BE 313 - Managerial Economics (BSA)

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Department of Accounting Education

BE 313 – Course Syllabus

COURSE INFORMATION
1. Course Number : BE 313
2. Course Name : Managerial Economics
3. Course Description : This course presents concepts and principles from the perspective of managerial economics. Emphasis is
placed upon the importance of critical evaluation of different choices in coming up with managerial
decisions in business. Topics include key measures of a business operation, demand and pricing, production
and its related costs, economics of organization, market equilibrium, market structure, and market
regulations.
4. Pre-requisite : None
5. Co-requisite : None
6. Credit : 3.0 units Lecture
7. Class Schedule : 5 hours per week (1 term)
8. Program Educational Objectives (PEO) of BSA:
Five (5) years after graduation, graduates of the BS in Accountancy program shall:
1. Demonstrate technical and professional competence in the practice of the profession: private, government, academe and
public accounting.
2. Involve in continuing professional development through participation to trainings, seminars, conferences and further studies.

9. Students Outcomes (SO) of BS Accountancy and their links to PEO:


PEO
Upon completion of the program, students of the BSA program will be able to:
1 2
SOa Articulate and discuss the latest developments in the specific field of practice. 
SOb Effectively communicate orally and in writing using both English and Filipino. 
SOc Work effectively and independently in multi-disciplinary and multi-cultural teams. 
SOd* Act in recognition of professional, social, and ethical responsibility. 
SOe Preserve and promote "Filipino historical and cultural heritage." 
Perform the basic functions of management such as planning, organizing, staffing, directing and
SOf 
controlling.
Apply the basic concepts that underlie each of the functional areas of business (marketing,
SOg* finance, human resource management, production and operations management) and employ 
these concepts in various business situations.
Select the proper decision making tools to critically, analytically and creatively solve problems
SOh* 
and drive results.
Express oneself clearly and communicate effectively with other stockholders both oral and
SOi 
written forms
Apply information and communication technology (ICT) skills as required by the business
SOj 
environment.
SOk Work effectively with other stakeholders and manage conflict in the workplace. 
SOl Organize and lead groups to plan and implement business related activities. 
SOm Demonstrate corporate citizenship and social responsibility. 
SOn Exercise high personal moral and ethical standards. 

Resolve business issues and problems, with a global perspective and particular emphasis
on matters confronting financial statement preparers and users, using their knowledge
SOo* and technical proficiency in the areas of financial accounting and reporting, cost 
accounting and management, management accounting, auditing, taxation and accounting
information systems.
Conduct accounting research through independent studies of relevant literature and 
SOp
appropriate use of accounting theory and methodologies.
Employ technology as a business tool in capturing financial and non-financial information,
SOq 
generating reports and making decisions.
SOr* Apply knowledge and skills that will enable them to successfully respond to various types of 

Effectivity: August
BE 313: Managerial Economics Revision No. 01 Page 1 of 7
2022
Department of Accounting Education
BE 313 – Course Syllabus

assessments (including professional licensure and certifications).


Maintain a professional commitment to good corporate citizenship, social responsibility and
SOs 
ethical practice when performing functions as a professional accountant.
Participate in various types of employment, development activities, and public discourses, 
SOt
particularly in response to the needs of the communities one serves.
Note: * SO being addressed in this course

10. Course Outcomes (CO) of BE 313 and their links to SO:


Upon completion of the course, SO
students of the BSA program are
expected to: a b c d e f g h i j k l m n o p q r s t
Grasp the underlying
concepts of managerial
economics, understand
their relationships, analyze
CO 1 L L L L L
their effects on firms and
markets, and ultimately be
able to apply them in real–
world situation.
Use economic models to
isolate the relevant
elements of a managerial
problem, identify their
CO 2 relationships, and formulate L L L L L
them into a managerial
model to which decision
making tools can be
applied.
Legend: L = Facilitate LEARNING of the competencies (input is provided and competency is evaluated)
P = Allow student to PRACTICE competencies (no input but competency is evaluated)
O = Provide OPPORTUNITY for development (no input or evaluation, but there is opportunity to practice the competencies)

Effectivity: August
BE 313: Managerial Economics Revision No. 01 Page 2 of 7
2022
Department of Accounting Education
BE 313 – Course Syllabus

Program Educational Objectives (PEO)


VISION
The University of Mindanao envisions to be a
leading globally engaged university creating
sustainable impact in society.

