THE PROJECT WORK ON PHARMA

MARKETING MANAGEMENT
{INTRODUCTION TO MARKETING}
A Project Report Submitted
in Partial Fulfillment of the Requirements
for the Degree of

BACHELOR OF PHARMACY

by

AMIT KUMAR
Enrollment no.200945050068831

Under the Supervision of

Sishant Rav Divya

S N A Institute of Pharmacy Haidergarh Barabanki

To the
Faculty of Pharmacy

DR. A.P.J. ABDUL KALAM TECHNICAL UNIVERSITY

(Formerly Uttar Pradesh Technical University) LUCKNOW
May, 2024
 DECLARATION

I hereby declare that the work presented in this report entitled “INTRODUCTION TO

MARKETING", was carried out by me. I have not submitted the matter embodied in this report

for the award of any other degree or diploma of any other University or Institute.

I affirm that no portion of my work is plagiarized, and the experiments and results reported in the

report are not manipulated. In the event of a complaint of plagiarism and the manipulation of the

experiments and results, I shall be fully responsible and answerable.

Name :

Roll. No. :

(Candidate Signature)
 CERTIFICATE

Certified that AMIT KUMAR (200945050068831) has carried out the project

work presented in this project entitled “INTRODUCTION TO MARKETING

” for the award of Bachelor of Pharmacy from Dr. A.P.J. Abdul Kalam

Technical University, Lucknow under our supervision. The project work

embodies results of original work, and studies are carried out by the student

himself/herself and the contents of the project work do not form the basis for the

award of any other degree to the candidate or to anybody else from this or any

other University/Institution.

Sishant Rav Divya

Principal

SNAIP, Haidergarh

Date:
 A CKNOWLEDGEMENT

I would like to express my profound gratitude to Mr. Sishant Rav Divya, Principal S.N.A. Institute
of Pharmacy and Mr. Mohd. Sohrab, Director, S.N.A. Institute of Pharmacy for their contributions
to the completion of my project titled _____.

I would like to express my special thanks to our mentor Mr. Navneet Chandra Sagar for his time
and efforts he provided throughout the semester. Your useful advice and suggestions were really
helpful to me during the project’s completion. In this aspect, I am eternally grateful to you.

I would like to acknowledge that this project was completed entirely by me and not by someone
else.

[Signature]

[AMIT KUMAR]