ALL ABOUT NJ MARS &

MARS Balanced Advantage Portfolio

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ELITE ADVISOR V/S NORMAL ADVISOR

AVERAGE ELITE
PARTICULARS
ADVISOR ADVISOR
Client Interaction 16% 32%
Client Acquisition 10% 17%
Research & Portfolio Management 24% 11%
Office Admin & Back Office Mgt. 20% 5%
Training & Process Setup 10% 20%

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ROLE OF A DISTRIBUTOR

● Need Identification of investor.

● Ascertain right Asset Allocation of investor

according to his/her risk appetite.

● Help investors in reaching their goals.

● Hand hold investors in volatility, so that

they don’t diverge from their AA.

● Spend more time in reaching clients & less

time in operational & fund selection activities.

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TOO MANY FUNDS!!

44 37 650+ 650+ 144

Equity & Hybrid Debt NFOs in FY
AMCs Categories
Schemes Schemes 21-22

How To Select Fund For Investors?

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OTHER CRITERIAS TO PICK FROM

Returns/ 05 AMC
Performance

01 04

Fund Manager’s
Fund Size &
Experience
Expense Ratio
02 03

Fund Risk Factors

All these criterias are dynamic in nature.

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FUND SELECTION ON 1 YEAR PERFORMANCE IS A FUTILE ACTIVITY!

Analysis on multi-cap fund

CY 2017 CY 2018 CY 2019

Scheme Name
Return Rank Return Rank Return Rank
Scheme 1 48.73 1 -8.66 22 3.93 29
Scheme 2 47.37 2 -4.91 14 8.38 18
Scheme 3 46.15 3 -12.5 28 4.61 27
Scheme 4 43.05 4 -7.84 19 7.92 19
Scheme 5 42.58 5 -11.95 27 13.21 7
Fund Universe 26 28 31

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FUND SELECTION ON 1 YEAR PERFORMANCE IS A FUTILE ACTIVITY!

Analysis on multi-cap fund

CY 2016 CY 2017 CY 2018

Scheme Name
Return Rank Return Rank Return Rank
Scheme 1 15.21 1 33.51 18 -4.09 11
Scheme 2 10.54 2 39.49 9 -5.38 15
Scheme 3 10.13 3 28.00 24 0.2 4
Scheme 4 9.44 4 34.30 16 -0.88 6
Scheme 5 8.45 5 43.05 4 -7.84 19
Fund Universe 26 26 28

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FUND SELECTION ON 1 YEAR PERFORMANCE IS A FUTILE ACTIVITY!

Analysis on multi-cap fund

CY 2015 CY 2016 CY 2017
Scheme Name
Return Rank Return Rank Return Rank
Scheme 1 14.19 1 8.45 5 43.05 4
Scheme 2 9.80 2 5.81 8 36.98 12
Scheme 3 8.93 3 3.27 13 29.36 23
Scheme 4 8.28 4 -2.69 25 39.04 10
Scheme 5 6.90 5 -0.95 23 30.97 20
Fund Universe 24 26 26

CY 2014 CY 2015 CY 2016

Scheme Name
Return Rank Return Rank Return Rank
Scheme 1 72.1 1 6.72 6 0.69 19
Scheme 2 59.67 2 0.51 14 -6.66 26
Scheme 3 58.9 3 8.28 4 -2.69 25
Scheme 4 57.87 4 2.95 10 9.44 4
Scheme 5 56.79 5 4.37 8 4.98 10
Fund Universe 22 24 26

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TOO MUCH CONFUSION????

● How to select best fund for

● my client?
How to select best fund for my
● How ??
client to evaluate the

● portfolio
How regularly?
to evaluate that portfolio
● How to change
regularly ?? the portfolio
for large no. of clients ?

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 Presenting………

● Platform which provides you multiple ready made portfolios

● Built after thorough research
● Best suited for needs of different investors

MARS portfolios are periodically rebalanced with poor performing

schemes replaced with good performing schemes

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Methodology of Portfolio Creation

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FUND SELECTION

- -Checking
Regular Fund
fundsManager Interactions
performance.
- Identifying consistent performing
funds from scoring exercise done by
NJ research team.
- Regular interactions with fund
manager

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POST SELECTION

● Scheme scores are calculated & tracked on monthly basis.

