FameSense-Sentiment Overview2024

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Info@famesense.

ai

Unravel the
Social Media Sentiments
Advanced social media sentiment analytics powered by deep
learning to tailor insights for various industries and customer needs.

FameSense excels in
social media analytics.

Expert team skilled in data


analysis and processing.

Specialization in sentiment
analysis for public opinion. Works with various social
media platforms.
Utilizes advanced NLP
algorithms for insights.
Provides tailored industry-
specific solutions and
Offers real-time
strategic recommendations.
monitoring and custom
reports.

Insights Module key features & Benefits

DISCOVERING MEASURING REPORTING ALERTING

Rethink & change the way communities are perceived across your organisation from a
“Support role” to a “Value driver” by bringing actionable insights ongoingly!

For more information visit www.famesense.ai, Email: Info@famesense.ai


Unravel the
Social Media
Sentiments behind
the screens with
FameSense.
At FameSense, we decode the digital heartbeat of
public opinion with AI-driven sentiment analysis.
Discover what the world feels about your brand in
real-time, across languages and borders.

FameSense brings clarity to the chaotic world of social media. Our platform offers a
comprehensive analytics suite, designed to convert social sentiments into strategic assets.
With real-time data capture and multilingual support, we empower brands to make
informed decisions, shape public perception, and elevate their market position.

Global Reach Real-Time Advanced NLP


Analytics across 187
Monitoring Cutting-edge natural
languages and 196 Immediate insights language processing
countries. into brand sentiment. for nuanced
understanding.

Seamless API
Deep Analytics Custom Reports Integration
Benchmarking and Tailored insights to fit For a cohesive
measurement for unique brand needs. analytics experience.
informed strategies.

Whether you're a burgeoning startup or an established multinational, Fame Sense is your


partner in navigating the digital landscape. Our services are ideal for those seeking to
harness the power of social media, manage reputation, engage audiences, and drive growth
through informed data-driven strategies.

For more information visit www.famesense.ai, Email: Info@famesense.ai


FameSense
Industry Benefits

Tech Startups
Gain early insights into
market acceptance
Iterate products quickly
Retail Brands Media Agencies
based on feedback
Enhance customer Optimize ad campaigns
experience for engagement
Tailor marketing Monitor real-time public
strategies to consumer reaction to content
sentiment

Financial Institutions
Gauge investor
sentiment and market
trends
Hospitality Services Manage brand
Improve service by reputation and trust Automotive
understanding guest Manufacturers
needs Track consumer opinions
Adjust offerings to market on new models
trends Innovate based on user
experience feedback
Healthcare Providers
Understand patient
feedback and concerns
Promote health
initiatives effectively
Educational Institutions
Real Estate Companies
Monitor educational
trends and feedback Identify market demands
Align offerings with and sentiment
student interests Enhance customer
engagement and
satisfaction

For more information visit www.famesense.ai, Email: Info@famesense.ai


Closer through DATA
360 view on the
consumer’s
world
Single source of truth -
Social data + integration

Market-leading external data coverage

187 languages across 196 countries

150+ million sources

Owned, earned, and paid media

Text, image, video and speech

Internal customer data for enriched intelligence

1st party (reviews, surveys, feedback)

Business impact metrics (sales, leads)

Website analytics (Adobe Analytics/Google Analytics)

Range of other data

For more information visit www.famesense.ai, Email: Info@famesense.ai


Maximize impact with
Our proven
PMP framework

Protect Promote
Brand protection and Conversations in context to uncover
reputation management brand Insights

Issue tracking Influencer management

Reputation management Content ideation

Crisis management Consumer insights

Competitive intelligence

Trend research

Campaign optimization

Measure
Performance measurement
and reporting

PR measurement

Social measurement

Brand health measurement

For more information visit www.famesense.ai, Email: Info@famesense.ai


Native AI driven analytics
on text, image and
videos

Data Cleaning Translations


Increase data relevancy up to 99% even Automate translations to make sure you
on complex brands. never miss a story in your analysis.

