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TOURM Assignment 2A
TOURM Assignment 2A
Guide Question: use a one-word hashtag to describe our cuisine and in no more
than four sentences. Explain why you did came up with this answer. Use this task sheet to
write your answer.
#ManYaman
Assignment 2: Essay
Write not more than 200 words per question to explain your answer.
1. What advantages and disadvantages would face the entrepreneur introducing a new
hospitality/tourism product/services and those who entrepreneur introducing an
imitation or copied hospitality/ tourism products/services?
An innovative entrepreneur has an advantage to the market as they are the producer of
the product that they sell. There is no competitor as the product is originally yours.
Investments, increase of profit and more customers will be the indicator that the product is a
success. On the other hand, being a risk-taker is a good attitude in terms of starting a
business, however, it can also be classified as a disadvantage to an innovative entrepreneur
because there are no definite results or assurance that can guarantee the success of the
business. In starting a business, an entrepreneur will have to sacrifice a lot.
2. Why feasibility analysis is important in establishing business and what are its elements?
2. Financial Feasibility – it tackles the cost/benefit analysis of the project. This will
determine if our project is viable to the market, as well as it outlines any financial risk to
the organization. Its aim is to understand the economic benefits.
3. Market Feasibility – is an evaluation on how the organization will deliver the product to
the market and see the feedback of the customers. This part includes the market analysis,
market competition breakdown and sales projection.