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Abstract:
In the landscape of entrepreneurial ecosystems of emerging markets, startups and innovations
are dynamic in nature, which is shaped by availability of resources, obstacles, and stakeholders.
With a focus on Saudi Arabia, an emerging market with a host of startups, an extensive
literature review is conducted to understand the nuances of promoting innovation through
startups. The study aims to examine the multifaceted dimensions of entrepreneurial ecosystem
of Saudi Arabia. A qualitative approach (interviews and case studies) is adopted for the study.
The research work explores the entrepreneurial mindset among the Saudi citizens, their
intentions, skills, driving force towards entrepreneurial activities. It also examines the effects
of government policies, access to funds for startups and presence of good infrastructures in
promoting innovations.
The study observed that…………………….
The study could be helpful to the different stockholders of the Saudi Arabian ecosystem in
understanding the business environment as a whole, factors behind the growth of startups. It
may also be helpful to the government and policy making bodies to make strategies to enhance
business environment and foster innovations through startups.
1.2 Significance
The goal of this study is to explore how entrepreneurial ecosystem in Saudi Arabia supports
innovation through startups. The findings of this study may provide valuable insights for
developing strategies to nurture innovation and foster startup growth. By understanding the
factors influencing entrepreneurial behavior and innovation, policymakers can adapt
regulations to better assist startups and promote innovative ecosystems. Additionally, investors
and venture capitalists can use present study's conclusions to identify promising enterprises
and potential investments, potentially leading to increased economic growth. The governments
may take initiatives to promote knowledge exchange, strengthen research institutions, establish
networks of support for entrepreneurs, ease the fund access, and organise startup promotional
events.
EMERGING ECONOMY
2%
Europe 4%3%
North America 5%
Asia
Latin America 16% 41%
MENA
Sub-Saharan Africa
Oceania
29%
Fig. 1: Share of Emerging markets (Startup Genome, 2023)
2.1 Entrepreneurial ecosystem
Moore coined the term “Ecosystem” in his article published in Harvard Business Review
during the 1990s. He stressed that businesses operate in an environment comprising of
interconnected firms, suppliers, financiers, and customers (Moore, 1993). This environment,
termed as ecosystem, facilitates entrepreneurs to discover opportunities, introduce innovative
products, collaborate with established enterprises to develop and scale up the business. The
entrepreneurial ecosystem is defined as a dynamic and interconnected network of
entrepreneurs, investors, policymakers, educational institutions, and support organizations.
These ecosystems bring together various elements such as social networks, support
organizations, infrastructure, and cultural norms that facilitate entrepreneurial activities (Li,
2010). They are the wheels of development. Growth and development of any country are
directly linked with the promotion of entrepreneurial ecosystem of the country. The public-
private model in fostering entrepreneurial education has a significant and positive result in
improving attitude and intention of public towards entrepreneurship (Silveyra et al., 2021).
Entrepreneurial ecosystems play a crucial role in fostering innovative start-ups (Hassen, 2020).
For the growth of entrepreneurial ecosystem, awards, recognition, and innovation promoting
activities are important tools which encourages startups, and entrepreneurs to come with
innovative ideas to foster growth and development (AlAstal, 2023). Thus, ecosystem acts as
catalyst to encourage startups to move forward for growth and provide essential nutrients for
their incubation and success.).
The ecosystem comprises of human resources with entrepreneurial mindset which is the most
important driving force behind successful enterprises and ever growing ecosystems.
Isenberg is one of the frameworks contributed significantly to entrepreneurship ecosystems
(Brown, 2014). It emphasized that successful entrepreneurship is not just about the individual
entrepreneur or startup but is embedded in a broader system or ecosystem. The frameworks
encompass six domains with twelve sub-elements including policy, markets, human capital,
finance, culture, institutional and infrastructural supports.
One of the components of the Isenberg that explains the dynamic of entrepreneurial ecosystem
is policy regulated by the government. Promoting innovation and entrepreneurship throughout
the nation or within a specific region is an essential responsibility of the government
(Fuerlinger et al., 2015). Additionally, it refers to the degree to which government and
leadership not only endorse and promote entrepreneurial endeavours but also establish rules
and regulations to oversee them (Liguori et al., 2018).
Another domain in Isenberg that shapes the dynamic of entrepreneurial ecosystem is market.
It is the extent to which entrepreneurs have access to early adopters, distribution channels
(Liguori et al., 2018), and network of entrepreneurs and multinational corporations (Silva et
al., 2021). It also encompasses of proficiency in product development, establishing reference
customers, and receiving initial reviews (Ali et al., 2021).
Human capital is the third domain in Isenberg. It involves having a skilled labour force and
efficient educational institutions that foster and endorse entrepreneurship (Ashri, 2013). The
cultivation of human capital is essential for securing sustainable economic advantages.
