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Given our focus on under-construction plotted land, selecting the right platform is crucial to ensuring

the project's success. Here's a detailed strategy and recommendations:

Recommended Platforms

1. Invest Corners

- Why: This platform focuses on under-development/construction projects (excluding plotted


projects, which might need verification for your specific needs). It offers a crowdfunding model using
debentures.

- Investment Model: Crowdfunding using debentures.

- Minimum Investment: INR 10 lakh.

- Returns: Interest income, profit-sharing, capital appreciation.

- Tax Implications: Taxed under "Income from Other Sources" and capital gains tax.

2. GHL India

- Why: This platform focuses on under development/construction projects and offers flexible
investment models (Debt Issuance and LLP Model), which can suit your plotted land projects.

- Investment Models: Debt Issuance (SPV) and LLP Model.

- Returns: Interest payments (SPV) or profit distribution (LLP) - tax implications vary by model.

3. Assetmonk

- Why: Assetmonk focuses on under-development/construction projects, especially in commercial


real estate. It can offer venture capital and private equity funding models that can be beneficial.

- Investment Model: Venture capital and private equity.

- Returns: Assured Internal Rate of Returns (IRR).

- Tax Implications: Vary depending on investment type.

Strategy for Implementation

1. Legal Structure and Compliance


- Forming a Special Purpose Vehicle (SPV): Create an SPV for each project to isolate financial risk and
manage investments effectively. This can be done as a Private Limited Company or a Limited Liability
Partnership (LLP).

- Compliance: Ensure compliance with SEBI regulations, Real Estate (Regulation and Development)
Act (RERA), and other local real estate laws

2. Valuation and Due Diligence

- Valuation: Conduct thorough valuations of the plotted land through certified valuers. Ensure
transparent and accurate reporting to attract investors.

- Due Diligence: Perform due diligence on the land titles, clearances, and project feasibility. This
includes environmental clearances, zoning laws, and municipal approvals.

3. Trust and Account Management

- Trust Structure: Establish a trust structure where investors’ funds are held securely and disbursed
based on project milestones. This ensures trust and transparency.

- Account Management: Partner with reputed accounting firms for financial management, audits,
and reporting. Regular updates and transparent communication with investors are crucial.

4. Financial Institutions and Banks

- Bank Partnership: Collaborate with leading banks like HDFC Bank, ICICI Bank, or State Bank of India
(SBI) for project financing, escrow accounts, and transaction management.

- Escrow Accounts: Use escrow accounts to manage investor funds and project expenses. This adds a
layer of security and trust.

5. Marketing and Investor Relations

- Marketing Strategy: Develop a comprehensive marketing strategy to attract investors. Use digital
marketing, real estate expos, and investor meets to showcase project potential.

- Investor Relations: Maintain robust investor relations through regular updates, financial reports,
and transparent communication channels.
6. Risk Management

- Risk Assessment: Conduct a detailed risk assessment for project delays, cost overruns, and market
fluctuations. Develop mitigation strategies for identified risks.

- Insurance: Secure adequate insurance coverage for project-related risks, including construction all-
risk insurance.

Consequences and Considerations

- Tax Implications: Understand the tax implications of different investment models. Consult with tax
advisors to optimize tax liabilities.

- Regulatory Changes: Stay updated with regulatory changes in real estate and investment laws to
ensure compliance.

- Market Dynamics: Monitor market trends and adjust strategies accordingly. This includes keeping
an eye on interest rates, real estate demand, and investor sentiment.

Conclusion

Given our specific focus on under-construction plotted land, GHL India and Invest Corners are
recommended platforms due to their flexible investment models and alignment with your project
type. For wider flexibility, Assetmonk can be considered for its venture capital and private equity
options.

Implementing a robust strategy with a well-defined legal structure, transparent valuation, and strong
investor relations will be crucial. Engaging with reputed financial institutions and maintaining
compliance with regulatory requirements will ensure the successful execution of your projects.

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