TECH-

ET
A Business Plan for Tech-ET General Computer
and
Electronics
Maintenance
.

wollo University
College of social science &humanities
Entrepreneurship
Group Assignment
I ch-ET General Computer and
A Business Plan for Te
Maintenance
Group
members
NAME ID NUMBER
1,Yared Sisay 3766/16
2,Mekonen Gebeyew 3196/16
3,Habtamu Demesew 2911/16
4,Tesfaye Aragaw 3651/16
5,Azeb Mekashaw 2487/16
6,Aznamaryam Binega 2492/16
7,Yosef Kebede 3862/16
8, Tigabu Shume 3673/16
9,Nejat Muhammed 3410/16
10,Mahelet Teshome 3136/16

SUBMIT TO: Rabia

DATE:
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Tech-ET General Computer and Electronics Maintenance

Table of Content

Executive summary -------------------------- 3

The Business concept ------------------------ 4
Funding requirement ------------------------- 9
The Service ----------------------------------- 11
The Plan--------------------------------------- 14
Critical risks ---------------------------------- 20
Exit strategy ---------------------------------- 23

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 Tech-ET General Computer and Electronics Maintenance

Executive Summary
Our Tech-ET computer and electronics maintenance business is dedicated to
Providing high-quality repair and maintenance services for a diverse range of
Electronic devices, including computers, laptops, smartphones, tablets,
Printers and more. With a team of skilled technicians who possess expertise
In various technologies and brands, we are well-equipped to address a wide
array of technical issues efficiently and effectively.
Our business model focuses on offering both on-site and remote services to
Cater to the needs of individual customers and businesses alike. Whether a
Client requires immediate assistance at their location or prefers the
Convenience of remote support, our team is ready to deliver prompt solutions
To ensure minimal downtime and disruption.
At the core of our business philosophy is a commitment to exceptional
customer service. We understand the importance of building trust with our
clients by providing transparent communication, reliable service, and
personalized attention to their specific needs. By prioritizing customer
satisfaction, we aim to establish long-term relationships that contribute to the
success and growth of our business.
In a competitive market where technical support services abound, we
Differentiate ourselves through our unwavering dedication to quality,
Convenience and reliability. By consistently delivering superior service and
Exceeding customer expectations, we seek to position ourselves as a preferred
Partner for all computer and electronics maintenance needs in our target
Market
.
As we embark on this journey to establish our business as a trusted provider
of repair and maintenance services, we are confident that our focus on
excellence and customer-centric approach will drive success and growth. We
look forward to serving our clients with professionalism, integrity, and a
commitment to delivering results that exceed their expectations.

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 Tech-ET General Computer and Electronics Maintenance

The Business Concept

Tech-ET General Computer and Electronics Maintenance is a specialized
service provider that focuses on offering comprehensive maintenance and
repair services for a wide range of electronic devices, including computers,
laptops, smartphones, tablets, printers, and other consumer electronics. Our
business concept revolves around providing high-quality, reliable, and cost-
effective solutions to both residential and commercial clients.
Key Features of Our Business Concept:
1. Diverse Service Portfolio: Tech-ET General Computer and Electronics
Maintenance offers a wide range of services, including hardware repairs,
software troubleshooting, virus removal, data recovery, system upgrades,
network setup, and general maintenance for various electronic devices. We
cater to the needs of individual customers as well as small businesses looking
for professional IT support.
2. Skilled Technicians: Our team of skilled technicians is trained and
certified to handle a variety of electronic repair and maintenance tasks. They
possess the expertise and experience to diagnose issues accurately,
recommend appropriate solutions, and execute repairs efficiently to ensure
optimal performance of the devices.
3. Customer-Centric Approach: At Tech-ET General Computer and
Electronics Maintenance, we prioritize customer satisfaction by providing
personalized service, transparent communication, and timely responses to
inquiries and service requests. We aim to build long-term relationships with
our clients based on trust, reliability, and exceptional service delivery.
4. Competitive Pricing: We understand the importance of affordability in
the electronics maintenance industry. Therefore, we offer competitive pricing
for our services while maintaining high standards of quality and
professionalism. Our transparent pricing structure ensures that customers
know what to expect in terms of costs upfront.

