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UNIT 3: ORGANIZATION

Hello, having a nice day


Date 12 April, 22 Room
I am Yoshi, We have been contacted, a Vingroup manufacturer of electronical
cars, and ask about the possibility of a co-operation agreement. We would adapt
our business electronics for use in their products. Tests show that their product
is very good one and popular with our target market.

Expansion into Southeast Asia: This option involves aggressive expansion into
neighboring Southeast Asian markets, leveraging Vingroup's existing strengths
and resources to penetrate new markets and diversify revenue streams. It offers
significant growth potential but carries risks related to unfamiliar regulatory
environments and increased competition.

Diversification into Renewable Energy: Vingroup could invest in renewable


energy projects, aligning with global trends towards sustainability and reducing
carbon footprint. This move could enhance Vingroup's brand image and
contribute to long-term environmental goals. However, it requires significant
capital investment and expertise acquisition in a new industry.

International Expansion into Developed Markets: This option involves entering


developed markets in regions like Europe or North America, leveraging
Vingroup's strong brand reputation and financial capabilities. It offers access to
affluent consumer markets and potential for higher margins but entails
significant cultural and market adaptation challenges.

Sincerely,

Pham Nhat Vuong

President of Vingroup

12 April 2024

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