Professional Documents
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Chapter 13 The Job Search R'sum's and Cover Messages
Chapter 13 The Job Search R'sum's and Cover Messages
5. Which of the following would help an individual assess his or her employment qualifications?
a. Do I speak, write, or understand another language?
6. On average in the United States, how many jobs will individuals between the ages of 28 and 52 have over the course of
their careers?
a. 3
b. 7
c. 12
d. 20
ANSWER: c
RATIONALE: On average, individuals between the ages of 28 and 52 will have on average 12.3 jobs over
the course of their careers.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 428
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.01 - 13.01
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Harnessing Technology in Today’s Challenging Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/22/2022 12:37 PM
8. Kendra is searching for a job and wants to use electronic sources. Which of the following will probably be her best
source of online job listings?
a. Big job boards such as Monster and CareerBuilder
b. Specific company websites
c. Her college website job board
d. Niche websites
ANSWER: b
RATIONALE: Probably the best way to find a job online is at a company's own website. Approximately one
quarter of applicants find jobs by applying directly on a company website.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 431
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Exploring the Open Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
9. Which online source is used most for job searching and recruiting?
a. Twitter
b. Monster
c. CollegeGrad
d. LinkedIn
ANSWER: d
RATIONALE: LinkedIn dominates the world for job searching and recruiting.
Copyright Cengage Learning. Powered by Cognero. Page 4
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 431
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.09.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Exploring the Open Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/18/2022 8:28 AM
10. Which of the following tips will help you protect your privacy and safeguard your personal data when posting to
online job boards?
a. Respond only to "blind" job postings.
b. Post your résumé on any online site to increase your employment opportunities.
c. Post your résumé only on sites that charge a fee.
d. Consider omitting your home address and home phone number.
ANSWER: d
RATIONALE: To protect yourself when posting to online job boards, you should limit personal information
such as your home address and phone number. Other tips include posting only at free sites,
using a separate e-mail account for your job search, posting privately, and keeping careful
records of your postings. You should also avoid responding to "blind" job postings and
revealing your references' information.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 432
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.02.06 - DISC.ESBC.GULO.23.02.06
United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Exploring the Open Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
12. To help you develop your personal network, you should develop a contact list of anyone who would be willing to talk
with you about finding a job, make contacts with people in person and online, and _______.
a. wait for your contacts to contact you about potential job openings
b. do not initiate additional communication with your contacts because it would be too pushy
c. follow up on referrals.
d. use only online resources to help you connect with others.
ANSWER: c
RATIONALE: Because most individuals find jobs today through networking, job candidates should build
their personal networks by developing a contact list of anyone who would be willing to talk
to them about finding a job, making contact with individuals in person and online, and
following up on any referrals.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: pp. 432-433
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.03 - 13.03
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Unlocking the Hidden Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
13. Many job candidates use LinkedIn to research companies, receive job alerts, and _______.
a. get free résumé coaching
b. make friends
c. expand their personal and professional networks
d. find out the number of people who have applied for a job
ANSWER: c
RATIONALE: LinkedIn enables job candidates to receive job alerts, expand their personal and professional
networks, research a company, get recommendations, and help companies find them. As a
result, LinkedIn is the No. 1 social media site to use in the job-search process.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: pp. 433-434
14. A large part of your job-search strategy should be deciding what makes you special and desirable in the job market.
This introspective process is called _______.
a. networking
b. personal branding
c. desired workplace behavior
d. cognitive reflection
ANSWER: b
RATIONALE: Personal branding involves deciding what makes you special and desirable in the job market.
