 $0

SUBTOTAL CURRENT $100,000 $500,000 $100,000

LIABILITIES

Long-term Liabilities $3,000,000 $2,000,000 $1,000,000

TOTAL LIABILITIES $3,100,000 $2,500,000 $1,100,000

Paid-in Capital $1,135,000 $ 10,000 $30,000

Retained Earnings $0 $500,000 $500,000

Earnings 1,135,000 4,007,800 $4,327,800

TOTAL CAPITAL 2,270,000 $4,517,800 $4,857,800

TOTAL LIABILITIES AND $5,370,000 $7,017,800 $5,957,800

CAPITAL

Net Worth $2,270,000 $2,500,000 $4,857,800

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