Entrepreneurship Class Review Questionnaire

Name: ______________________________
Date: _______________________________

Developing an Entrepreneurial Mindset

1. Define entrepreneurial mindset.
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2. List three characteristics of a successful entrepreneur.
a. ____________________________________________________________
b. ____________________________________________________________
c. ____________________________________________________________
3. Describe how resilience plays a role in entrepreneurship.
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Testing an Opportunity
4. What are the key steps to test a business opportunity?
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5. Why is it important to validate an opportunity before fully investing in it?
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Building a Competitive Edge

6. Define competitive edge.
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7. Provide two examples of how a business can create a competitive edge.
a. ____________________________________________________________
b. ____________________________________________________________
Making Profit
8. What is the difference between revenue and profit?
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9. Explain the concept of the break-even point.
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Marketing a Business
10. What are the four Ps of marketing?
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11. Why is it important to understand your target market when marketing a business?
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Testing Customer Segment

12. What is a customer segment?
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13. Describe one method to test a customer segment.
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Promotional Channels
14. List three types of promotional channels.
a. ____________________________________________________________
b. ____________________________________________________________
c. ____________________________________________________________
15. Explain why choosing the right promotional channel is important for a business.
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Keeping Customers Engaged
16. What are two strategies to keep customers engaged?
a. ____________________________________________________________
b. ____________________________________________________________
17. Why is customer engagement important for long-term success?
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Building Customer Channels and Metrics

18. What is a customer channel?
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19. Identify two metrics that can help measure the effectiveness of customer channels.
a. ____________________________________________________________
b. ____________________________________________________________

Lean Canvas
20. What is the Lean Canvas model?
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21. Name four components of the Lean Canvas.
a. ____________________________________________________________
b. ____________________________________________________________
c. ____________________________________________________________
d. ____________________________________________________________

Business Pitch
22. What are the essential elements of a business pitch?
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23. Why is it important to be clear and concise in a business pitch?
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