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Berrone EnvironmentalPerformanceExecutive 2009
Berrone EnvironmentalPerformanceExecutive 2009
Institutional Perspective
Author(s): Pascual Berrone and Luis R. Gomez-Mejia
Source: The Academy of Management Journal , Feb., 2009, Vol. 52, No. 1 (Feb., 2009),
pp. 103-126
Published by: Academy of Management
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The Academy of Management Journal
PASCUAL BEKRÖNE
IESE Business School
LUIS R. GOMEZ-MEJIA
Arizona State University
Because environmental issues are now a majoror reward them for poor environmental perfor-
social concern, companies in polluting industries
mance. In this article, we offer a hybrid framework
that draws on institutional theory, agency theory,
face tight governmental regulations, increased me-
and environmental management research to better
dia attention, and strong environmental activism.
Firms respond to these external pressures by im-explain the link between executive pay and envi-
ronmental performance in polluting industries. We
plementing strategies that help promote good envi-
ronmental performance and reduce negative envi- argue that firms that operate in environmentally
ronmental impact (Dowling & Pfeffer, 1975; sensitive sectors1 but have good environmental per-
formance enjoy enhanced social legitimacy and or-
Hoffman, 2000). The resulting environmental legit-
imacy lowers liability exposure, enhances corpo-ganizational survival capabilities, and reward their
CEOs accordingly. That is, they include environ-
rate reputation, improves access to resources, and
strengthens stakeholder relations (Bansal, 2005; mental performance as a criterion in incentive
Hart, 1995; Russo & Fouts, 1997; Shrivastava, schemes for chief executives. Our framework also
1995a). Thus, it makes sense that firms should re- suggests that firms reward pollution prevention
ward their executives for environmental actions strategies more heavily than "end-of-pipe" pollu-
that confer greater legitimacy and may directly or tion control strategies, as the former approach con-
indirectly improve firm performance. fers greater legitimacy within polluting industries
Only recently have scholars started to analyze than the latter. We further hypothesize that corpo-
the relationship between environmental perfor- rate governance structures play an important role
mance and executive pay (Coombs & Gilley, 2005; in this process - specifically, that the CEO pay-
Russo & Harrison, 2005; Stanwick & Stanwick, environmental performance relation is stronger
2001), and, contrary to the inference drawn above, when a firm has in place an environmental pay
some of these studies suggest that firms either pe- policy and an environmental committee within its
nalize their managers for environmental initiatives board of directors. Lastly, we hypothesize that CEO
long-term pay enhances future environmental per-
Cop
wri
Demski, 1988; Demski, 1994; Demski & Feltham, The Impacts of Different Environmental
1978), or the extent to which an agent can exert Strategies on CEO Compensation
some influence over a performance criterion. This As we noted earlier, the environmental manage-
means that an "agent should be evaluated and re- ment literature has identified two general types of
warded by a performance measure, if he or she can environmental strategies: pollution control and
control or significantly influence that measure" pollution prevention (Christmann, 2000; Hart,
(Franco, 2007: 51). Because polluting industries are 1995; Klassen & Whybark, 1999; Russo & Fouts,
considered turbulent sectors (Klassen & Whybark, 1997; Sarkis & Cordeiro, 2001). End-of-pipe tech-
1999) in which firms face high governmental scru- nologies capture, treat, and dispose of pollutants
tiny, are subject to media attention, and are recur- and waste at the end of a manufacturing process.
rent targets of environmental activism, financial Focusing on compliance, hazard control, and reme-
performance may experience greater variance than diation, end-of-pipe technologies involve the addi-
in other sectors, and executives may have less in- tion of equipment and devices as the last stage of
fluence over it. In this case, incentives should be production processes and thus do not "require the
closely tied to managerial effort and strategic ac- firm to develop expertise or skills in managing new
tions (Balkin, Markman, & Gomez-Mejia, 2000). Be- environmental technologies" (Russo & Fouts, 1997:
cause environmental strategies are decided by man- 538). In contrast, pollution prevention strategies
agers (Aragón-Correa, Matías-Reche, & Senise-Bamo, minimize or eliminate the creation of toxic chemi-
2003; Sharma, 2000) and are likely to benefit an cal agents during the various stages of production
organization (as we argued earlier), environmental and thus require structural investments in new,
performance may be a reasonable pay criterion.2 cleaner technologies (Klassen & Whybark, 1999;
We therefore propose the following hypothesis: Russo & Fouts, 1997). At the same time, research
has shown that pollution prevention efforts pro-
Hypothesis 1 . Environmental performance has vide organizations with unique advantages (Christ-
a positive effect on CEO total pay. mann, 2000; Hart, 1995; Klassen & Whybark, 1999;
Russo & Fouts, 1997) and may even increase man-
ufacturing performance because they require a fun-
damental rethinking of products and processes that
2 We do not consider the impact of environmental can create opportunities for improvements and inno-
performance on each pay form singly. Rather, we analyze
vation. Klassen and Whybark (1999) found empirical
the influence of environmental performance on CEO total
evidence indicating that pollution prevention strate-
compensation, which includes salary, annual bonuses,
and long-term pay income. This decision follows the gies have a positive impact on manufacturing perfor-
agency rationale that in its total CEO compensation pack- mance, while the opposite was true for end-of-pipe
age, a firm will most likely try to reward its CEO for good efforts. Pollution prevention strategies can also re-
past behaviors in order to reinforce those actions and duce costs through better use of inputs, reduction of
assure their continuance in the future (Gomez-Mejia & waste disposed costs, and removal of unnecessary
Wiseman, 1997). That is, the firm looks back to assess the
steps in production processes. And given that pollu-
CEO's decisions and rewards those actions believed to
tion prevention strategies reduce and eliminate waste
add value to the firm in order to align interests and create
generation, they can potentially cut emissions below
a "common fate" between CEO and firm. Our analysis is
also consistent with the institutional rationale that required levels and thus reduce compliance costs and
boards attempt to justify compensation levels (including
legal liabilities. Empirically, Christmann (2000)
stock options awards) on the basis of past executive found that, in the presence of complementary assets,
decisions deemed legitimate. In our case, we expect pollution
a prevention technologies create a cost ad-
board to consider past environmental activities among vantage. Under the rubric of the resource-based view
of the firm, various authors (Aragon-Correa et al.,
the criteria for assessing a CEO's contributions to their
firm and/or as a criterion to justify pay levels. This en-
2003; Christmann, 2000; Hart, 1995; Klassen & Why-
vironmental performance-reward linkage, in turn, creates bark, 1999; Russo & Fouts, 1997) have argued that
an expectation that in future the CEO will receive greater
because pollution prevention is specific to particular
compensation (including all forms of pay) if environmen-
production processes and requires people-intensive
tal performance remains acceptable or improves. That is,
structures, it is not easily imitable by competitors and
rewarding past performance (for instance, through larger
stock option awards) and hoping for better future perfor-
thus represents a distinct source of competitive ad-
mance (for instance, through stock appreciation) are not vantage. End-of-pipe solutions, on the other hand, are
incompatible objectives but actually complementary. We relatively inexpensive off-the-shelf technologies that
explicitly recognize the incentive role of long-term pay can
in be obtained in the open market, and thus com-
Hypotheses 4a and 4b. petitors can readily copy and implement them.