Developing a personal brand is important so that you know what you want to emphasize.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 435
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.03 - 13.03
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Unlocking the Hidden Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
15. All of the following are ways you can develop a personal brand: preparing a brief speech that describes who you are
and what problems your skills can solve, creating an individual tagline that separates you from other candidates, and
_______.
a. showing how you are similar to other job candidates
b. emailing all of your contacts a five-minute multimedia presentation that profiles your skills and
experience
c. distributing business cards whenever you have an opportunity
d. creating an attractive résumé
ANSWER: c
RATIONALE: To create a personal brand, create your own tagline that distinguishes you from other job
candidates, distribute business cards at all opportunities, and prepare an elevator speech that
describes who you are and what problems your skills can solve. You should also build a
positive online presence through LinkedIn, Twitter, and Facebook.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 435
QUESTION TYPE: Multiple Choice
Copyright Cengage Learning. Powered by Cognero. Page 7
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.03 - 13.03
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Unlocking the Hidden Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/18/2022 8:31 AM
16. A 30-second pitch describing who you are and what you can offer to a company or industry is called a(n) _______.
a. branding monologue
b. elevator speech
c. interview introduction
d. job speech
ANSWER: b
RATIONALE: An elevator speech is a 30-second pitch describing who you are and what skills you can offer
to a company or industry.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 436
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.02 - DISC.ESBC.GULO.23.01.02
United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Unlocking the Hidden Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
18. You are just graduating from college and have little employment experience. Which résumé style would help you
emphasize your skills?
a. Chronological résumé
b. Video résumé
c. Functional résumé
d. Infographic résumé
ANSWER: c
RATIONALE: Functional résumés highlight skills persuasively. Recent graduates with little experience,
those entering a different career field, and older job seekers who want to de-emphasize a long
work history benefit from functional résumés.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 437
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
United States - BUSPROG.ESBC.GULO.23.06.06 - DISC.ESBC.GULO.23.06.06
United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
21. Which approach to organizing parts of your résumé will help to strategically profile your skills and experiences?
a. Place your most important qualifications last so that they will be remembered.
b. Use as many headings as needed to present your experiences and skills.
c. Emphasize your skills and achievements aimed at a particular job or company.
d. Always place the education section before the work experience section.
ANSWER: c
RATIONALE: When organizing the information on your résumé, present the most important qualifications
first, and limit the number of headings to six or fewer. Most importantly, remember to
customize your résumé by emphasizing skills and achievements aimed at a particular job or
company.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 437
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
22. The advantages of building a LinkedIn résumé to have in addition to your print résumé are that you can expand the
description of your skills and qualifications, add media such as images, hyperlinks, and more, and _______.
a. you don’t have to worry about proofreading your résumé because errors don’t matter in an online
Copyright Cengage Learning. Powered by Cognero. Page 10
format
b. you can upload personal photos as you would with Facebook or Instagram
c. you can use I to tell your story more personally
d. you can save money by not printing your résumé on paper
ANSWER: c
RATIONALE: Compared with a print résumé, LinkedIn has many advantages. You have ample space to
expand the description of your skills and qualifications. Your LinkedIn page also allows you
to be more conversational and personal than you can be within the confines of a restricted
résumé, and to add media such as images, hyperlinks, and more. You can even use the
pronoun I to tell your story more naturally and passionately.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 442
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
23. Opinions on the use of a career objective are mixed. Which of the following is the best reason for candidates to add a
career objective to their résumés?
a. An objective shows flexibility and indicates that a candidate is adaptable and willing to change to suit the
employer's needs.
b. The primary goal of an objective is to make the recruiter's life easier by quickly classifying the résumé, which
means the applicant is more likely to be hired.
c. An objective can rapidly disqualify a candidate if the stated objective does not match a company's job
description.
d. An objective can tell the prospective employer that this candidate is sure about what he or she wants to do.
ANSWER: d
RATIONALE: A concise, focused objective shows that the applicant is committed to the career and is sure
about what he or she wants to do. That commitment may persuade the hiring manager to
select the candidate for an interview.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 438
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.03 - DISC.ESBC.GULO.23.01.03
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
Copyright Cengage Learning. Powered by Cognero. Page 11
24. Which of the following is an example of a well-written career objective for a résumé?
a. An entry-level position in the marketing area with a possibility of promotion
b. A challenging job at an organization that raises the bar in data security
c. Serving as a team player in a company where independent thinking is a top priority
d. An accounting position in which ten years' experience and a license as a CPA will allow me to assist your
company with payroll, employee benefits, and governmental tax and records reporting
ANSWER: d
RATIONALE: A career objective should be specific, should focus on the employer's needs, and should not
downplay your talents. The best example of this is An accounting position in which ten years'
experience and a license as a CPA will allow me to assist your company with payroll,
employee benefits, and governmental tax and records reporting.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 438
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
United States - BUSPROG.ESBC.GULO.23.06.06 - DISC.ESBC.GULO.23.06.06
United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/22/2022 12:38 PM
25. Which statement accurately describes the summary of qualifications portion of a résumé?
a. Recruiters and hiring managers dislike the summary of qualifications section because it adds reading time.
