Position Title: Fashion Store Planning & Maintenance Manager

Department / Division: Fashion and Watch & Country / Location: Vietnam

Fine Jewelry Division

Reporting to (Title): FAS & WFJ GM Functional:

Number of Reports: TBC Indirect

Brand Vision : The ultimate house of luxury defining style and creating desire now and forever

Job Purpose:

As a Store Planning and Maintenance Manager, your role is to entail upholding and advancing
superior standards of store planning and maintenance across all types of Fashion boutique: new
or renovation or expansion projects and as well as take the lead in maintenance activities and
planning, including collaborative projects within Vietnam. Key factors for success in this role is to
encompass fostering teamwork, cultivating trust, demonstrating respect, and ensuring mutual care
among team members.

This role necessitates close collaboration with relevant teams to deliver the utmost Brand image
and create innovative and high-quality retail environments that align with the Brand's standards
and the strategic direction of Fashion and WFJ, while also catering to the requirements of the
business through the following elements:

Brand image: Oversee the management of CHANEL’s image at all points of sales, with a
focus on ensuring a robust alignment with the brand strategy of Fashion and WFJ division, as
well as the strategic objectives of each business direction.

Design Excellence: Exert relentless efforts to achieve excellence in client experience in

CHANEL's Fashion and WFJ boutique. Collaborate closely with the Boutique Architecture
team to enhance in-market image execution and gather market feedback regarding design
requirements. Offer a visionary approach in the design, construction, and functionality
aspects of cooperative projects, ensuring a strong and cohesive outcome.

Boutique New Opening/ Renovation/ Retrofit Planning: Efficiently oversee the pipeline of
new/ renovation/ retrofit projects for Fashion and WFJ boutiques in Vietnam, while
implementing a heightened level of rigor in our existing planning practices. This includes
aligning timelines for lease negotiations, design, construction, and ultimately, the targeted
boutique openings.

Project Coordination and Delivery: Take the lead in fostering collaboration with the Boutique
Architecture team throughout the entire project lifecycle, encompassing design, construction,
and engagement with internal and external stakeholders.

Job Description – Fashion and Watch & Fine Jewelry Division General Manager
 Budget Management: Prepare the project CAPEX and meticulously maintain annual
maintenance budget, ensuring thoroughness and accuracy while effectively collaborating with
other leaders in Fashion & WFJ functions to address expense requirements and diligently
monitoring budget performance.

Leadership and Change Catalyst: Drive a transformative and elevated Store Planning and
Maintenance function. Foster a culture of collaboration and empower the team to think
innovatively. Lead the team in taking ownership of continuous operational improvement and
proactively proposing necessary changes and taking challenges.

Note: Watch and Fine Jewelry is managed under the same Fashion team in Vietnam though it
belongs to a different division

MARKET CONTEXT:
Fashion at Chanel Vietnam is the strategic critical division for the House. Throughout the last
decade, Fashion has been growing very well year on year though having only one flagship store in
based HCM.

Vietnam luxury market is projected with a strong double-digit growth year on year. More and more
luxury players of both Fashion and Watch & Jewelry have been entering the market. In this
context, Chanel Vietnam is going to expand our footprint to capture the market potential whilst
upholding the ultimate luxury standard.

KEY RESPONSIBILITIES

FAS & WFJ Boutique New Opening/ Renovation and Expansion Project Management
▪ Oversee and manage all store planning activities encompassing the development and
execution of capital project improvements, such as new locations, relocations, expansions,
closures, retrofits, temporary boutiques, including planning activities for openings.
▪ Take charge of overseeing and coordinating all architectural and construction activities in
collaboration with the Boutique Architecture and Real Estate team for FAS and WFJ boutique
projects, demonstrating a strong leadership approach. Ensure seamless execution of entire
projects lifecycle while upholding high standards and aligning with Vietnam business strategic
objectives.
▪ Facilitate effective communication and coordination among all necessary stakeholders,
organizing internal reviews to guarantee seamless, comprehensive and well-informed
decision-making.
▪ Establish partnerships with counterparts from landlords to conduct collaborations and
negotiations that require for boutique projects. Employ effective communication and
negotiation skills to achieve favorable conditions and results for our operation.
▪ Undertake the preparation and proposal of CAPEX for fashion boutique and retrofit projects.
Collaborate closely with the finance team to establish timelines for budgeting and regularly

