Professional Documents
Culture Documents
Omar Mohamed
Omar Mohamed
1
(a)
(i)Launch an advertising campaign
(ii)Postal survey
(iii)Rent
(iv)Fixed costs ÷ (selling price – variable costs)
(v)€448.58
(vi)19.1%
(b)a method of production that involves employing all factors to complete one unit of
output at a time.
(c) ?
(d) Can Culleretes could targeted online advertising campaigns to gather numerical data
base about customer
2
(a)One impact government legislation could have on Can Culleretes is the requirement
to adhere to strict food safety standards, which may entail implementing specific
procedures for food storage to prevent contamination and ensure the safety of
consumers.
(b) Can Culleretes add value to its business by offering unique culinary experiences or
specialized dishes that set it apart from competitors.
(c) One method a business could use to encourage repeat purchase of its products is by
implementing a loyalty program where customers earn points or rewards for each
purchase they make. These rewards could include discounts on future purchases. By
offering incentives for repeat business, the business can foster customer loyalty and
increase retention rates.
(d) One disadvantage of using personal savings as a source of finance for a business is
that it limits the entrepreneur's personal financial security. If the business encounters
financial difficulties or fails.
(e) One benefit for a business of motivating its employees is increased productivity and
performance. When employees feel motivated and engaged and strive to achieve
company goals. This can lead to higher levels of customer satisfaction. Motivated
employees are more likely to stay with the company, reducing turnover rates and
associated hiring and training costs.
(f) Option 1: Increase Advertising
This option involves investing resources into advertising and marketing efforts to
promote Can Culleretes' existing offerings, such as lunch and dinner menus. Advertising
channels may include online platforms (social media, website, email newsletters), print
media (newspapers, magazines), outdoor advertising (billboards, signage), and possibly
radio or television advertisements.
This option involves extending Can Culleretes' operating hours to offer breakfast to
customers. Breakfast menu offerings may include traditional breakfast items like eggs,
pancakes, pastries, coffee, and juices. This option requires additional considerations
such as hiring staff for morning shifts, purchasing breakfast-related ingredients and
supplies, and potentially modifying the restaurant layout or decor to accommodate
morning diners. Option 1: increasing advertising might be the preferred option.
3
(a) Non-current assets are long-term assets held by a company for more than one
accounting period.
Hiring the new chef on a temporary contract provides Can Culleretes with flexibility in
adjusting its staffing levels based on seasonal demand or business fluctuations. It
allows the restaurant to manage costs more effectively by avoiding the long-term
commitment associated with permanent employment.Also a temporary contract can
serve as a trial period for both the dessert chef and Can Culleretes to assess mutual fit
and compatibility. If the chef's performance or fit with the team is not satisfactory
during the contract period, Can Culleretes can opt not to renew the contract without the
challenges of terminating a permanent employee.
(b) Responding to changes in the market is crucial for Can Culleretes to maintain
competitiveness and sustain its business in the face of new restaurants offering
diverse menus, such as Italian and Turkish cuisines. Here's why it's important: As
new restaurants introduce different cuisines, customer preferences and
expectations may evolve. Can Culleretes needs to adapt its menu offerings and
dining experience to meet the changing demands of its target market. Failure to
respond to these changes may result in a loss of customers to competitors who
offer more appealing options. The restaurant industry is dynamic, with trends and
tastes constantly evolving. Can Culleretes must stay attuned to these changes to
remain relevant in the market. By responding promptly to emerging trends and
consumer preferences, Can Culleretes can ensure that it continues to attract and
retain customers amidst increasing competition.
(c) In considering venture capital as a source of finance for the expansion of Can
Culleretes into Can Café, several key factors should be evaluated. Firstly, Can
Culleretes needs to weigh the cost of capital associated with venture capital
against other financing options to determine its affordability. Secondly, the
risk-return trade-off must be carefully considered, taking into account the
potential benefits of access to substantial funds and expertise against the risks
of loss of control and conflicts with investors' objectives. Thirdly, Can Culleretes
must ensure compliance with legal and regulatory requirements related to
venture capital financing, including understanding investment terms and
protecting intellectual property rights. Additionally, the long-term implications of
accepting venture capital, such as its impact on Can Café's growth trajectory and
Can Culleretes' overall business strategy, need to be assessed. Finally, strategic
alignment between Can Culleretes' objectives and potential investors'
expectations is crucial to ensure compatibility and mutual benefit. By carefully
evaluating these factors, Can Culleretes can make an informed decision about
whether venture capital is the right financing option for funding the opening of
Can Café.