b. The summary of qualifications usually appears at the end of a résumé to provide a strong closing.
c. Smart job seekers add a summary of their most impressive qualifications to their résumés to save the time of
recruiters and hiring managers.
d. The summary of qualifications section is typically one or two concise paragraphs.
ANSWER: c
RATIONALE: A summary at the top of your résumé saves the time of recruiters and hiring managers, makes
it easier to read, and ensures that your most impressive qualifications are not overlooked by a
recruiter who skims résumés quickly.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: pp. 438-439
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.03 - DISC.ESBC.GULO.23.01.03
United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
Copyright Cengage Learning. Powered by Cognero. Page 12
DATE MODIFIED: 3/10/2022 2:48 PM
29. Which of the following statements uses an action verb to highlight an aptitude?
a. Competent in creation of multimedia presentations
b. Mastered QuickBooks Pro accounting software in 20 hours with minimal
instruction
c. Ability to develop innovative and interactive Web pages
d. Adaptable to changing work environments
ANSWER: b
RATIONALE: The one item that uses an action verb to highlight an aptitude is "Mastered QuickBooks Pro
accounting software in 20 hours with minimal instruction."
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 440
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.05 - DISC.ESBC.GULO.23.01.05
United States - BUSPROG.ESBC.GULO.23.06.06 - DISC.ESBC.GULO.23.06.06
United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
31. Which of the following statements regarding the use of references on your résumé should you follow?
a. Include a list of references directly on the résumé.
b. Do not include personal or character references.
c. Remember that companies generally check references before a job interview to learn about a candidate in
advance.
d. Be sure to add the statement References furnished upon request at the bottom of your résumé.
ANSWER: b
RATIONALE: Do not include personal or character references, such as friends, family, or neighbors because
recruiters rarely consult them. Instead, your references should include instructors, your
current employer or previous employers, colleagues or subordinates, and other professional
contacts.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 442
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
33. In considering ethical issues regarding résumés, which of the following practices is acceptable?
a. Misrepresenting a job title to make it sound more important
b. Extending employment dates to avoid showing periods of unemployment
c. Making your job duties sound more impressive and responsible than they really were
d. Putting the GPA for your major courses only (for example 3.6/4.0 in major) when your actual GPA is not
stellar
ANSWER: d
RATIONALE: All of these except option d are considered unethical and should be avoided when preparing
your résumé. It is also unethical to inflate your education, grades, or honors. However, if you
have a good GPA in your major, putting the GPA for your major coursework is perfectly
acceptable.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: pp. 446-448
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.02.02 - DISC.ESBC.GULO.23.02.02
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/22/2022 12:45 PM
34. Because your résumé is probably the most important document you will ever write, you should _______.
a. enhance your job titles to make your résumé more impressive
b. include ample use of the personal pronoun I to make it more
35. Some of today's employers often use applicant tracking software to sort and evaluate résumés. Which of these steps
will maximize the "hits" your résumé receives from this kind of software?
a. Describe your experience, education, and qualifications in general terms.
b. Avoid abbreviations and acronyms, especially those related to the job title.
c. Include a keyword summary that highlights your qualifications and experiences.
d. Focus on nouns that describe your skills and qualifications.
ANSWER: d
RATIONALE: To produce the most "hits" from an applicant tracking software system, use specific
keywords or keyword phrases that describe your skills, qualifications, experiences, and job
titles. In addition, use nouns when describing your skills and qualifications, and incorporate
variations of the job title through the use of acronyms and abbreviations. However, do not
include a keyword summary.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: pp. 448-449
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.05 - 13.05
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
United States - BUSPROG.ESBC.GULO.23.09.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Using Digital Tools to Fine-Tune Your Job Search
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
38. Why do some employers prefer to receive résumé information submitted in a plain-text format?
a. The plain text format helps to avoid possible e-mail viruses.
b. They want to save money on printing, and plain text résumés use less ink.