Long-term pay forms, like stock options, are ex- Hypothesis 4a. Long-term pay has a positive
plicit incentives, since their final value is contin- effect on subsequent environmental perfor-
gent on future performance (Murphy, 1999); they mance. This positive effect is greater on pollu-
are intended to align the interests of managers and tion prevention than end-of-pipe results.
shareholders (Fama & Jensen, 1983; Jensen & Meek-
ling, 1976; Jensen & Murphy, 1990) and induce The more polluting a firm's industry is, the more
managers to actively seek business opportunities likely it is that environmental initiatives will bring
and make strategic investments. In polluting indus- strategic advantages. Other things being equal, the
tries, managers who receive long-term pay contin-
value of long-term pay for the executive should
gent on the future value of their companies are increase in tandem with those environmental ef-
likely to perceive the potential value of green prac-
forts. That is, when executives operate in highly
tices more easily, because good environmental be-
polluting industries, then long-term incentives are
haviors are widely believed to have an enduring
more likely to have a beneficial effect on their
impact on performance (Hart, 1995; Russo & Fouts,
1997). Klassen and McLaughlin (1996) used event firms' environmental performance. And, given our
study methodology to gauge investor reactions to previous arguments, CEOs should place greater em-
news about environmental performance awards phasis on obtaining high pollution prevention
and environmental crises. These authors found sig- marks than on end-of-pipe success. Thus,
nificant, positive returns for firms with strong en-
vironmental management and significant, negative Hypothesis 4b. Long-term pay has a greater
returns for firms with weak environmental manage- effect on subsequent environmental perfor-
ment. Dowell, Hart, and Yeung (2000) also found mance as a firm's presence in polluting indus-
that large companies that adopt strict global envi- tries increases. This positive moderating effect
ronmental standards are rewarded with higher is greater for pollution prevention than end-of-
stock market performance. More recently, King and pipe results.
create ourof
report the type and amount pollution prevention measure,to
emissions we esti-
the EPA
mated total
(EPA, 2002). Early studies simplywaste generation levels and the
used later con- sum o
annual emissions of all TRI substances released in trasted this estimate with real values. Given that
facilities must report their production ratios for a
a given year as a proxy for a firm's potential harm to
human health or the environment (e.g., Khanna current& reporting year as compared to the previous
Damon, 1999). However, total quantity of emis- reporting year (i.e., the ratio of the production vol-
ume in t + 1 to the production volume in £), we
sions is not the same as exposure to harm, for either
the public or the ecosystem (EPA, 2002). Recently, used these values to estimate waste generation fol-
some studies have tried to mitigate this shortcom-lowing several steps.6 First, we weighted each
ing by weighting emissions, using "reportable
chemical by its HTP value (as described in Appen-
quantities" (RQs) to account for the toxicity levels dix B, part 1); second, we aggregated the results
of chemical agents (e.g., King & Lenox, 2000, 2002; across chemicals at the facility level (see Equation
Russo & Harrison, 2005). But Toffel and Marshall Bl); third, we multiplied these results by their cor-
(2004) argued that RQs are problematic for several responding production ratios; fourth, we aggre-
reasons. First, the discrete scale of RQs reduces gated results by parent company; and finally, we
their precision. Second, there is only one RQ value compared these results against real values. The for-
for each chemical agent, regardless of the medium mal procedure for calculation can be found in Ap-
in which it is released (air, water, land). Third, it is pendix B, part 2. Because the HTP method offers
hard to determine the bases on which the toxicity cancer and noncancer values, we calculated the
level for a particular chemical was established (Tof- formulas given in Appendix B, part 2, using these
fel & Marshall, 2004). To address these drawbacks, values separately and obtained two different pollu-
we weighted chemicals using the "human toxicity tion prevention indexes. Given that these variables
potential factor" (HTP) developed by Hertwich and were highly skewed (mean = 6.88e+ 10; s.d. =
colleagues (Hertwich, Máteles, Pease, & McKone, 1.69e+ 12; yl = 31.02 for carcinogen values, and
2001), which measures toxicity in terms of benzene mean = 2.22e+ 13; s.d. = 7.01e+ 14; yl = 38.47 for
equivalence (for carcinogens) or toluene equivalence noncarcinogen values), we log-transformed them to
(for noncarcinogens). This method assigns each achieve normality. Later, we calculated their reli-
chemical separate HTP values for different media of ability and, given their high Cronbach alpha value
release. The results are more closely associated with (a = .96), standardized and averaged both measures
actual risks to human health. The HTP procedure is to create our final pollution prevention variable.