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 Tech-ET General Computer and Electronics Maintenance

5. Technology Integration: As technology continues to evolve rapidly, we

stay abreast of the latest trends, tools, and techniques in the electronics
maintenance field. We invest in advanced diagnostic equipment, software
solutions, and training programs to enhance our capabilities and provide
cutting-edge services to our clients.
6. Sustainable Business Practices: Tech-ET General Computer and
Electronics Maintenance is committed to adopting environmentally friendly
practices in our operations. We promote responsible disposal of electronic
waste, energy-efficient solutions, and eco-friendly alternatives to minimize
our carbon footprint and contribute to a sustainable future.
Overall, the business concept of Tech-ET General Computer and Electronics
Maintenance revolves around delivering top-notch maintenance services for
electronic devices, fostering customer loyalty through exceptional service
quality, embracing technological advancements for continuous improvement,
and promoting sustainability in our business practices.
Objective of Tech-ET General Computer and Electronics Maintenance:
The main Objective is to provide efficient and effective maintenance services
for electronic devices to ensure their optimal performance and longevity,
while delivering excellent customer service and value to our clients.
Objectives of Tech-ET General Computer and Electronics Maintenance
include:
1. Comprehensive Maintenance Services: Offer a wide range of
maintenance services for electronic devices, including hardware repairs,
software troubleshooting, virus removal, data recovery, system optimization,
and preventive maintenance to ensure optimal performance and longevity of
devices.
2. Fast and Reliable Repairs: Provide quick turnaround times for repairs to
minimize downtime for customers and ensure their devices are back up and
running smoothly as soon as possible.

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 Tech-ET General Computer and Electronics Maintenance

3. Customized Solutions: Tailor maintenance services to meet the specific

needs and preferences of individual customers, offering personalized
solutions that address their unique requirements and budget constraints.
4. Skilled Technicians: Employ a team of highly skilled and certified
technicians who have expertise in diagnosing and repairing a variety of
electronic devices, staying up-to-date with the latest industry trends and
technologies.
5. Excellent Customer Service: Prioritize customer satisfaction by offering
friendly, professional, and responsive customer service, addressing inquiries
and concerns promptly, and maintaining open communication throughout the
service process.
6. Transparent Pricing: Provide transparent pricing policies with no hidden
fees or charges, ensuring customers are aware of the costs involved before
proceeding with any maintenance services.
7. Quality Assurance: Implement quality control measures to ensure that all
repairs are conducted to the highest standards, using genuine parts and
components to maintain the integrity and performance of devices.
8. Proactive Maintenance Plans: Offer proactive maintenance plans and
service contracts to help customers prevent potential issues, extend the
lifespan of their devices, and save on repair costs in the long run.
9. Technological Advancements: Stay abreast of the latest technological
advancements in the electronics industry, investing in advanced diagnostic
tools and software solutions to enhance service capabilities and provide
cutting-edge solutions to customers.
10. Continuous Improvement: Continuously evaluate and improve service
delivery processes, training programs, and customer feedback mechanisms to
enhance overall service quality and exceed customer expectations.
By focusing on these detailed objectives, Tech-ET General Computer and
Electronics Maintenance aims to establish itself as a trusted and reliable

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 Tech-ET General Computer and Electronics Maintenance

provider of comprehensive maintenance services for electronic devices,

building long-term relationships with customers and becoming a leader in the
electronics maintenance industry.
Mission / Vision
Mission:
At Tech-ET General Computer and Electronics Maintenance, our mission is
to empower individuals and businesses by providing unparalleled technical
support and maintenance services. We are committed to delivering reliable
and efficient solutions, fostering technological resilience, and exceeding
customer expectations. With a focus on innovation and customer satisfaction,
we strive to be the trusted partner in ensuring the seamless functioning of
computer and electronic systems, contributing to the success and productivity
of our clients.
Vision:
Our vision at Tech-ET General Computer and Electronics Maintenance is to
be the forefront leader in the industry, setting the standard for excellence in
technical support and maintenance services. We aspire to create a
technology-driven ecosystem where individuals and organizations can thrive
with confidence in their electronic systems. Through continuous innovation, a
customer-centric approach, and a dedication to environmental sustainability,
we aim to be the go-to solution provider for all computer and electronics
maintenance needs. Our vision is to build lasting relationships, inspire
technological confidence, and contribute to a connected, efficient, and
sustainable digital future.