MISSION Demonstrate technical and professional


competence in the practice of the profession:
The University of Mindanao seeks to provide a
private, government, academe and public
dynamic learning environment through the
accounting.
highest standard of instruction, research, Involve in continuing professional development
extension, and production in a private non- through participation to trainings, seminars,
sectarian institution committed to conferences and further studies.
democratizing access to education.

VALUES
Excellence, Honesty and Integrity, Innovation
and Teamwork

CORE COMPETENCY
Quality, Affordable, and Open Education

Program Intended Learning Outcomes (PILO)

Course Outcomes (CO)


Articulate and discuss the latest developments in the specific field of practice.
Effectively communicate orally and in writing using both English and Filipino.
Work effectively and independently in multi-disciplinary and multi-cultural teams.
Act in recognition of professional, social, and ethical responsibility..
Preserve and promote "Filipino historical and cultural heritage."
Perform the basic functions of management such as planning, organizing, staffing, directing and
controlling..
Apply the basic concepts that underlie each of the functional areas of business (marketing, finance,
human resource management, production and operations management) and employ these Grasp the underlying concepts of managerial
concepts in various business situations.
economics, understand their relationships, analyze
Select the proper decision making tools to critically, analytically and creatively solve problems and
drive results. their effects on firms and markets, and ultimately
Express oneself clearly and communicate effectively with stakeholders both in oral and written be able to apply them in real–world situation.
forms. Use economic models to isolate the relevant
Apply information and communication technology (ICT) skills as required by the business
environment elements of a managerial problem, identify their
Work effectively with other stakeholders and manage conflict in the workplace. relationships, and formulate them into a
Organize and lead groups to plan and implement business related activities. managerial model to which decision making tools
Demonstrate corporate citizenship and social responsibility.
Exercise high personal moral and ethical standards can be applied.
Resolve business issues and problems, with a global perspective and particular emphasis on matters
confronting financial statement preparers and users, using their knowledge and technical
proficiency in the areas of financial accounting and reporting, cost accounting and management,
management accounting, auditing, taxation and accounting information systems.
Conduct accounting research through independent studies of relevant literature and appropriate
use of accounting theory and methodologies.
Employ technology as a business tool in capturing financial and non-financial information,
generating reports and making decisions.
Apply knowledge and skills that will enable them to successfully respond to various types of
assessments (including professional licensure and certifications).
Maintain a professional commitment to good corporate citizenship, social responsibility and ethical
practice when performing functions as a professional accountant.
Participate in various types of employment, development activities, and public discourses,
particularly in response to the needs of the communities one serves.

Effectivity: August
BE 313: Managerial Economics Revision No. 01 Page 3 of 7
2022
Department of Accounting Education
BE 313 – Course Syllabus

11. CO and Assessment Task Alignment


Assessment Task Assessment
CO Coverage
Theory-based Practiced-based Schedule
Grasp the underlying concepts of
managerial economics, understand their
Multiple Choice First and Second
1 relationships, analyze their effects on Part I to III
(100%) Examination
firms and markets, and ultimately be able
to apply them in real–world situation.
Use economic models to isolate the
Multiple Choice Third Examination
relevant elements of a managerial Part IV and V
(100%)
2 problem, identify their relationships, and
formulate them into a managerial model
Multiple Choice Final Examination
to which decision making tools can be Part I to VII
(100%)
applied.
Note: Final assessment will be a comprehensive examination (from first topic to the last) in a Multiple Choice Questions.