One of the most significant contributions of a healthy entrepreneurial ecosystem is providing
the financial resources required to start or expand a business (Karaki, 2021) as indicated in
Isenberg. Suitable financing involves exploring debt and equity funding options accessible to
entrepreneurs, including bank loans, and venture capital.
Culture is another domain in Isenberg that reveals an inspiring culture which enhances the
social standing of entrepreneurs, shares success stories, and encourages risk-taking and
experimentation (Ashri, 2013). The entrepreneurial ecosystem is significantly influenced by
the cultural context and societal attitudes, as evidenced by people's perspectives on
entrepreneurship, the prevailing conditions, and expectations related to initiating a business
(GEM, 2012).
To foster the development and expansion of entrepreneurial businesses, it is imperative that
entrepreneurs have access to resources as a support, the final domain in Isenberg. Hence,
institutional support plays a crucial role in the sustainability of entrepreneurial activities,
serving as a means of promotion, facilitation, and support.
In the 2023 Global Startup Ecosystem Index, Saudi Arabia was lagging at 66th position,
emphasizing the need to foster innovation and entrepreneurship in order to drive economic
growth and technological advancements (reference: Global Startup Ecosystem Index). The
significance lies in the creation of dynamic innovation hubs that not only contribute to job
creation and attract investments but also enhance the nation's global competitiveness. However,
challenges emerge for countries with lower rankings, indicating potential obstacles such as
regulatory complexities, limited funding, and insufficient infrastructure. Bridging these gaps is
essential to ensure a conducive environment for startups to flourish globally, fostering
economic development and technological progress. The stockholders of an entrepreneurial
ecosystem could be categorized as individuals with entrepreneur aspirations, and the systems
facilitating and encouraging them, thus the factors influencing an entrepreneurship are
Innovation and Entrepreneurship, and the Ease of Business. These two aspects have been
described in the following paragraphs.
2.2 Innovation and Entrepreneurship
The Theory of Planned Behavior (TPB) has become one of the most utilized theories in terms
of explaining and predicting behaviours of individuals. The TPB’s main assertions are that
behavior is preceded by one’s intentions to perform the behavior and perceived control over
the behavior (Ajzen 1991). According to the TPB, an individual's aspirations as an entrepreneur
include their desire and commitment to engage in entrepreneurial activities. A person's startup
intention is a tangible manifestation of their intent to launch and manage a business. The level
of effort people is willing to put into completing a particular task is shown by their intentions,
which are a representation of the motivational variables affecting and moulding people's
behavior. Almost all entrepreneurship scholars that have incorporated the TPB into their
research establish the foundation that starting and growing a business are planned behaviours
(Kolvereid and Isaksen 2006; Krueger and Reilly 2000; Krueger et al. 2000).
Krueger et al. (2000) state that much of human behavior is planned, and it is difficult to envision
starting a business where a startup is launched simply as a conditioned response to a demand”.
Entrepreneurship is an intentional process in which individuals cognitively plan to carry out
the behaviours of opportunity recognition, venture creation, and venture development.
According to TPB, intention to start an entrepreneurial venture depends on personal desirability
of entrepreneurship (personal attitude), the social acceptability of entrepreneurship to a
normative reference group (subjective norms) and the perceived feasibility and control of
actually becoming an entrepreneur (perceived behavioural control) (Ajzen, 1991).
The Entrepreneurial Event model (TEE) (Shapero & Sokol, 1982) suggests that starting a new
business hinges on two crucial components: the individual's entrepreneurial intentions
(credibility), and the occurrence of a significant event like influence of partner, mentor,
investor, or idols. These events necessitate certain degree of feasibility (financial support,
mentor, partner, and family) desirability (culture, family, mentor, and peers) and readiness to
act on the business opportunity. Thus, innovative behavior is as a fundamental pillar for
startups, deeply ingrained in the entrepreneurial ethos (Lee, 2019). Schumpeter (1934)
expressed similar opinion with the ground-breaking contributions for understanding the
transformative power of innovation through the lens of creative destruction, a process integral
to fostering economic advancement. From the literature review, it is observed that to explore
innovative and entrepreneurial endeavours, two major aspects need to be explored are;
Entrepreneurship Mindset among Saudi citizens, and how unexpected events and
Technological Advancements are driving them towards entrepreneurship.
