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ClubMiles Strategic Marketing Plan

26.3. 15.5. 4.7. 23.8. 12.10. 1.12.

Spend and Win C1 20

Spend and Win C2 15

Spend and Win C3 30

Targeted Advertising C1 8

Targeted Advertising C2 10

Targeted Advertising C3 6

Benefit set (VAS) P1 & P2 30

Benefit set (VAS) P3 & P4 30

M3 Auto Solution 1 30

M3 Auto Solution 2 30

ClubMiles offer awareness C1 10

ClubMiles offer awareness C2 10

Data analytics 45

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