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Assignment No 2

Student : Altaf Hussian


ID : CU-4956-2023
Q1
Make a SWOT Analysis Matrix for CECOS University Peshawar.
Answer :
Strengths:
1. High-quality and experienced faculty members.
2. Modern infrastructure and state-of-the-art facilities.
3. Diversified range of academic programs.
4. Strong industry linkages and collaboration.
5. Strategic location in the heart of Peshawar city.
6. Accredited by Higher Education Commission (HEC).
7. Active student body and various student societies.
8. Strong alumni network.
9. Emphasis on practical learning and hands-on experience.
10. Good reputation in the educational sector.
Weaknesses:
1. Limited financial resources.
2. Limited international exposure and partnerships.
3. Inadequate marketing and branding strategies.
4. Lack of research culture and funding.
5. Non-availability of some specialized programs.
6. Ineffective communication and coordination between departments.
7. High tuition fees and limited financial aid options.
8. Insufficient sports and recreational facilities.
9. Lack of updated technology and resources.
10. Limited focus on vocational training and skills development.
Opportunities:
1. Increasing demand for higher education in Khyber Pakhtunkhwa region.
2. Growing trend of online and distance learning programs.
3. Potential for partnerships with international universities.
4. Development of new academic programs to meet market demands.
5. Government initiatives for promoting higher education.
6. Availability of funding opportunities for research projects.
7. Expansion of campus and infrastructure.
8. Growing number of industries in Peshawar and surrounding areas.
9. Increasing need for specialized and professional programs.
10. Collaboration with international organizations for skill development
programs.
Threats:
1. Intense competition from other well-established universities in the region.
2. Political instability in the country.
3. Inflation and economic downturn affecting enrollment rates.
4. Fluctuations in government policies and regulations.
5. Emergence of online degree programs from foreign universities.
6. Brain drain and shortage of qualified faculty members.
7. Negative perception of the city due to security concerns.
8. Increasing use of technology for education, posing a threat to traditional
classroom-based learning.
9. Impact of COVID-19 pandemic on enrollment and financial stability.
10. Changes in student preferences and societal values.

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