2.2.1 Entrepreneurial mindset
The entrepreneurial mindset, influenced by the Theory of Planned Behavior (TPB) and the
Entrepreneurial Event Model (EEM), reflects individuals' attitudes and traits regarding
entrepreneurship. Entrepreneurial mindset is defined as the ability for critical and creative
thinking (Handayati et al., 2020) and it is a key element in triggering new venture creation and
involves various decision-making processes within entrepreneurial ecosystems (Ogunsade et
al., 2020). It includes motives, skills, and thought processes contributing to entrepreneurial
success (Wesarat et al., 2022). Creativity is considered an important component of many
entrepreneurial ventures (Davis et al., 2016). This encompasses characteristics such as risk-
taking propensity, creativity, initiative, and resilience (Jiatong et all., 2021). Within TPB,
positive attitudes and perceived control over entrepreneurial actions, shape intentions towards
entrepreneurship. Meanwhile, EEM highlights how an entrepreneurial mindset predisposes
individuals to recognize and respond to opportunities within the ecosystem triggered by events.
2.2.2 Unexpected events and technological breakthrough:
The Entrepreneurial Event Model (EEM), reltes the individuals' attitudes and traits regarding
entrepreneurship when faced with some unexpected events. The unexpected events refer to
unforeseen external factors which disrupt the entrepreneurial activities or make drastic changes
to individuals or general public life (Drucker, 1985, & Gries and Naurde, 2021). These events
may include economic downturns, regulatory changes, or shifts in market demand. These
events test the resilience of the individuals, and ecosystem as a whole. Within the TPB,
unexpected events force individuals to reassess their attitudes and perceptions and search for
entrepreneurial scope, and feasibility. Schumpeter and Drucker (1985) places significant
emphasis that newer generation technologies replace the existing or older generation
technologies, driving technological innovation to foster economic growth and development.
Technological advancement and breakthroughs, as aligned with TPB and EEM, reflect
Schumpeter's notion of "Technological entrepreneurship," where entrepreneurs leverage new
technologies to create innovative products or services to replace older technologies.
Schumpeter argued that technological progress disrupts existing industries, creates new
markets, and drives economic transformation.
5. Theoretical Framework
This study is supported by a theoretical framework that aligns with established theories to
improve its analytical basis. The relevant theories are; Entrepreneurial Event Model (Shapero
& Sokol, 1982), the Theory of Planned Behavior (Ajzen, 1991), and Institutional Theory (Yang
and Morgan, 2011). These theories highlight how innovation and entrepreneurship as well as
ease of doing business have a significant impact on the growth of the entrepreneurial
ecosystem. The variables and the related hypothesis are described in the following paragraphs.
With growth of the startup taken as dependent variable, the theoretical framework of the study
is shown in the Figure 1.
Fig. 1: Theoretical Framework
The views on the link between the independent variables (Innovation & entrepreneurship, and
Ease of business) and the success of startups may be influenced by the moderator variables like
Gender, Age, Designation, and Education. While the individual characteristics like gender, age,
and designation may influence the behavioural pattern. The ease of business in a country may
have significant overall influence on the ecosystem. The nation with positive government
policies, greater access to capital, infrastructure like presence of world class
research/educational institutions, and business possibilities, all of which could have a
favourable effect on the link between innovations and startup activities. On the other hand, a
lack of these resources and market limits, may make it harder converting startup activities into
profitable ventures. As the success of startup activities may have direct contribution into the
economic growth of a country; growth of startup is taken as dependent variable. The dependent
variable (growth of startup) shows the influence of by independent variables (Innovation &
entrepreneurship, and Ease of business) on individuals towards entrepreneurship.
6. Methodology
A qualitative empirical research has been conducted to explore the Saudi Arabian
entrepreneurial ecosystem. This study targeted a diverse range of participants across various
roles within the Saudi Arabian entrepreneurial ecosystem, including entrepreneurs, investors,
policymakers, and support organizations. The researchers employed a stratified random
sampling technique, categorizing participants based on their roles, experience levels, and
gender. Individuals with different capacities (including entrepreneurs, investors, policymakers,
and support organizations) within a startup ecosystem are approach and interviewed (for 30-60
minutes each) within the entrepreneurial ecosystem in emerging markets like Saudi Arabia.
The findings of the study are described in the following paragraphs.
A qualitative empirical research has been conducted to explore the Saudi Arabian
entrepreneurial ecosystem. This study targeted a diverse range of participants across various
roles within the Saudi Arabian entrepreneurial ecosystem, including entrepreneurs, investors,
policymakers, and support organizations. The researchers employed a stratified random
sampling technique, categorizing participants based on their roles, experience levels, and
gender. Individuals with different capacities (including entrepreneurs, investors, policymakers,
and support organizations) within a startup ecosystem are approach and interviewed (for 30-60
minutes each) within the entrepreneurial ecosystem in emerging markets like Saudi Arabia.
The findings of the study are described in the following paragraphs.
Part of findings……...
8. Conclusions
The governments may take initiatives to promote knowledge exchange, strengthen research
institutions, establish networks of support for entrepreneurs, ease the fund access, and organise
startup promotional events………………..
……………….
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