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 Tech-ET General Computer and Electronics Maintenance

An In-Depth Environmental Analysis for Tech-ET General Computer

and Electronics Maintenance
Introduction:
This business plan for Tech-ET General Computer and Electronics
Maintenance undertakes a comprehensive environmental analysis, delving
into three crucial dimensions: technology, culture, and the economy.
1. Technological Analysis:
Rapid advancements in technology significantly impact the computer and
electronics maintenance industry. The ongoing evolution of hardware,
software, and communication technologies directly influences service
offerings, customer expectations, and operational efficiency. Embracing
emerging technologies, staying ahead of industry trends, and adapting to
changing customer needs are integral components of Tech-ET General's
strategy.
2. Cultural Analysis:
Culture plays a pivotal role in shaping consumer behavior and preferences.
Understanding the cultural nuances associated with technology usage and
electronics maintenance is essential. Tech-ET General recognizes the
importance of aligning its services with cultural expectations, ensuring that
its offerings resonate with diverse consumer demographics. Tailoring
marketing approaches and service delivery to cultural preferences fosters
customer loyalty and brand recognition.
3. Economic Analysis:
The economic landscape exerts a significant impact on business operations.
Factors such as inflation rates, employment levels, and disposable income
influence consumer spending on computer and electronics maintenance
services. Tech-ET General is committed to conducting a thorough economic
analysis to identify market trends, assess pricing strategies, and develop
resilient business models that can withstand economic fluctuations.

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 Tech-ET General Computer and Electronics Maintenance

A nuanced environmental analysis encompassing technology, culture, and the

economy forms the bedrock of Tech-ET General Computer and Electronics
Maintenance's strategic planning. By proactively responding to technological
shifts, understanding cultural influences, and navigating economic dynamics,
Tech-ET General aims to position itself as a leader in the industry, fostering
growth and sustainability.

The funding Requirements

Debt-Equity Ratio and Strategic Financing
As we chart the financial course for our Tech-ET general computer and
electronics maintenance business, a prudent approach to funding is essential.
Our proposed debt-equity ratio of 30:70 underscores a strategic balance
between external financing and maintaining a robust equity position. With a
projected annual budget of 600,000 ETB, our debt financing target is 180,000
ETB, representing 30% of the total requirement. This approach not only
ensures financial stability but also allows us to tap into the benefits of debt
financing, such as interest deductibility.
Rationale for Debt-Equity Mix
The choice of a 30% debt and 70% equity mix is driven by a careful
consideration of our business model and long-term financial strategy. The
moderate debt portion of 180,000 ETB provides the leverage needed for
essential investments without overburdening our cash flow. Simultaneously,
the substantial equity component of 420,000 ETB ensures that the ownership
structure remains strong, offering a solid foundation for sustainable growth.
This balance allows us to enjoy the advantages of both financing methods
while mitigating potential risks associated with high leverage.
Utilization of Debt Funds
The 180,000 ETB in debt financing will be strategically allocated to key
areas of business enhancement. A significant portion will be earmarked for
technology upgrades, enabling us to stay at the forefront of industry
standards. Additionally, a portion will be dedicated to acquiring specialized

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equipment to cater to the evolving needs of our clientele. This approach to

fund utilization ensures that our operational capabilities are continually
strengthened, contributing to enhanced service delivery and client
satisfaction.
Utilization of Equity Funds
On the equity side, the 420,000 ETB will be deployed strategically to fuel our
growth initiatives. A substantial portion will be directed towards targeted
marketing campaigns to increase our market share and brand visibility.
Comprehensive staff training programs will receive adequate funding to
ensure that our team remains proficient in the latest technologies, offering
top-notch services to our clients. Working capital will be bolstered, providing
the necessary liquidity for day-to-day operations and positioning us to seize
new opportunities in the competitive computer and electronics maintenance
market.
Holistic Financial Planning:
This funding strategy aligns with our holistic financial planning approach.
Under the guidance of our Financial Management YARED SISAY, we prioritize
resilience, adaptability, and sustainable growth. The debt-equity ratio of
30:70 allows us to strike a balance between leveraging external resources and
maintaining ownership control. The detailed allocation of funds to
technology upgrades, equipment acquisition, marketing, staff development,
and working capital reflects a nuanced understanding of our business needs,
ensuring that every dollar invested contributes to the long-term success and
competitiveness of our mini maintenance business.
Assumptions
1. Start-up costs: 230,000 ETB
2. Working capital needs for the first year: 370,000 ETB
3. Total funding requirement = Start-up costs + Working capital needs =
230,000 ETB + 370,000 ETB = 600,000 ETB
Now, we would like to finance the funding requirement as follows:

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1. Debt financing: 180,000 ETB

2. Equity financing: 420,000 ETB
Calculation of the Debt Equity Ratio:
Debt Equity Ratio = Total Debt / Total Equity
Debt Equity Ratio = 180,000 ETB / 420,000 ETB
Debt Equity Ratio = 18 to 42

The Service
Our Tech - ET general computer and electronics maintenance service is
dedicated to providing efficient and reliable solutions for a variety of
electronic devices. Our skilled technicians, led by our Technical Lead,
Mahelet Teshome, offer services ranging from hardware repairs to software
troubleshooting. What sets our service apart is our commitment to customer
satisfaction. Under the guidance of our Customer Relations Manager, Nejat
, we ensure a hassle-free experience for our clients, from streamlined
service requests to transparent communication on service progress. Our focus
on preventive maintenance not only minimizes downtime but also contributes
to long-term device reliability. At our core, we prioritize personalized
solutions, adapting our services to meet the unique needs of each client. The
advantage of choosing our service lies in our dedication to efficiency,
expertise, and a customer-centric approach, providing our clients with
reliable and cutting-edge solutions for their computer and electronics
maintenance needs.
Tech - ET Computer and Electronics Maintenance is a leading provider of
repair and maintenance services for a wide range of electronic devices. Our
team of expert technicians is dedicated to delivering high-quality and
efficient solutions for all your electronic maintenance needs. Whether it's a
computer, laptop, smartphone, tablet, or other consumer electronics, we have
the expertise to diagnose and repair issues quickly and effectively.

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 Tech-ET General Computer and Electronics Maintenance

Key Features
1. Expert Technicians: Our certified technicians have extensive experience
in diagnosing and repairing electronic devices, ensuring that your devices are
in capable hands.
2. Quick Turnaround: We understand the importance of your electronic
devices and strive to provide fast and efficient service to minimize downtime
for our customers.
3. On-Site and Remote Support: In addition to our in-store repair services,
we offer on-site and remote support options to accommodate our customers'
needs, providing convenience and flexibility.
4. Quality Parts and Components: We use only high-quality parts and
components for all repairs, ensuring the longevity and performance of the
devices we service.
5. Customer Satisfaction: At Tech - ET Computer and Electronics
Maintenance, customer satisfaction is our top priority. We are committed to
providing exceptional service and building lasting relationships with our
clients.
Our goal is to be the go-to service provider for all electronic maintenance
needs, offering reliable, affordable, and convenient solutions for individuals
and businesses alike. With our dedication to quality service and customer
satisfaction, you can trust Tech - ET Computer and Electronics Maintenance
to keep your electronic devices running smoothly.
Comprehensive Maintenance Services
At our mini general computer and electronics maintenance service, we take
pride in offering a comprehensive range of services tailored to address the
diverse needs of our clientele. Our expert technicians specialize in hardware
repairs, software troubleshooting, and preventive maintenance for a wide
array of electronic devices. From desktop computers and laptops to gaming
consoles and smart devices, our services encompass the entire spectrum of
modern technology. Our commitment to staying abreast of the latest

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advancements ensures that we provide cutting-edge solutions to keep our