more precise than that for RQs, and HTP results are Our second environmental performance measure
highly correlated with those obtained with more so- was end-of-pipe pollution control. Following pre-
phisticated weighting methods such as the EPA's vious environmental research (e.g., King & Lenox,
"risk-screening environmental indicator" (r = .73) 2001, 2002, 2004; Sarkis & Cordeiro, 2001), we
and the "ecoindicator99" (r = .92) (Toffel & Marshall, defined this variable as a ratio in which the numer-
2004). Thus, before calculating our environmental ator was the sum of chemicals recycled, treated
measures, we weighted the quantity of each chemical on-site, and transferred to other locations for fur-
generated over a given year by its correspondent HTP ther treatment, and the denominator was the total
value. (See Appendix B, part 1, for the formal calcu-
waste generated by a firm. This calculation is con-
lation procedure.) In accord with previous research sistent with the definition given by the EPA (1997),
(King & Lenox, 2000, 2002, 2004), we considered only
which defines end-of-pipe technologies as methods
chemicals that were consistently reported on over our
used to remove already formed pollutants from a
period of analysis and were included in the HTP list.
stream of air, water, waste, product, or similar me-
The HTP covers 268 chemicals that EPA has consis-
dium. We weighted chemical figures by the average
tently reported on and that represented 79 percent of
HTP values before calculating the ratio. Again, we
the TRI releases to air reported in 1997 (Hertwich et
computed the reliability between cancer and non-
al., 2001).
cancer figures. Because the Cronbach alpha coeffi-
Of our two environmental performance mea-
cient was fairly high [a =.79), we combined those
sures, the first, pollution prevention strategies, has
two figures into a single end-of-pipe composite by
been traditionally measured as the difference be-
standardizing and averaging them.
tween a predicted value and some actual pollution
level (King & Lenox, 2000, 2002).5 Accordingly, to
Environmental each
governance. Toof de
firm, with a 2 indicating the presence
able (see Hypotheses 3apayand
both an environmental 3b),
policy and an envi- w
ronmentaleach
proxy statements committee). company
time period to
identify
All reports were codedwhether
by one of the authors. To ea
environmental pay
check for potential bias derived from and
policy a single rater an
committee within its board. To determine the exis- and to test for reliability, we randomly selected a
tence of an explicit environmental pay policy, we sample of 300 paragraphs for coding by an inde-
followed a three-step process. First, we defined a pendent researcher with knowledge in the area of
list of keywords representative of both pay and executive compensation. We then compared this
environmental issues. Our environmental word list researcher's codes with those of the original rater
included the keywords used in the work of Bansal and calculated interrater reliability using Co-
(2005) - "sustainable development," "environ- hen's kappa, obtaining highly satisfactory results:
ment," "pollution," and "toxic" - in addition to 0.90 for the case of environmental pay policy and
keywords from other papers cited in this article: 0.92 for environmental committee. Hence, we
"hazardous," "waste," "disposal," "alternative en- deemed it safe to use only the codes from the
ergy," "ecology," and "contamination." The pay primary coder, which allowed us to code the
word list included the terms "pay," "compensa- entire sample consistently within resource con-
tion," "salary," "wage," "reward," "remuneration," straints (Bansal, 2005).
"incentives," "bonus," "stock," and "income." As a Control variables. We used a comprehensive set
second step, we identified all paragraphs within of control variables. The first two are the most
the proxy statements that contained any word(s) widely recognized determinants of CEO pay,
from the environmental list plus any word(s) from namely, firm size and firm performance (Tosi,
the pay list. In all, 100 dyadic combinations were Werner, Katz, & Gomez-Mejia, 2000). We captured
possible. firm size as the logarithm of a firm's total assets
Our large amount of data (5,053 text files, over (Bloom & Milkovich, 1998; Finkelstein & Boyd,
1.5 gigabytes) made this task more difficult and 1998). We measured financial performance as a
tedious than we originally anticipated it would be. firm's annual return on equity (ROE) (Finkelstein &
We used the Find in Context, from iNetPrivacy. Boyd, 1998; Sanders & Carpenter, 1998). We also
Software (2004) and programmed it to search text measured market-based performance using Tobin's
blocks that contained combinations of words in Q, calculated by dividing the sum of firm equity
both lists within a range of 500 characters. If avalue, book value of long-term debt, and current
positive match was found, the software would ex- liabilities by total assets (Chung & Pruitt, 1994;
Makri, Lane, & Gomez-Mejia, 2006). In keeping
tract a 5,000-character text block for further analy-
sis. To maximize results and gain precision, we with relevant work on executive compensation, we
included variations of a stem (e.g., "environment," controlled for two measures of CEO power and
"environmental," "environmentally"). In the third influence. The first was CEO ownership, or the
step, we visually inspected each text block and percentage of ownership stake its CEO had in a
coded either 1, for an explicit relationship betweenfirm, which some researchers have used as a proxy
executive pay and environmental performance, or for CEO power (Finkelstein, 1992; McEachern,
0, for the absence of such a link. We then created 1975).
