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Introduction

Campus food delivery services provide convenient and efficient delivery solutions tailored specifically for
university students. This services typically offer a range of options including food delivery from local
restaurants, grocery and package delivery. By operating within a campus environment, these businesses
cater for unique needs of students, faculty and staff by offering fast delivery times, affordable prices and
often exclusive deals or discounts. Campus food delivery services leverage technology such as mobile
apps and online platforms to streamline ordering and tracking, enhancing the overall user experience.

Outlining the business idea of a campus food delivery services using the Business Model Canvas (BMC)
and the Value Proposition Model.

1. Business Model Canvas (BMC):

Customer Segments:

University students living on campus or nearby.

Faculty and staff who may require convenient delivery services.

Value Proposition:

Convenient and efficient delivery of various goods to students and faculty on campus.

Time-saving solution for busy individuals.

Wide variety of products available for delivery.

Channels:

Mobile app for placing orders.

Website for information and order tracking.

Social media for promotions and engagement.

Campus bulletin boards and flyers for local marketing.

Customer Relationships:

Personalized customer service through the app and website.

Feedback system for continuous improvement.

Loyalty programs and discounts for regular users.

Revenue Streams.

Delivery fees.
Commission from partnering businesses.

Premium subscription for frequent users with additional benefits.

Key Resources:

Delivery personnel (part-time students).

Mobile app and website development.

Partnerships with local businesses for product sourcing.

Key Activities:

Order management and delivery logistics.

Marketing and promotions.

Customer service and support.

Key Partnerships:

Local restaurants, cafes, and shops for product sourcing.

Campus authorities for logistical support and permissions.

Cost Structure:

Personnel costs (delivery personnel wages).

Technology costs (app development, maintenance).

Marketing and advertising expenses.

2. Value Proposition Model:

Customer Jobs:

Convenient access to goods without leaving campus.

Save time by avoiding trips to off-campus stores.

Ensure timely delivery of essentials.

Pains:

Time-consuming trips off-campus for basic needs.

Limited availability of certain products on campus.


Concerns about delivery reliability and speed.

Gains:

Time saved for studying, socializing, or other activities.

Access to a wide range ofl products without leaving campus.

Convenience of doorstep delivery

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