● NJ research team does quarterly discussions with the FM’s

of MARS schemes.

● Interactions are continuous with FM’s in non MARS schemes

with decent scores.

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DIFFERENT CLIENT TYPES
NEED/TYPE OF THE INVESTOR

1. HIGH RISK - E100, E90 & E80

BETTER RISK ADJUSTED

2. RETURNS
- Balance Advantage Portfolio

LESS VOLATILE EQUITY

3. RETURNS
- DAA Aggressive, DAA Moderate

FD + RETURN WITH LESS

4. - DAA Conservative, E10, E20, E30
RISK

5. SHORT TERM PARKING - Liquid Portfolio

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DIFFERENT CLIENT TYPES

NEED/TYPE OF THE INVESTOR

6. BALANCED PORTFOLIO - Balanced & E40 - E70

7. REGULAR INCOME - SWP Portfolio

8. SIP - SIP Diversified & SIP Aggressive

9. TAX SAVING - ELSS Portfolio

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FUND SELECTION - DIFFERENT PORTFOLIOS

DAA portfolios, E10-E 100, SIP diversified portfolios:

● Equity schemes are common in all above portfolios but weights are
different depending on asset allocation.

Flexi-Cap & Large Mid & Small Value & Contra Large Cap &
& Mid Cap Funds Cap Funds Funds Focussed Funds

2 Funds 1 Fund 1 Fund 1 Fund

Minimal overlap amongst underlying funds giving proper diversification.

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FUND SELECTION - DIFFERENT PORTFOLIOS

Balanced & SWP Portfolios

● 4 Top Schemes based on highest scheme score

selected in the portfolios.

● Common Balanced Funds in Both the

Portfolios.

● 10% money in SWP portfolio goes in debt fund,

from where monthly withdrawals are made.

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FUND SELECTION - DIFFERENT PORTFOLIOS

OTHER PORTFOLIOS

● 3 schemes shortlisted from top ELSS schemes

ELSS PORTFOLIO
based on their score.

SIP AGGRESSIVE ● 5 Schemes from Mid & small cap Funds based
PORTFOLIO on their score.

BALANCED ● Top 4 schemes based on highest scheme score

ADVANTAGE FUND selected in the portfolios.

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SCHEMES REVIEW FREQUENCY

● Schemes review in all MARS portfolios - Annually

● For MARS SIP portfolios new series is being launched every year for new inflow &
existing SIP portfolio continue for 5 year period

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NJ MARS BALANCED ADVANTAGE PORTFOLIO

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BAF CATEGORY - INDUSTRY SCENARIO

Equity+ Hybrid
BAF AUM
Period AUM
(INR in crore)
(INR in crore)

Mar 2021 1,07,883 12,03,589

July 2022 1,86,630 17,42,852

% Growth 73% 45%

● BAF Category has seen the 2nd highest % AUM Growth

in this period among all Equity & Hybrid funds categories
● It is the 3rd highest category AUM wise and
one of the fastest growing category among all Equity & Hybrid categories

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CONCEPT - BAF

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WHY MARS BALANCED ADV PORTFOLIO

STYLE Well Diversified Among different styles of

-
DIVERSIFICATION Investmenting (Rule based and Active).

Benefit of Multiple models based on Market

AA MODEL
-
DIVERSIFICATION Valuation, GDP Growth, Interest rates & Momentum.

BETTER RISK Automatic Rebalancing in the underlying schemes,

-
ADJUSTED RETURNS reduce the risk exposure.