a The second was CEO tenure, or the number
dummy variable with a value of 1 if a firm's proxyof years an incumbent CEO had worked for the
statement contained at least one text block coded 1 current firm as CEO, which some scholars have
and 0 otherwise. To identify the presence of an interpreted as a proxy for CEO entrenchment (Go-
environmental committee, we followed an identi- mez-Mejia, Nuñez-Nickel, & Gutierrez, 2001; Hill &
cal procedure. In this case, dyadic relationships Phan, 1991).
were between the items in the environmental Another set of four control variables accounted
word list and the word "committee." Paragraphs
for governance structure. First, we controlled for
were individually inspected to determine the proportion of outside directors, measured as the
whether or not a company had a committee re- ratio of outside board members to the total number
sponsible for environmental issues. We then cre- of board members. This measure is often used as an
ated a dummy variable coded 1 if such a commit- indicator of board independence (Baysinger, Kos-
tee was present and 0 otherwise. We compiled nik, & Turk, 1991; Westphal & Zajac, 1994). Sec-
our final environmental governance measure by ond, we considered director ownership, a proxy for
adding the two dummy variables for environmen- board and firm having a "common fate" (Boyd,
tal pay policy and environmental committee (so 1994). This was measured as the percent ownership
effectively this composite had a 0-2 range for stake of directors, excluding the CEO's share.
icant,8 whichthat
indicating applies when aimbalance
dependent variable is con- i
not lead to bias tinuous but bounded (Wooldridge, 2002). Fixed-
(Wooldridge, 200
A second effects Tobit models
concern was can be calculated,
the but esti-pot
bias from mates are inconsistent
omitting (Heckman & MacCurdy,
companies th
the TRI threshold. To address this concern, we 1980). Thus, we calculated a random-effects Tobit
considered the larger sample (762 firms) and fol- model, which is more adequate since it does give
lowed the two-stage procedure suggested by Heck- consistent estimates for betas (Robinson, 1982).
man (1979). Results from this estimation showed
no evidence of sample selection bias, and thus no RESULTS
corrections were needed in the models.9
When testing Hypotheses 4a and 4b (the impact Table 1 reports descriptive statistics and correla
of long-term pay on environmental performance), tions for the variables used in this study. Untran
we calculated two models: one with our pollution formed values for CEO total pay averaged $5,774,0
prevention measure as dependent variable and the and long-term pay averaged $4,445,000. The high
second with our end-of-pipe measure as dependent correlation in Table 1 is between these two vari-
variable. When testing Hypothesis 4b (the impact of ables, indicating a strong linear relationship. Al-
long-term pay on environmental performance as though this correlation value is clearly high, it is
the industry polluting position increases), we in- at levels obtained in other studies analyzing ex-
cluded an interaction term that was the cross-prod- ecutive pay (Coombs & Gilley, 2005; Henderson &
uct between industry pollution position and our Fredrickson, 1996).
environmental performance measures. Table 2 reports the results of the fixed-effects
For testing Hypotheses 4a and 4b, we adjusted a models used to test Hypotheses 1 and 2, regarding
fixed-effects model as described above. As an ad- the influence of environmental performance on
ditional analysis and in order to check again for CEO pay and the importance of different environ-
potential sample selection bias, we used Tobit anal- mental strategies for CEO pay, respectively. Model
ysis, since these models have the advantage of us- A presents our control variable results. As we ex-
ing data from the nonreporting firms. To conduct pected, firm size, financial performance, and CEO
this analysis, we considered our full sample of 762 duality were positively and significantly associated
firms (both reporting and nonreporting). Thus, we with CEO total pay. CEO ownership, however, was
had to account for the fact that, for nonreporting negatively related to CEO total compensation.
firms, environmental values were missing. Follow- Models B and C measure the impact of pollution
ing previous environmental research (Klassen & prevention (PP) and end-of-pipe pollution control
Whybark, 1999; Russo & Harrison, 2005), we de- (EOP), respectively, on CEO total pay. Each had a
cided to use the highest value of environmental positive and significant effect on CEO total pay (PP,
performance for nonreporting firms. As a result, p < .01; EOP, p < .05), providing strong support for
our dependent variables in this case (pollution pre- Hypothesis 1, which predicted that environmental
vention and end-of-pipe) were continuous but cen- performance would be positively associated with
sored at the maximum values. Following Russo and CEO total pay. Model D includes both pollution
Harrison (2005), we used a censored Tobit model, prevention and end-of-pipe environmental perfor-
mance measures in the same equation; only pollu-
tion prevention was statistically significant (p <
8 We also identified those firms for which there was a .01), in line with Hypothesis 2, which predicted that
gap in the environmental data (that is, environmental pollution prevention would have a higher impact on
data were missing for at least one year) and reran our CEO pay than end-of-pipe pollution control. In addi-
models excluding them from the estimations. Results tion, we conducted an analysis on the increments in
from these new estimations were fully consistent with iî2, a measure of explained variance, to confirm this
those presented in this article. result. We tested the increment to R2 with the pollu-
9 Detailed explanation of the Heckman's estimation tion prevention variable first and the end-of-pipe
and its results are available from the authors upon re- variable later. In the first case (pollution prevention),
quest. It should be noted that a limitation of this proce- the increment was 2 percent, while in the second case
dure is that the actual selection may occur at the facility
(end-of-pipe), it was 1 percent. When including both
level. However, owing to the lack of information at the
measures in the model, the R2 increment was 2 per-
facility level, analysis was performed at the firm level. In
addition to this test, we conducted a separate analysis cent, with the pollution prevention variable being
including a dummy variable that assumed the value 1 if significant and the end-of-pipe variable, nonsignifi-
a firm reported its emissions and 0 otherwise. As we cant. Together, these results suggest that adding the
expected, this variable was negative and significant. end-of-pipe measure to the model does not add sig-
TABLE 1
a n = 2,088. Correlations above .03 or below -.03 are significant at the 5 percent level.
b Logarithm.
