CPPREP4004 - Establish marketing and communication profiles in real estate (Release 1)

Marketing and Communication Profile

Property Marketing Profile

© Real Estate Academy Australia Version 1.5 – March 2022

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 CPPREP4004 - Establish marketing and communication profiles in real estate (Release 1)
Marketing and Communication Profile

Promoting a property that you have listed for sale or rent is an essential part of achieving a
successful sale or leasing out the property. Making use of the marketing tools available to the real
estate agency, allows a listing to be showcased and presented to the market for sale or for rent.

Methods such as internet, signboard, local marketing and newspaper advertising all play an
important role in spreading the word about the listed property and garnering healthy competition
among buyers and tenants.

What you need to do:

Imagine that you are an assistant agent in a local real estate office and one of the sales agents in
the office has just secured a property listing. The owners are wanting to sell the property by means
of a private treaty.

You have been asked to assist with the marketing campaign for the property and you will need to
create a Property Marketing Profile that will be used in the agency's window display and handed
out at open homes to attract buyer interest. The property marketing profile must comply with legal
requirements as well as be ethical consistent with ethical practice. This property can be found at
random on realestate.com.au or can be your own property.

An example to assist you, can be found in your student portal.

How to Submit your Assessment:

Upload your completed document into your learner portal following the assessment task
instructions.

You can drag and drop the file into the window or use the add file icon in the top left of the
submission window and select the file your wish to upload by using the browse/choose file option.

Click on finish attempt to submit it for grading.

© Real Estate Academy Australia Version 1.5 – March 2022

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 CPPREP4004 - Establish marketing and communication profiles in real estate (Release 1)
Marketing and Communication Profile

Price

TITLE

Address:

.. .. .. ..
m2
Property Information

Click or tap here to enter text.

Please call to arrange a private viewing: 555-543-5432 www.reaa.com.au

© Real Estate Academy Australia Version 1.5 – March 2022
RTO 32426