41. An applicant tracking systems (ATS) is more likely to select your résumé if it focuses on _______.
a. verbs
b. nouns
c. adjectives
d. dates
ANSWER: b
RATIONALE: Although action verbs will make your résumé appeal to a recruiter, an applicant tracking
system will often be looking for nouns.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 448
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.05 - 13.05
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Using Digital Tools to Fine-Tune Your Job Search
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
43. The biggest error job seekers make when writing a cover message is _______.
a. misspelling the receiver's name or the company's name
b. forgetting to enclose their résumé
c. making the letter too generic
d. not asking for the interview
ANSWER: c
RATIONALE: The biggest error most applicants make when crafting a cover message is being too generic.
Just as the résumé must be customized for each job, the cover message must also be
customized. A generic message will not showcase your skills for the job and will not help
you land the desired interview.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 455
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Cover Messages––Do They Still Matter?
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
44. If you cannot find the name of a person to address your cover message to, which of the following is a recommended
alternative?
a. The phrase To Whom It May Concern
b. A descriptive subject line such as Marketing Specialist
Position
c. The phrase Hiring Manager
d. The name of the CEO
ANSWER: b
RATIONALE: If you cannot find the name of any person to address a cover message to, you might replace
the salutation with a descriptive subject line identifying the position.
POINTS: 1
45. In the opening of an unsolicited cover message, you should aim to be more persuasive by demonstrating knowledge of
the reader's business and _______.
a. telling them the salary you would like to earn
b. showing how your specific skills will benefit the
company
c. specifying the type of position you're seeking
d. explaining why you need a job
ANSWER: b
RATIONALE: In the opening of an unsolicited cover message, demonstrate knowledge of the reader's
company or organization, and show how your specific talents will benefit the company.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: pp. 456-457
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Cover Messages––Do They Still Matter?
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
47. Which of the following statements presents a job candidate's information in the body of a cover message as a match
for what the hiring manager’s job posting is looking for?
a. I am a qualified and fully licensed pediatric nurse.
b. Your posting description closely matches my experiences assisting dysfunctional families in crisis, and
recently I've taken seminars in family dynamics to develop the additional skills that your ad indicates are
essential.
c. You need a licensed, registered nurse, and I meet those qualifications.
d. Having graduated summa cum laude from Southwest College, I am well-prepared and eager to apply my
knowledge in nursing.
ANSWER: b
RATIONALE: The best statement is Your posting description closely matches my experiences assisting
dysfunctional families in crisis, and recently I've taken seminars in family dynamics to
develop the additional skills that your ad indicates are essential. This statement shows how a
strong qualification fits the targeted job.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: pp. 457-459
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
United States - BUSPROG.ESBC.GULO.23.06.06 - DISC.ESBC.GULO.23.06.06
United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07
TOPICS: Cover Messages––Do They Still Matter?
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/22/2022 12:48 PM
48. Which of the following sentences matches the recommended approach for closing a cover message?
a. You should schedule my interview on Tuesday, September 7, at 10 a.m.
b. Please feel free to call me at your earliest convenience.
c. I hope you contact me soon to set up an interview for the systems analyst position.
d. To add to your team an experienced systems analyst with proven analytical and troubleshooting skills, call me
at (555) 555-4321 to arrange an interview.
ANSWER: d
RATIONALE: The closing of a cover message should confidently request an interview, highlight your
Copyright Cengage Learning. Powered by Cognero. Page 23
strongest points, and make it easy to respond. The statement that does this best is To add to
your team an experienced systems analyst with proven analytical and troubleshooting skills,
call me at (555) 555-4321 to arrange an interview.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: pp. 459-460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
United States - BUSPROG.ESBC.GULO.23.06.06 - DISC.ESBC.GULO.23.06.06
United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07
TOPICS: Cover Messages––Do They Still Matter?