TABLE 2
Results of Fixed-Effects Panel Data Analyses on CEO Total Pay*
Variables Model A Model B Model C Model D
Controls
Firm size (log assets) 0.61*** (0.10) 0.61*** (0.10) 0.59*** (0.10) 0.62*** (0.10)
Firm financial performance (ROE) 2.89*** (0.72) 2.87*** (0.71) 2.57*** (0.62) 2.88*** (0.71)
Tobin's Q 0.24*** (0.03) 0.24*** (0.03) 0.26*** (0.03) 0.25*** (0.03)
CEO duality 0.09*** (0.02) 0.09*** (0.02) 0.08*** (0.02) 0.08*** (0.02)
CEO ownership -0.09*** (0.03) -0.09** (0.03) -0.05+ (0.03) -0.09** (0.03)
CEO tenure -0.09 (0.15) -0.10 (0.15) -0.08 (0.14) -0.08 (0.15)
Proportion of outside directors -0.02 (0.01) -0.01 (0.01) -0.02 (0.01) -0.01 (0.01)
Director ownership -0.01 (0.01) -0.01 (0.01) -0.00 (0.01) -0.01 (0.01)
Family firm status -0.02 (0.02) -0.02 (0.02) -0.01 (0.01) -0.02 (0.02)
Industry pollution position -0.01 (0.03) -0.01 (0.03) -0.01 (0.02) -0.01 (0.02)
Reporting plants 0.01 (0.04) 0.01 (0.04) -0.01 (0.04) 0.01 (0.03)
Main effects
Pollution prevention 0.03** (0.01) 0.03** (0.01)
End-of-pipe pollution control 0.04* (0.02) 0.03 (0.02)
effects model. Contrary to previous research (Grant, ables and, as with the fixed-effects model, reporting
Jones, & Bergesen, 2002), firm size was not related plants, regulatory stringency, and family firm sta-
to pollution prevention performance, but the report- tus were all significant, but the level of their signif-
ing plants variable (also a proxy for size) was nega- icance increased considerably (p < .001). As we
tively and significantly related to pollution preven- expected, the influence of industry pollution posi-
tion as well as to the industry pollution position of a tion on pollution prevention performance was neg-
focal firm. Regulatory stringency, Tobin's Q, and fam- ative and highly significant. Model E again con-
ily firm status, on the other hand, were positive and firms Hypothesis 4a, showing a positive and
slightly significant. Model B shows that long-term moderately significant (p < .10) coefficient for the
pay had a positive and highly significant impact on effect of CEO long-term pay on pollution preven-
subsequent pollution prevention performance (p < tion performance. Lastly, the interaction between a
.01), strongly supporting Hypothesis 4a. firm's industry pollution position and long-term
Model C of Table 4 includes the interaction term pay (model F) is positive and highly significant for
between industry pollution position and long-term pollution prevention performance (p < .01), con-
pay, which is positively and moderately significant firming Hypothesis 4b. Again, VIF values were
(p < .10). In accord with Hypothesis 4b, this finding within acceptable limits, indicating that estima-
suggests that the positive impact of long-term pay on tions were free of any significant multicollinearity
subsequent environmental performance is greater for bias. This result indicates that the impact of long-
firms operating in the highest-pollution sectors. term pay on subsequent pollution prevention is
In models D, E, and F of Table 4 we ran the same stronger as a firm's presence in highly polluting
models as before but used a Tobit model with ran- sectors increases, supporting Hypothesis 4b. Figure
dom effects, which allowed us to control for poten- 1 visually depicts this relationship. Again, F-tests
tial selection bias (i.e., to account for the potential confirmed the strong significance of our explana-
impact that omitting nonreporting firms might have tory variables.
on our analysis). Model D contains the control vari- Turning our attention to Table 5 (which provides
TABLE 3
Results of Fixed-Effects Analysis of the Moderating Role of Environmental Governance3
Controls
Firm size (log assets) 0.62*** (0.10) 0.62*** (0.10) 0.62*** (0.10) 0.62*** (0.10)
Firm financial performance (ROE) 2.88*** (0.71) 2.88*** (0.71) 2.90*** (0.71) 2.90*** (0.71)
Tobin's Q 0.25*** (0.03) 0.25*** (0.03) 0.25*** (0.03) 0.25*** (0.03)
CEO duality 0.08*** (0.02) 0.08*** (0.02) 0.08*** (0.02) 0.08*** (0.02)
CEO ownership -0.09** (0.03) -0.09** (0.03) -0.09** (0.03) -0.09** (0.03)
CEO tenure -0.08 (0.15) -0.08 (0.15) -0.08 (0.15) -0.08 (0.15)
Proportion of outside directors -0.01 (0.01) -0.01 (0.01) -0.01 (0.01) -0.01 (0.01)
Director ownership -0.01 (0.01) -0.01 (0.01) -0.01 (0.01) -0.01 (0.01)
Family firm status -0.02 (0.02) -0.02 (0.02) -0.02 (0.02) -0.02 (0.02)
Industry pollution position -0.01 (0.02) -0.01 (0.02) -0.01 (0.02) -0.01 (0.03)
Reporting plants 0.01 (0.03) 0.01 (0.03) 0.01 (0.04) 0.01 (0.04)
Main effects
Pollution prevention 0.03* (0.01) 0.03** (0.01) 0.03** (0.01) 0.03** (0.01)
End-of-pipe pollution control 0.03 (0.02) 0.03+ (0.02) 0.03+ (0.02) 0.03+ (0.02)
Environmental governance 0.02 (0.02) 0.01 (0.02) 0.03 (0.02)
Interactions
predictor information equivalent to that in Table 4, derstanding the relationships between CEO pay
except that end-of-pipe performance replaces pol- and environmental performance is crucial to th
lution prevention performance as the dependent successful management of corporations. Conse-
variable), we find that the hypothesized main ef- quently, the conclusions derived here have not
fects and interactions were weak and not statisti- only theoretical meaning, but also clear practica
cally significant at the conventional [p < .05) level. content.