Emotions Classification
Analyze emotions to understand Easily segment data by buying lifecycle,
sentiment. issue categories, products, and more.

Images Clustering
80% of images don’t reference brands in Contextualize the data to understand what
the accompanying text. key themes are driving the coverage.

Sentiment
Get sentiment analysis that is up to 90%
accurate

For more information visit www.famesense.ai, Email: Info@famesense.ai


FameSense
Key Features

Analytics Quick Search Command Center API


Find actionable Google for social - for Visualize your data API for integration of
insights through quick brand insights - make faster data, analytics, and
powerful listening, and trends. decisions and plan visuals.
analytics, strategically with
benchmarking, and real-time data
measurement. visualization.

Customer Data+
Combine your AI Engine
internal data like Ensure the most
Review Tracker
surveys, emails, call Custom Scoring accurate and
Assemble a single center data, etc. with thorough data
source of truth Customize KPIs to
social media data to through access to
through the addition establish smart
get one single source our powerful AI
of reviews. baselines for precise
of truth. Engine.
measurement.

For more information visit www.famesense.ai, Email: Info@famesense.ai


Empower your
business with
FameSense

Understand conversations in context


Analyze social, media, consumer, and customer data sources in
one place

Native AI driven analytics


The only platform with text, image, and videos analysis

Proven methodologies
Prebuilt algorithms and flexible frameworks based on use cases to
drive adoption

You are a strategic partner


We listen, learn and innovate based on our customers

The power of understanding what consumers are saying, where they are saying it
and why

For more information visit www.famesense.ai, Email: Info@famesense.ai


FameSense
Sentiment Engine
FameSense sentiment is based on
deep learning algorithms that can be
adjusted by use case, industry, or
customer need.

FameSense offers two options for


sentiment:
FameSense sentiment

FameSense has trained different machine learning


models using tens of millions of examples reviewed by
humans and combined these classifiers to achieve an
average 90% accuracy. We achieve a high accuracy by
applying the latest deep-learning methods by using
neural networks. The algorithms are able to interpret
human emotions, basic types of irony, and sarcasm

Customer specific sentiment, based on one


of three methodologies:
Custom machine-learning categories. Customers
can train their own machine-learning sentiment
models
Rules: Users have the option to apply rules using
advanced Boolean queries to override the generic
sentiment i.e., “if then else” rules
Manual curation: Sentiment can be manually
overridden by humans in the system interface. It’s
possible to use a third party tagging system and
then upload the results into Dake’s system via Excel
Upload or API

For more information visit www.famesense.ai, Email: Info@famesense.ai


Reports and
Alerts

Develop customized reports based on your objectives to show a single


source of truth across all brands, departments, and regions. With
flexibility for scheduling or triggered automation, distribution lists, and
format, reports and alerts can be built to suit any need from C-suite to
the analysts

For more information visit www.famesense.ai, Email: Info@famesense.ai


FameSense
Channel Analytics

Make data-driven decisions on your performance by using KPIs such


as follower growth, activity, engagement rate, response rate, reach,
and share of voice

Cross channel metrics


13 channels & more than 30 KPIs

Social performance measurement


Top KPIs about your owned media
performance

Audience measurement
Demographics, habits, and
preferences of your audience

Social competitive analytics &


benchmarks
Evaluate your strengths and
weaknesses, identify opportunities

For more information visit www.famesense.ai, Email: Info@famesense.ai


Influencers based on
your audience
segments

Use real-time analytics to identify influencers based on content they


write about and brands they promote (through visual analytics)

Identify influencers based on occupations,

interests, affinities, engagement, reach

Identify quickly the connection between your

influencers and their communities

Focus on your audience:


Who are your main influencers?

How are they connected?

Which ones are the most connected?

See relationships and dig into the

communities that matter to you

For more information visit www.famesense.ai, Email: Info@famesense.ai

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