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
49. Which of the following pieces of advice regarding whether or not and how to send a cover message accompanying a
résumé sent by e-mail or fax is recommended?
a. Take the time to prepare a customized cover message to accompany your résumé sent electronically.
b. Send your cover message separately from an e-mailed résumé.
c. Shorten your e-mail or cover message to a brief statement such as Please consider the attached résumé for
your opening.
d. Skip the cover message entirely because the fax or e-mail includes your name.
ANSWER: a
RATIONALE: Serious job candidates send a customized cover message with a résumé sent via e-mail. Note
that when sending the cover message via email, it should be shorter that the same cover
message you would send by surface mail.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Cover Messages––Do They Still Matter?
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
50. Which of the following suggestions will contribute to creating a successful cover message?
a. Use different paper colors and paper types for your résumé and cover message to create a strong visual
impact.
b. Make activities and outcomes, not yourself, the subject of sentences to reduce overuse of "I."
c. Use a creative letter style to surprise the reader and make a big impact.
d. Keep the focus on your skills and traits through frequent use of "I" statements.
ANSWER: b
Copyright Cengage Learning. Powered by Cognero. Page 24
RATIONALE: The best tip is to make activities and outcomes the subject of sentences to reduce the overuse
of "I." The message should also use a traditional style and the same high-quality paper as the
résumé.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Cover Messages––Do They Still Matter?
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
52. In today's competitive job market, the emphasis of the job search is on what the applicant wants and needs.
a. True
b. False
ANSWER: False
RATIONALE: Today, the emphasis of the job search is on what the employer, not the applicant, wants.
Employers are most interested in how a candidate will add value to their organizations. That's
why today's most successful candidates customize their résumés to highlight their
qualifications for each opening.
POINTS: 1
DIFFICULTY: Easy
Copyright Cengage Learning. Powered by Cognero. Page 25
REFERENCES: p. 426
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.01 - 13.01
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.03 - DISC.ESBC.GULO.23.01.03
United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Harnessing Technology in Today’s Challenging Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
53. The job-search process begins long before you are ready to prepare your résumé because you must invest time and
effort in self-evaluation.
a. True
b. False
ANSWER: True
RATIONALE: Before writing your résumé, you must take the time to identify your interests and goals,
assess your qualifications, and explore career opportunities. This reflection will help you
make wise employment decisions.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 427
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.01 - 13.01
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Harnessing Technology in Today’s Challenging Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
54. The first step in a job search is selecting an appropriate résumé format.
a. True
b. False
ANSWER: False
RATIONALE: The first step in a job search is analyzing your interests and goals and evaluating your
qualifications.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 427
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.01 - 13.01
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Harnessing Technology in Today’s Challenging Job Market
KEYWORDS: Bloom's: Remember
Copyright Cengage Learning. Powered by Cognero. Page 26
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
55. You can decide what qualifications you possess and how you can prove them by asking yourself What evidence can I
offer that I am a self-starter or a leader?
a. True
b. False
ANSWER: True
RATIONALE: Your responses to questions targeting your thinking about specific skills will prepare a
foundation for your résumé. Employers seek more than empty assurances; they will want
proof of your qualifications. Questions like this will help you identify specific examples and
evidence.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 428
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.01 - 13.01
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Harnessing Technology in Today’s Challenging Job Market
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
56. Students who are serious about the job search should include an internship in their education.
a. True
b. False
ANSWER: True
RATIONALE: An internship is one of the best ways to learn about a career. Additionally, it often results in
an offer of a full-time position because research indicates that 60 percent of employers do
offer a full-time job to their interns.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: pp. 428-429
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.01 - 13.01
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Harnessing Technology in Today’s Challenging Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
57. Today, most jobs are filled through the open job market.
a. True
b. False
ANSWER: False
Copyright Cengage Learning. Powered by Cognero. Page 27
RATIONALE: The open job market consists of jobs that are advertised or listed. The hidden job market
consists of jobs that are never advertised or listed. Some research has revealed that between
50 and 80 percent of all jobs are filled before they even make it to online job boards or
advertisements.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 429
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Exploring the Open Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