TABLE 4
Results of Panel Data Analyses on Pollution Prevention3
Fixed Effects Random Effects (Tobit)
Controls
Age of assets 0.06 (0.05) 0.05 (0.05) 0.04 (0.06) -0.14* (0.06) 0.10 (0.07) 0.02 (0.06)
Regulatory intensity 0.14+ (0.08) 0.14+ (0.08) 0.04 (0.06) 0.27*** (0.04) 0.16*** (0.04) 0.17*** (0.03)
Firm size (log assets) -0.12 (0.10) -0.16+ (0.10) -0.15+ (0.09) -0.27*** (0.06) -0.33*** (0.07) -0.33*** (0.05)
Firm financial 0.01 (0.44) -0.09 (0.44) -0.42 (0.44) 0.57 (0.56) 0.73 (0.61) 0.72 (0.61)
performance (ROE)
Tobin's Q 0.05+ (0.03) 0.02 (0.03) 0.04+ (0.02) 0.16*** (0.05) 0.18** (0.06) 0.17*** (0.05)
CEO duality 0.03 (0.02) 0.02 (0.02) 0.02 (0.02) 0.05 (0.03) 0.02 (0.03) 0.03 (0.03)
CEO ownership 0.02 (0.02) 0.02 (0.02) 0.03 (0.02) -0.02 (0.02) -0.01 (0.03) -0.02 (0.02)
CEO tenure -0.15 (0.12) -0.11 (0.12) -0.35* (0.12) 0.03 (0.04) 0.01 (0.06) 0.05 (0.04)
Proportion of outside -0.06 (0.07) -0.06 (0.07) -0.03 (0.07) 0.02 (0.06) 0.03 (0.06) 0.02 (0.05)
directors
Director ownership 0.01 (0.03) 0.01 (0.03) 0.03 (0.02) 0.05 (0.03) 0.05 (0.03) 0.04 (0.03)
Family firm status 0.03* (0.02) 0.03* (0.02) 0.04* (0.02) 0.10*** (0.02) 0.11*** (0.02) 0.10*** (0.02)
Industry pollution -0.06** (0.02) -0.06** (0.02) -0.05** (0.02) -0.06* (0.02) -0.19*** (0.03) -0.20* (0.03)
position
Reporting plants -0.14*** (0.03) -0.14*** (0.03) -0.17*** (0.03) -0.32*** (0.04) -0.35*** (0.04) -0.33*** (0.03)
Main effect
Long-term pay 0.06** (0.02) 0.04+ (0.02) 0.03+ (0.02) 0.04 (0.03)
Interaction
Long-term pay X industry 0.04+ (0.02) 0.07** (0.03)
pollution position
(social legitimacy, corporate reputation, stake- samples or for nonpolluting industries (e.g.,
holder satisfaction, and so on). Previous findings of Coombs & Gilley, 2005). Future research should be
studies relating executive pay and social indicators aimed at identifying the specific settings in which
(Coombs & Gilley, 2005; Russo & Harrison, 2005; environmental investments have positive, neutral,
Stanwick & Stanwick, 2001) are consistent with the or negative relationship with compensation and
so-called traditionalist view, in which a trade-off other organizational features.
between environmental strategies and profitability Other design aspects of our study may explain
is posited (Jaffe, Peterson, Portney, & Stavins, 1995; the differences between our results and those that
Walley & Whitehead, 1994). In contrast, our results support the traditional view: we used an environ-
are in line with the revisionist view that good envi- mental performance measure with much greater
ronmental performance is beneficial for firms (Hart, range and variability than those used in past re-
1995; Porter & van der Linde, 1995). The setting of search (e.g., the KLD index); we accounted for
our study can help shed some light on this apparent board characteristics and ownership structure as
contradiction. We show that firms within polluting control variables; and we used a sophisticated set
industries may achieve legitimacy in their institu- of analytical techniques to tease out various effects
tional field by adopting environment-friendly pro- with a relatively large sample.