12. Assessment Task Details (Theory-based)

Assessment
Coverage Assessment Task Details
Schedule
First Exam Part I Multiple Choice Topics included in this assessment task are introduction to economics, basics of
Questions managerial economics, its nature, scope and relationship to other fields of
(100% of the discipline. Analyzing economic problems in coming-up proper decision makings,
exam) theory of the firm and profit measurement are also part in this assessment.
Lastly, topics on demand analysis, supply analysis, market equilibrium, elasticity
and its implication to managerial decisions, types of demands and demand
forecasting are included in this assessment task.
Second Part II and III Multiple Choice Topics covered in this assessment task are: Utility, Law of Marginal Utility,
Exam Questions Indifference Curves, Budget Line, Consumer Equilibrium, Income and
(100% of the Substitution Effect concepts. Production and its Analysis, Stages of Production,
exam) Optimal Combination of Multiple Inputs, Optimum Level of Multiple Inputs,
Returns to Scale, and Productivity Measurement are also included in this
assessment.
Third Exam Part IV and V Multiple Choice
The coverage for this assessment task includes the concepts of: Cost Analysis,
Questions
Economic of Scale, Cost Reduction and Control, Learning Curves, Economies of
(100% of the
Scope and Cost-Volume-Profit Analysis.
exam)
Final Exam Part I to VII Multiple Choice Assessment task is comprehensive which includes Part I to VII. Apart from the
Questions topics in Part I to V, it also includes the concepts of market structure, perfect
(100% of the competition, monopoly, monopolistic competition, oligopoly, and pricing
exam) strategies.

13. Assessment Task Details (Practice/Performance-based)

Assessment
Coverage Assessment Task Details
Schedule
First Exam Part I No Practice Based Conducted
Second Exam Part II and III No Practice Based Conducted
Third Exam Part IV and V No Practice Based Conducted
Final Exam Part I to VII No Practice Based Conducted

14. COURSE OUTLINE AND TIME FRAME


TIME
TOPICS TLA Required Readings
FRAME
 Orientation on Classroom and University
Week 1 to Policies as well as Grading System  Orientation and Self Student Handbook
3  Discussion of PEO, SO, and CO Introduction Syllabus
Effectivity: August
BE 313: Managerial Economics Revision No. 01 Page 4 of 7
2022
Department of Accounting Education
BE 313 – Course Syllabus

 Part I. Basics of Managerial Economics  Lecture/Discussion Fahrurrozi, M., Putra, P.,


A. How Managerial Economics Useful?  Concept Web Sudrartono, T., Hendrayani, E.,
B. Basics of Managerial Economics  KWL Chart & Lisawanto, (2021).
C. Nature and Scope of Managerial Managerial economics in
Economics managerial decision making.
D. Theory of the Firm Turkish Online Journal of
E. Profit Measurement Qualitative Inquiry,12(5), 69-77.
F. Role of Business in Society Retrieved from:
https://www.researchgate.net/
 Part II. Demand and Supply Theory publication/353958657_Manag
A. Basis for Demand erial_Economics_in_Managerial
B. Basis for Supply _Decision_Making
C. Market Equilibrium
D. Demand and Supply Elasticity

First Examination
 Part III. Consumer Theory  Lecture/Discussion Gordon, J. (2022). Consumer
A. Utility Theory  Problem Solving Instruction theory – explained what is
B. Indifference Curve consumer theory?. The Business
C. Budget Constraints Professor. Retrieved from:
D. Optimal Consumption https://thebusinessprofessor.co
 Part IV. Production Theory m/en_US/principles-of-
Week 4 A. Production Function marketing/consumer-theory-
and 5 B. Total, Marginal, and Average Product definition
C. Input Combination Choice
D. Optimal Combination of Multiple Inputs
E. Optimal Levels of Multiple Inputs
F. Returns to Scale
G. Productivity Measurement

Second Examination
 Part V. Cost of Production  Lecture/Discussion
A. Economic and Accounting Cost  Problem Solving Instruction
B. Short-run and Long-run Cost Curves  Peer Tutoring
C. Minimum Efficient Scale
Week 6
D. Firm Size and Plant Size
and 7
E. Learning Curves
F. Economies of Scope
G. Cost-Volume-Profit Analysis