clients' electronic devices running smoothly.
Advantages for Our Customers
One of the distinct advantages of choosing our maintenance services lies in
our dedication to customer satisfaction. Our streamlined service request
intake, managed by our Customer Relations Manager, Meti Dejene, ensures a
hassle-free experience for our clients. This efficient process allows customers
to communicate their concerns seamlessly, initiating a prompt response from
our expert technicians. Throughout the maintenance journey, we prioritize
transparent communication, providing regular updates on service progress
and completion times. This commitment to customer-centric practices fosters
trust and ensures that our clients feel informed and valued at every step of the
service delivery.
Timely and Efficient Repairs
Our mini general computer and electronics maintenance service is designed
to deliver timely and efficient repairs. Led by our Technical Lead, Tegabu
,shume our team of skilled technicians conducts thorough diagnostics to
identify issues promptly. With access to state-of-the-art tools and equipment,
we pride ourselves on our ability to swiftly and accurately address hardware
malfunctions and software glitches. This efficiency minimizes downtime for
our clients, allowing them to resume their work or enjoy their electronic
devices without prolonged disruptions.
Customized Solutions for Unique Needs
Recognizing that each client may have unique requirements, our service
offerings are flexible and can be tailored to meet specific needs. Whether it's
a business requiring a routine maintenance schedule for a network of
computers or an individual seeking a one-time repair for a gaming console,
we adapt our services accordingly. This flexibility ensures that our clients
receive personalized solutions that align with their preferences and
expectations.

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 Tech-ET General Computer and Electronics Maintenance

Preventive Maintenance for Long-Term Reliability

Beyond reactive repairs, our focus on preventive maintenance sets us apart.
We believe in proactive measures to enhance the longevity and reliability of
electronic devices. Our technicians, under the guidance of our Technical
Lead, Tegabu Shume, conduct routine check-ups and implement
preventive measures to identify potential issues before they escalate. This
forward-thinking approach not only reduces the likelihood of unexpected
breakdowns but also contributes to cost savings for our clients over the long
term.
Continuous Improvement and Expertise
As part of our commitment to excellence, we prioritize continuous
improvement and invest in the expertise of our team. Regular training
programs, overseen by our Training and Development Manager, Mahelet
Teshome, ensure that our technicians stay abreast of the latest technologies
and industry best practices. This commitment to ongoing learning allows us
to adapt to the ever-evolving landscape of computer and electronics
maintenance, providing our clients with the assurance that their devices are in
the hands of knowledgeable and skilled professionals.

THE PLAN
Marketing Plan
Our marketing strategy will aggressively exploit our competitors’
weaknesses. During the start-up phase, we will run large ads in the business
section of the local newspaper, asking, "Are you fed up with poor customer
service for your computer needs?" These ads will focus on our advantages,
including on-site service, competitive rates, and quick response and turn-
around times. They will announce our opening date, and include a coupon
for free diagnostic service for the first 20 customers.

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We will follow up on these opening ads with a smaller direct-marketing

campaign to small business owners, with lists drawn from the local Chamber
of Commerce. Jack will use his contacts with business customers from his
years as a manager to create a "buzz" about this new business.

Heading our marketing efforts is Yosef kebede, a seasoned professional

with a deep understanding of the computer and electronics maintenance
industry. Yosef Kebede tasked with crafting and executing strategic
marketing initiatives to promote our services effectively. Leveraging market
research and industry trendsYosef Kebede develops campaigns that
highlight the unique value propositions of our maintenance solutions. By
identifying target markets and tailoring our messaging, Yosef Kebede
ensures that our brand resonates with potential customers, ultimately driving
business growth.
Our Online Presence
Overseeing our online presence is Mekonen Gebeyew, who plays a crucial role
in expanding our reach in the digital landscape. is Mekonen Gebeyew
responsible for managing our website, social media platforms, and online
advertising. By optimizing our online content and engaging with our
audience, Mekonen Gebeyew enhances brand visibility and fosters customer
engagement. Through targeted digital campaigns, Mekonen Gebeyew ensures
that our company remains at the forefront of the industry, attracting new
clients and staying connected with existing ones.

Operational Plan
Our Service Offerings
Our company specializes in providing a comprehensive range of computer
and electronics maintenance services, tailored to meet the diverse needs of
our clientele. From hardware repairs to software troubleshooting and
preventive maintenance, our skilled technicians are equipped to handle a
wide array of issues. We take pride in our ability to offer not only general