cesses, and their CEOs are rewarded accordingly. From an institutional perspective, linking com-
However, this might not be the case for broader pensation to environmental performance induces
FIGURE 1
Effect of the Interaction of Long-Term Pay and Industry Pollution Position on Pollution Prev
0.25|
0.2 ^y^
0.15 ^
Pollution _^
Prevention
0.05 ^S^
0 l_
Long-Term Pay
leagues (Gomez-Mejia
managers to conform to& Wiseman, 2007; Gomez-
institutio
Mejia, Wiseman, & (Ashforth
discourages avoidance Johnson, 2005; Wiseman, Cue- &
iver, 1991). From an &agency
vas-Rodriguez, persp
Gomez-Mejia, 2008) regarding the
are in line withinfluence
the of institutional context on principal-
"positivist"
(Beatty & Zajac,agent1994; Eisenhard
relationships. In short, our study suggests
1983) that when the
that institutional link
theory betwe
can reinforce rather than
performance is uncertain,
negate the basic tenets of agency theory. a pri
criterion over which
Our finding that agents
end-of-pipe pollution have
control
per the controllability principle
did not contribute significantly to CEO pay is con-
and that may improve financial
sistent with much of the environmental manage-
per the informativeness
ment literature and with theprinciple
idea that achieving
Recently, agency theory
legitimacy has
in a strong institutional com
field requires
fire in the management literature
relatively substantial strategies. The environmental
fails to address the influence of the social and in- management literature has offered a variety of an-
stitutional environment surrounding a principal- swers to the question, Why do firms go green? The
agent relation (see Aguilera & Jackson, 2003; Bruce, importance of managers in this process seems to be
Buck, & Main, 2005; Fligstein & Freeland, 1995; widely recognized, but different researchers have
Lubatkin et al., 2007). Our study is a response to offered varied explanations. Some have suggested
these critics and expands agency theory by includ- that it is the strategic position of managers that
ing insights from institutional theory, examining determines their environmental performance (e.g.,
how a key institutional factor (i.e., legitimacy) in- Aragon-Correa, 1998). Others have argued that their
tervenes in the agent-principal relationship. Our "greenness" depends on how sensitive they are to
study is in accord with Eisenhardt's (1989) recom- stakeholder pressures (e.g., Henriques & Sadorsky,
mendation to expand agency theory to richer and 1999). Still others have sought explanations in their
more complex contexts. It is also fully consistent ethical values and stances (e.g., Bansal & Roth,
with recent work by Gomez-Mejia and his col- 2000). The underlying reason suggested by our
TABLE 5
Results of Panel Data Analyses on End-of-Pipe Pollution Control0
Fixed Effects Random Effects (Tobit)
Controls
Age of assets 0.13 (0.08) 0.12 (0.09) 0.18+ (0.09) 0.21* (0.09) 0.14 (0.09) 0.18+ (0.10)
Regulatory intensity 0.13+ (0.08) 0.13+ (0.08) 0.04 (0.07) 0.25*** (0.05) 0.23*** (0.04) 0.23*** (0.04)
Firm size (log assets) -0.18+ (0.11) -0.21* (0.11) -0.19+ (0.10) -0.26*** (0.05) -0.24*** (0.05) -0.27*** (0.05)
Firm financial performance 0.30 (0.52) 0.23 (0.52) -0.53 (0.62) 0.33 (0.56) 0.43 (0.59) 0.25 (0.59)
ROE
Tobin's Q 0.02 (0.04) 0.00 (0.04) 0.01 (0.04) 0.15* (0.06) 0.14* (0.07) 0.13+ (0.07)
CEO duality -0.02 (0.03) -0.03 (0.03) 0.02 (0.03) -0.02 (0.03) -0.03 (0.03) -0.02 (0.03)
CEO ownership 0.00 (0.03) 0.00 (0.03) -0.01 (0.03) 0.04 (0.04) 0.05 (0.04) 0.05 (0.04)
CEO tenure -0.33+ (0.16) -0.30+ (0.16) -0.46** (0.16) -0.11** (0.04) -0.10** (0.04) -0.09** (0.04)
Proportion of outside 0.03 (0.06) 0.03 (0.06) -0.01 (0.05) -0.09 (0.06) -0.07 (0.06) -0.07 (0.06)
directors
Director ownership -0.01 (0.02) -0.01 (0.02) -0.01 (0.02) 0.01 (0.04) 0.00 (0.04) 0.00 (0.04)
Family firm status 0.01 (0.03) 0.01 (0.03) 0.06+ (0.03) 0.04 (0.03) 0.04 (0.03) 0.05+ (0.03)
Industry pollution position -0.06+ (0.03) -0.06+ (0.03) -0.05 (0.03) -0.04 (0.04) -0.05+ (0.03) -0.05+ (0.03)
Reporting plants -0.24*** (0.06) -0.24*** (0.06) -0.35*** (0.05) -0.27*** (0.04) -0.26*** (0.05) -0.23*** (0.05)
Main effect
Long-term pay 0.05 (0.04) 0.03 (0.04) 0.05 (0.04) 0.04 (0.04)
Interaction
Long-term pay X industry 0.06f (0.03) 0.02 (0.03)
pollution position
n 1,714 1,714 1,714 2,837 2,837 2,837
F 4.21*** 4.13*** 3.89***
Wald*2 1,071.18*** 896.31*** 836.75***
R2 .07 .07 .10
Log-likelihood (Tobit) -2,822.7 -2,666.7 -2,568.5
AF 1.13 5.65+ 4.71 1.02
work is perhaps more rational in the economic all periods and remained under the control of the
sense: CEOs follow environmental strategies sim- same company for the entire period of analysis.
ply because they have economic incentives to do Patterns of coefficients were similar to those re-
so. Of course, this does not rule out the above ported, although the significance of main variables
explanations. On the contrary, it suggests that being varied slightly in some cases.11 Moreover, we com-
conscious about the environmental claims of stake- pared the selling rates of high and low polluters
holders and having strong ethical principles can be and found no statistically significant differences
of value for shareholders and managers. (with a 99 percent confidence level). This result
Industries differ dramatically in their emissions, suggests that even though selling off plants may
and firms' environmental performance depends occur, such divesting is not large enough to disturb
largely on their industrial positions. A company's our measures - and, more importantly, that highly
expansion in one industry or selling off a facility in polluting firms do not unload plants at a greater
another sector can affect its environmental marks.