Highly Tax efficient as the asset allocation is done

TAX EFFICIENT -
by the underlying fund.
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CURRENT ALLOCATION IN NJ MARS BAP

Current Allocation in NJ MARS BAP

Scheme Name Allocation

NJ Balanced Advantage Fund– Gr 30.00%

Edelweiss Balanced Advantage Fund– Gr 30.00%

Aditya Birla Sun Life Balanced Advantage Fund– Gr 20.00%

Nippon India Balanced Advantage Fund – Gr 20.00%

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About BAF Models

Scheme Asset Allocation Criteria Scheme USP

Name

NJ BAF 1) Market Indicators : - NJ BAF adheres to the Rule-Based Active Investment approach
- Equity Valuation - Rule-based active asset allocation
- Long Term G-Sec Yield - Rule-based active stock selection using factor-based analysis
2) Macro Indicators : - Disciplined and time bound rebalancing, eliminating human bias
- Liquidity - Diversification opportunity at style and portfolio levels
- Overnight Rates

Edelweiss 1) Core Factors : - Follows a unique Pro cyclical model which aims to maximize the benefits
BAF - Market Trends of trending markets, both upside and downside
- Trend Health - Model based asset allocation approach smoothens the ride in a volatile
2) Overriding Factors : equity market, thus enhancing risk adjusted returns for an investor
- Fundamentals - Systematic process driven approach
- Avoids timing of market reversal

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About BAF Models
Scheme Asset Allocation Criteria Scheme USP
Name

ABSL BAF 1) Valuation Ratios - Applies counter cyclical approach to reduce equity
- P/E, P/B, Yield Gap when it is in expensive zone to limit the downside and
2) Trend Ratios vice versa
- Linear Momentum, Momentum Reversal, Copper to - Rebalancing is done basis the P/E levels, market
Gold Ratio valuations, the stage of economic cycles and fund
3) Volatility Ratios manager’s views
- India price Vol/India VIX , US price Vol/US VIX - Large Cap oriented diversified portfolio of quality
companies

Nippon 1) Valuations - 1 Year forward P/E of MSCI India
India BAF Index
2) Trend Following - Short term & medium term trends
3) Equity Risk Premium (Earning yield of MSCI India
vs Avg 10 yr treasury bond rate of US & India)
4) Trade Weighted Dollar (US dollar trend)
5) Global Demand Indicator (Commodities like
Lumber, Copper & Nickel)
- Lower Drawdown, Emotion free asset allocation
- Active equity stock selection to aid in differential
returns
- ‘Alpha Potential’ in full market cycle through, Downside
Risk Management in Falling Markets & Upside
participation in Rising Markets
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SWP IN MARS Balanced Advantage Portfolio

● Investors with regular income need can

ADVANTAGES opt for SWP in MARS BAP.

● MARS BAP aims to strike balance between
OF SWP in
Equity(growth) & Debt(stability).
MARS BAF
● Benefit of Regular income along with the
scope of capital appreciation.

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NJ TECHNOLOGY

Easy to invest.

Easy to Rebalance.

Entire rebalancing process is automated.

(client will only authorise transactions)

PIT option available for Partners.

0 paperwork, fully online on NJ EWA

platform.

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MARS OBJECTIVES

OBJECTIVES

● Better Fund Selection

● Ideal asset allocation

● Regular rebalancing & scheme change

Superior performance on long term basis

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ULTIMATELY…

HIGHER
HIGHER
PARTNER
PARTNER
EARNINGS
EARNINGS

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MOVE YOUR BUSINESS TO..

● For Higher Client Satisfaction.

● For Scientific Approach In Investors Money Management.

● For Huge Savings On Cost & Time.

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MARS ON NJ PARTNER DESK

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PERFORMANCE REPORT: NJ MARS

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NJ MARS TRANSACTION & REPORTS ON E WEALTH

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TRANSACTION REPORT: NJ MARS

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TRANSACTION REPORT: NJ MARS

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SUMMING IT UP
● Adopt NJ MARS to increase the productivity and efficiency to manage large
no. of clients. No need to do it self.
➢ research and portfolio management
➢ schemes selection, schemes reviews and scheme changes

● NJ MARS Balanced Advantage Portfolio is best suited for clients who seek
➢ Better risk adjusted equity returns
➢ Better tax efficient returns
➢ Less operational hassles
➢ Diversification in style and asset allocation models
➢ Regular income through SWP

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