60. Many job seekers today use social networking sites like Facebook and LinkedIn to network and to find positions.
a. True
b. False
ANSWER: True
RATIONALE: The big job boards such as Monster.com are facing recent competition from social
networking sites such as LinkedIn and Facebook. In fact, LinkedIn continues to dominate the
world for job searching and recruiting.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 431
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Exploring the Open Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
61. To conduct a safe job search online, you should post your information privately and limit your personal information.
a. True
b. False
ANSWER: True
RATIONALE: You can ensure a safe online search by choosing reputable sites, protecting your personal
information and that of your references, keeping careful records, and renewing your posts
regularly.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 432
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.02.06 - DISC.ESBC.GULO.23.02.06
TOPICS: Exploring the Open Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
Copyright Cengage Learning. Powered by Cognero. Page 29
DATE MODIFIED: 3/10/2022 2:48 PM
62. More jobs are found through referrals and person-to-person contacts than through any other method.
a. True
b. False
ANSWER: True
RATIONALE: The most successful job candidates seek to transform themselves from unknown into known
quantities through networking because more jobs today are found through referrals and
person-to-person contacts than through any other method.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 432
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.03 - 13.03
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Unlocking the Hidden Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
63. LinkedIn is the No. 1 social media site to use when looking for a job.
a. True
b. False
ANSWER: True
RATIONALE: If you are looking for a job, LinkedIn is the No. 1 social media site for you to use. Although
some young people have the impression that LinkedIn is for older individuals, that perception
is changing as more and more college students and graduates sign up.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 433
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.03 - 13.03
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Unlocking the Hidden Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
64. An important step in the job-search process is building a brand for yourself.
a. True
b. False
ANSWER: True
RATIONALE: A large part of your job-search strategy should be building a brand for yourself. Personal
branding involves deciding what makes you special and desirable in the job market.
65. Munerah is a recent college graduate and does not have a lot of work experience. Which résumé format should she
use?
a. Chronological format
b. Functional Format
c. Video résumé
d. plain text résumé
ANSWER: b
RATIONALE: Munerah should use a functional format because it focuses on the candidate’s skills rather
than on past employment.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
United States - BUSPROG.ESBC.GULO.23.01.03 - DISC.ESBC.GULO.23.01.03
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:01 PM
DATE MODIFIED: 3/18/2022 8:49 AM
66. Under what circumstances should a résumé be only one page in length?
a. If the candidate has less than ten years of experience and only one or two employers
b. If the candidate is a senior-level manager with many major accomplishments
c. If the candidate has more than ten years of experience
d. If the candidate has extensive and detailed information to show how they fit the position
ANSWER: a
RATIONALE: Experts disagree on how long a résumé should be. The best advice is to make your résumé as
long as needed to sell your skills. However, a candidate who has less than ten years of
experience or has had only one or two employers is likely to have a one-page résumé.
POINTS: 1
DIFFICULTY: Easy
67. The first line of your résumé should always be the position you are seeking.
a. True
b. False
ANSWER: False
RATIONALE: The first line of your résumé should always be your name.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 437
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
68. If you include a career objective on your résumé, it should focus on what you are hoping to gain.
a. True
b. False
ANSWER: False
RATIONALE: If you include a career objective, it should be customized for the position and focus on what
you can do for the organization (rather than what you are hoping to gain).
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 438
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/18/2022 8:37 AM
70. On your résumé, providing the GPA for only the courses in your declared major is considered unethical.
a. True
b. False
ANSWER: False
RATIONALE: It is ethical to calculate and provide your GPA within your major courses as long as you
indicate clearly that it is your major (rather than your cumulative) GPA.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 439
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
71. In the work experience section of your résumé, you should include only those jobs that you think will help you win the
targeted position.
a. True
b. False
ANSWER: True
RATIONALE: You should list your most recent employment first and work backward, including only those
jobs that you think will help you win the targeted position.