This is an important research issue that has been
ignored in many relevant environmental studies. In 11 These changes in significance do not invalidate our
addition to including an index that accounts for results for two reasons. First, coefficients were signifi-
changes in a firm's industry position, we con- cant at the .10 level or better. Second, statistical signifi-
ducted several separate analyses to assess the po- cance tests are not a necessary or sufficient condition for
tential effect of selling off plants. For instance, we assessing the true importance of a variable as they suffer
calculated our pollution prevention and end-of- from many imperfections and thus are not conclusive
pipe measures using those facilities that reported in (Schmidt & Hunter, 1995; Ziliak & McCloskey, 2004).
information
rate than low-polluting firms assystems are needed. However,
a strategy to im- our
prove their environmental study suggests that environmental
records. Future researchgovernance
could expand this line of mechanisms
inquiry, are merely
which symbolic
may actions
haveand
significant policy implications. Although
casts doubts on the from a
efficacy of environmental
firm perspective it may be irrelevant
committees. how the
Alternative monitoring re-
mechanisms,
duction of overall firm emissions occurs (either
such as external environmental audits, may be by
cleaning up the plants the more
firmeffective.retains or by getting
rid of dirty plants over time), from
Our results a social
also suggest welfare
that what firms actu-
perspective these alternatives have clearly different
ally reward is evidence of pollution prevention
consequences. strategies rather than evidence of end-of-pipe
The corporate governance literature has largely
strategies. Top executives should take note that
neglected governance mechanisms related to envi-while pollution prevention strategies are likely to
ronmental issues. We did not find that environ-
be more demanding and risky, they should also
mental performance had a higher impact on CEO
bring greater rewards to a firm and therefore to
total pay in firms with both environmental pay its CEO.
policy and environmental committees. One poten-
Finally, we found that long-term pay is an impor-
tial explanation is that these mechanisms are sym-
bolic rather than instrumental: firms that are un- tant incentive for pollution prevention, and it is
more effective where it is needed the most - that is,
willing to make the necessary investment to reduce
or eliminate toxic emissions may instead adopt in highly polluting industries. In sectors where pol-
structures like explicit environmental pay policies luting emissions are less of a concern, long-term
and environmental committees to signal concern pay is less likely to influence pollution levels than
about the natural environment and appear to be in sectors where the environmental impact is
greater. Although we focused on the level of long-
taking the right steps to preserve it. This result is
consistent with the logic that certain governance term pay, our results may suggest that a firm with
mechanisms are a response to institutional pres- poor environmental performance should increase
sures (Luoma & Goodstein, 1999). Another way of the proportion of long-term pay in the CEO com-
looking at this is that environmental committees pensation package. However, this conclusion
are cheaper and much more expedient in dealing should be viewed with caution for two reasons.
with those pressures than actually redesigning First, our random-effect models require the as-
plants to reduce pollution. sumption of zero correlation between latent heter-
ogeneity and included observed characteristics,
Implications for Managers and Directors which is particularly restrictive. Second and per-
haps more important, this conclusion refers to the
Structuring executive compensation around en- pay mix, an issue that was not examined in our
vironmental performance can benefit firms in sev- study and that is probably deserving of its own
eral ways. First, it can stimulate managers to de- study. Much theory building and research is still
ploy efforts and resources toward environmental
needed to understand how the relative propor-
initiatives that should build a resource vital to firm
tions of various forms of pay in a compensation
survival and success: legitimacy. Second, it holds
package may influence CEO decisions that affect
them explicitly accountable for firms' environmen-
subsequent environmental performance. This is a
tal behavior. Third, it can encourage CEOs to mon-
complex issue that would entail the analysis of
itor environmental behaviors at lower organization-
factors such as risk transfer to agent, framing of
al levels. Thus it can produce desirable outcomes
for shareholders, who see firm survival secured; problem, instant endowment, stock volatility,
for managers, who increase their pay; and for perverse incentives to manipulate stock values,
society, as its noxious burden is alleviated. How- whether or not the executive may be held respon-
ever, this "triple win" appears possible only as sible for past performance (for instance, whether
long as all stakeholders recognize the negative the executive was recently appointed or has long
economic and social implications of poor envi- tenure in the firm), fungibility of various pay
ronmental performance. forms, and the like. (For related discussions of
Unfortunately, linking pay to environmental some of these issues see Bloom and Milkovich
performance may also be open to manipulation. [1998], Deyá-Tortella, Gomez-Mejia, De Castr
Although the TRI system sanctions firms for de- and Wiseman [2005], Gray and Cannella [1997],
ficiencies in reporting, misrepresentation may Miller et al. [2002], and Wiseman and Gomez-
still be possible. Therefore control policies and Mejia [1998].)
Limitations and Future Research pendent overseer are issues to be pursued in fu-
ture analyses.
At least four limitations in our study could be
rectified in future research. First, we concentrated
our analysis on CEOs of relatively large companies Final Remark
in the United States, and our findings may not be
generalizable to smaller companies or other geo- Good environmental behaviors are important in
achieving social legitimacy; firms should support
graphical regions. Future research can extend the
environmental strategies by using environmental
analysis to non-U.S. contexts, to other managerial
levels, or to other organizational forms such asperformance criteria to reward their CEOs. Such
public organizations and family firms. incentives can help shareholders, managers, and
Second, our measures considered only environ- the general public benefit from good environmental
performance.
mental data reported in the United States, but some
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APPENDIX A
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TABLE Al
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Number of Years of Firm-Level
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haven Data Observations
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Toffel, M. W., & Marshall, J. D. 2004. Improving environ- 1. Calculation of Weighted Waste Score
mental performance assessment: Comparative anal- Formally, we obtained a weighted waste score for each
ysis of weighting methods used to evaluate chemical facility using the following formula:
release inventories. Journal of Industrial Ecology,
8(1-2): 143-172. wwjt= JjJjEkitXfki, (1)
k i
2. Calculation of Pollution Prevention Measure assets of the firm) and then summed them at the firm
level. The final measure we obtained for each firm can be
For firm i, we could formally state the pollution pre-
vention measure as follows,0 formally represented with the following equation: