SHOP IN A BOX

Members:

Aguila, Jessie Vincent R.

Celeste, May Joanne E.

Dellosa, Ma. Theresa C.

Lucas, Cielo C.

Nietes, Kristel Joy E.

12 – TVLICT 1
 TABLE OF CONTENTS
INTRODUCTION ……………………………………………………………………………………………………………. 1
Name of Project ……………………………………………………………………………………… 1
Description …………………………………………………………………………………………….. 1
Objectives ………………………………………………………………………………………………. 1
Goal ……………………………………………………………………………………………………….. 1
Purpose ………………………………………………………………………………………………….. 1
Vision ……………………………………………………………………………………………………… 1
Mission …………………………………………………………………………………………………… 1
Type of Business ……………………………………………………………………………………
Business Category …………………………………………………………………………………..
MANAGEMENT ……………………………………………………………………………………………………………. 2
Type of Ownership ……………………………………………………………………………….. 2
Organizational Chart ……………………………………………………………………………… 2
Roles and Responsibilities ……………………………………………………………………… 2
MARKETING ……………………………………………………………………………………………………………….. 4
Product …………………………………………………………………………………………………. 4
4P’s Marketing Product ………………………………………………………………………… 4
Elevator Pitch ……………………………………………………………………………………….. 4
Business Canvass …………………………………………………………………………………… 5
Mind Mapping ……………………………………………………………………………………… 6
SWOTT Analysis …………………………………………………………………………………… 6
TECHNICAL ………………..………………………………………………………………………………………………… 8
Product/Service ……………………………………………………………………………………… 8
Business Operation ………………………………………………………………………………… 8
✓ Process (User’s Interface) ………………………………………………………… 8
✓ Procedures ……………………………………………………………………………….. 9
✓ Flowchart …………………………………………………………………………………. 10
Pseudocode …………………………………………………………………………………………….. 11
Customers ……………………………………………………………………………………………….. 11
FINANCIAL …………………………………………………………………………………………………………………… 12
Delivery Charge ……………………………………………………………………………………… 12
Grocery …………………………………………………………………………………………………. 12
Advertisement ……………………………………………………………………………………….. 12
Developmental Costs …………………………………………………………………………….. 12
 INTRODUCTION
Name of project: Shop in a Box
Description:
Shop in a box is a friendly app that can be used by everyone. It’s an app that will save you in times
of difficulty in grocery shopping. Shop in a box is in partnership with SM Supermarket, Puregold, Shopwise
and Robinson’s Supermarket which makes it even better and convenient with everyone. The Shop in a
Box works by first asking the customer his/her order and show the available stocks each company and
also to show the price for each purchase. The app will display the limit of orders to clarify the capacity
that the Shop in a Box can deliver to the customers. This app will make our daily lives better and it will not
only have use for market sellers but also for everyone that wants a delivery. If ever there are no stock
available in the chosen market, it will automatically transfer you to the next company that can provide for
you.
Objectives:
✓ Our objective is to assist customers especially those people who are unable to come physically
to the stores.
✓ Second, is to help our customers to be productive at work; for they can be more focused in
work and will not worry about grocery shopping. It will provide more time to plan and budget
their money at the same time.
Goal:
The app will help lessen the stress of customers to be jammed in traffic and avoid online
scamming since the company partners are trusted.
Purpose:
The purpose of creating “Shop in a Box” app is to help those busy people save time from going
to any partner store or have weekly groceries. The app will also help to lessen the time that they use for
shopping and spend more time with their family.

Vision:
Our vision is to create a hassle-free grocery shopping experience for our customers.

Mission:
We will do our best to provide this app to be used by different customers especially the Senior
Citizens, Persons with Disability (PWD’s) and the Working People like Single Parents, etc. in the
Philippines by:
• Earning the trust of our users and securing their personal information given to us;
• By implementing terms and policies for the users and the companies involved and
• By delivering high quality goods and beverages.

Type of Business: Food Business

Business Category: Retailer

1
 MANAGEMENT
Type of Ownership: Sole Proprietor or Sole Proprietorship

Organizational Chart:

ROLES RESPONSIBILITIES
General Manager ✓ Making that the departments works at their best.
(Thea Dellosa) ✓ Keeps an eye of everything revolving around the company.
✓ The secretary is responsible for the booking of meeting and
✓ Secretary appointments and maintaining the general managers schedules.
I.T. ✓ The person who will check, maintain and enhance the application for
(Jessie Aguila) greater use.
✓ Responsible for the programs and the technicalities of the application.
✓ Programmer (2) ✓ To build, maintain updated, efficient computer systems and networks to
✓ Maintenance optimize the role of technology.
Staff (2) ✓ The assistant is responsible for note takings and the scheduling of
✓ Assistant meetings with the staff or manager/head.
✓ Monitors the sales and expenditure of the company.
✓ Develop strategic marketing plans for the future of the company.
Marketing Manager
✓ Responsible for having strong communication skills and ability to
(Joanne Celeste)
understand and analyze trends for the company to keep up with the
✓ Marketing Staffs innovations to make company's work easier.
✓ Marketing staffs are responsible for promoting the company’s service.
(9)
✓ Responsible for driving up the sales of the company’s service.
✓ Assistant
✓ The assistant is responsible for the scheduling of meetings with the staff
or manager/head.

2
 ✓ Making sure that all the delivery box is sent in the good quality and just
Operation Manager
in time.
(Cielo Lucas)
✓ Keeping the process neat and well systematized.
✓ Production staffs are responsible for the packing of goods.
✓ Production Staffs
✓ Responsible for buying the goods from the grocery store partners.
(10)
✓ Delivery staffs such as drivers are responsible for the delivery itself and
✓ Delivery Staffs
to make sure that the goods reach the customers in good condition and
(10)
just in time.
✓ Assistant
✓ The assistant is responsible for the scheduling of meetings with the staff
or manager/head.
✓ Controls the money that goes in and out in the company.
✓ Responsible for budgeting the company’s financial needs.
✓ Responsible for providing financial plan and information.
Financial Manager
✓ Responsible for interpreting financial data.
(Kristel Nietes)
✓ Responsible for formulating strategic and long-term business plans.
✓ An accountant is responsible for assisting in budgeting, project
✓ Accountant
management and analyzing and collecting account information and
✓ Assistant
preparing balance sheets.
✓ The assistant is responsible for note takings and scheduling of meetings
with the staff or manager/head.

3
 MARKETING
Product: Shop in a Box (Service)

4P’s Marketing Product:

✓ Product: Shop in a Box (Service)

✓ Price: Application is FREE;
Price per grocery item is same as Supermarket Price (VAT
inclusive);
Delivery charge is ₱50.00 plus ₱2.50 per km;
Minimum amount per delivery is ₱2,000.
✓ Place: Main Office @ PUPSJ Main Building 3rd floor, Room 306

✓ Promotion:
Step 1: Post TV Commercials in every supermarket (SM, Puregold, Rustans and
Shopwise)
Step 2: When you get the app, you can register your SM advantage, Puregold perks and
Rustans Supermarket Card.
Step 3: Earn points/rewards for every minimum box purchase.

Elevator Pitch:

Good day! I am Thea Dellosa, General Manager of Tom Goods Corporation. We would like
to introduce you to “Shop in a Box” which is an application in partnership with SM Supermarket,
Puregold, Rustans Supermarket and Shopwise. We have a variety of goods – from veggies, fruits,

4
 chips and even meat, waiting to be purchased and delivered straight to your doorstep. We provide
options like paypal and cash on delivery as a mode of payment. In Shop in a Box, we offer
convenience to our customers by being a one click away grocery store.

Business Canvass:

5
Mind Mapping:

SWOTT (Strength, Weakness, Opportunities, Threats and Trends)

You are to identify and set according to your business project.

• With the use of this app, Senior Citizens, Persons with Disability (PWD’s),
Working People like Single Moms, etc. will not experience traffic in going to
malls to grocery shopping.
• PWD's, and senior citizens can now grocery shop and help their love ones

S
just by using this app while sitting comfortably.
• Working people like single Moms and night shift workers can now spend
more time with their family by saving time from grocery shopping in malls
with the use of this app.
• Letting people who were working to be productive and for them to put
more attention on working. Also, for people whose on work and don’t have
Strengths time to go to groceries and buy what they need.
• Faster Delivery with the use of motorcycles and use of experienced drivers
behind the wheel of a truck that's going to be used in delivering large
number of items to different houses.

WWeaknesses
•
•
•
Grocery stocks may not always be available.
Low delivery charge may affect company's financial state.
People may not be interested especially those who were near in super
markets.

6
 • Shop in A Box has the ability to sell the product of the chosen department
stores without any hassle to them and for their customer. This makes an
opportunity to the department stores to have more sales without much of
a man power because the app will do the ordering work for them.

O
• The app will also benefit the customers because shopping online is easier
and it is trustworthy when it comes to their personal information.
• This will make a valid opportunity for the Shop in a Box company to gain
more trust from customers and convince them that they are reliable when
it comes to customer services
• Shop in a Box can expand into nationwide if the market sales will continue
Opportunity
to increase and if the demand of the customer will increase
• The developer will continue to upgrade the app so the customers will shop
more comfortably and they will recommend it to their friends
• Our company can go bankrupt because of the low delivery charge, which is
one of the weaknesses of our company. Our company dealing with
financial needs can be the one to pull our company down or worst may end
up to nothing.
• If our company would increase the delivery charge, people might lose
interest in our app and might think of bearing with the traffic than to pay
more for delivery charge.
•

T
Our company can go bankrupt because of the sudden raise in the Oil price.
The company may not be able to expand their business anymore and may
not be able to support themselves when this happens.
• In delivering everyday with the use of vehicles, a large chance of an
accident to happen is always present. Driving in broad daylight or at night
doesn't secure your safety. It's a threat to us because these accidents may
Threats take effect on our company.
• Irresponsible Drivers may get in our company without us knowing. People
nowadays are not easy to trust and that's why we become fooled and just
like this threat, some drivers might be irresponsible and cause damage to
our company by failing to deliver or by delivering spoiled product.
• Our competitor would most likely be "Honest Bee" because of its similarity
in delivering products to customers.

TTrends
• People are using technologies such as phones, tablets, iPad, etc. Which
makes it easy to access our app.

7
 TECHNICAL
Product/Service: Shop in a Box

Business Operation: (Product Process, Procedures and Flowcharts)(separate each area)

(1) (2) (3)

1. Process (User Interface)

8
2. Procedures

9
3. Flowchart

10
Pseudocode:

1. Start app
2. Ask if customer already has an account
3. If no, signup by inputting personal information
4. Ask if customer has credit card
5. If no, enter credit card number and accept terms and conditions. Then proceed to log in.
6. If customer already has an account already
7. Log in by inputting username and password.
8. Show user interface (menu)
9. Choose which store you prefer to grocery shop.
10. Select the kind of product you want to buy (e.g. meat)
11. Select the type of product you want to buy (e.g. pork)
12. Proceed to checkout by determining if you want to pay by credit card or COD
13. If you’re paying with credit card, show item/s and total price
14. Enter credit card number and wait for the delivery to arrive and enjoy your groceries.
15. If COD, show item/s and total price
16. Enter amount
17. Wait for the delivery to arrive and enjoy your groceries.

Customers:
Individual (P2,000) Minimum
1. Working People – Single parents, BPO’s -night shifts,
2. PWDs
3. Senior Citizens

11
 FINANCIAL
Shop in a Box is a free app for our customers.

Delivery Charge:

Dc= Delivery Charge: ₱50.00

Kmr= Per KM rate: ₱2.50

Formula: [dc+(kmr*km)]

[50+(₱2.50*km)]

Grocery:

Shop in a box will have the same in-price store for all the goods plus 12% VAT.

Formula: Total*0.12

Advertisements:

Target advertisers: 10

Formula: (200,000*2)/10

Developmental Cost:

Delivery Vans: 100,000

Delivery Motorcycle: 100,000

Packaging: 20,000

Fixed: ₱50
Delivery Charge
Per KM: ₱2.50 [50+(2.50*km)]
Shop in a box will have the same in-
Grocery Pricelist Total*0.12
price store for all the goods

Advertisements Target Advertisers: 10 (200,000*2)/10

Developmental Costs Delivery Vans 100,000

Delivery Motorcycles 100,000

Packaging 20,000

Laptop 40,000

12