72. A résumé should include personal data (birth date, health, height, weight, and sometimes a photograph) to help the
recruiter finalize his or her decision.
a. True
b. False
ANSWER: False
RATIONALE: Today's résumés omit personal data, such as birth date, marital status, height, weight,
national origin, health, disabilities, and religious affiliation, because this information can lead
to charges of discrimination.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 441
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.02.06 - DISC.ESBC.GULO.23.02.06
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
74. Because they expect you to showcase your strengths and hide your weaknesses, employers say it is acceptable to self-
promote and distort facts on your résumé.
a. True
b. False
ANSWER: False
RATIONALE: You may only self-promote honestly. Distorting facts on a résumé is unethical; lying is
illegal. Most importantly, either practice can destroy a career.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: pp. 446-448
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.02.02 - DISC.ESBC.GULO.23.02.02
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
76. Once your résumé is submitted to a company, the first reader of it may be a computer.
a. True
77. You can maximize recognition of your résumé by a tracking system if you focus on incorporating targeted noun
phrases.
a. True
b. False
ANSWER: True
RATIONALE: One tip for maximizing "hits" by a tracking system is to focus on noun phrases in three
categories: position or role, technical skill or specialization, and certification or specific
experience.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: pp. 448-449
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.05 - 13.05
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Using Digital Tools to Fine-Tune Your Job Search
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
78. The advantages of career e-portfolios are that they can be posted online, viewed at the employer’s convenience, are
easy to share, and _______ .
a. can show off your talents and qualifications more thoroughly than a print résumé
b. will save paper
c. hide gaps in your employment history
d. are helpful if you are switching industries
ANSWER: a
RATIONALE: Career e-portfolios have many advantages, but the real reason for preparing one is that it
shows off your talents and qualifications more thoroughly than a print résumé.
79. A video résumé allows candidates to demonstrate their public speaking, interpersonal, and technical skills more
impressively than they can in a traditional print résumé.
a. True
b. False
ANSWER: True
RATIONALE: Although a video résumé allows candidates to demonstrate their public speaking,
interpersonal, and technical skills more impressively than they can in a traditional print
résumé, such résumés may not be appropriate for all career fields. Therefore, before you
commit time and energy to a video résumé, consider your audience.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 450
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.05 - 13.05
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.02 - DISC.ESBC.GULO.23.01.02
TOPICS: Using Digital Tools to Fine-Tune Your Job Search
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
81. One advantage of creating a résumé on LinkedIn is that you can expand the description of your skills and
qualifications.
a. True
b. False
ANSWER: True
RATIONALE: The LinkedIn feature for creating résumés to post on the site has the advantages of giving
you more space to expand on your skills and experiences and allowing you to be more
conversational.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 452
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.05 - 13.05
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.02 - DISC.ESBC.GULO.23.01.02
TOPICS: Using Digital Tools to Fine-Tune Your Job Search
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
82. Résumés should always be submitted as Word documents to ensure that your intended formatting is retained.
a. True
b. False
ANSWER: False
RATIONALE: The format for submitting a résumé depends on what is required by the employer. Those sent
as Word documents electronically can sometimes lose their intended formatting or be prone
to viruses. PDF files, on the other hand, cannot be altered.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 452
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.05 - 13.05
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Using Digital Tools to Fine-Tune Your Job Search
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
85. The biggest mistake job seekers make when writing cover messages is making them sound too generic.
a. True
b. False
ANSWER: True
RATIONALE: When putting your cover message together, remember that the biggest mistake job seekers
make when writing cover messages is making them sound too generic. You should, therefore,
write a personalized, targeted cover message for every position for which you apply.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 455
Copyright Cengage Learning. Powered by Cognero. Page 39
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
TOPICS: Cover Messages - Do They Still Matter?
KEYWORDS: Bloom's: Remember
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
86. You can make your cover message more appealing by addressing it specifically to the Human Resources Department
or Hiring Manager.
a. True
b. False
ANSWER: False
RATIONALE: The first step in gaining the interest of your reader is addressing your cover message to an
individual by name. The use of the reader's name makes the message more appealing and
more likely to be read.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 455
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
United States - BUSPROG.ESBC.GULO.23.06.06 - DISC.ESBC.GULO.23.06.06
United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07
TOPICS: Cover Messages - Do They Still Matter?
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
87. If an employment position has been announced and applicants are being solicited, you can write your cover message
using a direct approach.
a. True
b. False
ANSWER: True
RATIONALE: If an employment position has been announced and applicants are being solicited, you can
use the direct approach when writing a cover message.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 455
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
TOPICS: Cover Messages - Do They Still Matter?
