1. The Hollywood Actors and Screenwriters Guild (HASG), which represents
more than 150,000 television and movie actors went on strike, joining screenwriters who walked out in May to create Hollywood’s first industrywide shutdown in 63 years. The rise of streaming platforms and the challenges created by the pandemic have stressed the writers, many of which are facing financial challenges, as well as actors, who are seeking better pay and new protections in the dynamic workplace environment. 2. Actors will now not appear in films or even promote movies during the strike. Do not expect to hear Ryan Gosling promote "Barbie" again anytime soon. During the strike, union members are forbidden from engaging in promotional activities called for by their contracts, including tours, appearances, interviews, conventions, fan expos, festivals, panels, premieres, screenings, award shows, junkets, podcast appearances, and social media. 3. This is very bad news for San Diego’s Comic-Con and upcoming film festivals in places like Venice and Toronto. Red-carpet premieres, promotional interviews, and events, including the Emmys and Cannes, have already been halted, rescheduled, or scaled back, likely by months. The demonstrations have received support from some of the biggest celebrities in the movie and television business, including the stars of the upcoming Barbie & Oppenheimer movies, who walked off the red carpet during the premiere. 4. Major films in production are likely to be affected, including sequels to the Avatar, Deadpool, and Gladiator franchises, as well as upcoming seasons of shows such as Stranger Things, Family Guy, and the Simpsons. During the first two weeks of July, no scripted TV permits were issued in Los Angeles County, according to Film LA, which tracks production activity. Film and TV shows that have completed shooting and are already in postproduction can likely stay on schedule because the work remaining does not typically involve writers or actors. 5. Another reason that has acted as a catalyst in this movement is the age-old culture of Hollywood pay disparity. It is a fairly prevalent fact that male co- stars are always paid two to three times more than their contemporary female counterparts. Females have now stood against this sexism and want to revolutionize the entire pay structure of the industry, thus bringing pay parity. Hence, the strike is being supported by a lot of female actresses in the hope of achieving this goal. 6. HASG wants studios and streaming services to offer better pay, increased royalties, higher contributions to their pension and health plans, and safeguards on the use of AI in the industry. They have demanded increased residual payments (a type of royalty) from streaming services. Streaming series typically have far fewer episodes than television series. . 7. It used to be that if a television series was a hit, actors and writers could count on a long stream of regular residual checks; streaming has changed the system in a way that they say has hurt them. For actors, pay for individual roles has declined, forcing them to seek several more roles to make the same amount of money as they did a few years ago. Writing contracts have become shorter and more perilous, with payment often not included for writers' work on revisions or new material. 8. The invention of AI has always been seen as a boon to people, but its use in the creative space has eaten up several jobs. The use of AI in the show business has become highly contentious, as production houses have since started using it for writing scripts. 9. They want aggressive guardrails around the use of artificial intelligence to preserve jobs. Talks for a new contract with studios and streaming giants broke down, with the HASG accusing the Alliance of Motion Picture and Television Producers (AMPTP) of being "unwilling to offer a fair deal". 10. AMPTP is an alliance of one of the most renowned production houses in Hollywood. These production houses have produced the greatest films in Hollywood, including The Godfather, The Terminator, Titanic, Casablanca, etc. All these production houses are known for their larger-than-life films, but COVID did not spare anyone. The pandemic pushed these production houses towards loss, and to resolve this, they had to form AMPTP. Some of these houses were even on the verge of bankruptcy. These production houses have slowly revived, but the post-pandemic audience has more "streamers" than viewers," which has forced these production houses to change their conventional ways of film production. With internet providers hogging most of the money in today’s time, the profit margins of the production houses have seen a steep decline, which has left them with no other option but to cut the pay and royalties of the actors and writers. In this ever-evolving world, AI has come across as a cost-cutting tool for production houses, which has tempted them to use it as a creative tool. 11. Earlier production houses had a monopoly in the area of entertainment and recreation, but after the advent of social media and other entertainment options, tough competition has been created for movie makers. Now they have to strive hard to produce quality content to sustain their consumer base. Thanks to globalisation, information has become widespread, and content is now more easily available than ever due to piracy. Thus, the production houses have to work even harder because the audience wants better cinematic experiences, including better costumes and designs. There was a time when movies used to set trends, and now trends influence movies, and this rat race has put the production houses in deep waters. 12. AMPTP is ready to make certain changes for writers and actors social security but is not in a financial position to revolutionize the same. AMPTP expects the writers and actors to understand their problems and bear with them till they regain their financial footing. AMPTP highly values and holds great regard for their writers and actors and understands that they are incomplete without them, but reaching a middle ground requires compromises from both sides. 13. AMPTP has requested that HASG join them in a session for negotiation wherein both parties can try to understand each other's problems and come to a common solution that benefits both parties. AMPTP would be represented in the negotiation by their chairperson, Joey Tribianni, and their legal counsel, Ross Geller. HASG would be represented by Chandler Bing and their legal counsel, Janice Hosenstein.
(Cambridge Studies in Economic History - Second Series) Gerben Bakker-Entertainment Industrialised - The Emergence of The International Film Industry, 1890-1940-Cambridge University Press (2008) PDF