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maintenance but also specialized services, ensuring that our customers

receive top-notch solutions for their unique requirements. Our commitment to
excellence is reflected in the quality of our work, as we strive to maintain and
repair electronic systems efficiently and effectively.
Our Customer-Centric Approach
At the core of our operational philosophy is a strong commitment to customer
satisfaction. Our service request intake process is designed to be seamless,
allowing our clients to easily communicate their concerns. Through thorough
diagnosis and assessment, we ensure that we understand the intricacies of the
issues at hand. Throughout the repair and maintenance process, our
communication channels remain open, providing customers with timely
updates on the status of their systems. We adhere to service level agreements,
setting clear expectations for response times and resolutions. Our customer
relations policies prioritize transparency and responsiveness, fostering trust
and long-term relationships.
Our Skilled Workforce and Continuous Improvement
Our success hinges on the expertise of our dedicated workforce. We have
carefully structured our staffing roles to ensure that each team member plays
a crucial part in delivering exceptional service. Regular training programs
keep our technicians abreast of the latest technologies and industry best
practices. Certification requirements are met to guarantee that our team
possesses the necessary skills for tackling diverse challenges. We believe in
continuous improvement, regularly monitoring our performance metrics and
seeking feedback from customers. This commitment to excellence positions
us as a dynamic and reliable partner in the ever-evolving landscape of
computer and electronics maintenance.

Organizational Plan
Our Organizational Structure
At the heart of our operational efficiency is a well-defined organizational
structure that ensures clear roles and responsibilities. Heading our team is
Mahelet Teshome responsible for overseeing the day-to-day operations
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and strategic direction of the company. Tegabu Shume brings a

wealth of experience in the technology industry, providing leadership that
aligns with our mission and values. Reporting to Tegabu Shume are departmental
heads, each overseeing a crucial aspect of our computer and electronics
maintenance services.
Our Technical Experts
Leading our team of skilled technicians is, Tegabu Shume an industry
expert with a proven track record in troubleshooting and resolving complex
technical issues. i Tegabu Shume s responsible for the technical infrastructure,
ensuring that our team has access to cutting-edge tools and equipment
required for maintenance and repairs. Under Tegabu Shume guidance, our
technicians undergo continuous training programs to stay updated on the
latest advancements in technology Tegabu Shume also plays a pivotal role in
quality control, ensuring that our services meet the highest standards.
Our Customer Relations Management
Heading our customer relations department is, Yosef Kebede, who oversees the
communication channels between our company and our valued clients. Yosef
is responsible for managing service requests, addressing customer inquiries,
and ensuring that our clients are kept informed throughout the maintenance
process. With a focus on delivering exceptional customer service, Yosef
ensures that our service level agreements are met, and customer feedback is
actively sought for continuous improvement. Our commitment to transparent
and effective communication is a key pillar in building and maintaining
strong relationships with our clients.

Financial Plan
Projected Sales
In the forthcoming fiscal year, our mini general computer and electronics
maintenance business anticipates achieving substantial growth in sales, with
projected total revenue of 600,000 ETB. This optimistic forecast is
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underpinned by a 15% increase in customer acquisitions and the introduction

of new service packages. Spearheaded by our Sales Manager, Yosef Kebede
our sales strategy aims to capitalize on emerging market trends and enhance
our service portfolio. With an estimated average transaction value of 350
ETB, our diversified offerings, including hardware repairs and preventive
maintenance packages, are poised to drive revenue. These projections are
based on a careful analysis of historical sales data and market demand,
providing a solid foundation for our financial outlook.
Projected Profit and Loss
Our projected profit and loss statement for the upcoming fiscal year outlines
a comprehensive financial picture. With an expected total revenue of 400,000
ETB and projected total expenses of 200,000ETB, we forecast a gross profit
margin of 25%. This prudent cost management strategy, overseen by our
Financial Manager YARED, ensures operational efficiency without
compromising service quality. After accounting for all operating expenses,
we project an operating income of 350,000 ETB, reflecting a net profit
margin of 18.75%. These projections underscore our commitment to
sustainable financial practices and position us for strategic investments in
staff training and technology upgrades, further enhancing our competitive
edge in the market.
Projected Cash Flow
Our projected cash flow statement illustrates the anticipated inflow and
outflow of funds for the fiscal year. With an opening cash balance of 230,000
ETB, we project a positive net cash flow of 370,000 ETB from operational
activities, ensuring liquidity for day-to-day operations. This positive cash
flow enables us to meet financial obligations, invest in essential equipment
upgrades, and set aside reserves for unforeseen circumstances. The
meticulous oversight of cash flow by our Financial Manager YARED
ensures that we maintain financial stability and have the flexibility to seize
growth opportunities. These projections highlight our commitment to sound
financial management and resilience in a dynamic market.
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Projected Income and Expenses