88. I hope to hear from you soon is an effective closing for a cover message.
a. True
b. False
ANSWER: False
RATIONALE: The closing of a cover message should avoid expressions such as "I hope" because they
weaken the closing. Instead, an effective closing asks confidently for an interview, suggests
reader benefits or reviews an applicant's strongest points, and makes it easy for the reader to
contact an applicant.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 459
QUESTION TYPE: True / False
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
United States - BUSPROG.ESBC.GULO.23.06.06 - DISC.ESBC.GULO.23.06.06
United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07
TOPICS: Cover Messages - Do They Still Matter?
KEYWORDS: Bloom's: Apply
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM
91. The job market in which jobs are advertised or listed is known as the _______.
a. open job market
b. hidden job market
c. digital job market
d. niche job market
ANSWER: a
RATIONALE: The open job market consists of jobs that are advertised or listed.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Exploring the Open Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:11 PM
DATE MODIFIED: 3/10/2022 2:48 PM
92. The job market in which jobs are advertised or listed is known as the _______.
a. open job market
b. hidden job market
c. digital job market
d. niche job market
ANSWER: b
RATIONALE: The hidden job market consists of unadvertised or unannounced jobs, and more jobs are
available in this area than in the open job market. Therefore, today's job candidates should
plan to spend a considerable portion of their job-search time developing a personal network.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
Copyright Cengage Learning. Powered by Cognero. Page 42
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.03 - 13.03
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Unlocking the Hidden Job Market
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:24 PM
DATE MODIFIED: 3/10/2022 2:48 PM
94. Which style of résumé lists work history job by job, starting with the most recent position?
a. Video résumé
b. Career e-portfolio
c. Functional
d. Chronological
ANSWER: d
RATIONALE: A résumé that lists work history starting with the most recent position is using the
chronological style, which is preferred by recruiters.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
TOPICS: Customizing Your Résumé
Copyright Cengage Learning. Powered by Cognero. Page 43
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:31 PM
DATE MODIFIED: 3/10/2022 2:48 PM
95. What style of résumé focuses on a candidate's skills rather than on past employment?
a. Video résumé
b. Career e-portfolio
c. Functional
d. Chronological
ANSWER: c
RATIONALE: Résumés that focus on skills are prepared in the functional style, which may be advisable for
recent graduates with little work experience.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:33 PM
DATE MODIFIED: 3/10/2022 2:48 PM
96. Which part of the résumé identifies your most impressive accomplishments relevant to the position and may appear
near the top of your résumé?
a. Professional experience
b. Summary
c. Educational experience
d. Resume header
ANSWER: b
RATIONALE: A summary of qualifications, located near the top of your résumé, will include three to eight
bulleted statements that prove you are the ideal candidate for the position.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.04 - 13.04
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.02 - DISC.ESBC.GULO.23.01.02
TOPICS: Customizing Your Résumé
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:34 PM
DATE MODIFIED: 3/10/2022 2:48 PM
98. To optimize "hits" and increase the likelihood of an automated applicant tracking system selecting your résumé, you
should focus on _______.
a. nouns only
b. verbs only
c. adjectives
d. nouns and verbs
ANSWER: a
RATIONALE: Although action verbs make your résumé appeal to a recruiter, an applicant tracking system
will be looking for nouns.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.05 - 13.05
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.01.02 - DISC.ESBC.GULO.23.01.02
United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
TOPICS: Using Digital Tools to Fine-Tune Your Job Search
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:38 PM
DATE MODIFIED: 3/18/2022 8:47 AM
99. In the closing of a cover message, you should work to motivate _______.
a. action
Copyright Cengage Learning. Powered by Cognero. Page 45
b. respect
c. admiration
d. interest
ANSWER: a
RATIONALE: In closing a cover message, work to motivate the reader's action of contacting you to
schedule an interview.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJECTIVES: ESBC.GULO.23.13.06 - 13.06
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
TOPICS: Cover Messages––Do They Still Matter?
KEYWORDS: Bloom's: Remember
DATE CREATED: 3/10/2022 1:40 PM
DATE MODIFIED: 3/10/2022 2:48 PM