Third Examination
 Part VI. Market Structure Analysis  Lecture/Discussion Muhamed, N. & Magdy, Y.
A. Market Structure  Group Presentation (2020). Market structure
Week 8 B. Perfect Competition  Cooperative Learning analysis (perfect competition,
and 9 C. Monopoly and Monopsony monopolistic competition,
D. Monopolistic Competition monopoly, oligopoly). DOI:
E. Oligopoly and Oligopsony
10.13140/RG.2.2.14844.56969.
Retrieved from:
 Part VII. Pricing Practices
A. Pricing Rules-of-Thumb https://www.researchgate.net/
B. Mark-Up Pricing and Profit Maximization publication/348136012_Market
C. Price Discrimination _Structure_Analysis_perfect_co
D. Two-Part Pricing mpetition_monopolistic_compe
E. Multiple-Product Pricing
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BE 313: Managerial Economics Revision No. 01 Page 5 of 7
2022
Department of Accounting Education
BE 313 – Course Syllabus

F. Joint Products and Joint Product Pricing tition_monopoly_oligopoly

Neubert, M. (2022). A
systematic literature review of
dynamic pricing strategies.
International Business
Research. (15), 1-17.
10.5539/ibr.v15n4p1.

Final Examination

15. TEXTBOOK
a. Froeb, L., McCann, B., Ward, M., & Shor, M. (2019). Managerial economics. 5th ed. Australia : Cengage Learning Asia Pte. Ltd.
b. Baye, M., & Prince, J. (2022). Managerial economics and business strategy. 10th ed. New York, NY : McGraw Hill LLC.

16. REFERENCES

a. Bentzen, E., & Hirschey, M. (2016). Managerial economics (14th ed.). Hampshire, United Kingdom: Cengage Learning EMEA
b. Fahrurrozi, M., Putra, P., Sudrartono, T., Hendrayani, E., & Lisawanto, (2021). Managerial economics in managerial decision making.
Turkish Online Journal of Qualitative Inquiry,12(5), 69-77. Retrieved from:
https://www.researchgate.net/publication/353958657_Managerial_Economics_in_Managerial_Decision_Making
c. Gordon, J. (2022). Consumer theory – explained what is consumer theory?. The Business Professor. Retrieved from:
https://thebusinessprofessor.com/en_US/principles-of-marketing/consumer-theory-definition
d. Muhamed, N. & Magdy, Y. (2020). Market structure analysis (perfect competition, monopolistic competition, monopoly, oligopoly).
DOI: 10.13140/RG.2.2.14844.56969. Retrieved from:
https://www.researchgate.net/publication/348136012_Market_Structure_Analysis_perfect_competition_monopolistic_competiti
on_monopoly_oligopoly
e. Neubert, M. (2022). A systematic literature review of dynamic pricing strategies. International Business Research. (15), 1-17.
10.5539/ibr.v15n4p1.

17. COURSE EVALUATION

Assessment methods
Weights
EXAMINATIONS
A. Exam 1st – 3rd 30%
B. Final Exam 40%
MCQ and Performance-Base
C. Class Participation 10%
D. Research 20%
Total 100%

18. POLICIES AND GUIDELINES

a. Attendance is counted from the first regular class meeting.


b. A validated student identification card must always by worn be all students while attending classes.
c. Cheating is strictly prohibited. Any form of dishonesty shall be dealt with accordingly. Honesty is called for at all times.
d. Valid examination permits are necessary in taking the examinations as scheduled. CELLULAR PHONES or any ELECTRONIC
GADGETS are NOT allowed during EXAMINATIONS.
e. Base-15 grading policy should be observed. Students who obtained failing scores in major exams are recommended to attend the
tutorial class.

Effectivity: August
BE 313: Managerial Economics Revision No. 01 Page 6 of 7
2022
Department of Accounting Education
BE 313 – Course Syllabus

Prepared by: Textbook and References Verified by:

REX LORD V. RANALAN CLARISSA R. DONAYRE, MSLS


Chief, Learning and Information Center

Reviewed by: Recommending Approval:

JOE MARI N. FLORES GINA FE G. ISRAEL, Ed.D.


Program Head, BS Accountancy Dean of College

Approved by:

PEDRITO M. CASTILLO, Ed.D.


AVP, Learning Innovation and Design

Effectivity: August
BE 313: Managerial Economics Revision No. 01 Page 7 of 7
2022

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