Mul

ti
pleChoi
ce

1.Whati
sthei
mpor
tanceofSWOTanal
ysi
s?

A.I
twi
l
lbehel
pful
inassessi
ngnewv
ent
ures/busi
nessoppor
tuni
ti
es

B.I
twi
l
lbeofbi
gimpor
tancesi
ncei
tcananal
yzet
her
ival
rywi
thi
nthemar
ket

C.I
twi
l
lbehel
pful
sincei
twi
l
lgi
veust
hechangest
hatweneedt
oadj
usti
nthe

mar
ket

D.Noneoft
heabov
e

2.I
tisoneoft
het
ool
susedi
ncr
eat
ingabusi
nessdesi
gnedt
ohel
pyouest
abl
i
shi
fal
lofy
our

busi
nessact
ivi
ti
esar
eal
i
gnedt
oyourst
rat
egy
.

A.SWOT

B.TOWS

C.VMOST

D.PESTLE
3.I
tisat
ool
usedasananal
yti
cal
framewor
kthatcanhel
pacompanymeeti
tschal
l
enges

andi
dent
if
ynewmar
ket
s.

A.SWOT

B.TOWS

C.VMOST

D.PESTLE

4.SWOTanal
ysi
sconsi
stof_
___
___
___
___
___
___
___
_.

A.I
nter
nal
fact
ors

B.Ext
ernal
fact
ors

C.I
nter
nal
&ext
ernal
fact
or

D.PESTLE

5.I
tisast
rat
egi
cmanagementt
ool
thatbusi
nessesuset
oident
if
ymacr
o-economi
cfact
ors
t
hati
tneedst
oconsi
der
.

A.I
nter
nal
fact
ors

B.Ext
ernal
fact
ors

C.I
nter
nal
&ext
ernal
fact
or

D.PESTLE

6.Mi
chael
por
ter
’sf
ramewor
ktoanal
yzet
hepot
ent
ial
prof
it
abi
l
ityofamar
ket
placei
s

composedof_
___
___
___
___
___
_.

A.Thr
eekeyar
eas

B.FourKeyar
eas

C.Fi
veKeyar
eas

D.Noneoft
heabov
e