UNIVERSITI TEKNOLOGI MARA

MACHANG BRANCH

SCHOOL OF INFORMATION SCIENCE

COLLEGE OF COMPUTING, INFORMATICS AND MATHEMATICS

IMC501: INFORMATIONS ANALYTICS

(PRESENTATION REPORT)

“Presentation Report”

Prepared by:
1. ABDUL SHAKIR HAKIM BIN 2024998837
ABDUL MUTALIB
GROUP D1CDIM2623C

Prepared for:
KHADIJAH BINTI ABDUL RAHMAN

SUBMISSION DATE: 21 May 2024

 “Presentation Report”

Prepared by:
1. ABDUL SHAKIR HAKIM BIN 2024998837
ABDUL MUTALIB
GROUP D1CDIM2623C

CDIM262-Degree in Information Management

SCHOOL OF INFORMATION SCIENCE COLLEGE OF
COMPUTING, INFORMATICS AND MATHEMATICS
UNIVERSITI TEKNOLOGI MARA (UITM) MACHANG BRANCH

SUBMISSION DATE: 21 May 2024

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 ACKNOWLEDGEMENT

We would like to express our deepest appreciation to all those who provided us the
possibility to complete this assignment. A special gratitude we give to our project
lecture, Khadijah Binti Abdul Rahman , as my lecturer and mentor as she already
taught us more than we could ever give her credit for here and helped us to
coordinate our project especially in writing this case study. Most importantly, nobody
has been more important to us in the pursuit of this project than the members of my
family. we would like to thank my parents, whose love and guidance are with us
whenever we pursue. They are the role models.

THANK YOU

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 Table of Contents

IMC501: INFORMATIONS ANALYTICS........................................................................................1

1.0 “Comprehensive Analysis of Sales Data: Trends, Insights, and Predictions”...........5

2.0 References...................................................................................................................................9

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1.0 “Comprehensive Analysis of Sales Data: Trends, Insights, and Predictions”

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Conclusion

A comprehensive analysis of car sales data reveals critical insights that drive
informed decision-making across the automotive industry. By evaluating overall trends and
regional variations, stakeholders can optimize manufacturer performance and model
preferences to meet specific market demands. Investigating seasonal and cyclical patterns
allows companies to anticipate peak sales periods and refine marketing and inventory
strategies, while competitor analysis provides benchmarks for improvement. Utilizing
historical data for forecasting and predictive analysis supports strategic decisions in
marketing, advertising, and investments. Furthermore, supply chain and inventory
optimization benefits from accurate data, ensuring efficient inventory management and
aligning production with market demand. Ultimately, leveraging these insights enhances
competitiveness, operational efficiency, and sustained growth in the dynamic automotive
landscape.

2.0 References
Car Sales Report. (2023, December ). Retrieved from Kaggle Dataset:
https://www.kaggle.com/datasets/missionjee/car-sales-report