Job Description – Fashion and Watch & Fine Jewelry Division General Manager
 update execution proposals in parallel with project development. Demonstrate strong cost
control abilities and diligently manage invoicing processes to ensure adherence to the
budgetary constraints.
▪ Oversee and manage the compilation and completion of RFPs (Request for Proposals), RFIs
(Request for Information), contracts, documentation, submittal reviews, landlord
requirements, and LEEDs (Leadership in Energy and Environmental Design) requirements.
Ensure meticulous attention to detail and adherence to regulatory and contractual
obligations.
▪ Provide comprehensive oversight and supervision throughout the bidding process,
negotiations, and awarding activities. Utilize strong negotiation skills to ensure optimal
outcomes and effectively evaluate proposals for the successful selection of vendors or
partners. Uphold rigorous standards of excellence and integrity to safeguard the integrity of
the process and achieve favorable results.
▪ Overseeing and supervising all drawing preparation activities, meticulously reviewing, and
approving every stage of the project lifecycle. Your leadership is of utmost importance in
guaranteeing the accuracy and alignment with design intent for all fashion boutique and
retrofit projects by upholding CHANEL standard.
▪ Visit the construction sites and all FAS & WFJ boutique projects, undertaking thorough on-
site supervision, inspections and preparing comprehensive reports. This encompasses
tracking project progress, milestones, punch list completion, and ultimately, the boutique
opening. Attention to detail is essential in ensuring the quality of construction, as well as
identifying any outstanding issues that require resolution with ability to guide the team in
achieving the highest standards of quality and excellence in boutique enhancements.
▪ Establish a close collaboration with the General Manager (FAS & WFJ) to ensure ongoing
updates on project status, progress, and risk identification. Fosters seamless communication,
facilitates informed decision-making, and enables effective coordination among all
stakeholders. By adopting a proactive approach to information sharing and driving the overall
success and timely completion of projects.
▪ Influence cross-functional teams through effective communication and lead by setting a
positive example. Consistently delivering clear and impactful messages, foster an
environment where ideas and recommendations are embraced and promoted.
▪ Work closely with the Store Planning & Maintenance Executive to oversee project planning
and monitor the progression of retrofits project construction while ensuring the successful
execution of the projects, aligning with the planned timeline and objectives by maintaining a
close working relationship and providing guidance and support.
▪ Provide support to the FAS & WFJ team in interpreting and comprehending technical
drawings by sharing your knowledge and collaborating closely with the team to ensure the
accurate understanding and interpretation of complex technical information.
▪ Entrust with the responsibility of coaching, motivating, and inspiring your direct reports.
Through guidance and mentorship. Cultivate a high-performance culture that encourages

Job Description – Fashion and Watch & Fine Jewelry Division General Manager
 personal and professional growth by fostering a supportive and empowering environment to
enable the team members to reach their full potential and excel in their roles. Inspire a sense
of purpose and dedication, driving exceptional results and contributing to the overall success.
▪ Managing and developing professional vendor relationships in nurturing existing vendor
partnerships while also actively seeking new ones. Leverage your extensive network and
industry knowledge, qualify potential vendors who align with the organization's standards and
objectives to access to reliable and high-quality suppliers that contribute to its success.

Premise Maintenance (FAS, FBP, and Office)