In the forthcoming fiscal year, our mini general computer and electronics
maintenance business anticipates a robust financial performance with a
projected total income of 500,000 ETB. This income includes revenue from
our core maintenance services, software troubleshooting, and specialized
offerings. Concurrently, we estimate total expenses at 400,000 ETB,
encompassing staffing costs, equipment purchases, marketing expenditures,
and overhead expenses. Our Financial Manager, YARED meticulously
oversees this financial projection, ensuring a balance between strategic
investments for business growth and prudent cost management. This detailed
income and expense forecast reflects our commitment to achieving a healthy
financial position while delivering top-notch services to our clients.
Projected Balance Sheet
Our projected balance sheet for the upcoming fiscal year provides a snapshot
of our financial position, showcasing the company's assets, liabilities, and
equity. We anticipate total assets of 500,000 ETB, including cash reserves,
equipment, and accounts receivable. Liabilities are projected at 250,000 ETB,
comprising operational payables and short-term debts. With an owner's
equity of 150,000 ETB, our balance sheet demonstrates a strong financial
foundation. Led by our Financial Manager, YARED this projection emphasizes
our commitment to financial transparency and stability. By carefully
managing our assets and liabilities, we aim to ensure long-term sustainability
and the ability to capitalize on future growth opportunities.

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The Critical Risks

Market Volatility
Our Tech-ET general computer and electronics maintenance business faces a
critical risk associated with market volatility. In an industry marked by rapid
technological advancements, our success hinges on our ability to adapt to
shifting consumer preferences and emerging trends. To mitigate this risk, our
business strategy emphasizes constant market analysis, staying agile in
response to changes, and diversifying our service offerings to meet evolving
customer demands.
Technological Obsolescence
Our reliance on cutting-edge technology exposes us to the critical risk of
technological obsolescence. The tools and equipment we invest in today may
become outdated quickly, impacting the efficiency of our services. To
address this risk, we allocate a portion of our budget to regular upgrades,
ensuring that our technicians are well-equipped with the latest technologies.
Continuous training programs keep our team proficient and adaptable,
mitigating the impact of technological obsolescence on the quality of our
services.
Cyber security Threats
Our Tech-ET computer and electronics maintenance business faces a
significant risk from cyber security threats. As custodians of sensitive client
data, we recognize the potential consequences of data breaches and cyber-
attacks. To safeguard our operations and maintain customer trust, our
business prioritizes robust cyber security measures. We invest in secure
infrastructure, implement comprehensive security protocols, and ensure that
our team is well-educated on cyber security best practices to counteract this
critical risk effectively.
Intense Competition
The competitive landscape in the computer and electronics maintenance
industry poses a critical risk to our business. Intense competition may lead to

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price wars and erode profit margins. To mitigate this risk, our strategy
focuses on differentiation. We emphasize exceptional service quality,
innovative offerings, and strategic marketing initiatives to maintain a
competitive edge and ensure that our business remains a preferred choice in
the market.
Economic Downturn
Our business is susceptible to the critical risk of economic downturns, which
can impact technology spending by businesses and individuals. During
challenging economic periods, companies may reduce technology-related
expenses, affecting the demand for maintenance services. To navigate this
risk, our business adopts a proactive approach. We develop contingency
plans, diversify our client base, and maintain strong customer relationships to
minimize the impact of economic downturns on our revenue streams.
Supply Chain Disruptions
Our reliance on external suppliers exposes us to the critical risk of supply
chain disruptions. Events such as natural disasters, geopolitical tensions, or
global pandemics can affect the availability and cost of essential supplies. To
mitigate this risk, our business prioritizes a resilient supply chain strategy.
We cultivate relationships with multiple suppliers, maintain safety stock, and
have contingency plans in place to ensure continuity in the face of potential
disruptions.
Regulatory Compliance
The evolving landscape of regulations poses a critical risk to our operations.
Changes in data protection laws, environmental standards, or industry-
specific requirements may impact our business practices. To navigate this
risk effectively, our business stays abreast of relevant regulations. We
implement robust compliance measures, conduct regular audits, and ensure
that our operations align with regulatory standards to avoid legal
consequences and maintain our reputation.

