Job Title: Category Lead (Manager/Sr.

Manager)

Business Unit: Zigly Cost Centre:

Location: Delhi Domain: Pet
Department;
Pet Business Level: Manager/Sr. Manager-
Group:
Degree of Travel
Last updated on: High/Medium/Low
required to:
1. Pinpoint customer/shopper trends and understand the advanced
principles of category management
Strategic Priorities: 2. Market product categories effectively, discuss strategies with
management, brief market research companies, update internal reports,
perform regular retail checks, and drive sales through different
planogram strategies
External Internal
Key stakeholders
Customer/Agencies Cross functional Teams-IT/Content

Role directly reports to Positions that report into this role

Reporting structure

 Previous working experience as category manager for 11-12 years

Essential Qualifications
 Engg + MBA with a sharp sense of data analytics & management. Added advantage of
knowing the pet industry is always welcome

Essential Experience Experience in retail and marketing

Must have worked in both ONLINE & OFFLINE RETAIL
 An excellent grasp of spatial, design, and promotional planning.
Functional Competencies
 Up to date with the latest category management principles
Cosmo Competencies

Proficiency Level Basic Intermediate Advanced Expert

Personal Impact

Analytical Thinking

Drive for Entrepreneurship ✓

Effective Communication

People Impact

Collaboration for Success ✓

Developing Self & Others

Accountability of Self &
Others ✓

Business Impact
Managing Change &
Innovation ✓

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 Sustainable Customer Focus ✓

Key Responsibilities:

Key Deliverables :-

 P&L responsibility for the category. Decide on the offering of product, pricing of products and deliver the
target margins across product offerings & channels.
 Ensure to manage inventory, revenue & margins from the categories. Alter the mix of offering depending on key
learnings & insights.
 Understand consumer & market insights, and work on the promotions / offering mix / pricing for categories,
commensurate with budget plans.
 Ability to manage a wide spectrum of products ranging from Food, Treats, Grooming, Health Care, Fashion &
Lifestyle for Pets, Leashes & Collars, etc.
 Ensure correctness & aptness of content for each SKU, including photoshoot / product shoot.
 Manage consistent & optimal availability of inventory across channels, and also ensure seamless experience for
the consumers across channels.
 Market research of key competitors and also global players. Implement learnings in category offerings of our
brand.
 Comfort of having worked on Gineysis, Magento & Browntape.
 Researching and analyzing trends in sales and consumer behavior.
 Drafting reports for the organization to enhance sales.
 Planning and implementing planograms for shelf displays.
 Communicating with suppliers and retailers about products.
 Optimizing in-store displays with prompted signage, category markers, and category usage tips.
 Proficient at evaluating current business retail practices.
 Ability to write well and generate reports on market activity.
 Possess great negotiation and interpersonal skills.
 Ability to think from a consumer perspective and understand buying behavior.
 Analytical, creative, and goal-driven thinking.

Date: Date:
Prepared by: Reviewed by:

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Additional Information:
Competition
Functional Training:
Companies:
Behvaioural Languages
Training: required:
TOE/GET/Manag
Age Limit:
ement Trainee

Any other
Industry:
information:

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