Media and Information Literacy

Unit 1: Introduction to Media and Information Literacy

Name: Date:

Section: Teacher: Score:

Multiple Choice. Choose the best answer from the given options by writing the letter in
the space provided before each number.

_______________ 1. What are the five Cs of twenty-first-century skills?

A. creativity, collaboration, critical thinking, connection, and

communication
B. creativity, courtesy, critical thinking, connection, and
communication
C. creativity, collaboration, critical thinking, camaraderie, and
communication
D. creativity, collaboration, critical thinking, connection, and
confidence

_______________ 2. The term communication is derived from _________________.

A. la communication
B. communis
C. koinonia
D. civitas

_______________ 3. Which of the following is the correct process of communication?

A. sender–message–receiver–channel–feedback
B. sender–channel–feedback–receiver–message
C. receiver–feedback–channel–message–sender
D. sender–channel–message–receiver–feedback

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Unit 1: Introduction to Media and Information Literacy

_______________ 4. It refers to the point of reference from where or from whom the
message is crafted.

A. message
B. sender
C. receiver
D. feedback

_______________ 5. In the communication process, it refers to the tool used to deliver

the message from the source to the receiver in the communication
process.

A. barrier
B. feedback
C. channel or medium
D. message

_______________ 6. Identify which of the claims is true based on the statements below.
I. Charles Osgood’s model of communication explains the
circular process in which the roles of being a source and a
receiver can be interchanged and done simultaneously with
the help of a feedback mechanism.
II. Shannon and Weaver model of communication emphasizes
the shared experiences and understanding between the
sender and the receiver.

A. Both statements are true.

B. Both statements are false.
C. Statement I is true; statement II is false.
D. Statement I is false; statement II is true.

_______________ 7. This type of literacy refers to the skills in effectively using

technology—including hardware and software—to communicate,

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Unit 1: Introduction to Media and Information Literacy

manipulate, store, and access information.

A. media
B. technology
C. information
D. media and technology

_______________ 8. According to UNESCO, media and information literacy is essential

for the following reasons, except for _______________.

A. making informed decisions

B. building a sense of community
C. maintaining public discourse
D. engaging in political discussions

_______________ 9. Albert’s grandfather wants to understand how social media works.

Which reason from UNESCO’s media and information literacy
framework is emphasized by Albert’s grandfather?

A. making informed decisions

B. engaging in lifelong learning
C. building a sense of community
D. maintaining public discourse

_______________ 10. Jillian researches the current state of the world’s economy by
reading recent global news and watching videos. Which reason from
UNESCO’s media and information literacy framework is being
demonstrated?

a. learning about the world around us

b. making informed decisions
c. building a sense of community
d. maintaining public discourse

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Unit 1: Introduction to Media and Information Literacy

Short Essay Response. Answer each question in a short and concise manner. Use the
rubric as your reference for the expected output.

Performance Levels

Criteria 1 2 3 Score
Beginning Average Advanced
Proficiency Proficiency Proficiency

Clarity and The explanation The explanation The explanation is

Strength of is vague and is clear but clear and
Explanation incomplete. incomplete. complete.

Sufficiency The details do not The details The details clearly

of support the topic. clearly support and effectively
Information the topic. support the topic.

Relevance of The answers do The answers are The answers are

Answers not address the relevant but relevant and
questions. incoherent. coherent.

Total Possible Score 9

1. How does media affect communication?

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Unit 1: Introduction to Media and Information Literacy

2. In your own way, how can you become a responsible user and producer of media
and information?
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