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Talent Retention and Recruitment

The expertise of our technicians is critical to the success of our business, and
talent retention and recruitment pose significant risks. High turnover rates or
challenges in recruiting skilled professionals could impact the quality of our
services. To mitigate this risk, our business invests in employee retention
strategies. We offer competitive compensation, provide continuous training
and development opportunities, and foster a positive work environment to
attract and retain skilled professionals.
Customer Dependency
Our reliance on a few major clients introduces a critical risk, especially if any
of them decide to shift maintenance needs in-house or choose another service
provider. To address this risk, our business prioritizes customer
diversification. We actively seek new clients while maintaining strong
relationships with existing ones. Consistently delivering high-quality services
and adapting to changing client needs help mitigate the impact of customer
dependency on our business.
Natural Disasters and Business Interruptions
Our operations are susceptible to the critical risk of natural disasters, such as
earthquakes, floods, or fires that could disrupt business continuity.
Recognizing this risk, our business prioritizes proactive planning. We
implement robust disaster recovery and business continuity plans, including
offsite data backups and alternative workspaces, to ensure minimal downtime
and a quick recovery in the face of unexpected disruptions.
Identifying and actively managing these critical risks is integral to our
business resilience. Our commitment to adaptability, innovation, and strategic
planning positions us to navigate these challenges effectively, ensuring the
continued success and sustainability of our Tech-ET General Computer and
Electronics Maintenance business.

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The Exit Strategy

Sale to Strategic Buyer

Our preferred exit strategy involves positioning our minicomputer and
electronics maintenance business as an attractive acquisition target for a
strategic buyer. This could be a larger player in the technology services sector
looking to expand its service offerings or diversify its client base. By
consistently demonstrating strong financial performance, maintaining a
skilled workforce, and implementing efficient operational processes, we aim
to make our business appealing to potential acquirers. This exit strategy not
only provides a financial return for our stakeholders but also ensures a
smooth transition of operations under the stewardship of a company with
synergies in the industry.
Management Buyout
Another potential exit strategy is a management buyout (MBO), wherein our
existing management team takes over the ownership of the business. This
could involve a gradual transfer of ownership over time, allowing key
executives to become equity stakeholders. The MBO strategy ensures
continuity in operations, leveraging the team's intimate knowledge of the
business and industry. To facilitate a management buyout, we would
implement a succession plan, provide necessary training, and structure the
deal to be financially feasible for the acquiring management team.
Initial Public Offering (IPO)
An Initial Public Offering (IPO) is a less common but ambitious exit strategy.
This involves taking our mini computer and electronics maintenance business
public by offering shares to the public through a stock exchange. While an
IPO demands substantial preparation, transparency, and adherence to
regulatory requirements, it can provide substantial liquidity for our
shareholders. This strategy may be considered if the business achieves a
robust market position, experiences consistent growth, and operates in an

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 Tech-ET General Computer and Electronics Maintenance

industry with favorable market conditions. An IPO would not only provide an
exit for early investors but also raise capital for future expansion and
development.
Merger or Joint Venture
Exploring strategic partnerships, mergers, or joint ventures is another exit
strategy to consider. Collaborating with a complementary business in the
technology or electronics sector could lead to a mutually beneficial merger or
joint venture. This strategy allows us to combine resources, expertise, and
client bases to create a stronger entity. It also provides an opportunity for
shareholders to exit while participating in the growth and success of the
merged or jointly ventured business. Identifying potential partners,
negotiating terms, and ensuring compatibility in company cultures would be
essential steps in pursuing this exit strategy.
Liquidation as a Last Resort
While less desirable, an exit strategy involving liquidation may be considered
as a last resort. This option involves selling off assets, settling liabilities, and
distributing remaining proceeds to shareholders. However, it is essential to
exhaust other options before considering liquidation. Implementing effective
risk management, maintaining financial reserves, and continually reassessing
the business's viability are key to avoiding the need for liquidation.
Our choice of exit strategy will be guided by the business's performance,
industry dynamics, and the prevailing economic climate. Regularly reviewing
and updating the exit strategy ensures that it aligns with the business's goals
and maximizes returns for stakeholders in various scenarios.

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