▪ Work closely with the Maintenance Executive to oversee daily, weekly, and monthly
maintenance works for the respective boutiques. Monitoring and coaching the progression of
electrical and mechanical maintenance, repairs, and replacements within the locations and
ensure that all work and equipment adhere to local laws and regulations while maintaining
compliance and upholding the CHANEL standard of safety and operational efficiency.
▪ Review and evaluate all store planning and maintenance vendors and contractors to identify a
core group of suppliers categorized by their expertise to be engaged for ongoing work. By
implementing a strategic vendor management approach and ensure the selection of reliable
and high-quality suppliers who align with the CHANEL standard. Your discerning evaluation
and decision-making skills contribute to building strong partnerships and optimizing the
efficiency and effectiveness of maintenance operations.
▪ Improve and maintain boutique image, enhancing brand experience at every point of client and
boutique team interaction through boutique improvements and regular boutique visit.
▪ Define ways to work and communicate with maintenance vendors on scheduling, negotiation
on quotations, ensuring prompt execution and maintaining quality control with clear guideline.
▪ Oversee the maintenance activities to ensure the timely execution of maintenance work by
carefully scheduling both reactive and preventive tasks in alignment with health and safety
policies. Address immediate needs and proactively prevents potential issues by prioritizing
the clients facing and well-being of employees while optimizing the operational efficiency and
foster a culture of safety and excellence throughout the maintenance operation.
▪ Establish and continually update Standard Operating Procedures (SOPs) for maintenance
handling. By setting clear guidelines and protocols while promoting consistency, efficiency,
and best practices in maintenance operation. Your role involves overseeing the development,
implementation, and regular review of SOPs to ensure they align with CHANEL standard,
address the specific needs, and enable effective maintenance processes to enhance
productivity, and contribute to the overall success.
▪ Prepare the annual maintenance budget while continually monitoring and assessing expense
status to maximize cost efficiency.

Reporting
▪ Establishing and providing accurate and timely reports on monthly and yearly activities

Job Description – Fashion and Watch & Fine Jewelry Division General Manager
 ▪ Demonstrating exceptional project management skills to track and report on project activities,
as well as ensuring adherence to project timeline
▪ Consistently report on the status of projects and maintenance expenses, diligently monitoring
and evaluating cost efficiency.
▪ Solid understanding of boutique design, and support retail operations system and abilities to
read and understand complicated technical drawings.
▪ Strong understanding of health and safety regulations and practices.
▪ Excellent understanding of interior design, mechanical, electrical, plumbing and security
systems.

Processes & Policies

▪ Work closely with internal parties: retail, VM, warehouse and finance team to ensure the project
planning and functions are aligned to the need.
▪ Ensure health and safety policies are in compliance with CHANEL standards.
▪ Ensure store planning plans are following CHANEL standards.
▪ Review and evaluate all existing maintenance contractors and determine a core group of
suppliers by category to be used for on-going work.
Formalise the contractor agreements and service levels. Manage relationships with contractors
and services.

Person Specifications:

Academic / Professional Qualifications

▪ Degree from bachelor’s in Interior Architecture or Architecture
▪ High levels of computer literacy, Word, Excel, PowerPoint, Auto cad, Sketch Up 3D, Photoshop
and Illustration
▪ Fluent in Vietnamese and English with strong verbal and written communication

Working experience
▪ At least 8 years of experience in design and construction project management and store
planning, preferably in global luxury retail fashion company
▪ Experience in maintenance operation is a plus.

Required Competencies
▪ Strong Project Management Skill
▪ Self motivated, Energetic, Detail-oriented, and Hands-on.
▪ Leverage Innovation
▪ Lead Courageously
▪ Show Drive and Initiative
▪ Foster Open Communication
▪ Detail oriented with strong decision making and problem-solving skills

Job Description – Fashion and Watch & Fine Jewelry Division General Manager
 ▪ Good interpersonal and communication skills
▪ Promote Team Collaboration, Inspired, Disciplined and Honest
▪ Able to work under pressure and deadline
▪ Willing to travel

Key Interactions:
Internal
▪ Fashion & WFJ Head Office Team
▪ Fashion Boutique Management Team
▪ Regional and Global Project Development Team
▪ Finance Team
▪ Warehouse team

External
▪ Trade Partner
▪ Contractors
▪ Market Research Team

To summarize, it is not the intention of this Job Mission Description to limit the scope or
responsibilities of the above-mentioned, but to highlight the most important aspects of your
position. It is essential that all employees are committed to their jobs and the success of the
organization and maintain a willingness to accept total flexibility of jobs and duties throughout the
organization.

Job Description – Fashion and Watch & Fine Jewelry Division General Manager