1 BY OFFERING 2

SOFTWARE BY TYPE

Data Mining
Data Warehousing & Data Lakes 3
Data Integration
Predictive Modelling
BI and Visualization
·OLAP and Reporting
·Dashboards 4
Advanced Analytics
·Descriptive Analytics
·Diagnostic Analytics
·Predictive Analytics
·Presciptive Analytics

SOFTWARE BY INTEGRATION
Standalone
Embedded (this is self-service analytics)

SERVICES
Consulting and Engineering Services
Data Governance Services
Data Storage Services
Business Intelligence Services
Data Warehousing Services
BY DATA TYPE
Unstructured Data
Structured Data

BY DATA PROCESSING
Real-time Analytics
Batch Processing

BY ANALYTICS TYPE

HR Analytics
1. Workforce Planning and Optimization
2. Talent Acquisition and Recruitment
3. Employee Engagement and Retention
4. Training and Development
5. Performance Management
6. Others: Diversity and Inclusion Analytics, Succession Planning

Marketing Analytics
1. Customer Segmentation and Targeting
2. Campaign Performance Analysis
3. Social Media Analytics
4. Customer Lifetime Value Prediction
5. Market Basket Analysis
6. Others: Brand Health Monitoring, Competitive Analysis

Sales Analytics
1. Sales Forecasting
2. Pipeline Management
3. Customer Churn Prediction
4. Sales Performance Optimization
5. Territory and Quota Planning
6. Others: Sales Trend Analysis, Customer Relationship Management (CRM) Analytics

Finance Analytics
1. Financial Planning and Budgeting
2. Risk Management
3. Fraud Detection
4. Financial Performance Analysis
5. Cash Flow Analysis
6. Others: Predictive Modeling for Financial Markets, Portfolio Optimization
Operations Analytics
1. Supply Chain Optimization
2. Inventory Management
3. Production Planning and Scheduling
4. Quality Control and Defect Analysis
5. Maintenance and Asset Management
6. Others: Workflow Optimization, Process Efficiency Analysis
5 BY VERTICAL
Sync this segment with Big Data Market Report.